Good Earth

This account sits at rank 938 out of over two thousand tracked creators and holds more than double the follower count of the median profile. Good Earth is a verified macro account within the home decor space that maintains an extensive library of over seven thousand posts. The engagement rate falls well below the median of one point five seven percent because it averages only twenty one likes and zero comments per post. The following analysis explores how these specific metrics influence your ability to reach their audience.

The engagement rate of 0% falls well below the 1.57% median and ranks unranked among 2205 peers. This indicates an audience that interacts far less than average. While the account maintains a consistent presence, the lack of comments suggests a passive relationship between the content and the followers. The data shows people are observing rather than participating in a community. Regarding reliability, only 16.7% of recent posts doubled the account's own engagement average. Only 8.3% of posts reached five times that average. These figures suggest that growth is inconsistent and rarely breaks through to a wider circle. The low hit rate for high-performing content points toward an audience that consumes content in isolation. This data confirms a tap-and-scroll audience.

The standout post achieved 161 likes and outperformed the median engagement by a factor of 7.6. This high like to comment ratio suggests people enjoy viewing the imagery but rarely feel prompted to start a conversation in the comments. Content should lean toward aesthetic visuals rather than community prompts. Because the average engagement rate is very low relative to the follower count, your goal should be consistent brand presence rather than viral growth. Use caption lengths that mirror the top post to maintain the established voice of the brand. Stick to the recurring hashtags as they serve as the primary signal for your niche topics. Maintain a steady posting cadence of six times per week to keep the audience engaged with your catalog. Good Earth India has 611.8K followers.

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The primary revenue stream for @goodearthindia flows from sponsored content and brand partnerships. A single post falls within the $4.9K to $9.2K range based on their follower count. This account ranks 938 out of 2229, placing them well above the median audience size. Because they sit in the upper half of the rankings, they command a premium over standard market rates. However, the 0% engagement rate creates a disconnect between reach and active participation. Since this figure sits far below the 1.57% median, the quoted band represents a ceiling rather than a guaranteed value. The lack of interaction suggests that while the audience is large, it does not engage with content at a typical rate. These are modelled estimates from public metrics, not disclosed earnings.