Sophie (Loghman) Kaufman
π Color lover, mama of 2 & #happyhousedreams finder π Atlanta, GA π [email protected]
127.2K
Followers
1.7K
Following
3.7K
Posts
0.5%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 1113 out of the 1606 creators we track and holds a follower count that is 0.2 times the median size, meaning it is smaller than the typical creator in our database. Sophie maintains an unverified presence as a Digital creator with 3652 total posts. This high volume of content establishes her as a macro creator within her space. Her engagement rate of 0.5% falls below the 1.04% median mark. The following report examines her audience interaction and content performance in detail.
Account Info
| Account Size | Macro |
| Followers | 127,163 |
| Following | 1,683 |
| Posts | 3,652 |
| Verified | No |
| Category | Digital creator |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 593 |
| Avg Comments per Post | 49 |
| Videos | 4 |
| Photos | 8 |
| Engagement Rate | 0.5% |
Follower Growth Over Time
How @sophlog's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-909
Net Change
-0.7%
% Change
-13
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (128,000 followers) and Jul 17, 2026 (127,091 followers).
The account lost 837 followers over 51 days. This represents a downward trend of 0.7% from 128.0K to 127.2K.
What the trajectory means
The @sophlog account experienced a downward trend of 837 followers over the tracked period. This decline makes the profile a risk to time carefully as it is not currently gaining traction. The steady loss of 16 followers per day provides a clear pace for any campaign planning.
Engagement Analysis
Based on 12 recent posts
Platform Context
@sophlog ranks 736 out of 1082 for engagement because its rate sits below the tracked median. This lower performance means the account generates less interaction per follower than the average creator in the corpus. The gap between its 0.5% and the 1.04% median indicates a lower level of audience participation.
The engagement rate of 0.5% falls below the 1.04% median and ranks 736 of 1082, proving this audience reacts less than average. Photos garner more likes than videos, suggesting followers reward static imagery over motion content. While video posts earn 339 likes on average, photos pull in 720. This split indicates a clear preference for the photo format. Reliability of reach remains low as only 8.3% of recent posts reached double the account average. No content successfully cleared five times the average engagement. The consistent volume of 49 comments per post shows some interaction exists, but it does not overcome the lower overall engagement rate. This is a tap-and-scroll audience.
593
Avg Likes/Post
49
Avg Comments/Post
7.1K
Total Likes
589
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
0.50%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
339
Avg Likes on Videos (4)
720
Avg Likes on Photos (8)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @sophlog's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @sophlog's single biggest post had going for it — the patterns worth replicating.
2,772 likes · 189 comments
4.6Γ @sophlog's average post Β· 7.1Γ the median post.
"We gave birth in the parking lot of the hospital!!π―Yes, you read that right. Right there on the pavement next to Michaelβs car. After the most dramatic entrance, Goldie made us a family of 4 + πΆ with an adventurous story for us to tellπOn Friday, I woke up around 3:30am w/ some c"
2188 characters
Photo
Format
Saturday
Day Posted
23:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post reached over seven times the median engagement of this account. This peak occurred on a Saturday at late night and achieved a high ratio of comments to likes compared to standard posts. You should aim for this type of interaction to build community. Long captions exceeding one hundred characters perform best with nearly double the engagement of short snippets. Short captions under forty characters are the least effective way to reach your audience. This suggests that detailed storytelling is preferred over brief hooks. Use recurring hashtags as a clear signal to the algorithm regarding your core topics. Post roughly once every ten days to maintain presence without over-saturating the feed. Average engagement on this account is modest relative to its follower count, so focus on consistent quality and high-engagement captions rather than rapid growth. This creator has 127.2K followers.
Top Keywords
Caption Analysis
| Avg Caption Length | 256 chars |
| Posting Frequency | 0.1 posts/week |
Content Mix
4
Videos / Reels
8
Photos
Top Performing Posts
We gave birth in the parking lot of the hospital!!π―Yes, you read that right. Right there on the pavement next to Michaeβ¦
Oh how beautiful this chapter of our life is β€οΈ Thank you @acmaddenphotography for capturing us so beautifully!! β¨
Beach outfits I wore in 30A on our beach vacay as a mom of two who loves color πβοΈπ©·β€οΈπ§‘πππ©΅ππ
Say hellllooooo to the Kaufmanβs!!! So glad youβre here π€π€π€
Perfect July 4th outfit with red, blue, stripes and the cutest fit β€οΈππ©΅ link in my stories for this set!!
We π©΅ππ©·β€οΈπ§‘πππ the beach! We π©΅ππ©·β€οΈπ§‘πππ the beach! The most magical π¬ Fun sunset cruise At Alys Beach We π©΅ππ©·β€οΈπ§‘πβ¦
Top Posts
Highest-liked recent posts from @sophlog
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
We gave birth in the parking lot of the hospital!!π―Yes, you read that right. Riβ¦
|
2.8K | 189 | view |
| 2 |
The loves of my life!!!
πΈ: @mcmbrownfield
|
1.1K | 83 | view |
| 3 |
Oh how beautiful this chapter of our life is β€οΈ Thank you @acmaddenphotography β¦
|
1.1K | 74 | view |
| 4 |
Beach outfits I wore in 30A on our beach vacay as a mom of two who loves color β¦
|
422 | 26 | view |
| 5 |
Say hellllooooo to the Kaufmanβs!!! So glad youβre here π€π€π€
|
401 | 41 | view |
| 6 |
Summer love π©·βοΈπ€π©΅β¨
|
383 | 33 | view |
| 7 |
My whole wide world and everything ππ«Άπ©΅
|
294 | 31 | view |
| 8 |
Perfect July 4th outfit with red, blue, stripes and the cutest fit β€οΈππ©΅ link inβ¦
|
240 | 16 | view |
| 9 |
We π©΅ππ©·β€οΈπ§‘πππ the beach!
We π©΅ππ©·β€οΈπ§‘πππ the beach!
The most magical π¬
Fun suβ¦
|
162 | 22 | view |
Posting Patterns & Optimal Timing
When @sophlog posts on Instagram
The account follows a sparse high-effort pace. With only 0.1 posts per week, @sophlog falls well below the median of 0.9 and ranks poorly in frequency compared to peers. A consistency score of 0 indicates an erratic rhythm where content appears in sporadic bursts rather than a steady flow. The longest streak of three days suggests that when the creator is active, they produce a small cluster of content before going silent for long periods. Fresh content lands primarily on Thursday and Saturday around 12:00 UTC. This behavior makes it difficult to plan consistent daily engagements or automated rotations. Marketers should expect long gaps between updates and may need to coordinate specific campaign dates far in advance. Because the cadence is unpredictable, a brand must align its messaging with these rare windows of activity rather than expecting a constant presence. The lack of regularity means you cannot rely on a predictable weekly cycle for your tie-in.
0.1
Posts / week
2534.2h
Avg gap between posts
Thursday, Saturday, Wednesday
Peak posting days
12:00, 13:00, 23:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @sophlog publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most on Thursday and Saturday at 12:00 UTC. The posting frequency is low at 0.1 times per week.
Most Common Words
Frequent caption words across @sophlog's recent posts (excludes stopwords)
Best Day of the Week to Post
@sophlog's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 93 | 93 |
| Tuesday | 1 | 1,172 | 1,172 |
| Wednesday | 2 | 429 | 858 |
| Thursday | 4 | 472 | 1,889 |
| Saturday | 3 | 1,198 | 3,593 |
| Sunday | 1 | 98 | 98 |
Posting Consistency & Streaks
How steadily @sophlog maintains output
3
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
1.0%
Active days
Posted at least once
2534.2h
Avg gap
Between posts
Caption Length & Performance
How @sophlog's caption length correlates with engagement
100.0%
Posts with Caption
256
Avg Caption Chars
91
Median Chars
2188
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 238 |
| Medium (40-100) | 3 | 693 |
| Long (100+) | 5 | 934 |
The audience rewards long captions of 100 or more characters with an average engagement of 934. These posts perform much better than short captions, which only reach 238.
Who This Audience Is
What @sophlog's reach and engagement mean for a brand.
The follower count sits at less than a quarter of the typical tracked creator average. This low multiple indicates an audience that has not reached broadcast scale. The unverified status and digital creator category suggest a broad, non-specialized reach without a verified niche authority. Engagement rates fall below the median by half. This lower rate means brand messages land softer than they would on more active accounts. The data suggests a passive viewer base rather than an interactive one. Because of the low engagement and generic categorization, this audience fits few specific brand categories.
Compare & Discover Similar Creators
Stack @sophlog against any other Instagram creator we track, or jump to similar accounts.
Compare @sophlog to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @sophlog
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207.6K followers
Estimated Earnings
Revenue estimates based on follower count and engagement
@sophlog earns primarily through brand partnerships for sponsored posts. A typical post fits within the $1,000 to $1,900 range based on follower count. Because this account ranks in the bottom half of its peer group, the quoted band serves as a ceiling rather than a starting point. This position makes the creator a value buy for brands seeking lower costs per impression. The 0.5% engagement rate falls well below the 1.04% median, suggesting that the reach is less interactive than average. This low interaction level means the current price band may be high for the actual engagement delivered. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 127.2K followers (Macro)
$1,017 – $1,907
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.5% engagement rate trails the 1.04% median, the clearest area to improve
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.1 posts a week limits fresh reach
Summary
This analysis of @sophlog reveals a macro Instagram presence with 127,163 followers. The account demonstrates an engagement rate of 0.50%, averaging 593 likes per post across 12 analyzed posts.
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Start SearchingFrequently Asked Questions About @sophlog
How many followers does @sophlog have on Instagram?
@sophlog has 127,163 followers on Instagram, placing them in the macro creator tier.
What is @sophlog's Instagram engagement rate?
@sophlog has an engagement rate of 0.50% based on 12 recent posts, averaging 593 likes per post.
How much does @sophlog earn on Instagram?
Based on industry benchmarks, @sophlog's estimated sponsorship value is $1,017 - $1,907 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @sophlog published on Instagram?
@sophlog has published 3,652 posts on Instagram.
What is @sophlog's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 2,772 likes and 189 comments.
How often does @sophlog post on Instagram?
@sophlog posts approximately 0.1 times per week, with an average gap of 2534.2 hours between posts. Peak posting days are Thursday, Saturday, Wednesday.
How does @sophlog compare to other Instagram creators?
@sophlog sits in the Macro creator tier alongside accounts like @kyraonig, @crimebythebook, @tupinizando.
About This Analysis: This analysis is based on a snapshot of @sophlog's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026