Deliciously Ella

Deliciously Ella

@deliciouslyella

Helping you eat real food again with more plants, more of the time 🌱 Naturally & Simply Delicious 💫 Founder @ella.mills__

2.5M

Followers

653

Following

6.6K

Posts

0.18%

Engagement Rate

↑ +2.5% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This creator ranks 600 out of 1606 tracked accounts and holds a follower count that is 2.5 times the median size of our typical creators. The verified profile reaches mega status with over six thousand total posts despite not having a specific category assigned. While the account maintains a large following, the engagement rate of 0.18 percent falls well below the 0.93 percent median. The rest of this report examines audience demographics and historical interaction trends to provide a complete view of their current reach.

Account Info

Account Size Mega
Followers 2,463,516
Following 653
Posts 6,573
Verified Yes
Business Account Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 4,241
Avg Comments per Post 77
Videos 10
Photos 2
Engagement Rate 0.18%

Follower Growth Over Time

How @deliciouslyella's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+59.6K

Net Change

+2.5%

% Change

+840

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (2,400,000 followers) and Jul 17, 2026 (2,459,614 followers).

The account grew from 2.4M to 2.5M followers over 52 days. The trend is upward with an increase of 63.5K followers.

What the trajectory means

The @deliciouslyella account grew by 63.5K followers during the tracking period. This upward trend makes it an ideal candidate to engage with early while the audience expands. The steady pace of 1.2K new followers per day provides a predictable timeline for campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@deliciouslyella ranks 660 of 778 because its engagement rate sits below the tracked median. This performance indicates that the account generates less interaction per follower than the average creator in the corpus. The low percentage means audience participation is sparse compared to typical benchmarks.

The engagement rate of 0.18% falls well below the 0.93% median, ranking 660 out of 778 as an underperforming account in terms of relative interaction. This audience reacts far less than average compared to similar profiles. Data reveals a clear preference for video content over still images. Videos earned 4.8K likes on average while photos only drew 1.2K likes, showing that the audience rewards moving visuals with more frequent attention. Reach is inconsistent and lacks reliability from viral hits. Only 8.3% of recent posts doubled the account average, and a matching 8.3% reached five times the typical engagement level. These figures suggest that growth relies on rare spikes rather than steady organic momentum. The low comment volume relative to likes indicates a passive relationship with the content. This is a tap-and-scroll audience.

4.2K

Avg Likes/Post

77

Avg Comments/Post

50.9K

Total Likes

925

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.18%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

4.8K

Avg Likes on Videos (10)

1.2K

Avg Likes on Photos (2)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @deliciouslyella's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @deliciouslyella's single biggest post had going for it — the patterns worth replicating.

Top post by @deliciouslyella

34,918 likes · 437 comments

8.2× @deliciouslyella's average post · 22.2× the median post.

"Just a little reminder that when you find a lifestyle that’s sustainable, that’s wellness. When looking after your mind and body feels balanced, celebratory, delicious and full of abundance and colour, that’s wellness 💞 It’s not all or nothing, it’s not a life of deprivation; it’"

397 characters

Video

Format

Sunday

Day Posted

16:00 UTC

Hour Posted

737.7K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached over twenty times the median engagement of this account. This peak performance occurred on a Sunday at 16:00 UTC. It maintained a healthy ratio of comments to likes, indicating strong community interaction for that specific piece. You should aim for high-impact moments rather than trying to force daily growth through volume. The low posting frequency of roughly one post per week suggests the strategy relies on quality and timing over constant presence. While average engagement is modest relative to the follower count, consistency in this niche builds a stable base. Since data on caption length bands is missing, focus on the core message of your content. Use the recurring hashtags as clear signals for your primary topics. This account maintains its reach with very infrequent updates. The account currently has 2.5 million followers.

Top Keywords

until (19) minutes (18) coconut (18) tablespoons (16) olive (15) large (14) salt (13) cook (13) drizzle (12) yoghurt (12) tofu (12) together (11) pasta (11) basil (10) pepper (10) about (10) maple (10) fresh (9) golden (9) garlic (9) slices (9) pinch (9) handful (9) syrup (9) little (8) each (8) serve (8) then (8) butter (7) simple (7)

Caption Analysis

Avg Caption Length 1148 chars
Posting Frequency 0.1 posts/week

Content Mix

10

Videos / Reels

2

Photos

Top Performing Posts

Post thumbnail

Just a little reminder that when you find a lifestyle that’s sustainable, that’s wellness. When looking after your mind…

34.9K likes 437 comments 737.7K views Video
View
Post thumbnail

One-pan lentil spaghetti 🍝🍝 Satisfying and deliciously moreish, this one-pan pasta dish is just the thing for a quick …

2.3K likes 42 comments 57.5K views Video
View
Post thumbnail

This Summer Veg Rigatoni has been on repeat in the DE kitchen lately 🍅🍅 Made with silky aubergine, courgette, tender t…

1.9K likes 45 comments 28.7K views Video
View
Post thumbnail

🍆🍅Aubergine Caponata 🍆🍅 One of our favourite comforting one-tin dinners, inspired by the classic Sicilian dish. Tradi…

1.9K likes 23 comments 39.5K views Video
View
Post thumbnail

🍜 TURMERIC & TOFU NOODLE SOUP 🍜 Some recipes just earn a permanent spot in the rotation, and this is one of them. A …

1.6K likes 32 comments 36.1K views Video
View
Post thumbnail

Harissa Tofu Wrap 🌯 This is one of those recipes we make on repeat. The combination is so simple, but it works every t…

1.6K likes 42 comments 33.7K views Video
View
Post thumbnail

If you’re making one brunch recipe this weekend, make it this one 💫💫 This is the kind of breakfast we never tire of ma…

1.4K likes 30 comments 39.9K views Video
View
Post thumbnail

A good breakfast doesn’t need to be complicated 🍓🍓 One of the great perks of the Team DE office is having plenty of de…

1.2K likes 26 comments
View
Post thumbnail

Wellness really doesn’t have to be complicated 🤍 One of our favourite things about Deliciously Ella is the community we…

1.2K likes 165 comments
View

Top Posts

Highest-liked recent posts from @deliciouslyella

# Caption Likes Comments Link
1
Just a little reminder that when you find a lifestyle that’s sustainable, that’…
34.9K 437 view
2
One-pan lentil spaghetti 🍝🍝 Satisfying and deliciously moreish, this one-pan p…
2.3K 42 view
3
This Summer Veg Rigatoni has been on repeat in the DE kitchen lately 🍅🍅 Made w…
1.9K 45 view
4
🍆🍅Aubergine Caponata 🍆🍅 One of our favourite comforting one-tin dinners, inspi…
1.9K 23 view
5
🍜 TURMERIC & TOFU NOODLE SOUP 🍜 Some recipes just earn a permanent spot in th…
1.6K 32 view
6
Harissa Tofu Wrap 🌯 This is one of those recipes we make on repeat. The combin…
1.6K 42 view
7
If you’re making one brunch recipe this weekend, make it this one 💫💫 This is t…
1.4K 30 view
8
A good breakfast doesn’t need to be complicated 🍓🍓 One of the great perks of t…
1.2K 26 view
9
Wellness really doesn’t have to be complicated 🤍 One of our favourite things ab…
1.2K 165 view

Posting Patterns & Optimal Timing

When @deliciouslyella posts on Instagram

This creator follows a sparse high-effort pace. Her output of 0.1 posts per week falls well below the median frequency of 1.1. This low volume results in a lower follower rank despite her reach. The consistency score of 0 indicates an erratic rhythm with no predictable pattern. Content appears in bursts followed by long periods of silence. Her longest streak is only three days. Fresh content lands primarily on Saturday and Sunday. The busiest hour for new uploads is 16:00 UTC. Marketers should not expect a steady stream of content to fuel a long campaign. You must plan around specific, infrequent drops rather than a daily presence. A tie-in would need to be timed around these rare windows because the account does not provide enough regular volume for consistent brand exposure.

0.1

Posts / week

2563.1h

Avg gap between posts

Sunday, Saturday, Tuesday

Peak posting days

16:00, 17:00, 11:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @deliciouslyella publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

1

9

1

10

1

11

12

13

14

15

5

16

4

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @deliciouslyella publishes more often. Their busiest hours are 16:00, 17:00, 11:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @deliciouslyella hasn't been active in our tracked sample.

The account posts most often on Saturday and Sunday with a peak at 16:00 UTC. The posting frequency is low at 0.1 times per week.

Most Common Words

Frequent caption words across @deliciouslyella's recent posts (excludes stopwords)

until (19) minutes (18) coconut (18) tablespoons (16) olive (15) large (14) salt (13) cook (13) drizzle (12) yoghurt (12) tofu (12) together (11) pasta (11) basil (10) pepper (10) about (10) maple (10) fresh (9) golden (9) garlic (9) slices (9) pinch (9) handful (9) syrup (9) little (8) each (8) serve (8) then (8) butter (7) simple (7)

Best Day of the Week to Post

@deliciouslyella's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 2 1,632 3,263
Wednesday 2 1,336 2,673
Thursday 2 1,202 2,403
Friday 1 1,324 1,324
Saturday 2 1,258 2,517
Sunday 3 13,212 39,637

Posting Consistency & Streaks

How steadily @deliciouslyella maintains output

3

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.0%

Active days

Posted at least once

2563.1h

Avg gap

Between posts

Caption Length & Performance

How @deliciouslyella's caption length correlates with engagement

100.0%

Posts with Caption

1148

Avg Caption Chars

1559

Median Chars

1683

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 4.3K

The audience of @deliciouslyella rewards shorter captions with higher engagement. Posts under 50 characters perform better than those over 100 characters.

Who This Audience Is

What @deliciouslyella's reach and engagement mean for a brand.

The follower count places this account well above the typical creator average. It sits at more than triple the median size for tracked accounts. The verified status confirms a professional presence despite the lack of a specific category tag. Engagement rates fall far below the median, suggesting that brand messages land much softer here than in standard environments. While the reach is broad, the interaction frequency is low compared to expectations for this scale. This discrepancy indicates a passive audience that consumes content without frequent active participation. The large scale combined with low engagement suggests an audience of viewers rather than interactors. This profile fits best within the wellness and lifestyle category.

Compare & Discover Similar Creators

Stack @deliciouslyella against any other Instagram creator we track, or jump to similar accounts.

Compare @deliciouslyella to another creator

Get a side-by-side stats breakdown.

@deliciouslyella vs

Creators in the same tier as @deliciouslyella

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Estimated Earnings

Revenue estimates based on follower count and engagement

@deliciouslyella generates revenue primarily through brand partnerships and sponsored content. A single post for this account sits in the $12.3K to $29.6K range based on follower volume. The creator ranks well above the median, which justifies a premium price point over standard accounts. However, the engagement rate of 0.18% falls far below the 0.93% average for similar profiles. This discrepancy suggests that while reach is high, the actual interaction level may make the top end of the quoted band less certain. The audience size provides the floor for the price, but low active participation means brands should negotiate toward the lower end of the estimate to ensure a fair return on investment. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 2.5M followers (Mega)

$12,318 – $29,562

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The follower count is 3.4 times the median, positioning the account well above average in total scale. Engagement. A 0.18% rate falls below the median, indicating a struggle to spark active interaction from the large audience. Hit-rate. Only 8.3% of posts double the average engagement, showing a low frequency of standout content. Trajectory. A steady climb of over 60k followers in 52 days confirms a positive growth trend.

Strengths

  • + Verified account with 2.5M followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.18% engagement rate trails the 0.93% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @deliciouslyella reveals a mega Instagram presence with 2,463,516 followers. The account demonstrates an engagement rate of 0.18%, averaging 4.2K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @deliciouslyella

How many followers does @deliciouslyella have on Instagram?

@deliciouslyella has 2,463,516 followers on Instagram, placing them in the mega creator tier.

What is @deliciouslyella's Instagram engagement rate?

@deliciouslyella has an engagement rate of 0.18% based on 12 recent posts, averaging 4.2K likes per post.

How much does @deliciouslyella earn on Instagram?

Based on industry benchmarks, @deliciouslyella's estimated sponsorship value is $12,318 - $29,562 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @deliciouslyella published on Instagram?

@deliciouslyella has published 6,573 posts on Instagram.

What is @deliciouslyella's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 34,918 likes and 437 comments.

How often does @deliciouslyella post on Instagram?

@deliciouslyella posts approximately 0.1 times per week, with an average gap of 2563.1 hours between posts. Peak posting days are Sunday, Saturday, Tuesday.

How does @deliciouslyella compare to other Instagram creators?

@deliciouslyella sits in the Mega creator tier alongside accounts like @blameitonkway, @hideo_kojima, @salishmatter.

Is @deliciouslyella verified on Instagram?

Yes, @deliciouslyella is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @deliciouslyella's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026