National Bank of Commerce

National Bank of Commerce

@nbc_tanzania

Benki yenye uzoefu zaidi nchini Tanzania na mdhamini mkuu wa NBC Premier League, NBC Championship na NBC Youth League.

Commercial Bank http://events.nbc.co.tz

260.7K

Followers

12

Following

6.4K

Posts

0.04%

Engagement Rate

↑ +9.2% over 70d Macro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 992 out of 1606 tracked creators and holds a follower count that is 0.4 times the median size. It is smaller than the typical creator we track. This verified Commercial Bank profile maintains over 6,000 total posts to establish its presence as a macro level entity. The engagement rate falls below the median of 1.00 percent for this category. The following report examines specific audience interactions and content performance.

Account Info

Account Size Macro
Followers 260,652
Following 12
Posts 6,435
Verified Yes
Category Commercial Bank

Post Performance

Posts Analyzed 12
Avg Likes per Post 97
Avg Comments per Post 7
Videos 6
Photos 6
Engagement Rate 0.04%

Follower Growth Over Time

How @nbc_tanzania's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+22.4K

Net Change

+9.2%

% Change

+319

Avg / Day

70

Days Tracked

16

Data Points

Tracked between May 7, 2026 (243,000 followers) and Jul 16, 2026 (265,360 followers).

The account grew from 243.0K to 260.7K followers over 51 days. The trend shows a steady increase of about 346 followers per day.

What the trajectory means

The account gained 17.7K followers over the tracked window, resulting in an upward trend of 7.3%. This growth indicates @nbc_tanzania is an emerging profile worth getting in on early. The pace of 346 new followers per day provides a reliable metric for planning campaign timelines.

Engagement Analysis

Based on 12 recent posts

Platform Context

@nbc_tanzania ranks 979 out of 1004 for its engagement rate, which sits well below the tracked median. This low percentage means that interaction levels are minimal relative to the total audience size. The account performs poorly compared to other creators in the IGDataHub corpus.

The engagement rate of 0.04% falls far below the 1.00% median and ranks 979 out of 1004, proving this audience reacts much less than usual. While likes provide a baseline of passive approval, the low comment volume suggests a lack of active conversation. Video content earns nearly triple the engagement of photos, identifying it as the format this audience rewards most. Reliability of reach is low because only 16.7% of recent posts exceeded double the average engagement while none reached five times the average. This data indicates that growth depends on sporadic hits rather than consistent community interaction. The audience is a tap-and-scroll one.

97

Avg Likes/Post

7

Avg Comments/Post

1.2K

Total Likes

85

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Below Average for Macro

0.04%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

142

Avg Likes on Videos (6)

52

Avg Likes on Photos (6)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @nbc_tanzania's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @nbc_tanzania's single biggest post had going for it — the patterns worth replicating.

Top post by @nbc_tanzania

226 likes · 9 comments

2.3× @nbc_tanzania's average post · 2.6× the median post.

"We are not just colleagues. We are One team. One vibe. One NBC. 💙🦒 Twiga Fridays is where we connect beyond the workplace, celebrate our culture, and create moments that make us stronger together. Sisi ni NBC, sisi ni Twiga, fahari ya Tanzania. #WeAreNBC"

257 characters

Video

Format

Friday

Day Posted

7:00 UTC

Hour Posted

2.3K

Views

Hashtags: #wearenbc

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post outperformed the median engagement by a factor of 2.6 and maintained a healthy ratio of nearly one comment for every twenty-five likes. This suggests that specific community focused moments can drive deeper interaction than standard posts. Short captions perform best as they allow the visual content to lead. Long captions result in lower engagement, indicating you should keep copy concise. The recurring hashtags #kataweseokoamaisha, #daimakaribunawe, and #wearenbc serve as clear signals for brand identity and local relevance. Posting three times a week provides a steady presence without overwhelming the feed. Because average likes remain modest relative to the follower count, focus on consistent output rather than seeking sudden spikes. This account currently has 260.7K followers.

Top Hashtags

#kataweseokoamaisha (3) #daimakaribunawe (1) #wearenbc (1)

Top Keywords

kila (10) biashara (8) yako (8) mbali (7) yake (6) kuna (6) siku (6) kwenye (6) tunakuona (6) safari (5) kupitia (5) tunajua (4) malengo (4) pesa (4) tupo (4) akaunti (4) zaidi (4) wewe (4) kifedha (4) yote (4) marathon (4) mwaka (4) kesho (3) katika (3) benki (3) akiba (3) kuwekeza (3) soko (3) hisa (3) kulipia (3)

Caption Analysis

Avg Caption Length 391 chars
Posting Frequency 3.6 posts/week

Content Mix

6

Videos / Reels

6

Photos

Top Performing Posts

Post thumbnail

We are not just colleagues. We are One team. One vibe. One NBC. 💙🦒 Twiga Fridays is where we connect beyond the workpl…

226 likes 9 comments 2.3K views Video
View
Post thumbnail

Tunajua kila mmoja wetu ana safari yake. Kuna anayeanza biashara kwa mtaji mdogo, kuna anayepanua biashara yake kila si…

210 likes 18 comments 6.5K views Video
View
Post thumbnail

Marathon ya Mwaka Huu Wanakamati Wamepania sana Msikilize mwenyewe Zawadi Sekwao anaye shughulika na kits distribution…

183 likes 13 comments 1.9K views Video
View
Post thumbnail

Tunajua kila mmoja wetu ana safari yake. Kuna anayeanza biashara kwa mtaji mdogo, kuna anayepanua biashara yake kila si…

109 likes 26 comments
View
Post thumbnail

Taarifa zote kuhusu NBC Dodoma Marathon zinatoka kwa Mwanakamati huyu Brendansia Kileo. Tunasemajeee! Mwaka huu wanak…

92 likes 5 comments 996 views Video
View
Post thumbnail

Tazama jinsi tulivyozindua kampeni yetu mpya ya NBC Tunakuona Mbali inayolenga kuwawezesha Watanzania kufikia malengo y…

84 likes 7 comments 9.4K views Video
View
Post thumbnail

Darasa la Tuyajenge Talks lilivyofana leo Chuo cha MUST, Mbeya Nondo za elimu ya kifedha na biashara zilitolewa kutoka…

84 likes 3 comments
View
Post thumbnail

@nbc_tanzania wanajua namna ambavyo unapambana kukuza biashara yako ili utimize malengo na sasa wamekuletea huduma ya D…

58 likes 0 comments
View
Post thumbnail

Ijumaa kitu, Jumamosi kitu, Jumapili ndo inakuwa balaa lenyewe! Hii siyo zile Marathon za siku moja tu, hii ni bampa t…

57 likes 0 comments 451 views Video
View

Top Posts

Highest-liked recent posts from @nbc_tanzania

# Caption Likes Comments Link
1
We are not just colleagues. We are One team. One vibe. One NBC. 💙🦒 Twiga Frida…
226 9 view
2
Tunajua kila mmoja wetu ana safari yake. Kuna anayeanza biashara kwa mtaji mdog…
210 18 view
3
Marathon ya Mwaka Huu Wanakamati Wamepania sana Msikilize mwenyewe Zawadi Sekw…
183 13 view
4
Tunajua kila mmoja wetu ana safari yake. Kuna anayeanza biashara kwa mtaji mdog…
109 26 view
5
Taarifa zote kuhusu NBC Dodoma Marathon zinatoka kwa Mwanakamati huyu Brendansi…
92 5 view
6
Tazama jinsi tulivyozindua kampeni yetu mpya ya NBC Tunakuona Mbali inayolenga …
84 7 view
7
Darasa la Tuyajenge Talks lilivyofana leo Chuo cha MUST, Mbeya Nondo za elimu …
84 3 view
8
@nbc_tanzania wanajua namna ambavyo unapambana kukuza biashara yako ili utimize…
58 0 view
9
Ijumaa kitu, Jumamosi kitu, Jumapili ndo inakuwa balaa lenyewe! Hii siyo zile …
57 0 view

Posting Patterns & Optimal Timing

When @nbc_tanzania posts on Instagram

This creator maintains a steady grind with three and a half posts every week. This frequency sits well above the median of one post per week. The account ranks in the top half of its peer group for posting volume. A consistency score of zero indicates an erratic rhythm where content arrives in unpredictable bursts rather than on a clockwork schedule. The longest streak of three days suggests that content often appears in clusters followed by quiet periods. New content lands most frequently on Thursday and Friday. The busiest upload window occurs at 07:00 UTC. Marketers should prepare for a non-linear flow of assets. Because the cadence is steady but the gaps are irregular, you cannot rely on a predictable weekly calendar to time your tie-in. You must monitor the account closely to catch content clusters while remaining flexible enough to adapt when the creator enters a quiet phase.

3.6

Posts / week

50.5h

Avg gap between posts

Thursday, Friday, Saturday

Peak posting days

7:00, 16:00, 4:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @nbc_tanzania publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

1

4

1

5

1

6

4

7

1

8

1

9

10

11

12

13

14

15

2

16

1

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @nbc_tanzania publishes more often. Their busiest hours are 7:00, 16:00, 4:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @nbc_tanzania hasn't been active in our tracked sample.

The account posts about 3.6 times per week with the most activity on Thursday and Friday. The busiest hour for these posts is 07:00 UTC.

Most Common Words

Frequent caption words across @nbc_tanzania's recent posts (excludes stopwords)

kila (10) biashara (8) yako (8) mbali (7) yake (6) kuna (6) siku (6) kwenye (6) tunakuona (6) safari (5) kupitia (5) tunajua (4) malengo (4) pesa (4) tupo (4) akaunti (4) zaidi (4) wewe (4) kifedha (4) yote (4) marathon (4) mwaka (4) kesho (3) katika (3) benki (3) akiba (3) kuwekeza (3) soko (3) hisa (3) kulipia (3)

Best Day of the Week to Post

@nbc_tanzania's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 228 228
Thursday 5 102 512
Friday 4 109 436
Saturday 2 35 70

Posting Consistency & Streaks

How steadily @nbc_tanzania maintains output

3

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

25.9%

Active days

Posted at least once

50.5h

Avg gap

Between posts

Caption Length & Performance

How @nbc_tanzania's caption length correlates with engagement

100.0%

Posts with Caption

391

Avg Caption Chars

289

Median Chars

857

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 104

The account sees the highest engagement with captions of 50 to 60 characters. This range outperforms all other lengths shown on the chart.

Who This Audience Is

What @nbc_tanzania's reach and engagement mean for a brand.

The follower count ranks below the median for tracked creators at less than half the typical size. This indicates an audience that does not reach broadcast scale despite the verified status. The commercial bank classification confirms a professional corporate profile rather than a creator-led personality. Engagement rates are extremely low compared to the platform average. This disparity suggests that brand messaging lands much softer here than it would with standard creators. The low interaction volume means content is consumed passively by a broad, non-engaged base. While the verified status provides institutional credibility, the lack of active participation limits the impact of interactive campaigns. This audience fits the banking and financial services category.

Compare & Discover Similar Creators

Stack @nbc_tanzania against any other Instagram creator we track, or jump to similar accounts.

Compare @nbc_tanzania to another creator

Get a side-by-side stats breakdown.

@nbc_tanzania vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @nbc_tanzania is sponsored content, where a single post typically falls between $2.1K and $3.9K based on their follower count. Because the account ranks in the bottom half of the peer group, it sits well below the median valuation of 725.9K followers. This ranking suggests that the quoted band acts as a ceiling rather than a baseline for negotiations. The engagement rate of 0.04% falls far below the 1.00% average for similar accounts. Such low interaction levels mean the reach is less efficient, making it difficult to justify paying at the top end of the projected range. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 260.7K followers (Macro)

$2,085 – $3,910

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the lower portion of the field, the follower count is less than half the median size. Engagement. The rate falls well below the 1% median, indicating a struggle to connect with the current audience. Hit-rate. Fewer than one in five posts reach double the average engagement, showing inconsistent performance among top content. Trajectory. A steady upward trend shows consistent follower growth over the last 51 days.

Strengths

  • + Verified account with 260.7K followers
  • + Active cadence of about 3.6 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.04% engagement rate trails the 1.00% median, the clearest area to improve
  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @nbc_tanzania reveals a macro Instagram presence with 260,652 followers. The account demonstrates an engagement rate of 0.04%, averaging 97 likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @nbc_tanzania

How many followers does @nbc_tanzania have on Instagram?

@nbc_tanzania has 260,652 followers on Instagram, placing them in the macro creator tier.

What is @nbc_tanzania's Instagram engagement rate?

@nbc_tanzania has an engagement rate of 0.04% based on 12 recent posts, averaging 97 likes per post.

How much does @nbc_tanzania earn on Instagram?

Based on industry benchmarks, @nbc_tanzania's estimated sponsorship value is $2,085 - $3,910 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @nbc_tanzania published on Instagram?

@nbc_tanzania has published 6,435 posts on Instagram.

What is @nbc_tanzania's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 226 likes and 9 comments.

How often does @nbc_tanzania post on Instagram?

@nbc_tanzania posts approximately 3.6 times per week, with an average gap of 50.5 hours between posts. Peak posting days are Thursday, Friday, Saturday.

How does @nbc_tanzania compare to other Instagram creators?

@nbc_tanzania sits in the Macro creator tier alongside accounts like @yanxi531, @crazyjewishmom, @davidamazouz.

Is @nbc_tanzania verified on Instagram?

Yes, @nbc_tanzania is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @nbc_tanzania's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026