Beth Kirby | Local Milk
photographer + cook + creative biz coach 🌿I teach creatives & entrepreneurs to build lives they love! Learn more at bethkirby.com
583.4K
Followers
1.5K
Following
3.5K
Posts
1.14%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 841 out of 1606 tracked accounts and holds a follower count that is 0.8 times the median size, meaning it sits slightly below the typical scale for creators we monitor. Beth Kirby operates as an unverified Entrepreneur with over three thousand posts to her name. This high volume of content establishes her as a macro account within the creator ecosystem. Her engagement rate of 1.14 percent exceeds the 0.94 percent median, confirming that her audience interacts with her content more frequently than average. The following report details how her specific follower demographics and content performance can drive results for your upcoming campaigns.
Account Info
| Account Size | Macro |
| Followers | 583,418 |
| Following | 1,497 |
| Posts | 3,492 |
| Verified | No |
| Category | Entrepreneur |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 6,464 |
| Avg Comments per Post | 195 |
| Videos | 0 |
| Photos | 12 |
| Engagement Rate | 1.14% |
Follower Growth Over Time
How @bethkirby's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-6038
Net Change
-1.0%
% Change
-85
Avg / Day
71
Days Tracked
15
Data Points
Tracked between May 7, 2026 (589,000 followers) and Jul 17, 2026 (582,962 followers).
The account lost 5.6K followers over 51 days. The count decreased by about 109 every day.
What the trajectory means
The account lost 5.6K followers over the tracked period. This downward trend indicates a risk to time as the audience size is shrinking rather than expanding. The daily loss of roughly 109 followers provides a specific pace for planning campaign longevity.
Engagement Analysis
Based on 12 recent posts
Platform Context
The @bethkirby account ranks 379 out of 850 based on its engagement rate. This rate sits above the tracked median of 0.94 percent. Such a performance indicates higher interaction per follower than the average creator in the dataset.
The engagement rate of 1.14% outperforms the 0.94% median to secure a rank of 379 out of 850. This proves the audience interacts with content more frequently than the average user. While the 6.5K likes suggest broad recognition, the 195 comments indicate a level of active participation that exceeds passive scrolling. The reach remains inconsistent and difficult to predict based on peak performance alone. Only 8.3% of recent posts cleared double the account average while zero posts reached five times the typical engagement. This lack of high-performing outliers suggests that while the core base is loyal, the content does not frequently break out into wider circles. The audience is an active one.
6.5K
Avg Likes/Post
195
Avg Comments/Post
77.6K
Total Likes
2.3K
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
1.14%
(Likes + Comments) / Followers per post
Per-Post Engagement Trend
Engagement (likes + comments) for each of @bethkirby's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @bethkirby's single biggest post had going for it — the patterns worth replicating.
13,188 likes · 967 comments
2.1× @bethkirby's average post · 2.6× the median post.
"A long time ago in a different life (or at least it feels that way) I was riding in a car at night with @whereissionnie to meet up with @ruthielindsey and @1924us for bonfires and general cabin shenanigans outside of Nashville. I remember the drive so well. It’s a conversation "
2043 characters
Photo
Format
Wednesday
Day Posted
16:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved 13.2K likes and a high volume of 967 comments. This performance was 2.6 times higher than the median engagement for this account. The ratio of likes to comments on this specific post suggests it sparked active conversation among followers. Long captions perform best as they provide space for storytelling, while shorter copy fails to capture interest. Use the recurring hashtags like #livemoremagic and #theartofslowliving to signal your core topics to the algorithm. Posting frequency is low at less than one post per week. Because average engagement is modest compared to total follower count, focus on consistent quality over high volume. This account currently has 583.4K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 1776 chars |
| Posting Frequency | 0.9 posts/week |
Content Mix
0
Videos / Reels
12
Photos
Top Performing Posts
A long time ago in a different life (or at least it feels that way) I was riding in a car at night with @whereissionnie…
Hey guys. I know my absence from our community this summer has been conspicuous. But here’s the truth: sometimes in a r…
Silence isn’t an option. Text “FLOYD” to 55156 to sign the petition to demand that #GeorgeFloyd’s killers are continued…
Soddy Daisy daze. Yesterday Eula and I splashed in the creek, painted and ate popsicles with @iamericamerica & @sugarby…
After over 8 weeks locked in rooms alone during a global pandemic with nothing but a cell phone to keep me company, I d…
🍘NEW RECIPE🍘 Sweet Corn & Pimento Cheese Arancini, a southern meets Sicilian riff on Italian stuffed rice balls. Get th…
LUNCH. Sirloin, avo, and a riff on Italian salsa verde with a Japanese twist. Tomorrow I’m releasing a completely FREE …
BLACK LIVES MATTER. Is this message flooding your feed? Your streets? I hope so. Keep listening. In solidarity with th…
As part of #mutethewhitenoise to #amplifymelanatedvoices founded by @blackandembodied and @jessicawilson.msrd we have p…
Top Posts
Highest-liked recent posts from @bethkirby
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
A long time ago in a different life (or at least it feels that way) I was ridin…
|
13.2K | 967 | view |
| 2 |
Hey guys. I know my absence from our community this summer has been conspicuous…
|
11.9K | 388 | view |
| 3 |
Silence isn’t an option. Text “FLOYD” to 55156 to sign the petition to demand t…
|
9.8K | 192 | view |
| 4 |
Soddy Daisy daze. Yesterday Eula and I splashed in the creek, painted and ate p…
|
7.8K | 110 | view |
| 5 |
After over 8 weeks locked in rooms alone during a global pandemic with nothing …
|
7.1K | 264 | view |
| 6 |
🍘NEW RECIPE🍘 Sweet Corn & Pimento Cheese Arancini, a southern meets Sicilian ri…
|
5.3K | 105 | view |
| 7 |
LUNCH. Sirloin, avo, and a riff on Italian salsa verde with a Japanese twist. T…
|
4.6K | 46 | view |
| 8 |
BLACK LIVES MATTER. Is this message flooding your feed? Your streets? I hope so…
|
4.5K | 89 | view |
| 9 |
As part of #mutethewhitenoise to #amplifymelanatedvoices founded by @blackandem…
|
4.4K | 45 | view |
Posting Patterns & Optimal Timing
When @bethkirby posts on Instagram
The creator follows a sparse high-effort pace. This cadence falls below the median of 1.1 posts per week and ranks her lower than most peers in follower count based on frequency alone. A consistency score of 0 indicates an erratic rhythm with no predictable pattern. She often experiences long periods of silence followed by very brief bursts of activity. Her longest streak is only three days. Fresh content lands most often on Tuesday and Friday. The busiest hour for new uploads is 19:00 UTC. Marketers should avoid planning time-sensitive campaigns around this account because the lack of a regular schedule makes it difficult to predict when she will post next. You cannot rely on her being active during specific windows to maintain a steady brand presence. A campaign would need to be planned around her manual upload choices rather than a set schedule.
0.9
Posts / week
198.3h
Avg gap between posts
Tuesday, Friday, Wednesday
Peak posting days
19:00, 18:00, 20:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @bethkirby publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts most often on Tuesday and Friday at 19:00 UTC. The frequency is low with a rate of 0.9 posts per week.
Most Common Words
Frequent caption words across @bethkirby's recent posts (excludes stopwords)
Best Day of the Week to Post
@bethkirby's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 4,556 | 4,556 |
| Tuesday | 5 | 6,350 | 31,750 |
| Wednesday | 2 | 9,276 | 18,552 |
| Thursday | 1 | 4,644 | 4,644 |
| Friday | 3 | 6,798 | 20,395 |
Posting Consistency & Streaks
How steadily @bethkirby maintains output
3
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
12.1%
Active days
Posted at least once
198.3h
Avg gap
Between posts
Caption Length & Performance
How @bethkirby's caption length correlates with engagement
100.0%
Posts with Caption
1776
Avg Caption Chars
1975
Median Chars
2191
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Long (100+) | 12 | 6.7K |
The audience of @bethkirby rewards short captions the most. Engagement peaks for posts with fewer than 50 characters.
Who This Audience Is
What @bethkirby's reach and engagement mean for a brand.
The follower count sits below the typical median for tracked creators in this category. This indicates an audience that is smaller than many broadcast scale peers despite the high total count. The lack of a verified status combined with the entrepreneur classification suggests a niche professional circle rather than a general public reach. Engagement rates are slightly above the median. This means brand messages land harder here than they do on average for accounts of this size. The performance gap between the engagement rate and the median suggests active interaction from the followers present. Given the specific entrepreneurial categorization and the verified lack of broad-scale status, this audience fits the business services category.
Compare & Discover Similar Creators
Stack @bethkirby against any other Instagram creator we track, or jump to similar accounts.
Compare @bethkirby to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @bethkirby
Estimated Earnings
Revenue estimates based on follower count and engagement
Beth Kirby earns primarily through sponsored posts, where her follower count suggests a price band between $4.7K and $8.8K per post. Her ranking of 841 puts her in the middle of the pack, meaning she does not command the premium pricing reserved for top tier creators. Because she sits below the median rank of 725.9K followers, the quoted range acts as a ceiling rather than a starting point for negotiations. A buyer can seek a bargain under these figures while still reaching a wide audience. Her engagement rate of 1.14% exceeds the 0.94% average, which justifies a firmer stance on the higher end of that range. This level of interaction suggests her followers are active and attentive to her content. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 583.4K followers (Macro)
$4,667 – $8,751
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + 1.14% engagement rate beats the 0.94% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.9 posts a week limits fresh reach
Summary
This analysis of @bethkirby reveals a macro Instagram presence with 583,418 followers. The account demonstrates an engagement rate of 1.14%, averaging 6.5K likes per post across 12 analyzed posts.
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Start SearchingFrequently Asked Questions About @bethkirby
How many followers does @bethkirby have on Instagram?
@bethkirby has 583,418 followers on Instagram, placing them in the macro creator tier.
What is @bethkirby's Instagram engagement rate?
@bethkirby has an engagement rate of 1.14% based on 12 recent posts, averaging 6.5K likes per post.
How much does @bethkirby earn on Instagram?
Based on industry benchmarks, @bethkirby's estimated sponsorship value is $4,667 - $8,751 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @bethkirby published on Instagram?
@bethkirby has published 3,492 posts on Instagram.
What is @bethkirby's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 13,188 likes and 967 comments.
How often does @bethkirby post on Instagram?
@bethkirby posts approximately 0.9 times per week, with an average gap of 198.3 hours between posts. Peak posting days are Tuesday, Friday, Wednesday.
How does @bethkirby compare to other Instagram creators?
@bethkirby sits in the Macro creator tier alongside accounts like @nathanpelle, @chrisdonnellyofficial, @ayushman.pandita.
About This Analysis: This analysis is based on a snapshot of @bethkirby's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026