Bournemouth Air Festival

Bournemouth Air Festival

@bmthairfest

Bournemouth Air Festival - Europe’s Biggest Air Show! ❤️29 - 31 AUG 2024 #BmthAirFest #LoveBournemouth @bournemouth_official #BournemouthBeach

Festival Business http://bournemouthair.co.uk/

13.1K

Followers

264

Following

695

Posts

1.79%

Engagement Rate

↓ -0.8% over 71d Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 1544 out of 1606 tracked creators and holds a follower count that is smaller than the typical creator we monitor. It operates as an unverified Festival profile with nearly seven hundred posts to its name. The engagement rate of 1.79% exceeds the median of 1.27%. The rest of this report breaks down audience interactions and content frequency.

Account Info

Account Size Micro
Followers 13,131
Following 264
Posts 695
Verified No
Business Account Yes
Category Festival

Post Performance

Posts Analyzed 12
Avg Likes per Post 232
Avg Comments per Post 2
Videos 3
Photos 9
Engagement Rate 1.79%

Follower Growth Over Time

How @bmthairfest's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-110

Net Change

-0.8%

% Change

-2

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (13,200 followers) and Jul 17, 2026 (13,090 followers).

The account stayed nearly flat from 13.2K to 13.1K followers over 52 days. The count remained steady with only a 0.5% change.

What the trajectory means

The @bmthairfest account maintained a flat trajectory with a 0.5% change over the tracked window. This stability defines the creator as a known quantity for your campaign goals. The steady daily pace allows for predictable planning during the integration period.

Engagement Analysis

Based on 12 recent posts

Platform Context

The @bmthairfest account ranks 632 out of 1541 based on its engagement rate of 1.79%. This performance sits above the tracked median of 1.27%. The higher percentage indicates a stronger connection with the audience compared to the average creator in the corpus.

The engagement rate of 1.79% exceeds the median of 1.27%, placing the account in the top half of its peer group. This indicates that followers interact with content more frequently than the average user in this category. While likes are frequent, the low comment count suggests a passive form of approval rather than active conversation. Video content earns slightly higher engagement than photos, proving the audience rewards motion and dynamic visual storytelling. The reach relies on steady performance rather than explosive growth. Only 8.3% of posts doubled the average engagement, and no posts reached the fivefold threshold. This data suggests a stable but predictable reach that lacks frequent viral spikes. These numbers describe a tap-and-scroll audience.

232

Avg Likes/Post

2

Avg Comments/Post

2.8K

Total Likes

28

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Below Average for Micro

1.79%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

251

Avg Likes on Videos (3)

226

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @bmthairfest's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @bmthairfest's single biggest post had going for it — the patterns worth replicating.

Top post by @bmthairfest

500 likes · 2 comments

2.1× @bmthairfest's average post · 2.1× the median post.

"Check out this great view from yesterday out the back of the Fairey Swordfish displaying as part of the Taranto Formation including the @navy_wings Wasp and the 2 Wildcat Maritime Attack Helicopters from the @RoyalNavy Black Cats."

230 characters

Video

Format

Saturday

Day Posted

14:00 UTC

Hour Posted

2.6K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a 2.1x multiplier over the median performance for this account. Its low comment count relative to likes suggests high reach but lower active conversation. You can replicate this success by posting on Saturdays at 14:00 UTC. The specific hashtags #bmthairfest, #lovebournemouth, #bournemouth, and #flynavy serve as your primary signals to the algorithm regarding local relevance. Since engagement averages are modest relative to follower count, focus on consistent volume rather than chasing viral peaks. You should maintain a high posting frequency of 84 posts per week to stay visible in the feed. This high output suggests the account functions as a community bulletin or high-frequency news source. The content strategy relies on local geographic tagging and frequent updates. @bmthairfest has 13.1K followers.

Top Hashtags

#bmthairfest (9) #lovebournemouth (1) #bournemouth (1) #flynavy (1)

Top Keywords

bournemouth (11) bmthairfest (9) festival (8) park (7) bournemouthair (6) here (5) back (5) display (5) navy (5) royal (4) home (3) ride (3) last (3) flying (3) flightlineuk (3) fairey (3) swordfish (3) formation (3) wasp (3) black (3) cats (3) please (2) site (2) evening (2) kings (2) journey (2) fantastic (2) many (2) great (2) make (2)

Caption Analysis

Avg Caption Length 308 chars
Posting Frequency 84.0 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Check out this great view from yesterday out the back of the Fairey Swordfish displaying as part of the Taranto Formati…

500 likes 2 comments 2.6K views Video
View
Post thumbnail

A firm Bournemouth Air Festival crowd favourite, and one we're sure many of you have been waiting for! Please give a gr…

434 likes 2 comments
View
Post thumbnail

Everyone get ready for the Firebirds final Night Air Dusk Display of Bournemouth Air Festival 2024! #BmthAirFest

307 likes 1 comments
View
Post thumbnail

Coming right up, we've got a cracking formation of fantastic Royal Navy Aviation examples, past and present, as well as…

262 likes 3 comments
View
Post thumbnail

The Starlings Aerobatic Display Team are back again to thrill us all with their dynamic duo aerobatic flying and jaw-dr…

254 likes 3 comments
View
Post thumbnail

Don’t miss this evening’s Fireworks at Bournemouth Pier at 10pm to finish off what has been a fantastic #BmthAirFest 20…

242 likes 2 comments
View
Post thumbnail

We got a chance to chat with Steve Daniels, Wasp Helicopter Pilot! He'll be flying later both for a solo display as wel…

216 likes 6 comments 1.9K views Video
View
Post thumbnail

Please be considerate when leaving the festival site this evening and dispose of your rubbish in a bin or take it home …

198 likes 5 comments
View
Post thumbnail

If you're coming to the Bournemouth Air Festival this afternoon, don't forget our Park and Ride. 🚍️⁠ ⁠ Parking is free …

122 likes 0 comments
View

Top Posts

Highest-liked recent posts from @bmthairfest

# Caption Likes Comments Link
1
Check out this great view from yesterday out the back of the Fairey Swordfish d…
500 2 view
2
A firm Bournemouth Air Festival crowd favourite, and one we're sure many of you…
434 2 view
3
Everyone get ready for the Firebirds final Night Air Dusk Display of Bournemout…
307 1 view
4
Coming right up, we've got a cracking formation of fantastic Royal Navy Aviatio…
262 3 view
5
The Starlings Aerobatic Display Team are back again to thrill us all with their…
254 3 view
6
Don’t miss this evening’s Fireworks at Bournemouth Pier at 10pm to finish off w…
242 2 view
7
We got a chance to chat with Steve Daniels, Wasp Helicopter Pilot! He'll be fly…
216 6 view
8
Please be considerate when leaving the festival site this evening and dispose o…
198 5 view
9
If you're coming to the Bournemouth Air Festival this afternoon, don't forget o…
122 0 view

Posting Patterns & Optimal Timing

When @bmthairfest posts on Instagram

This creator maintains a steady grind with an extremely high volume of content. They post roughly 84 times per week, which far exceeds the median rate of 0.7 posts per week. Despite this heavy output, their low follower rank suggests they do not convert this frequency into top-tier reach. The consistency score is zero because the gaps between uploads are unpredictable rather than rhythmic. A one day posting streak confirms that content drops occur in sporadic bursts instead of a scheduled flow. Saturday serves as the primary upload day for fresh content. New posts typically land around 14:00 UTC. Marketers should note that the high volume creates constant noise, but the lack of consistency makes it difficult to predict exactly when specific pieces will land. You can rely on frequent activity to keep the brand visible, but do not expect a predictable weekly calendar for precise campaign synchronization.

84.0

Posts / week

0.7h

Avg gap between posts

Saturday

Peak posting days

14:00, 13:00, 15:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @bmthairfest publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

12

3

13

4

14

1

15

1

16

17

1

18

19

1

20

1

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @bmthairfest publishes more often. Their busiest hours are 14:00, 13:00, 15:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @bmthairfest hasn't been active in our tracked sample.

The account posts 84.0 times per week with the most activity on Saturday. The busiest hour for posting is 14:00 UTC.

Most Common Words

Frequent caption words across @bmthairfest's recent posts (excludes stopwords)

bournemouth (11) bmthairfest (9) festival (8) park (7) bournemouthair (6) here (5) back (5) display (5) navy (5) royal (4) home (3) ride (3) last (3) flying (3) flightlineuk (3) fairey (3) swordfish (3) formation (3) wasp (3) black (3) cats (3) please (2) site (2) evening (2) kings (2) journey (2) fantastic (2) many (2) great (2) make (2)

Best Day of the Week to Post

@bmthairfest's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Saturday 12 235 2,816

Posting Consistency & Streaks

How steadily @bmthairfest maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

100.0%

Active days

Posted at least once

0.7h

Avg gap

Between posts

Caption Length & Performance

How @bmthairfest's caption length correlates with engagement

100.0%

Posts with Caption

308

Avg Caption Chars

289

Median Chars

888

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 235

The audience rewards captions of 50 characters the most. This length received more engagement than any other length on the chart.

Who This Audience Is

What @bmthairfest's reach and engagement mean for a brand.

The audience size is very small compared to the typical tracked creator. This account sits at a fraction of the median scale and does not reach broadcast levels. The unverified status combined with the festival category suggests a localized or niche following rather than a broad public interest group. Engagement rates are higher than the median, meaning brand messages land more effectively here than on average platforms. This indicates that while the total reach is limited, the active participants interact with content at a higher frequency. The audience fits the local events and tourism category.

Compare & Discover Similar Creators

Stack @bmthairfest against any other Instagram creator we track, or jump to similar accounts.

Compare @bmthairfest to another creator

Get a side-by-side stats breakdown.

@bmthairfest vs

Creators in the same tier as @bmthairfest

Duhok Int. Film Fest

Duhok Int. Film Fest

@duhokiff

18.4K followers

Festival „Kilkim Žaibu“

Festival „Kilkim Žaibu“

@festival_kilkim_zaibu

7.5K followers

UNLV Athletics

UNLV Athletics

@unlvathletics

26.2K followers

Gabriel Somi

Gabriel Somi

@gabrielsomi

26.1K followers

UGallery | Art Changes Lives

UGallery | Art Changes Lives

@ugallery

26.1K followers

Negin Altooni | نگین آلتونی

Negin Altooni | نگین آلتونی

@neginaltooni

26.0K followers

Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive the primary revenue stream for this account. The estimated price for a post sits between $131 and $262. Because this creator ranks below the median at 1544 of 1606, they are considered a value buy. The quoted band represents a ceiling to bargain under rather than a fixed salary. An engagement rate of 1.79% exceeds the 1.27% median and justifies the higher end of the price range for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 13.1K followers (Micro)

$131 – $263

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking near the bottom of the field with a following far below the median, the account has a small footprint. Engagement. A 1.79% rate beats the 1.27% median, meaning the current audience is active and responsive. Hit-rate. Only 8.3% of posts beat double the average engagement, suggesting most content performs consistently but rarely breaks out. Trajectory. The follower count remained flat over the last period, indicating a stagnant growth phase.

Strengths

  • + 1.79% engagement rate beats the 1.27% tracked median
  • + Active cadence of about 84.0 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @bmthairfest reveals a micro Instagram presence with 13,131 followers. The account demonstrates an engagement rate of 1.79%, averaging 232 likes per post across 12 analyzed posts.

Want Instagram Analytics for Your Research?

Search profiles, discover hashtags, and explore Instagram data for analysis.

Start Searching

Frequently Asked Questions About @bmthairfest

How many followers does @bmthairfest have on Instagram?

@bmthairfest has 13,131 followers on Instagram, placing them in the micro creator tier.

What is @bmthairfest's Instagram engagement rate?

@bmthairfest has an engagement rate of 1.79% based on 12 recent posts, averaging 232 likes per post.

How much does @bmthairfest earn on Instagram?

Based on industry benchmarks, @bmthairfest's estimated sponsorship value is $131 - $263 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @bmthairfest published on Instagram?

@bmthairfest has published 695 posts on Instagram.

What is @bmthairfest's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 500 likes and 2 comments.

How often does @bmthairfest post on Instagram?

@bmthairfest posts approximately 84.0 times per week, with an average gap of 0.7 hours between posts. Peak posting days are Saturday.

How does @bmthairfest compare to other Instagram creators?

@bmthairfest sits in the Micro creator tier alongside accounts like @duhokiff, @festival_kilkim_zaibu, @unlvathletics.

About This Analysis: This analysis is based on a snapshot of @bmthairfest's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026