Daus Mendoza

Daus Mendoza

@dausmendoza

D-OW-S [email protected] My podcast @afterpartyseries Founder, Head of Design & Creative Director of @dausdbydaus

803.4K

Followers

753

Following

671

Posts

1.68%

Engagement Rate

Macro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 784 out of 1606 tracked accounts and holds a follower count that is 1.1 times the median size for our partners. This verified macro account has shared 671 posts to date without a defined category. The engagement rate of 1.68% sits well above the 0.93% median for this group. The following report explores deeper metrics regarding audience interaction and content consistency.

Account Info

Account Size Macro
Followers 803,361
Following 753
Posts 671
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 13,417
Avg Comments per Post 48
Videos 5
Photos 7
Engagement Rate 1.68%

Engagement Analysis

Based on 12 recent posts

Platform Context

@dausmendoza ranks 278 out of 779 creators because its engagement rate sits well above the tracked median. This performance means the account generates more interaction per follower than the average creator in the dataset. The gap between the actual rate and the median indicates a high level of audience involvement relative to the broader market.

The engagement rate of 1.68% beats the 0.93% median to rank 278 out of 779, proving this audience reacts more than typical for the platform. High like counts and steady comments indicate a loyal following that interacts with the content regularly. The preference for photos over videos is clear. Static images earn nearly triple the likes of video content in this specific feed. This split suggests the audience rewards aesthetic stills over moving clips. Reach reliability remains low based on the hit rate. Only 16.7% of posts doubled the average engagement, and no posts reached five times the norm. The lack of extreme outliers means growth is steady rather than explosive. These numbers point to a stable community rather than a volatile trend. This is an active audience.

13.4K

Avg Likes/Post

48

Avg Comments/Post

161.0K

Total Likes

578

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Average for Macro

1.68%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

6.4K

Avg Likes on Videos (5)

18.4K

Avg Likes on Photos (7)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @dausmendoza's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @dausmendoza's single biggest post had going for it — the patterns worth replicating.

Top post by @dausmendoza

31,370 likes · 35 comments

2.3× @dausmendoza's average post · 3.0× the median post.

"May Leftovers"

13 characters

Photo

Format

Wednesday

Day Posted

19:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post earned 31.4K likes and outperformed the median engagement by a factor of three. This specific post maintains a low comment to like ratio, suggesting it functions as high reach visual content rather than a conversation starter. Use short captions under 40 characters to maximize engagement. These brief snippets achieve 25.8K average likes while long captions over 100 characters result in only 4.5K. This gap indicates that the audience prefers quick consumption over heavy reading. The recurring hashtags #dausd, #dausmendoza, #snatchedbydaus, #confidenceengineered, and #primeday serve as clear signals for brand identity and specific campaign tags. With a posting cadence of roughly 1.3 times per week, the strategy favors quality and consistency over daily volume. This steady pace maintains a stable presence among the 803.4K followers. The account achieves an average of 13.4K likes per post despite its infrequent posting schedule.

Top Hashtags

#dausd (2) #dausmendoza (2) #snatchedbydaus (2) #confidenceengineered (1) #primeday (1) #amazonprimeday (1) #amazonmusthaves (1) #bluedewyspray (1) #summermakeup (1) #covergirlpartner (1) #bronzer (1) #glowymakeup (1) #sunkissed (1) #covergirl (1) #tinderpartner (1) #dieselxtinder (1) #bloompartner (1)

Top Keywords

first (3) dausd (3) drop (3) almost (2) about (2) sculpt (2) dausmendoza (2) snatchedbydaus (2) time (2) know (2) best (2) summer (2) after (2) love (2) covergirl (2) secrets (1) wait (1) sell (1) create (1) scratch (1) revealed (1) designed (1) engineered (1) last (1) ready (1) change (1) game (1) leave (1) spent (1) perfecting (1)

Caption Analysis

Avg Caption Length 103 chars
Posting Frequency 1.3 posts/week

Content Mix

5

Videos / Reels

7

Photos

Top Performing Posts

Post thumbnail

May Leftovers

31.4K likes 35 comments
View
Post thumbnail

Body shaped like the bottle I finished before these photos🍸 NEW AFTER PARTY EPISODE OUT NOW!!!📺

30.0K likes 112 comments
View
Post thumbnail

Mi og Glam

26.4K likes 119 comments
View
Post thumbnail

Always posing

19.5K likes 62 comments
View
Post thumbnail

Best 21st birthday trip for me and my bestfriend thanks to @vegas

14.3K likes 46 comments 66.8K views Video
View
Post thumbnail

No more secrets. The wait is almost over... 👀 ⁠ ⁠

10.4K likes 68 comments
View
Post thumbnail

We don’t just re-tag and re-sell. We create from scratch. ⁠🎀 The first DAUSD drop is about to be revealed. 👀⁠ ⁠ It’s de…

6.0K likes 22 comments
View
Post thumbnail

I never go a day within drinking a @bloomsupps #bloompartner

5.9K likes 26 comments 30.9K views Video
View
Post thumbnail

The first drop is about to leave the lab 🧪⛓️ We’ve spent so much time perfecting the blueprint, and now it’s almost tim…

5.4K likes 35 comments
View

Top Posts

Highest-liked recent posts from @dausmendoza

# Caption Likes Comments Link
1
May Leftovers
31.4K 35 view
2
Body shaped like the bottle I finished before these photos🍸 NEW AFTER PARTY EP…
30.0K 112 view
3
Mi og Glam
26.4K 119 view
4
Always posing
19.5K 62 view
5
Best 21st birthday trip for me and my bestfriend thanks to @vegas
14.3K 46 view
6
No more secrets. The wait is almost over... 👀 ⁠ ⁠
10.4K 68 view
7
We don’t just re-tag and re-sell. We create from scratch. ⁠🎀 The first DAUSD dr…
6.0K 22 view
8
I never go a day within drinking a @bloomsupps #bloompartner
5.9K 26 view
9
The first drop is about to leave the lab 🧪⛓️ We’ve spent so much time perfectin…
5.4K 35 view

Posting Patterns & Optimal Timing

When @dausmendoza posts on Instagram

The creator maintains a steady grind with a posting frequency above the median. This volume places them in the top half of the follower rank despite their modest output. A consistency score of zero indicates an erratic rhythm rather than a predictable schedule. Long gaps are punctuated by very short bursts of activity, as seen in the three day maximum streak. New content lands most often on Friday and Saturday. The busiest hour for new uploads is 19:00 UTC. Marketers should expect irregular windows for fresh content instead of a reliable weekly cycle. Planning a campaign around a specific date will be difficult due to these unpredictable gaps. You should monitor the account closely rather than relying on a set calendar for tie-in opportunities. This volatility means your team must remain agile when coordinating promotions. Any planned activations should allow for flexibility to accommodate their sporadic posting spikes.

1.3

Posts / week

136.0h

Avg gap between posts

Friday, Saturday, Tuesday

Peak posting days

19:00, 18:00, 17:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @dausmendoza publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

2

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

2

17

2

18

3

19

1

20

21

22

2

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @dausmendoza publishes more often. Their busiest hours are 19:00, 18:00, 17:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @dausmendoza hasn't been active in our tracked sample.

This account posts about 1.3 times per week with the highest activity on Friday and Saturday. The most active hour for engagement is 19:00 UTC.

Most Common Words

Frequent caption words across @dausmendoza's recent posts (excludes stopwords)

first (3) dausd (3) drop (3) almost (2) about (2) sculpt (2) dausmendoza (2) snatchedbydaus (2) time (2) know (2) best (2) summer (2) after (2) love (2) covergirl (2) secrets (1) wait (1) sell (1) create (1) scratch (1) revealed (1) designed (1) engineered (1) last (1) ready (1) change (1) game (1) leave (1) spent (1) perfecting (1)

Best Day of the Week to Post

@dausmendoza's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 2 4,724 9,449
Wednesday 2 18,270 36,541
Thursday 1 19,598 19,598
Friday 4 12,343 49,372
Saturday 2 18,056 36,113
Sunday 1 10,510 10,510

Posting Consistency & Streaks

How steadily @dausmendoza maintains output

3

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

19.3%

Active days

Posted at least once

136.0h

Avg gap

Between posts

Caption Length & Performance

How @dausmendoza's caption length correlates with engagement

100.0%

Posts with Caption

103

Avg Caption Chars

87

Median Chars

289

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 3 25.8K
Medium (40-100) 5 13.2K
Long (100+) 4 4.5K

The audience rewards short captions of under 40 characters with 25.8K average engagement. Long captions of over 100 characters perform the worst at 4.5K.

Who This Audience Is

What @dausmendoza's reach and engagement mean for a brand.

The follower count sits just above the median for tracked creators. This indicates an audience that is larger than the typical micro-influencer but does not reach a broad broadcast scale. The verified status confirms established authority despite the lack of a specific category tag. Engagement rates are nearly double the platform average, which means brand messages will land harder than usual compared to standard benchmarks. This higher interaction rate suggests content resonates more effectively with the existing followers than it does for the general population of creators. Because the account lacks a defined niche but maintains high engagement and verification, the audience is likely concentrated around the persona rather than a specific topic. The data supports a fit for lifestyle or personal brand categories where the creator identity is the primary driver of attention.

Compare & Discover Similar Creators

Stack @dausmendoza against any other Instagram creator we track, or jump to similar accounts.

Compare @dausmendoza to another creator

Get a side-by-side stats breakdown.

@dausmendoza vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@dausmendoza earns primarily through sponsored posts, where their follower count suggests a range of $6.4K to $12.1K per post. Their position at rank 784 places them above the median, allowing them to command a premium over average accounts in this tier. Because they sit above the median mark, the quoted band acts as a target for negotiations rather than a starting point. The engagement rate of 1.68% is nearly double the 0.93% median, justifying a higher price point for their reach. This strong interaction rate validates the upper end of the estimated range as fair value for advertisers. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 803.4K followers (Macro)

$6,427 – $12,050

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Sitting in the middle of the field, the follower count is just slightly above the median. Engagement. A 1.68% rate sits well above the 0.93% median, meaning the audience interacts with content more than most creators. Hit-rate. Only 16.7% of posts beat double the average engagement, suggesting a low frequency of standout hits.

Strengths

  • + Verified account with 803.4K followers
  • + 1.68% engagement rate beats the 0.93% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.3 posts a week limits fresh reach

Summary

This analysis of @dausmendoza reveals a macro Instagram presence with 803,361 followers. The account demonstrates an engagement rate of 1.68%, averaging 13.4K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @dausmendoza

How many followers does @dausmendoza have on Instagram?

@dausmendoza has 803,361 followers on Instagram, placing them in the macro creator tier.

What is @dausmendoza's Instagram engagement rate?

@dausmendoza has an engagement rate of 1.68% based on 12 recent posts, averaging 13.4K likes per post.

How much does @dausmendoza earn on Instagram?

Based on industry benchmarks, @dausmendoza's estimated sponsorship value is $6,427 - $12,050 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @dausmendoza published on Instagram?

@dausmendoza has published 671 posts on Instagram.

What is @dausmendoza's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 31,370 likes and 35 comments.

How often does @dausmendoza post on Instagram?

@dausmendoza posts approximately 1.3 times per week, with an average gap of 136.0 hours between posts. Peak posting days are Friday, Saturday, Tuesday.

How does @dausmendoza compare to other Instagram creators?

@dausmendoza sits in the Macro creator tier alongside accounts like @jamesllewis, @ovirtuu, @couragejd.

Is @dausmendoza verified on Instagram?

Yes, @dausmendoza is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @dausmendoza's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026