Monster Energy
Unleash the Beast! #MonsterEnergy
11.3M
Followers
1.8K
Following
10.0K
Posts
0.09%
Engagement Rate
Account Overview
Profile summary and post performance
Monster Energy (@monsterenergy) has 11,324,839 Instagram followers as of October 17, 2026 and 10,000 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 9.9K likes and 75 comments on average (median 7.6K likes), an engagement rate of 0.09% of followers. Over the 144 days we have tracked it, the account gained 692,917 followers (+6.5%).
Where these numbers come from: public Instagram profile data and @monsterenergy's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 11,324,839 |
| Following | 1,833 |
| Posts | 10,000 |
| Verified | Yes |
| Business Account | Yes |
| Category | TOPIC_SPORTS_RECREATION |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 9,852 |
| Avg Comments per Post | 75 |
| Videos | 7 |
| Photos & carousels | 5 |
| Engagement Rate | 0.09% |
Follower Growth Over Time
How @monsterenergy's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+692.9K
Net Change
+6.5%
% Change
+4.8K
Avg / Day
144
Days Tracked
75
Data Points
Tracked between May 26, 2026 (10,631,922 followers) and Oct 17, 2026 (11,324,839 followers).
| Date | Followers | Change |
|---|---|---|
| 11,324,839 | +68,762 | |
| 11,256,077 | +171,061 | |
| 11,085,016 | +145,582 | |
| 10,939,434 | +121,043 | |
| 10,818,391 | +186,469 | |
| 10,631,922 | first reading |
Engagement Analysis
Based on 12 recent posts
9.9K
Avg Likes/Post
75
Avg Comments/Post
118.2K
Total Likes
896
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
0.09%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
9.3K
Avg Likes on Videos (7)
10.6K
Avg Likes on Photos & carousels (5)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @monsterenergy's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 7,624 likes and comments; 2 of the 12 reached twice that (15,248 or more).
Best-Performing Post, Decomposed
What @monsterenergy's single biggest recent post had going for it, measured against the account's other posts.
23,124 likes · 59 comments
2.3× @monsterenergy's average post · 3.0× the median post.
"The #CzechGP start from ALL angles 👀👉 #MonsterEnergy #MotoGP"
61 characters
Photo or carousel
Format
Tuesday
Day Posted
17:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
Top Hashtags
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 98 chars |
| Posting Frequency | 24.3 posts/week |
Content Mix
7
Videos / Reels
5
Photos & carousels
Top Posts
Highest-liked recent posts from @monsterenergy
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
The #CzechGP start from ALL angles 👀👉
#MonsterEnergy #MotoGP
|
23.1K | 59 | — | view |
| 2 |
This on loop 🔁
#MonsterEnergy #MTB
|
15.3K | 122 | 95.5K | view |
| 3 |
First Laps in!! Keen for mooorre!!!!!
@backyardbattle_mtb
|
14.4K | 81 | 224.9K | view |
| 4 |
White Monster turned motorcycle 😤 @unknownindustries
#MonsterEnergy #XGames #…
|
11.8K | 99 | — | view |
| 5 |
Let’s see what @RWilly throws down at @XGames 👀
#MonsterEnergy #UnleashedAtX …
|
11.6K | 104 | 87.4K | view |
| 6 |
REIGNING CHAMP 👑 @jvs_fmx
Julien Vanstippen takes home the GOLD in Moto X Bes…
|
8.2K | 85 | 81.8K | view |
| 7 |
1st Annual Women of Washington Street went OFF 🔥
#MonsterEnergy #Skate
|
6.9K | 53 | — | view |
| 8 |
Buy Monster, upload receipt, redeem exclusive @MorganWallen #StillTheProblemTou…
|
5.9K | 41 | — | view |
| 9 |
ANOTHER GOLD IN THE BAG 🥇 @arisa_trew
Arisa Trew takes home the win in Women’…
|
5.5K | 77 | 74.5K | view |
Posting Patterns & Optimal Timing
When @monsterenergy posts on Instagram
24.3
Posts / week
7.5h
Avg gap between posts
Friday
Peak posting days
19:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @monsterenergy publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@monsterenergy's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Tuesday | 2 | 15,055 | 30,110 |
| Wednesday | 2 | 10,229 | 20,458 |
| Thursday | 2 | 8,577 | 17,154 |
| Friday | 4 | 9,386 | 37,542 |
| Saturday | 2 | 6,928 | 13,857 |
Posting Consistency & Streaks
How steadily @monsterenergy maintains output
5
Longest streak (days)
1/100
Consistency score: irregular gaps
100 = evenly spaced posts; 0 = the gaps vary as much as their average or more
100.0%
Active days
Posted at least once
7.5h
Avg gap
Between posts
Caption Length & Performance
How @monsterenergy's caption length correlates with engagement
100.0%
Posts with Caption
98
Avg Caption Chars
91
Median Chars
161
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 1 | 15.4K |
| Medium (40-100) | 6 | 12.3K |
| Long (100+) | 5 | 6.0K |
Compare & Discover Similar Creators
Stack @monsterenergy against any other Instagram creator we track, or jump to similar accounts.
Compare @monsterenergy to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @monsterenergy
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 11.3M followers (Mega)
$56,624 to $135,898
Our per-follower range for accounts this size (see methodology)
Download @monsterenergy's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 55 minutes ago.
Tracking
What we have recorded about @monsterenergy over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @monsterenergy's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @monsterenergy
How many followers does @monsterenergy have on Instagram?
@monsterenergy has 11,324,839 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @monsterenergy's Instagram engagement rate?
@monsterenergy has an engagement rate of 0.09% based on 12 recent posts, averaging 9.9K likes per post.
How much does @monsterenergy earn on Instagram?
From follower count only, we estimate @monsterenergy's sponsorship value at $56,624 to $135,898 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @monsterenergy published on Instagram?
@monsterenergy has published 10,000 posts on Instagram.
What is @monsterenergy's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 23,124 likes and 59 comments.
How often does @monsterenergy post on Instagram?
@monsterenergy posts approximately 24.3 times per week, with an average gap of 7.5h between posts. Peak posting days are Friday.
How does @monsterenergy compare to other Instagram creators?
@monsterenergy sits in the Mega-tier group alongside accounts like @richthekid, @chomismaterialgirl, @ninja.
Is @monsterenergy verified on Instagram?
Yes, @monsterenergy is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @monsterenergy's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed Jun 19, 2026
Cite this page
IGDataHub (2026). @monsterenergy Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/monsterenergy-instagram-profile-stats/