Tûba Büyüküstün
Actress . Artist . Unicef Goodwill Ambassador 📍Paris & İstanbul @people.talent.management
6.3M
Followers
1.3K
Following
737
Posts
1.01%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 497 among the creators we track and holds a follower count that is 13.1 times the median size of our typical creator_base. As a verified Artist with over seven hundred posts, this profile functions as a mega tier presence for her brand. The engagement rate of 1.01% falls below the 1.43% median. The following report details the specific audience interactions and content performance across her recent posts.
Account Info
| Account Size | Mega |
| Followers | 6,254,264 |
| Following | 1,291 |
| Posts | 737 |
| Verified | Yes |
| Category | Artist |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 61,879 |
| Avg Comments per Post | 1,284 |
| Videos | 4 |
| Photos | 8 |
| Engagement Rate | 1.01% |
Follower Growth Over Time
How @tubabustun.official's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+124.1K
Net Change
+2.0%
% Change
+1.3K
Avg / Day
98
Days Tracked
37
Data Points
Tracked between May 24, 2026 (6,130,169 followers) and Aug 31, 2026 (6,254,264 followers).
The account gained about 124.1K followers over 98 days. The steady growth of approximately 1.3K followers per day creates an upward trend.
What the trajectory means
The account gained 124.1K followers over the tracked period, moving from 6.1M to 6.3M. This upward trend makes it a candidate for early involvement as the audience expands. A steady pace of roughly 1.3K new followers per day allows for stable campaign planning.
Engagement Analysis
Based on 12 recent posts
Platform Context
@tubabustun.official ranks 1077 out of 1834 creators because its engagement rate sits below the tracked median. This lower percentage means the account generates less interaction per follower than the average creator in the corpus. The performance falls short of the 1.43% benchmark.
The engagement rate of 1.01% falls below the 1.43% median and ranks 1077 out of 1834, indicating this audience reacts less than average. While the account generates steady volume with over sixty thousand likes per post, the low comment count relative to likes suggests a passive relationship with the content. The data reveals a clear preference for static imagery, as photos earn nearly double the engagement of video posts. This split shows that the audience rewards still visuals more than motion. Reach remains highly predictable and stable because no recent posts reached 2x or 5x the account average. Every piece of content performs within a narrow expected range rather than experiencing outlier growth. The lack of high-performing outliers means the brand relies on consistent baseline visibility rather than unpredictable spikes. This is a tap-and-scroll audience.
61.9K
Avg Likes/Post
1.3K
Avg Comments/Post
742.5K
Total Likes
15.4K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
1.01%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
25.6K
Avg Likes on Videos (4)
80.0K
Avg Likes on Photos (8)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @tubabustun.official's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @tubabustun.official's single biggest post had going for it — the patterns worth replicating.
113,403 likes · 1,829 comments
1.8× @tubabustun.official's average post · 1.9× the median post.
"Diving into our wild selves with #cartier Wildly elegant.. 🐆🌴 @cartier ✨ #intothewild Styled by dear @buraksanuk Dress by @lugvonsiga Hairstylist @mustafa_akguul Photo credit @ertugrultaban #reklam #davet"
213 characters
Photo
Format
Saturday
Day Posted
16:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The top post achieved a performance multiplier of 1.9 over the median engagement of this account. This specific peak occurred on a Saturday at 16:00 UTC and maintained a high like to comment ratio. To replicate this success, focus on medium length captions between 40 and 100 characters. These posts average 97.5K likes while longer captions over 100 characters perform poorly with only 53.2K likes. This suggests the audience prefers punchy copy that gets straight to the point. Use the recurring hashtags #reklam, #intothewild, #davet, #laisla, and #cartier to signal your core topics clearly. Your posting cadence should be steady at one post per week. While engagement figures are high, they represent a consistent and established audience rather than erratic spikes. The account currently holds 6.3 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 309 chars |
| Posting Frequency | 1.0 posts/week |
Content Mix
4
Videos / Reels
8
Photos
Top Performing Posts
Diving into our wild selves with #cartier Wildly elegant.. 🐆🌴 @cartier ✨ #intothewild Styled by dear @buraksanuk …
Shanghai with @maxmara for Resort 2027 Show 💫 #maxmara #maxmara75 #maxmararesort27 Styled by dear @cedrichaddad #sty…
So lucky to be back to my cacoon 🐣 After some “C’est la vie” stuff :) #summer #island #laisla
Cunda, Ağustos 2025 🎞️ Zeytin Ağacı son sezonuyla Netflix’te yayında!♥️ @netflixturkiye
@cartier ❤️ #intothewild Styled by my dearest @buraksanuk Dress @lugvonsiga ✨ Hair @mustafa_akguul #reklam #davet
Link Hikaye ve #emelözuğuryoutube ‘da✨✨ Oyuncu Tûba Büyüküstün✨ @tubabustun.official ❤️ Tüm samimiyetiyle #yargısız ‘a…
Behind the scenes #ZeytinAğacı #Season3 @netflixturkiye @ogm.pictures Enjoy cause we enjoyed a lot 💚 #AnotherSelf #Mi…
Top Posts
Highest-liked recent posts from @tubabustun.official
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Diving into our wild selves with #cartier
Wildly elegant..
🐆🌴
@cartier ✨
#in…
|
113.4K | 1.8K | view |
| 2 |
Shanghai with @maxmara for Resort 2027 Show 💫
#maxmara #maxmara75 #maxmararesor…
|
112.1K | 1.7K | view |
| 3 |
So lucky to be back to my cacoon 🐣
After some “C’est la vie” stuff :)
#summer #…
|
99.8K | 1.6K | view |
| 4 |
Cunda, Ağustos 2025 🎞️
Zeytin Ağacı son sezonuyla Netflix’te yayında!♥️ @netfli…
|
91.9K | 1.6K | view |
| 5 |
🦋
Summer.. same but different ..
|
82.8K | 1.9K | view |
| 6 |
@cartier ❤️
#intothewild
Styled by my dearest @buraksanuk
Dress @lugvonsiga …
|
60.9K | 848 | view |
| 7 |
🏖️
#laisla
|
51.1K | 1.3K | view |
| 8 |
Link Hikaye ve #emelözuğuryoutube ‘da✨✨
Oyuncu
Tûba Büyüküstün✨
@tubabustun.of…
|
41.7K | 1.4K | view |
| 9 |
Behind the scenes #ZeytinAğacı #Season3 @netflixturkiye @ogm.pictures
Enjoy ca…
|
29.4K | 1.1K | view |
Posting Patterns & Optimal Timing
When @tubabustun.official posts on Instagram
The creator maintains a steady grind with one post every week. This frequency places them above the median of 0.6 posts per week and ranks them 497 out of 1834 based on posting volume. A consistency score of 0 indicates an erratic rhythm with no predictable patterns between uploads. The content appears in unpredictable bursts rather than a clockwork schedule. Content lands most often on Wednesday and Thursday. The busiest upload window occurs at 14:00 UTC. Marketers should note that the lack of regularity makes it difficult to predict exactly when fresh content will land. You cannot rely on a set weekly slot for your campaign timing. Because the creator is active more than average but lacks a stable schedule, you must monitor their profile daily to catch new posts. A tie-in requires real-time monitoring rather than pre-planned scheduling based on a fixed calendar. Plan for flexibility since the gaps between posts vary wildly.
1.0
Posts / week
174.9h
Avg gap between posts
Wednesday, Thursday, Sunday
Peak posting days
14:00, 10:00, 12:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @tubabustun.official publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts about 1.0 times per week with the best engagement on Wednesday and Thursday. The busiest hour for this account is 14:00 UTC.
Most Common Words
Frequent caption words across @tubabustun.official's recent posts (excludes stopwords)
Best Day of the Week to Post
@tubabustun.official's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Wednesday | 3 | 78,687 | 236,061 |
| Thursday | 3 | 49,216 | 147,647 |
| Friday | 2 | 52,432 | 104,863 |
| Saturday | 1 | 115,232 | 115,232 |
| Sunday | 3 | 51,384 | 154,153 |
Posting Consistency & Streaks
How steadily @tubabustun.official maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
15.0%
Active days
Posted at least once
174.9h
Avg gap
Between posts
Caption Length & Performance
How @tubabustun.official's caption length correlates with engagement
100.0%
Posts with Caption
309
Avg Caption Chars
144
Median Chars
1496
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 2 | 68.5K |
| Medium (40-100) | 2 | 97.5K |
| Long (100+) | 8 | 53.2K |
The audience rewards medium captions with 97.5K average engagement. These posts perform much better than long captions which only reach 53.2K.
Who This Audience Is
What @tubabustun.official's reach and engagement mean for a brand.
The follower count is more than thirteen times the median size of tracked creators on this platform. This high multiplier places the account in a different tier of reach compared to standard influencers. The verified artist status confirms a professional standing within the entertainment industry. While the raw following count is large, the engagement rate falls below the median for the platform. A lower percentage suggests that brand messages may land less frequently among this specific audience than they would with smaller, niche creators. The disparity between large reach and lower relative interaction indicates a broad, passive viewership rather than an active community of high interactors. This profile fits the entertainment and celebrity branding category.
Compare & Discover Similar Creators
Stack @tubabustun.official against any other Instagram creator we track, or jump to similar accounts.
Compare @tubabustun.official to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @tubabustun.official
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @tubabustun.official is sponsored content, with a projected post value between $31.3K and $75.1K based on their follower count. Their rank of 497 places them well above the median, allowing them to command a premium over standard market rates. Because they sit in the top tier of the platform, they can charge higher fees than the average creator. The engagement rate of 1.01% falls below the 1.43% median, which suggests that while their reach is expansive, the interaction level may cap the upper end of the quoted range. Brands should treat the high end of the estimate as a ceiling for negotiation given the lower relative engagement. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 6.3M followers (Mega)
$31,271 – $75,051
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 6.3M followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 1.01% engagement rate trails the 1.43% median, the clearest area to improve
- ~ Sparse cadence of about 1.0 posts a week limits fresh reach
Summary
This analysis of @tubabustun.official reveals a mega Instagram presence with 6,254,264 followers. The account demonstrates an engagement rate of 1.01%, averaging 61.9K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @tubabustun.official
How many followers does @tubabustun.official have on Instagram?
@tubabustun.official has 6,254,264 followers on Instagram, placing them in the mega creator tier.
What is @tubabustun.official's Instagram engagement rate?
@tubabustun.official has an engagement rate of 1.01% based on 12 recent posts, averaging 61.9K likes per post.
How much does @tubabustun.official earn on Instagram?
Based on industry benchmarks, @tubabustun.official's estimated sponsorship value is $31,271 - $75,051 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @tubabustun.official published on Instagram?
@tubabustun.official has published 737 posts on Instagram.
What is @tubabustun.official's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 113,403 likes and 1,829 comments.
How often does @tubabustun.official post on Instagram?
@tubabustun.official posts approximately 1.0 times per week, with an average gap of 174.9 hours between posts. Peak posting days are Wednesday, Thursday, Sunday.
How does @tubabustun.official compare to other Instagram creators?
@tubabustun.official sits in the Mega creator tier alongside accounts like @richthekid, @bellapoarch, @muratboz.
Is @tubabustun.official verified on Instagram?
Yes, @tubabustun.official is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @tubabustun.official's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Aug 31, 2026