drewbutera

drewbutera

@drewbutera

"Trust in the lord with all your heart, and lean not on your own understanding". Twitter: @drewbutera cameo:@drewbutera food account: @piatto_di_casa

60.5K

Followers

1.3K

Following

709

Posts

0.38%

Engagement Rate

Mid-Tier tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 1270 out of 1606 tracked accounts and holds a follower count that is 0.1 times the median size, meaning this profile is smaller than the typical creator we track. The verified account has a total of 709 posts and lacks a specific category label to define its niche. Engagement rates for this profile fall below the median at 0.38 percent compared to the expected 1.11 percent. The rest of this report breaks down the specific audience interactions and content performance metrics.

Account Info

Account Size Mid-Tier
Followers 60,524
Following 1,255
Posts 709
Verified Yes
Business Account Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 214
Avg Comments per Post 15
Videos 7
Photos 5
Engagement Rate 0.38%

Engagement Analysis

Based on 12 recent posts

Platform Context

@drewbutera ranks 927 out of 1239 and falls below the tracked median for engagement rate. This lower performance means his interaction levels are weaker than most peers on a per-follower basis. The gap between his rate and the average indicates less active participation from his audience.

The engagement rate of 0.38% falls below the 1.11% median and ranks 927 of 1239, indicating that the audience reacts less than usual. This gap suggests a passive relationship with the content rather than deep interaction. While likes provide basic acknowledgement, the low comment volume shows limited conversation. The distinction between formats is negligible since videos and photos earn nearly identical like counts. This consistency means the audience rewards both types of media equally. Reliability of reach remains low as only 8.3% of posts beat the average by double. No content achieved a fivefold increase in engagement. These figures point to a stable but uninspired following. The data confirms a tap-and-scroll audience.

214

Avg Likes/Post

15

Avg Comments/Post

2.6K

Total Likes

185

Total Comments

Engagement Rate

Compared to Mid-Tier tier benchmarks

Below Average for Mid-Tier

0.38%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

211

Avg Likes on Videos (7)

218

Avg Likes on Photos (5)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @drewbutera's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @drewbutera's single biggest post had going for it — the patterns worth replicating.

Top post by @drewbutera

554 likes · 77 comments

2.8× @drewbutera's average post · 2.7× the median post.

"Cashy, I’d never be able to repay you for everything you’ve given me but I spent the last 15.5 years trying to. I can’t seem to find the words so I’ll just say I love you more than everything. Always have. Always will. I will never stop looking for you. Rest in peace my sweet swe"

292 characters

Video

Format

Thursday

Day Posted

22:00 UTC

Hour Posted

3.0K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached a performance multiplier of 2.7x over the median engagement for this account. Its high comment count relative to likes suggests it sparked active conversation among followers. To replicate this success, prioritize posts that mirror its specific structure and timing on Thursday evenings. Short captions under forty characters drive the highest engagement at 235 average likes. Medium length captions perform poorly with only 201 average likes, indicating that brief copy is the most effective lever for reach. Use the recurring hashtags like #malibusandals and #breville to signal your specific topics clearly to the audience. This account maintains a steady presence by posting roughly three times per week. While the average engagement is modest relative to the follower count, consistent output builds a stable community base. The creator currently has 60.5K followers.

Top Hashtags

#malibusandals (1) #silkymitts (1) #coffee (1) #breville (1) #redlight (1) #mitoredlight (1) #mitoredlighttherapy (1)

Top Keywords

always (7) love (5) happy (4) loving (4) sweet (4) everything (4) good (3) find (3) lucky (3) never (3) bennett (3) watching (2) favorite (2) watch (2) life (2) thanks (2) malibusandals (2) clubhouse (2) birthday (2) trying (2) words (2) would (2) could (2) last (2) years (2) again (2) keep (2) cashy (2) heart (2) forever (2)

Caption Analysis

Avg Caption Length 238 chars
Posting Frequency 0.3 posts/week

Content Mix

7

Videos / Reels

5

Photos

Top Performing Posts

Post thumbnail

Cashy, I’d never be able to repay you for everything you’ve given me but I spent the last 15.5 years trying to. I can’t…

554 likes 77 comments 3.0K views Video
View
Post thumbnail

The best week full of celebrating Bennett. It’s easy to do🤍

323 likes 11 comments
View
Post thumbnail

Cash, I’ve been trying to think of the words to say that would appropriately honor you, but I’m not sure there are any …

298 likes 35 comments 1.1K views Video
View
Post thumbnail

All star break 2025 was a blast. 30a did not disappoint, thanks to @kalosdwellings !!! the beach, the water, the food, …

266 likes 3 comments 4.7K views Video
View
Post thumbnail

No one does it like you, Especially when it comes to loving us, and we wouldn’t survive without it. We love you so much…

247 likes 10 comments
View
Post thumbnail

❤️🤍💙🇱🇷 My man 🇱🇷❤️🤍💙

229 likes 6 comments
View
Post thumbnail

Happy Fathers Day to my favorite dad in this world. You are everything that makes a good dad. You’re fun, soft, loving,…

177 likes 5 comments
View
Post thumbnail

Happy 3rd birthday Bennett. Our sweet & smart boy. Dino obsessed, shark loving, trash truck stalking, leaf collecting, …

135 likes 21 comments 790 views Video
View
Post thumbnail

You’re a really good mom!! Watching you be a mom is one of my favorite things to do. You always have time to go for wal…

117 likes 3 comments 1.2K views Video
View

Top Posts

Highest-liked recent posts from @drewbutera

# Caption Likes Comments Link
1
Cashy, I’d never be able to repay you for everything you’ve given me but I spen…
554 77 view
2
The best week full of celebrating Bennett. It’s easy to do🤍
323 11 view
3
Cash, I’ve been trying to think of the words to say that would appropriately ho…
298 35 view
4
All star break 2025 was a blast. 30a did not disappoint, thanks to @kalosdwelli…
266 3 view
5
No one does it like you, Especially when it comes to loving us, and we wouldn’t…
247 10 view
6
❤️🤍💙🇱🇷 My man 🇱🇷❤️🤍💙
229 6 view
7
Happy Fathers Day to my favorite dad in this world. You are everything that mak…
177 5 view
8
Happy 3rd birthday Bennett. Our sweet & smart boy. Dino obsessed, shark loving,…
135 21 view
9
You’re a really good mom!! Watching you be a mom is one of my favorite things t…
117 3 view

Posting Patterns & Optimal Timing

When @drewbutera posts on Instagram

The creator follows a sparse high-effort pace. Their output of 0.3 posts per week falls well below the median rate of 0.8. This low frequency places them in rank 1270 out of 1606 for posting volume among similar accounts. A consistency score of 0 indicates an erratic rhythm with no predictable pattern. The lack of a regular cadence suggests content arrives in unpredictable bursts rather than on a steady schedule. New content lands most often on Sunday and Friday. The busiest upload window occurs at 15:00 UTC. Because the posting behavior is irregular, marketers should not expect a reliable cycle for timely tie-ins. Planning a campaign around this creator requires a flexible timeline since fresh content does not land on a predictable basis. You cannot rely on a steady stream of posts to maintain constant brand visibility. Each new post will likely stand as an isolated event rather than part of a consistent weekly flow.

0.3

Posts / week

717.5h

Avg gap between posts

Sunday, Friday, Thursday

Peak posting days

15:00, 14:00, 23:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @drewbutera publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

2

3

4

5

6

7

8

9

10

1

11

1

12

13

2

14

3

15

16

17

18

1

19

1

20

21

1

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @drewbutera publishes more often. Their busiest hours are 15:00, 14:00, 23:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @drewbutera hasn't been active in our tracked sample.

The account posts most often on Sunday and Friday at 15:00 UTC. The posting frequency is low at 0.3 times per week.

Most Common Words

Frequent caption words across @drewbutera's recent posts (excludes stopwords)

always (7) love (5) happy (4) loving (4) sweet (4) everything (4) good (3) find (3) lucky (3) never (3) bennett (3) watching (2) favorite (2) watch (2) life (2) thanks (2) malibusandals (2) clubhouse (2) birthday (2) trying (2) words (2) would (2) could (2) last (2) years (2) again (2) keep (2) cashy (2) heart (2) forever (2)

Best Day of the Week to Post

@drewbutera's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Wednesday 1 156 156
Thursday 2 350 699
Friday 3 301 902
Saturday 1 116 116
Sunday 5 176 882

Posting Consistency & Streaks

How steadily @drewbutera maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

3.6%

Active days

Posted at least once

717.5h

Avg gap

Between posts

Caption Length & Performance

How @drewbutera's caption length correlates with engagement

100.0%

Posts with Caption

238

Avg Caption Chars

198

Median Chars

560

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 1 235
Medium (40-100) 2 201
Long (100+) 9 235

Short captions under 40 characters earn the highest engagement for this account. These posts reach an average of 235 compared to 201 for medium lengths.

Who This Audience Is

What @drewbutera's reach and engagement mean for a brand.

The follower count ranks in the bottom third of tracked creators. This volume is less than one tenth of the typical creator size on this platform. The verified status suggests a public profile or established identity despite the small scale. Engagement rates fall well below the median, meaning brand messages land softer than average here. Low interaction relative to reach indicates a passive viewer base rather than an active community. The lack of a set category makes it difficult to pin down a specific demographic focus. This audience fits few categories for targeted advertising based on current data.

Compare & Discover Similar Creators

Stack @drewbutera against any other Instagram creator we track, or jump to similar accounts.

Compare @drewbutera to another creator

Get a side-by-side stats breakdown.

@drewbutera vs

Creators in the same tier as @drewbutera

Elena Radionova

Elena Radionova

@lenok_radionova

120.8K followers

Jaime Murray

Jaime Murray

@msjaimemurray

120.8K followers

charles milander

charles milander

@charlesmilander

120.6K followers

Alex Manos

Alex Manos

@mralexmanos

119.8K followers

Michael Willett

Michael Willett

@misterwillett

119.0K followers

Marioly Vazquez

Marioly Vazquez

@cestmaria

118.9K followers

Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @drewbutera is brand partnerships through sponsored posts priced between $605 and $1,200. This creator ranks 1270 out of 1606 on our platform, placing them below the median mark. Because they sit in this lower tier, the quoted band acts as a ceiling for negotiations rather than a starting point. The engagement rate of 0.38% falls well below the 1.11% average for accounts of this size. This low interaction level suggests that the higher end of the price range may not represent fair value for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 60.5K followers (Mid-Tier)

$605 – $1,210

Industry rate for mid-tier Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The account ranks in the bottom portion of the field with a follower count far below the median. Engagement. A 0.38% rate falls well below the 1.11% median, indicating a weak connection with the current audience. Hit-rate. Only 8.3% of posts exceed double the account average, suggesting consistent content struggles to break through.

Strengths

  • + Verified account with 60.5K followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.38% engagement rate trails the 1.11% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.3 posts a week limits fresh reach

Summary

This analysis of @drewbutera reveals a mid-tier Instagram presence with 60,524 followers. The account demonstrates an engagement rate of 0.38%, averaging 214 likes per post across 12 analyzed posts. The account holds verified status.

Want Instagram Analytics for Your Research?

Search profiles, discover hashtags, and explore Instagram data for analysis.

Start Searching

Frequently Asked Questions About @drewbutera

How many followers does @drewbutera have on Instagram?

@drewbutera has 60,524 followers on Instagram, placing them in the mid-tier creator tier.

What is @drewbutera's Instagram engagement rate?

@drewbutera has an engagement rate of 0.38% based on 12 recent posts, averaging 214 likes per post.

How much does @drewbutera earn on Instagram?

Based on industry benchmarks, @drewbutera's estimated sponsorship value is $605 - $1,210 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @drewbutera published on Instagram?

@drewbutera has published 709 posts on Instagram.

What is @drewbutera's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 554 likes and 77 comments.

How often does @drewbutera post on Instagram?

@drewbutera posts approximately 0.3 times per week, with an average gap of 717.5 hours between posts. Peak posting days are Sunday, Friday, Thursday.

How does @drewbutera compare to other Instagram creators?

@drewbutera sits in the Mid-Tier creator tier alongside accounts like @lenok_radionova, @msjaimemurray, @charlesmilander.

Is @drewbutera verified on Instagram?

Yes, @drewbutera is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @drewbutera's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026