Benjamin Lasnier
Billboard #1 & Multi Platinium Certified
631.5K
Followers
3.4K
Following
109
Posts
0.16%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 826 out of 1606 accounts we track and holds a follower count that is just under the median for this group. As a verified Producer with 109 posts, the account maintains a clear professional identity within the macro tier. The engagement rate of 0.16% falls below the 0.94% median mark for creators in our network. While the profile highlights high industry credentials like Billboard certifications, current audience interaction is low relative to total reach. The following report breaks down specific engagement trends and audience demographics.
Account Info
| Account Size | Macro |
| Followers | 631,521 |
| Following | 3,386 |
| Posts | 109 |
| Verified | Yes |
| Category | Producer |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 905 |
| Avg Comments per Post | 77 |
| Videos | 3 |
| Photos | 9 |
| Engagement Rate | 0.16% |
Follower Growth Over Time
How @benjaminlasnier's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-11778
Net Change
-1.8%
% Change
-166
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (643,000 followers) and Jul 17, 2026 (631,222 followers).
The account lost 11.5K followers over 51 days. The follower count declined by 1.8% at a rate of roughly 225 fewer people per day.
What the trajectory means
The account lost roughly 11.5K followers over the tracked window. This downward trend makes @benjaminlasnier a risk to time carefully. A daily loss of about 225 followers means the audience is shrinking at a steady pace.
Engagement Analysis
Based on 12 recent posts
Platform Context
@benjaminlasnier ranks 728 out of 850 for engagement because its rate falls below the tracked median. This low performance indicates that the account fails to generate high interaction relative to other creators in the database. The gap between its 0.16% rate and the 0.94% median means it struggles to capture attention from its audience.
The engagement rate of 0.16% falls well below the 0.94% median, ranking 728 out of 850. This indicates that the audience reacts much less than the typical user base. Photos are the preferred format for this community because they earn nearly triple the likes compared to videos. While video content generates consistent interest, photos drive a higher volume of primary interactions. Reliability on reach is low as only 16.7% of recent posts exceeded double the account average. No posts reached five times the typical engagement level. These figures suggest that while the core followers are present, they rarely interact beyond basic recognition. The lack of high-performing outliers points to a stable but passive following. This is a tap-and-scroll audience.
905
Avg Likes/Post
77
Avg Comments/Post
10.9K
Total Likes
927
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
0.16%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
367
Avg Likes on Videos (3)
1.1K
Avg Likes on Photos (9)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @benjaminlasnier's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @benjaminlasnier's single biggest post had going for it — the patterns worth replicating.
2,645 likes · 145 comments
2.8× @benjaminlasnier's average post · 3.8× the median post.
"When someone told me back in 2015 to download GarageBand on my iPad, I had never envisioned taking it this far. I kinda hit a road block back then in a bad label situation and my own artist solo project kinda went down the drain. I didn’t really have a clear direction of where I "
519 characters
Photo
Format
Sunday
Day Posted
17:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved 2.6K likes and 145 comments to create a high engagement ratio. This content performed at a 3.8x multiplier over the median post on this account. Use medium length captions between 40 and 100 characters to reach the highest average of 1.1K likes. Short captions under 40 characters perform poorly with an average of only 794 likes. This suggests your audience prefers a brief narrative context rather than a minimalist hook or long-form copy. The recurring hashtags #brownalbum, #11, #itsnotyouitsme, #livestream, and #twitch serve as the primary topic signals for the algorithm. While average engagement is modest relative to the total follower count, focus on consistent output using these established tags. This account has 631.5K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 212 chars |
| Posting Frequency | 0.0 posts/week |
Content Mix
3
Videos / Reels
9
Photos
Top Performing Posts
When someone told me back in 2015 to download GarageBand on my iPad, I had never envisioned taking it this far. I kinda…
@chrisbrownofficial ‘BROWN’ - ALBUM 🤎 ”It’s Not You It’s Me” One of them special ones… I know young Benj would be p…
@mora x @badbunnypr x @sechmusic - volando Produced w/ @lou_xtwo x @skyrompiendo
3.4 Billion Streams so far & recent work MYKE TOWERS - TAMBIEN MYKE TOWERS - EL MOMENTO MYKE TOWERS - LO QUE MYKE TOWE…
First Twitch stream up on the channel .. Here's a few highlighst from the stream. Thanks to y'all that tapped in. Lmk i…
‘CPH’ out now everywhere. First indenpendent release. Crazy how one fun night in the studio turned into this. Thanks to…
Top Posts
Highest-liked recent posts from @benjaminlasnier
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
When someone told me back in 2015 to download GarageBand on my iPad, I had neve…
|
2.6K | 145 | view |
| 2 |
@chrisbrownofficial ‘BROWN’ - ALBUM 🤎
”It’s Not You It’s Me”
One of them sp…
|
2.4K | 164 | view |
| 3 |
@mora x @badbunnypr x @sechmusic
- volando
Produced w/ @lou_xtwo x @skyrompien…
|
1.4K | 118 | view |
| 4 |
3.4 Billion Streams so far & recent work
MYKE TOWERS - TAMBIEN
MYKE TOWERS - E…
|
808 | 66 | view |
| 5 |
in that mode … 📹👨🏽🎤🫵🏽!🫡
|
804 | 46 | view |
| 6 |
june dump 👨🏽🎨
|
672 | 67 | view |
| 7 |
First Twitch stream up on the channel .. Here's a few highlighst from the strea…
|
642 | 84 | view |
| 8 |
New @dababy out nowwww
Prod by me, @iamdjkid and @sondrehaftorsen 🇿🇦
|
590 | 88 | view |
| 9 |
‘CPH’ out now everywhere. First indenpendent release. Crazy how one fun night i…
|
288 | 42 | view |
Posting Patterns & Optimal Timing
When @benjaminlasnier posts on Instagram
The creator follows an erratic cadence. This ranking places them well above the median of 1.1 posts per week despite a lack of clear frequency data. Their consistency score of 0 indicates a highly unpredictable posting pattern with no established rhythm. Because the longest streak is only one day, content appears in isolated bursts rather than steady intervals. Fresh content lands most often on Monday and Friday. The primary upload window occurs at 19:00 UTC. Marketers should expect irregular gaps between posts making it difficult to predict exactly when a new post will land. A campaign requires proactive monitoring because the creator does not follow a clockwork schedule. You cannot rely on a predictable cycle to time a specific tie in. Instead, you must plan for sporadic availability and manual tracking of their active windows. This profile is better suited for reactive engagement rather than a scheduled rollout.
—
Posts / week
4328.9h
Avg gap between posts
Monday, Friday, Wednesday
Peak posting days
19:00, 16:00, 17:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @benjaminlasnier publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
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23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Monday and Friday. The peak activity occurs at 19:00 UTC.
Most Common Words
Frequent caption words across @benjaminlasnier's recent posts (excludes stopwords)
Best Day of the Week to Post
@benjaminlasnier's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 4 | 980 | 3,918 |
| Tuesday | 1 | 195 | 195 |
| Wednesday | 2 | 455 | 910 |
| Friday | 3 | 1,218 | 3,654 |
| Saturday | 1 | 317 | 317 |
| Sunday | 1 | 2,790 | 2,790 |
Posting Consistency & Streaks
How steadily @benjaminlasnier maintains output
1
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
0.6%
Active days
Posted at least once
4328.9h
Avg gap
Between posts
Caption Length & Performance
How @benjaminlasnier's caption length correlates with engagement
100.0%
Posts with Caption
212
Avg Caption Chars
183
Median Chars
519
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 2 | 794 |
| Medium (40-100) | 2 | 1.1K |
| Long (100+) | 8 | 1.0K |
The audience rewards medium captions of 40 to 100 characters with 1.1K average engagement. Short captions under 40 characters perform the worst at 794.
Who This Audience Is
What @benjaminlasnier's reach and engagement mean for a brand.
The audience size sits just below the typical creator average for this platform. The 0.9x multiplier indicates a scale that is substantial but does not reach the level of broad broadcast reach. Verified status in the Producer category suggests a professional peer group and an established industry presence. Engagement rates are notably lower than the median, falling at roughly one-sixth of the typical rate. This disparity means a brand message will land much softer here than on average accounts. The low interaction frequency relative to the follower count suggests a passive viewership rather than an active community. High follower counts paired with minimal engagement often point toward a reach built on industry recognition or broad content distribution. Because the audience is large but largely passive, it fits few specific brand categories except for high-level B2B service providers.
Compare & Discover Similar Creators
Stack @benjaminlasnier against any other Instagram creator we track, or jump to similar accounts.
Compare @benjaminlasnier to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @benjaminlasnier
Estimated Earnings
Revenue estimates based on follower count and engagement
Sponsored posts provide the primary revenue stream for @benjaminlasnier, with a market value between $5.1K and $9.5K per post. Because this creator sits below the median rank of 725.9K followers, their quoted price range serves as a ceiling rather than a starting point. This positioning makes the account a value buy for brands seeking to negotiate a lower rate from the standard market cap. The engagement rate of 0.16% falls well below the 0.94% median, suggesting that the current price band may be inflated relative to actual audience interaction. A brand should use this data to push for a discount based on the low participation levels. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 631.5K followers (Macro)
$5,052 – $9,473
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 631.5K followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.16% engagement rate trails the 0.94% median, the clearest area to improve
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
Summary
This analysis of @benjaminlasnier reveals a macro Instagram presence with 631,521 followers. The account demonstrates an engagement rate of 0.16%, averaging 905 likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @benjaminlasnier
How many followers does @benjaminlasnier have on Instagram?
@benjaminlasnier has 631,521 followers on Instagram, placing them in the macro creator tier.
What is @benjaminlasnier's Instagram engagement rate?
@benjaminlasnier has an engagement rate of 0.16% based on 12 recent posts, averaging 905 likes per post.
How much does @benjaminlasnier earn on Instagram?
Based on industry benchmarks, @benjaminlasnier's estimated sponsorship value is $5,052 - $9,473 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @benjaminlasnier published on Instagram?
@benjaminlasnier has published 109 posts on Instagram.
What is @benjaminlasnier's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 2,645 likes and 145 comments.
How often does @benjaminlasnier post on Instagram?
@benjaminlasnier posts approximately 0.0 times per week, with an average gap of 4328.9 hours between posts. Peak posting days are Monday, Friday, Wednesday.
How does @benjaminlasnier compare to other Instagram creators?
@benjaminlasnier sits in the Macro creator tier alongside accounts like @carolinedemaigret, @djplayero, @ghanaaliofficial.
Is @benjaminlasnier verified on Instagram?
Yes, @benjaminlasnier is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @benjaminlasnier's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026