Kip Moore

Kip Moore

@kipmooremusic

New album Reason To Believe out now “The Darkness” out now Red Light Management CAA

547.8K

Followers

366

Following

1.9K

Posts

0.62%

Engagement Rate

Macro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 846 out of 1,606 tracked accounts and holds a follower count that is 0.8 times the median size. As a verified Musician/band account with over 1900 posts, this profile functions as an established macro presence. The engagement rate of 0.62 percent falls below the 0.94 percent median for its peers. The following report provides a deeper look into audience interactions and content performance.

Account Info

Account Size Macro
Followers 547,831
Following 366
Posts 1,911
Verified Yes
Category Musician/band

Post Performance

Posts Analyzed 12
Avg Likes per Post 3,268
Avg Comments per Post 109
Videos 10
Photos 2
Engagement Rate 0.62%

Engagement Analysis

Based on 12 recent posts

Platform Context

@kipmooremusic ranks 513 out of 850 for its engagement rate which sits below the tracked median. This performance means the account generates less interaction per follower than the average creator in the corpus. The lower percentage indicates a smaller reach relative to the total audience size.

The engagement rate of 0.62% falls below the 0.94% median and ranks 513 of 850, indicating this audience reacts less than average. While the account maintains a steady volume of likes, the low comment count suggests a passive interaction style. The data reveals a clear preference for photos over video content. Photos earn 5.2K likes while videos only reach 2.9K, showing that followers reward still imagery more than motion. This audience finds more value in static visuals to engage with. Reach remains stagnant and predictable because no recent posts reached the 2x or 5x benchmarks of the account average. The lack of high performers suggests a stable but capped reach rather than unpredictable growth. This is a tap-and-scroll audience.

3.3K

Avg Likes/Post

109

Avg Comments/Post

39.2K

Total Likes

1.3K

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Below Average for Macro

0.62%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

2.9K

Avg Likes on Videos (10)

5.2K

Avg Likes on Photos (2)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @kipmooremusic's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @kipmooremusic's single biggest post had going for it — the patterns worth replicating.

Top post by @kipmooremusic

6,278 likes · 163 comments

1.9× @kipmooremusic's average post · 1.9× the median post.

"My belief in my faith is at my core. Even when the dark is there and it’s winning, I know it won’t ultimately win. I just have to find my way back to the light. Thank you Andrew & Luke for being such a big part of this record. Andrew…I appreciate the love, trust, & energy you put"

1130 characters

Photo

Format

Friday

Day Posted

4:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved nearly double the median engagement rate of other posts on this account. Its high comment count relative to likes indicates a strong call for interaction from the audience. To replicate this success, prioritize long captions exceeding 100 characters. These longer pieces outperform medium length posts by a clear margin and suggest that followers prefer deep storytelling over brief updates. Use the recurring hashtags like #vintageguitar and #guitars to signal your niche clearly to the algorithm. A steady posting cadence of roughly twice a week builds consistent presence without overwhelming the feed. While average engagement is modest relative to the total follower count, focus on high quality captions to build a loyal community. The account maintains its reach through these specific visual and textual cues.

Top Hashtags

#headlights (4) #vintage (1) #vintageguitar (1) #guitar (1) #guitars (1) #nashville (1)

Top Keywords

headlights (6) there (5) reason (4) believe (4) know (3) appreciate (3) brother (3) music (3) guys (3) video (3) tour (3) kipmooremusic (3) lifeinrewindfilms (3) back (2) thank (2) andrew (2) love (2) grateful (2) again (2) fans (2) darkness (2) vintage (2) album (2) live (2) full (2) youtube (2) nashville (2) watch (2) belief (1) faith (1)

Caption Analysis

Avg Caption Length 208 chars
Posting Frequency 1.6 posts/week

Content Mix

10

Videos / Reels

2

Photos

Top Performing Posts

Post thumbnail

My belief in my faith is at my core. Even when the dark is there and it’s winning, I know it won’t ultimately win. I ju…

6.3K likes 163 comments
View
Post thumbnail

Rest easy brother. I’ll see ya again. #Headlights

5.0K likes 215 comments 34.8K views Video
View
Post thumbnail

Updated world tour dates, see you out there on the Reason To Believe Tour 🍻

4.2K likes 202 comments
View
Post thumbnail

@kipmooremusic has seen country radio stars struggle to fill a room when they play overseas. “European fans sniff out i…

4.0K likes 199 comments 42.3K views Video
View
Post thumbnail

I shine my headlights, on your window, oh but I know, you ain’t waitin’ there for me #headlights 📸 @lifeinrewindfilms

3.4K likes 78 comments 12.9K views Video
View
Post thumbnail

my brother @kipmooremusic ‘n i been sharin that musical fusion with yall here in Europe all week 🤘blessed to do what we…

3.2K likes 93 comments 19.7K views Video
View
Post thumbnail

Watch the Headlights official music video, out now. link in bio. 🎥 @lifeinrewindfilms #headlights

3.2K likes 70 comments 15.6K views Video
View
Post thumbnail

Couldn’t wait to give you guys this song a little early... “The Darkness” is yours now. Video out Friday.

2.9K likes 100 comments 23.9K views Video
View
Post thumbnail

Whiskey Jam, we had a blast with you last night

2.2K likes 49 comments 10.3K views Video
View

Top Posts

Highest-liked recent posts from @kipmooremusic

# Caption Likes Comments Link
1
My belief in my faith is at my core. Even when the dark is there and it’s winni…
6.3K 163 view
2
Rest easy brother. I’ll see ya again. #Headlights
5.0K 215 view
3
Updated world tour dates, see you out there on the Reason To Believe Tour 🍻
4.2K 202 view
4
@kipmooremusic has seen country radio stars struggle to fill a room when they p…
4.0K 199 view
5
I shine my headlights, on your window, oh but I know, you ain’t waitin’ there f…
3.4K 78 view
6
my brother @kipmooremusic ‘n i been sharin that musical fusion with yall here i…
3.2K 93 view
7
Watch the Headlights official music video, out now. link in bio. 🎥 @lifeinrewin…
3.2K 70 view
8
Couldn’t wait to give you guys this song a little early... “The Darkness” is yo…
2.9K 100 view
9
Whiskey Jam, we had a blast with you last night
2.2K 49 view

Posting Patterns & Optimal Timing

When @kipmooremusic posts on Instagram

The account follows a steady grind because it exceeds the median frequency by roughly fifty percent. This volume places the creator in the top half of the follower rank for posting activity among similar accounts. A consistency score of zero indicates an erratic rhythm with no predictable pattern between uploads. The content appears in unpredictable bursts rather than on a scheduled rotation. New content lands most often on Monday and Wednesday. The busiest hour for new posts is 04:00 UTC. Marketers should expect sporadic updates rather than a reliable weekly cycle. Because the creator lacks a steady cadence, timing a campaign requires real-time monitoring of their feed. You cannot rely on a set calendar to predict when they will post next. A brand tie-in must be agile enough to catch these random windows of activity. Plan for high-frequency bursts followed by long periods of silence.

1.6

Posts / week

113.2h

Avg gap between posts

Monday, Wednesday, Thursday

Peak posting days

4:00, 16:00, 22:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @kipmooremusic publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

2

4

5

6

7

8

9

10

11

12

1

13

14

15

2

16

1

17

1

18

19

1

20

21

2

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @kipmooremusic publishes more often. Their busiest hours are 4:00, 16:00, 22:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @kipmooremusic hasn't been active in our tracked sample.

The account posts about 1.6 times per week with the busiest time being 04:00 UTC. Monday and Wednesday are the top posting days for this account.

Most Common Words

Frequent caption words across @kipmooremusic's recent posts (excludes stopwords)

headlights (6) there (5) reason (4) believe (4) know (3) appreciate (3) brother (3) music (3) guys (3) video (3) tour (3) kipmooremusic (3) lifeinrewindfilms (3) back (2) thank (2) andrew (2) love (2) grateful (2) again (2) fans (2) darkness (2) vintage (2) album (2) live (2) full (2) youtube (2) nashville (2) watch (2) belief (1) faith (1)

Best Day of the Week to Post

@kipmooremusic's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 3 3,687 11,061
Tuesday 2 3,275 6,550
Wednesday 3 3,150 9,450
Thursday 3 2,341 7,023
Friday 1 6,441 6,441

Posting Consistency & Streaks

How steadily @kipmooremusic maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

21.2%

Active days

Posted at least once

113.2h

Avg gap

Between posts

Caption Length & Performance

How @kipmooremusic's caption length correlates with engagement

100.0%

Posts with Caption

208

Avg Caption Chars

113

Median Chars

1130

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 5 3.3K
Long (100+) 7 3.4K

The account performs best with long captions of over 100 characters. These posts reach a higher average engagement than medium length options.

Who This Audience Is

What @kipmooremusic's reach and engagement mean for a brand.

The follower count sits below the typical median for tracked creators in this category. This suggests an audience size that is smaller than average and lacks broad broadcast scale despite the verified status. The musician classification identifies a specific interest group, but the engagement rate falls below the median. A lower engagement rate means brand messages may land softer than expected compared to other accounts in the music space. The discrepancy between the verification and the low interaction rates suggests a passive follower base rather than an active community. This audience fits the music and entertainment category.

Compare & Discover Similar Creators

Stack @kipmooremusic against any other Instagram creator we track, or jump to similar accounts.

Compare @kipmooremusic to another creator

Get a side-by-side stats breakdown.

@kipmooremusic vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @kipmooremusic flows from sponsored posts, which typically command between $4.4K and $8.2K based on the current follower count. This creator sits below the median rank of 725.9K followers, meaning the quoted band functions as a ceiling to negotiate under rather than a starting point. Because the engagement rate of 0.62% falls below the 0.94% market average, the reach is less intensive than some peers in this tier. This lower interaction rate suggests that the upper end of the price range may be difficult to justify for brands seeking high conversion. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 547.8K followers (Macro)

$4,383 – $8,217

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the middle of the field with a follower count below median suggests a modest reach for this account size. Engagement. A 0.62% rate falls below the median, indicating a weak connection between content and followers. Hit-rate. No recent posts have exceeded double the average engagement, showing a lack of high performing standout content.

Strengths

  • + Verified account with 547.8K followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.62% engagement rate trails the 0.94% median, the clearest area to improve
  • ~ Sparse cadence of about 1.6 posts a week limits fresh reach

Summary

This analysis of @kipmooremusic reveals a macro Instagram presence with 547,831 followers. The account demonstrates an engagement rate of 0.62%, averaging 3.3K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @kipmooremusic

How many followers does @kipmooremusic have on Instagram?

@kipmooremusic has 547,831 followers on Instagram, placing them in the macro creator tier.

What is @kipmooremusic's Instagram engagement rate?

@kipmooremusic has an engagement rate of 0.62% based on 12 recent posts, averaging 3.3K likes per post.

How much does @kipmooremusic earn on Instagram?

Based on industry benchmarks, @kipmooremusic's estimated sponsorship value is $4,383 - $8,217 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @kipmooremusic published on Instagram?

@kipmooremusic has published 1,911 posts on Instagram.

What is @kipmooremusic's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 6,278 likes and 163 comments.

How often does @kipmooremusic post on Instagram?

@kipmooremusic posts approximately 1.6 times per week, with an average gap of 113.2 hours between posts. Peak posting days are Monday, Wednesday, Thursday.

How does @kipmooremusic compare to other Instagram creators?

@kipmooremusic sits in the Macro creator tier alongside accounts like @diamondatl, @iampardonc, @toru_10969.

Is @kipmooremusic verified on Instagram?

Yes, @kipmooremusic is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @kipmooremusic's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026