35.2M
Followers
2.6K
Following
5.7K
Posts
0.03%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 176 out of 1606 tracked creators and holds a follower count that is 48.5 times the median size of our typical creator. This verified athlete profile has shared over five thousand posts to build its presence. The engagement rate falls well below the median of 1.31 percent for this category. The following report analyzes the specific audience interactions and content performance metrics.
Account Info
| Account Size | Mega |
| Followers | 35,187,847 |
| Following | 2,641 |
| Posts | 5,717 |
| Verified | Yes |
| Category | Athlete |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 10,624 |
| Avg Comments per Post | 638 |
| Videos | 9 |
| Photos | 3 |
| Engagement Rate | 0.03% |
Follower Growth Over Time
How @shaq's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+38.1K
Net Change
+0.1%
% Change
+514
Avg / Day
74
Days Tracked
25
Data Points
Tracked between May 24, 2026 (35,193,012 followers) and Aug 6, 2026 (35,231,063 followers).
The account maintained a steady count of 35.2M followers over the 35 day period. The trend stayed flat with a 0.0% change.
What the trajectory means
The follower count for @shaq remained flat at 35.2M over the 35 day period. This stability establishes the account as a known quantity for your campaign. The steady daily pace allows for stable planning without the volatility of a rising or falling trend.
Engagement Analysis
Based on 12 recent posts
Platform Context
The account ranks 1588 out of 1605 because its engagement rate falls below the tracked median. This low percentage indicates that the audience interacts with content at a much lower frequency than typical creators. Such results mean the follower base is less active on a per-follower basis compared to the broader average.
The engagement rate of 0.03% falls well below the 1.31% median and ranks 1588 out of 1605, proving this audience reacts much less than usual. Video content receives far more rewards than photos, with an average of 13.5K likes compared to just 2.0K for static images. This preference indicates that followers favor dynamic motion over still frames. While the account maintains a consistent base of 10.6K likes and 638 comments per post, the lack of high growth suggests stagnant interaction patterns. Only 16.7% of recent posts reached double the average engagement, while zero posts achieved five times the average. This data confirms that reach is driven by steady volume rather than organic spikes or breakout hits. The audience is a tap-and-scroll audience.
10.6K
Avg Likes/Post
638
Avg Comments/Post
127.5K
Total Likes
7.7K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.03%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
13.5K
Avg Likes on Videos (9)
2.0K
Avg Likes on Photos (3)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @shaq's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @shaq's single biggest post had going for it — the patterns worth replicating.
37,396 likes · 3,521 comments
3.6× @shaq's average post · 4.4× the median post.
"Be the first one to buy Shaq-A-Licious XL gummies. Only available at Walmart. Order Now! Link in bio 🔗 @Shaq #Shaqalicious #Walmart"
131 characters
Video
Format
Thursday
Day Posted
17:00 UTC
Hour Posted
848.6K
Views
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved a 4.4x multiplier over the median engagement of this account. This specific post maintained a healthy like to comment ratio of roughly 10 to 1. To replicate its reach, focus on middle length captions between 40 and 100 characters. These posts average 13.6K likes, while longer captions over 100 characters perform worst at only 10.7K likes. This suggests the audience prefers concise calls to action over long-form copy. Use the recurring hashtags #shaq, #renton, #bigchicken, #shaquilleoneal, and #shaqalicious to signal your core topics to the algorithm. Given the low posting frequency of 0.1 times per week, maintain a consistent schedule to build steady engagement rather than chasing viral spikes. This account has 35.2 million followers despite the modest average of 10.6K likes per post.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 191 chars |
| Posting Frequency | 0.1 posts/week |
Content Mix
9
Videos / Reels
3
Photos
Top Performing Posts
Be the first one to buy Shaq-A-Licious XL gummies. Only available at Walmart. Order Now! Link in bio 🔗 @Shaq #Shaqalici…
Looking for your next big move? Shaq talks about the importance of the pivot and starting his XLG line 🏀, how to refine…
I rated 10 of the best dunkers. Watch til the end and drop your rating in the comments. How will they fare? #DUNKMAN …
The height difference is crazy 😂 #bigchicken #shaq #bigchickenshaq #renton #shaquilleoneal
Shaq 🤝 The People. Shoutout to the City of Renton, WA for showing out BIG for the big man! 🔥 #shaq #renton #bigchicke…
Building partnerships that last. At Sport Beach during Cannes Lions, @shaq joined @elillyco ‘s @linapolimeni to discus…
DALLAS… THE WAIT IS OVER. 👑🔥 Big E The Biggest just dropped QUEEN E Vol. 1 and it’s officially LIVE on ALL streaming pl…
Top Posts
Highest-liked recent posts from @shaq
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Be the first one to buy Shaq-A-Licious XL gummies. Only available at Walmart. O…
|
37.4K | 3.5K | view |
| 2 |
Looking for your next big move? Shaq talks about the importance of the pivot an…
|
23.8K | 2.6K | view |
| 3 |
It happened again during the @tpain b2b @djdiesel
|
17.7K | 244 | view |
| 4 |
I rated 10 of the best dunkers. Watch til the end and drop your rating in the c…
|
14.3K | 204 | view |
| 5 |
Ba rum pump pum
|
11.2K | 515 | view |
| 6 |
The height difference is crazy 😂
#bigchicken #shaq #bigchickenshaq #renton #sh…
|
9.1K | 146 | view |
| 7 |
Shaq 🤝 The People. Shoutout to the City of Renton, WA for showing out BIG for t…
|
7.3K | 143 | view |
| 8 |
Building partnerships that last.
At Sport Beach during Cannes Lions, @shaq joi…
|
2.6K | 44 | view |
| 9 |
DALLAS… THE WAIT IS OVER. 👑🔥
Big E The Biggest just dropped QUEEN E Vol. 1 and …
|
1.7K | 182 | view |
Posting Patterns & Optimal Timing
When @shaq posts on Instagram
The creator maintains a sparse high-effort pace. They post much less frequently than the median of 0.6 posts per week. This low volume places them at rank 176 out of 1606 in terms of follower rank relative to frequency. A consistency score of 0 indicates an erratic rhythm with no predictable pattern between uploads. The account experiences long periods of silence interrupted by brief bursts of activity. They rarely post more than a five day streak. New content lands most often on Wednesday and Thursday. These posts typically land around 17:00 UTC. Marketers should not expect a steady stream of assets for constant engagement. A campaign must be timed specifically around these rare windows rather than relying on a daily presence. You cannot rely on a regular cadence to keep the brand in front of the audience. Plan your tie-ins for the specific days identified as they are the only reliable moments for fresh content to land.
0.1
Posts / week
1533.1h
Avg gap between posts
Thursday, Wednesday, Saturday
Peak posting days
17:00, 21:00, 14:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @shaq publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts most frequently on Wednesday and Thursday at 17:00 UTC. The posting frequency is low at 0.1 times per week.
Most Common Words
Frequent caption words across @shaq's recent posts (excludes stopwords)
Best Day of the Week to Post
@shaq's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Tuesday | 1 | 26,376 | 26,376 |
| Wednesday | 3 | 4,187 | 12,560 |
| Thursday | 4 | 16,120 | 64,480 |
| Friday | 1 | 148 | 148 |
| Saturday | 2 | 6,803 | 13,606 |
| Sunday | 1 | 17,974 | 17,974 |
Posting Consistency & Streaks
How steadily @shaq maintains output
5
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
1.0%
Active days
Posted at least once
1533.1h
Avg gap
Between posts
Caption Length & Performance
How @shaq's caption length correlates with engagement
100.0%
Posts with Caption
191
Avg Caption Chars
163
Median Chars
639
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 1 | 11.7K |
| Medium (40-100) | 2 | 13.6K |
| Long (100+) | 9 | 10.7K |
The audience favors medium captions of 40 to 100 characters over long ones. These posts reach an average of 13.6K compared to 10.7K for longer content.
Who This Audience Is
What @shaq's reach and engagement mean for a brand.
The large scale of this account places it in a tier far above typical creators with a following nearly fifty times the median size. This volume indicates a broad reach that transcends niche communities to reach a general public audience. The verified athlete status confirms a high level of authority and established fame within the sports space. However, the engagement rate is extremely low compared to the platform average. This gap between follower count and interaction suggests that while the reach is vast, the message lands much softer than it would on a smaller account. Most followers are passive observers rather than active participants in the content cycle. The discrepancy indicates a broad awareness profile rather than a high conversion environment. Because of the sheer scale and the specific athlete categorization, this audience fits the sports and apparel category.
Compare & Discover Similar Creators
Stack @shaq against any other Instagram creator we track, or jump to similar accounts.
Compare @shaq to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @shaq
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary stream for this creator is sponsored content, where a single post commands a band between $175.9K and $422.3K based on follower volume. Their high rank of 176 puts them in a position to command a premium over the median. However, the engagement rate of 0.03% falls well below the 1.31% median. This disparity suggests that while reach is expansive, the actual interaction per view is low. The quoted price band serves as an upper limit for what the reach generates rather than a guaranteed return on engagement. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 35.2M followers (Mega)
$175,939 – $422,254
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 35.2M followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.03% engagement rate trails the 1.31% median, the clearest area to improve
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.1 posts a week limits fresh reach
Summary
This analysis of @shaq reveals a mega Instagram presence with 35,187,847 followers. The account demonstrates an engagement rate of 0.03%, averaging 10.6K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @shaq
How many followers does @shaq have on Instagram?
@shaq has 35,187,847 followers on Instagram, placing them in the mega creator tier.
What is @shaq's Instagram engagement rate?
@shaq has an engagement rate of 0.03% based on 12 recent posts, averaging 10.6K likes per post.
How much does @shaq earn on Instagram?
Based on industry benchmarks, @shaq's estimated sponsorship value is $175,939 - $422,254 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @shaq published on Instagram?
@shaq has published 5,717 posts on Instagram.
What is @shaq's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 37,396 likes and 3,521 comments.
How often does @shaq post on Instagram?
@shaq posts approximately 0.1 times per week, with an average gap of 1533.1 hours between posts. Peak posting days are Thursday, Wednesday, Saturday.
How does @shaq compare to other Instagram creators?
@shaq sits in the Mega creator tier alongside accounts like @paulpogba, @vinijr, @stephencurry30.
Is @shaq verified on Instagram?
Yes, @shaq is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @shaq's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 22, 2026