Dulce Maria

Dulce Maria

@dulcemaria

CASI ALGO en todas las plataformas digitales 🎶🎶

13.0M

Followers

5.5K

Following

670

Posts

1.35%

Engagement Rate

↓ -0.6% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This account ranks at number 394 out of 1606 tracked creators and holds over 17 times the follower count of the median profile. This scale places it well above the typical creator in our network. The verified profile is categorized as a Mega tier account with 670 total posts. Engagement rates for this profile sit at 1.35 percent, which clears the 0.93 percent median mark. The following report breaks down audience interactions and content performance.

Account Info

Account Size Mega
Followers 13,020,019
Following 5,539
Posts 670
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 172,885
Avg Comments per Post 3,112
Videos 3
Photos 9
Engagement Rate 1.35%

Follower Growth Over Time

How @dulcemaria's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-72992

Net Change

-0.6%

% Change

-1028

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (13,100,000 followers) and Jul 17, 2026 (13,027,008 followers).

The account lost 80,000 followers over 51 days. The follower count declined from 13.1M to 13.0M at a rate of about 1.6K per day.

What the trajectory means

The account lost 80,000 followers over the tracked period. This downward trend makes the profile a risk to time carefully because the audience size is shrinking. The daily loss of roughly 1,600 followers provides a clear pace for any campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

The @dulcemaria account ranks 324 out of 778 for its 1.35% engagement rate. This performance sits well above the 0.93% median tracked across the corpus. Such a high rate indicates that the audience interacts with content more frequently than the average creator.

The engagement rate of 1.35% beats the 0.93% median and ranks 324 out of 778. This indicates an audience that interacts more than average for this category. Photos drive much higher volume, with 215.4K likes compared to 45.5K likes for video content. This split suggests the followers reward static imagery over moving clips. While reach is steady, only 25.0% of posts exceeded double the account average. No posts reached the five times growth threshold. These numbers suggest a stable but predictable reach rather than explosive spikes. The high like-to-comment ratio shows passive appreciation dominates the experience. This is a tap-and-scroll audience.

172.9K

Avg Likes/Post

3.1K

Avg Comments/Post

2.1M

Total Likes

37.3K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Average for Mega

1.35%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

45.5K

Avg Likes on Videos (3)

215.4K

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @dulcemaria's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @dulcemaria's single biggest post had going for it — the patterns worth replicating.

Top post by @dulcemaria

488,862 likes · 4,507 comments

2.8× @dulcemaria's average post · 4.0× the median post.

"Entre tantas emociones… tanto que decir y a la vez tantos diálogos internos que guardo para mi. Dar a la luz es una metamorfosis en todos los sentidos, no importa que ya era mamá, cada vez te transformas y en eso estoy, conociendo a esta nueva versión de mi, apenas tratando de at"

1128 characters

Photo

Format

Tuesday

Day Posted

16:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved over four times the median engagement of this account. It maintains a high like to comment ratio despite its reach. To replicate this success, use long-form captions that lean into emotional storytelling and internal monologues. Short captions perform poorly compared to these narrative pieces. The hashtag set functions as a clear signal for specific community interests and brand associations. Posting at a low frequency of about once every ten days suggests the strategy prioritizes high production value over volume. This account maintains steady engagement with a large audience rather than seeking rapid growth through frequent posting. The total follower count sits at 13.0 million.

Top Hashtags

#bazaarjunho (1) #dulcemarianabazaar (1) #rbd (1) #dulcemaría (1) #voguebelleza (1) #dulcemaríaesmarieclaire (1) #extranjera (1) #palaciodelosdeportes (1) #rosapastel (1)

Top Keywords

para (15) vida (12) este (11) gracias (10) como (8) dulce (7) todo (7) amor (7) todos (6) moda (5) tanto (5) muchos (5) dulcemaria (4) fuerza (4) nuestra (4) siempre (4) poder (4) decir (4) porque (4) eres (4) feliz (4) viaje (4) toda (4) canciones (4) esta (4) momentos (4) rosa (4) siento (4) mundo (3) sobre (3)

Caption Analysis

Avg Caption Length 742 chars
Posting Frequency 0.1 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Entre tantas emociones… tanto que decir y a la vez tantos diálogos internos que guardo para mi. Dar a la luz es una met…

488.9K likes 4.5K comments
View
Post thumbnail

No existen palabras para describir el amor que siento … solo sé que en medio de toda esta etapa posparto que es tan ret…

412.0K likes 4.4K comments
View
Post thumbnail

En la dulce espera🤍🐣 A punto de cumplir 40 años y 35 de carrera, @dulcemaria atraviesa una de las etapas más transform…

368.8K likes 15.8K comments
View
Post thumbnail

María Paula y Fernanda son afortunadas de poder llamarte papá! En este día te queremos decir Gracias ! Porque eres un p…

168.5K likes 1.1K comments
View
Post thumbnail

Feliz cumpleaños al hombre más increíble ! Tu vida es un regalo para nosotras! Gracias por todo tu amor, paciencia, fue…

131.6K likes 1.1K comments
View
Post thumbnail

Papá gracias por todo lo que hiciste y has hecho por nosotras ,por todos los sacrificios, por perderte muchas cosas par…

120.7K likes 938 comments
View
Post thumbnail

Pasaron más de diez años, pero el esperado reencuentro del que tanto se habló por fin tuvo lugar en este 2023. El pasad…

120.1K likes 2.7K comments
View
Post thumbnail

TBT del concierto de @belanovaoficial en el #palaciodelosdeportes 😍 para mí fue un tremendo honro y placer que me invit…

88.4K likes 1.2K comments
View
Post thumbnail

Este año se cumplirán 16 años de #EXTRANJERA mi primer disco como solista, el inicio de un viaje personal y profesional…

62.1K likes 2.8K comments 300.9K views Video
View

Top Posts

Highest-liked recent posts from @dulcemaria

# Caption Likes Comments Link
1
Entre tantas emociones… tanto que decir y a la vez tantos diálogos internos que…
488.9K 4.5K view
2
No existen palabras para describir el amor que siento … solo sé que en medio de…
412.0K 4.4K view
3
En la dulce espera🤍🐣 A punto de cumplir 40 años y 35 de carrera, @dulcemaria a…
368.8K 15.8K view
4
María Paula y Fernanda son afortunadas de poder llamarte papá! En este día te q…
168.5K 1.1K view
5
Feliz cumpleaños al hombre más increíble ! Tu vida es un regalo para nosotras! …
131.6K 1.1K view
6
Papá gracias por todo lo que hiciste y has hecho por nosotras ,por todos los sa…
120.7K 938 view
7
Pasaron más de diez años, pero el esperado reencuentro del que tanto se habló p…
120.1K 2.7K view
8
TBT del concierto de @belanovaoficial en el #palaciodelosdeportes 😍 para mí fue…
88.4K 1.2K view
9
Este año se cumplirán 16 años de #EXTRANJERA mi primer disco como solista, el i…
62.1K 2.8K view

Posting Patterns & Optimal Timing

When @dulcemaria posts on Instagram

@dulcemaria follows a sparse high-effort pace. The creator posts much less frequently than the median of 1.1 times per week. This low output results in a lower follower rank compared to more active peers. A consistency score of 0 indicates an erratic posting rhythm rather than a predictable schedule. Long gaps between updates are common, and the longest consecutive streak lasts only four days. New content lands most often on Tuesday and Wednesday. The busiest upload window occurs at 16:00 UTC. Marketers should prepare for long intervals between posts when planning a campaign. You cannot rely on a steady stream of fresh content to maintain constant visibility. A tie-in must be timed carefully because the account does not provide frequent opportunities for placement. Expect notable gaps where the profile remains static. Coordination with the creator is necessary to align your goals with their infrequent and unpredictable posting windows.

0.1

Posts / week

2237.6h

Avg gap between posts

Tuesday, Wednesday, Thursday

Peak posting days

16:00, 0:00, 4:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @dulcemaria publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

3

0

1

1

2

1

3

2

4

1

5

6

7

8

9

10

11

12

13

14

15

3

16

17

18

19

20

1

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @dulcemaria publishes more often. Their busiest hours are 16:00, 0:00, 4:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @dulcemaria hasn't been active in our tracked sample.

The account posts most often on Tuesday and Wednesday at 16:00 UTC. The posting frequency is low at 0.1 times per week.

Most Common Words

Frequent caption words across @dulcemaria's recent posts (excludes stopwords)

para (15) vida (12) este (11) gracias (10) como (8) dulce (7) todo (7) amor (7) todos (6) moda (5) tanto (5) muchos (5) dulcemaria (4) fuerza (4) nuestra (4) siempre (4) poder (4) decir (4) porque (4) eres (4) feliz (4) viaje (4) toda (4) canciones (4) esta (4) momentos (4) rosa (4) siento (4) mundo (3) sobre (3)

Best Day of the Week to Post

@dulcemaria's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 145,595 291,190
Tuesday 3 431,455 1,294,364
Wednesday 3 60,939 182,818
Thursday 2 127,719 255,438
Friday 2 44,074 88,149

Posting Consistency & Streaks

How steadily @dulcemaria maintains output

4

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.1%

Active days

Posted at least once

2237.6h

Avg gap

Between posts

Caption Length & Performance

How @dulcemaria's caption length correlates with engagement

100.0%

Posts with Caption

742

Avg Caption Chars

662

Median Chars

1648

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 176.0K

The data shows that shorter captions perform best for this account. Engagement peaks when the text remains brief and concise.

Who This Audience Is

What @dulcemaria's reach and engagement mean for a brand.

The follower count sits at a high multiple of the typical creator average. This volume indicates a scale that operates well beyond niche circles. Verification confirms an established public profile despite the lack of a specific category tag. Engagement rates exceed the median, meaning brand messages land with more impact than they would on a standard account of this size. The gap between follower count and the number of accounts followed suggests a primary focus on outbound content rather than peer interaction. This audience is large enough to provide broad reach while maintaining an above average interest level in shared posts. The high engagement relative to the median provides a more effective environment for messaging compared to other large creators. This profile fits best within the entertainment category.

Compare & Discover Similar Creators

Stack @dulcemaria against any other Instagram creator we track, or jump to similar accounts.

Compare @dulcemaria to another creator

Get a side-by-side stats breakdown.

@dulcemaria vs

Creators in the same tier as @dulcemaria

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Simaria

Simaria

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25.8M followers

Chris Bumstead

Chris Bumstead

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Deborah Secco

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Lucas Rangel

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Estimated Earnings

Revenue estimates based on follower count and engagement

@dulcemaria commands high premiums for sponsored posts in the 65.1K to 156.2K range based on her large reach. Her ranking puts her well above the median, meaning she attracts a premium from brands seeking top tier visibility. The engagement rate of 1.35% exceeds the 0.93% market average, suggesting the audience is active enough to justify the higher end of the price band. This consistent interaction makes the quoted figures a fair price for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 13.0M followers (Mega)

$65,100 – $156,240

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the upper portion of the field with 17.8 times the median followers provides high-scale visibility. Engagement. A 1.35% rate exceeds the 0.93% median, showing a loyal audience interaction level. Hit-rate. One in four recent posts beats double the account average to create frequent standout moments. Trajectory. The account lost 80,000 followers over 51 days, indicating a downward trend in follower growth.

Strengths

  • + Verified account with 13.0M followers
  • + 1.35% engagement rate beats the 0.93% tracked median
  • + 25.0% of recent posts beat 2x the account's own average
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @dulcemaria reveals a mega Instagram presence with 13,020,019 followers. The account demonstrates an engagement rate of 1.35%, averaging 172.9K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @dulcemaria

How many followers does @dulcemaria have on Instagram?

@dulcemaria has 13,020,019 followers on Instagram, placing them in the mega creator tier.

What is @dulcemaria's Instagram engagement rate?

@dulcemaria has an engagement rate of 1.35% based on 12 recent posts, averaging 172.9K likes per post.

How much does @dulcemaria earn on Instagram?

Based on industry benchmarks, @dulcemaria's estimated sponsorship value is $65,100 - $156,240 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @dulcemaria published on Instagram?

@dulcemaria has published 670 posts on Instagram.

What is @dulcemaria's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 488,862 likes and 4,507 comments.

How often does @dulcemaria post on Instagram?

@dulcemaria posts approximately 0.1 times per week, with an average gap of 2237.6 hours between posts. Peak posting days are Tuesday, Wednesday, Thursday.

How does @dulcemaria compare to other Instagram creators?

@dulcemaria sits in the Mega creator tier alongside accounts like @youneszarou, @calvinklein, @simaria.

Is @dulcemaria verified on Instagram?

Yes, @dulcemaria is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @dulcemaria's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026