Rick Hilton
Chairman of Hilton Hilton Best of Paul Williams video | Link Below
190.7K
Followers
564
Following
4.1K
Posts
1.93%
Engagement Rate
Account Overview
Profile summary and post performance
Rick Hilton holds the 1052 rank out of 1606 creators we track, meaning this account is smaller than the typical creator by a factor of 0.3. This verified macro account has shared over four thousand posts to date without a specific category assigned. The engagement rate of 1.93% sits well above the median of 1.00%. The rest of this report breaks down the specific audience demographics and content performance trends.
Account Info
| Account Size | Macro |
| Followers | 190,652 |
| Following | 564 |
| Posts | 4,084 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 3,526 |
| Avg Comments per Post | 154 |
| Videos | 7 |
| Photos | 5 |
| Engagement Rate | 1.93% |
Follower Growth Over Time
How @rickhilton7's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+1.8K
Net Change
+0.9%
% Change
+25
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (189,000 followers) and Jul 17, 2026 (190,789 followers).
The account grew from 189.0K to 190.7K followers over 52 days. This upward trend shows an increase of about 1.7K followers.
What the trajectory means
The account grew by 1.7K followers over the tracking period. This upward trend makes @rickhilton7 an account worth getting in on early. The steady pace of 32 new followers per day provides a stable baseline for campaign planning.
Engagement Analysis
Based on 12 recent posts
Platform Context
@rickhilton7 ranks 348 out of 1004 for engagement because its rate sits above the tracked median. This performance means the account generates more interaction per follower than the average creator in the dataset. The 1.93% rate outperforms the 1.00% median by nearly double.
The engagement rate of 1.93% beats the 1.00% median, placing @rickhilton7 at rank 348 out of 1004. This performance confirms that the audience interacts with content more than average. While videos drive steady interest with 3.0K likes, photos garner a higher reward of 4.3K likes per post. This split proves the audience prefers static imagery for visual engagement. The comment volume of 154 per post indicates a willingness to participate in conversation rather than just passive viewing. Reach reliability remains inconsistent across the feed. Only 16.7% of recent posts doubled the average engagement, and no content reached the fivefold growth mark. This suggests that while the core audience is loyal, the content does not frequently break out into new circles. The high photo performance compared to video indicates a preference for still moments over motion. Most interactions remain within the established community rather than reaching broader demographics. This is an active audience.
3.5K
Avg Likes/Post
154
Avg Comments/Post
42.3K
Total Likes
1.8K
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
1.93%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
3.0K
Avg Likes on Videos (7)
4.3K
Avg Likes on Photos (5)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @rickhilton7's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @rickhilton7's single biggest post had going for it — the patterns worth replicating.
12,202 likes · 470 comments
3.4× @rickhilton7's average post · 4.5× the median post.
"Best birthday gift celebrating with all of my grandchildren."
60 characters
Photo
Format
Monday
Day Posted
0:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median like count by a factor of 4.5. This specific post achieved a high comment to like ratio that suggests strong community engagement. You should aim for this balance when creating personal milestones. Medium length captions between 40 and 100 characters drive the highest average engagement of 7.8K likes. Posts with no caption perform poorly, yielding only 1.9K likes on average. This gap indicates that a concise amount of copy is necessary to provide context. Use the hashtags #outdooroasis, #homedesign, and #rocketlaunch to signal your core topics to the algorithm. The posting cadence is low at roughly once every three days. Because engagement averages are modest relative to the follower count, focus on maintaining this steady volume rather than chasing viral spikes. This account has 190.7K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 34 chars |
| Posting Frequency | 0.3 posts/week |
Content Mix
7
Videos / Reels
5
Photos
Top Performing Posts
Top Posts
Highest-liked recent posts from @rickhilton7
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Best birthday gift celebrating with all of my grandchildren.
|
12.2K | 470 | view |
| 2 |
Now we're dancing!
|
9.3K | 205 | view |
| 3 |
Kathy and Rick loving life!
|
3.9K | 153 | view |
| 4 |
Does anyone know anything about this launch that occurred at approximately 7:10…
|
2.7K | 190 | view |
| 5 |
A peek into backyard perfection - pure beauty at every turn. #OutdoorOasis #Hom…
|
2.7K | 141 | view |
| 6 |
No caption
|
2.6K | 170 | view |
| 7 |
Oldie but a goodie! Oh yeah
|
2.0K | 137 | view |
| 8 |
Start me UP
|
1.7K | 85 | view |
| 9 |
Girls just want to have fun!
|
1.6K | 71 | view |
Posting Patterns & Optimal Timing
When @rickhilton7 posts on Instagram
The creator follows a sparse high-effort pace. With only 0.3 posts per week compared to the median of 1.0, the account ranks low in frequency among its peers. This gap indicates that content is rare and likely curated for maximum impact rather than daily presence. The consistency score of 0 confirms an erratic rhythm with no predictable pattern between uploads. Long gaps are common as the creator only maintains a two day streak at most. Fresh content lands primarily on Tuesday and Thursday. The busiest hour for new posts occurs at 14:00 UTC. Marketers should not expect regular updates or a steady stream of content to fuel ongoing campaigns. Because the posting schedule is unpredictable, any tie-in must be planned around specific, pre-negotiated dates rather than relying on organic frequency. You cannot rely on this creator for a constant presence in the feed. A campaign would require a high level of coordination to ensure visibility during their infrequent windows of activity.
0.3
Posts / week
620.1h
Avg gap between posts
Tuesday, Thursday, Saturday
Peak posting days
14:00, 15:00, 20:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @rickhilton7 publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts most often on Tuesday and Thursday at 14:00 UTC. The posting frequency is low at 0.3 times per week.
Most Common Words
Frequent caption words across @rickhilton7's recent posts (excludes stopwords)
Best Day of the Week to Post
@rickhilton7's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 7,786 | 15,572 |
| Tuesday | 4 | 3,954 | 15,814 |
| Wednesday | 1 | 2,811 | 2,811 |
| Thursday | 2 | 2,482 | 4,963 |
| Friday | 1 | 2,093 | 2,093 |
| Saturday | 2 | 1,452 | 2,903 |
Posting Consistency & Streaks
How steadily @rickhilton7 maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
3.2%
Active days
Posted at least once
620.1h
Avg gap
Between posts
Caption Length & Performance
How @rickhilton7's caption length correlates with engagement
83.3%
Posts with Caption
41
Avg Caption Chars
27
Median Chars
115
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| No caption | 2 | 1.9K |
| Short (<40 chars) | 7 | 3.1K |
| Medium (40-100) | 2 | 7.8K |
| Long (100+) | 1 | 2.9K |
The audience rewards medium captions with an average of 7.8K engagement. This is much higher than the 1.9K engagement for posts with no caption.
Who This Audience Is
What @rickhilton7's reach and engagement mean for a brand.
The follower count ranks in the lower third of tracked accounts because it is less than half the median size. This indicates an audience that has not reached broadcast scale but maintains a verified status despite a missing category label. The engagement rate sits nearly double the industry average. This suggests brand messages land with more force here than on typical profiles of this size. High engagement relative to a smaller follower base often points to a concentrated niche rather than broad reach. Because the account is verified without a defined category, the audience profile remains ambiguous but active. The data supports a focus on niche lifestyle brands or personal products where high interaction rates compensate for lower total volume. It fits few categories broadly because of the missing metadata.
Compare & Discover Similar Creators
Stack @rickhilton7 against any other Instagram creator we track, or jump to similar accounts.
Compare @rickhilton7 to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @rickhilton7
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @rickhilton7 involves sponsored posts priced between $1,500 and $2,900. This creator sits below the median rank because their following is roughly 0.3x the size of the platform average. While a lower rank typically suggests a lower starting point, the engagement rate of 1.93% nearly doubles the 1.00% median. This high interaction rate justifies the upper end of the quote for the reach provided. Because they are below the median, the stated band acts as a ceiling to negotiate under rather than a fixed salary. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 190.7K followers (Macro)
$1,525 – $2,860
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 190.7K followers
- + 1.93% engagement rate beats the 1.00% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.3 posts a week limits fresh reach
Summary
This analysis of @rickhilton7 reveals a macro Instagram presence with 190,652 followers. The account demonstrates an engagement rate of 1.93%, averaging 3.5K likes per post across 12 analyzed posts. The account holds verified status.
Want Instagram Analytics for Your Research?
Search profiles, discover hashtags, and explore Instagram data for analysis.
Start SearchingFrequently Asked Questions About @rickhilton7
How many followers does @rickhilton7 have on Instagram?
@rickhilton7 has 190,652 followers on Instagram, placing them in the macro creator tier.
What is @rickhilton7's Instagram engagement rate?
@rickhilton7 has an engagement rate of 1.93% based on 12 recent posts, averaging 3.5K likes per post.
How much does @rickhilton7 earn on Instagram?
Based on industry benchmarks, @rickhilton7's estimated sponsorship value is $1,525 - $2,860 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @rickhilton7 published on Instagram?
@rickhilton7 has published 4,084 posts on Instagram.
What is @rickhilton7's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 12,202 likes and 470 comments.
How often does @rickhilton7 post on Instagram?
@rickhilton7 posts approximately 0.3 times per week, with an average gap of 620.1 hours between posts. Peak posting days are Tuesday, Thursday, Saturday.
How does @rickhilton7 compare to other Instagram creators?
@rickhilton7 sits in the Macro creator tier alongside accounts like @masondye, @angynas, @manubennett.
Is @rickhilton7 verified on Instagram?
Yes, @rickhilton7 is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @rickhilton7's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026