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Bio
A performance wellness brand. Footwear and apparel for those who move, go, and do.
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Recent posts
O8 . 24 . 26 @christianmccaffrey
03 Aug 2026
The Rhythm Runner is now available.
Shop our first running shoe designed for the steady rhythm of daily training. From tempo work to serious miles, sled workouts, turf sessions, and outdoor adventures, the Rhythm Runner combines comfort, stability, and performance to deliver effortless flow for those who move with purpose.
#whileonearth #startsomewhere
12 May 2026
Timeless style meets proven performance. Introducing the Sand Gum Move Trainer. An essential for everyday movement and more. Available 8/21 at 12:00pm ET.
Preview the collection and sign up to win the pack through the link in bio. #whileonearth #startsomewhere
19 Aug 2025
These best sellers are back and now shipping. Don’t waste time! #whileonearth
13 Nov 2026
Gifts for time well spent.
Time is our most valuable currency. This season, give the people you love something that makes their time better.
Shop this seasons gift guide through the link in bio.
#whileonearth
10 Nov 2026
Co-founder @christianmccaffrey made history on Sunday. His touchdown catch against Las Vegas gave him more receiving touchdowns than any running back in the Super Bowl era.
#whileonearth
09 Nov 2026
Breathe, focus, explode.
Our most explosive trainer created by the most explosive athlete on the field. The CMC is back in stock on pre-order. Due to holiday demand and delivering timing we recommending ordering now to secure these colors in time for the holidays. After selling out in August we anticipate these original CMC colorways to move quickly.
#whileonearth
08 Nov 2026
Varsity roots with everyday range.
Meet the new Signature apparel set. A heavyweight organic cotton blend makes this ideal for warm-ups, layering and Sunday afternoons with the game on.
Head to the site to add this hoody and jogger to your seasonal rotation.
#whileonearth
06 Nov 2026
Introducing the Ethos Tee, this natural fibers blend of cotton and modal moves from training to everything else with ease. This heavier weight tee and along sleeve tee are made to move seamlessly throughout your day with fibers that breath, stretch and flow however you do.
Check out these new seasonal layering tops now available on the site.
#whileonearth
05 Nov 2026
On another level. @christianmccaffrey
#whileonearth
02 Nov 2026
Movement by @mathewfras while on earth™
30 Oct 2026
Barn gym tested and approved by @mathewfras
Put the Move Trainer through its paces for yourself. Now available in new colors.
#whileonearth
29 Oct 2026
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