Rich Piana 5% Nutrition

Rich Piana 5% Nutrition

@5percentnutrition

5% Nutrition est. 2014 by Rich Piana @1dayumay 💊 Premium Sports Nutrition & Lifestyle Merch ⬇️ Do you have Whatever It Takes? See below!

208.6K

Followers

379

Following

6.0K

Posts

0.36%

Engagement Rate

Macro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 1038 out of 1606 tracked accounts and holds a follower count that is smaller than the typical creator by a factor of 0.3. The verified profile operates in the Macro category with nearly six thousand total posts. This high volume of content suggests an established brand presence despite its modest relative size. The engagement rate falls below the median for this group. The following report explores specific audience interactions and content performance metrics.

Account Info

Account Size Macro
Followers 208,621
Following 379
Posts 5,955
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 738
Avg Comments per Post 20
Videos 3
Photos 9
Engagement Rate 0.36%

Engagement Analysis

Based on 12 recent posts

Platform Context

@5percentnutrition ranks 739 of 1004 for its engagement rate, which sits below the tracked median. This performance means the account captures a lower percentage of interactions relative to the average creator in the corpus. The gap between this profile and the median indicates a less active audience per follower than most peers.

The engagement rate of 0.36% falls well below the 1.00% median and ranks 739 out of 1004. This indicates that the audience reacts much less than usual. Content preference is clear as video posts receive nearly ten times more likes than photos. While some videos reach higher peaks, only 16.7% of recent content exceeds the account average by double. No posts achieved five times the standard engagement rate. The data suggests a passive interaction style where viewers favor moving images but rarely initiate deep conversation or consistent interaction. This is a tap-and-scroll audience.

738

Avg Likes/Post

20

Avg Comments/Post

8.9K

Total Likes

242

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Below Average for Macro

0.36%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

2.2K

Avg Likes on Videos (3)

247

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @5percentnutrition's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @5percentnutrition's single biggest post had going for it — the patterns worth replicating.

Top post by @5percentnutrition

3,263 likes · 72 comments

4.4× @5percentnutrition's average post · 10.2× the median post.

"You know the feeling..... #RichPiana #5PercentNutrition #1DayYouMay #LoveItKillIt #WhateverItTakes #5PercentFamily #5PercenterForLife #5PercentMentality #FitLife #GymLife #Muscle #Bodybuilding #MonstersDoExist #Motivation #Fitness #Gym #Workout #Fit #Training #Fitfam #Fıtnessmot"

287 characters

Video

Format

Tuesday

Day Posted

2:00 UTC

Hour Posted

26.7K

Views

Hashtags: #richpiana #5percentnutrition #1dayyoumay #loveitkillit #whateverittakes #5percentfamily #5percenterforlife #5percentmentality #fitlife #gymlife

Content Analysis

Hashtags, keywords, captions, and top posts

The top post outperformed the median by over ten times with a high comment to like ratio of 2.1 percent. This indicates that specific content triggers deep engagement rather than passive scrolling. Long captions exceeding one hundred characters perform best and suggest that detailed storytelling builds more connection than brief updates. Short or nonexistent captions result in poor performance, showing that followers value substance over brevity. The recurring hashtags signal a focus on brand identity and fitness motivation to the algorithm. Posting roughly twice a week provides a consistent presence without overwhelming the audience. While average engagement is modest for an account of this size, steady output builds community loyalty. This account has 208.6K followers.

Top Hashtags

#5percentnutrition (4) #5percenterforlife (4) #5percentmentality (4) #fitlife (4) #motivation (4) #fitness (4) #gym (4) #workout (4) #fitfam (4) #richpiana (3) #1dayyoumay (3) #loveitkillit (3) #whateverittakes (3) #5percentfamily (3) #gymlife (3) #muscle (3) #bodybuilding (3) #monstersdoexist (3) #fit (3) #training (3)

Top Keywords

training (7) recovery (6) workout (5) support (5) fitlife (4) muscle (4) motivation (4) fitness (4) fitfam (4) every (4) grow (4) richpiana (3) loveitkillit (3) whateverittakes (3) gymlife (3) bodybuilding (3) monstersdoexist (3) work (3) harder (3) carbs (3) best (3) rich (3) after (3) recover (3) because (2) mindset (2) doesn (2) stop (2) physique (2) happens (2)

Caption Analysis

Avg Caption Length 307 chars
Posting Frequency 1.7 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

You know the feeling..... #RichPiana #5PercentNutrition #1DayYouMay #LoveItKillIt #WhateverItTakes #5PercentFamily #5P…

3.3K likes 72 comments 26.7K views Video
View
Post thumbnail

Have you tried Rich Piana's 8 hour sushi workout?! #RichPiana #5PercentNutrition #1DayYouMay #LoveItKillIt #WhateverI…

2.1K likes 65 comments 29.0K views Video
View
Post thumbnail

If you knew, or have ever seen Rich Piana out and about. He always created his own VIP parking! #RichPiana #5PercentNu…

1.3K likes 43 comments 14.0K views Video
View
Post thumbnail

Years of work. Countless sacrifices. One mindset. Be relentless in pursuit of what you're capable of becoming. The be…

1.2K likes 16 comments
View
Post thumbnail

(No caption)

325 likes 13 comments
View
Post thumbnail

(No caption)

321 likes 5 comments
View
Post thumbnail

(No caption)

101 likes 19 comments
View
Post thumbnail

Head-to-toe in 5%. Not because it's a brand. Because it's a mindset. The work doesn't stop when the camera turns on.…

100 likes 2 comments
View
Post thumbnail

Building a strong physique is only part of the equation. Recovery, joint health, digestion, immune support, hydration, …

91 likes 2 comments
View

Top Posts

Highest-liked recent posts from @5percentnutrition

# Caption Likes Comments Link
1
You know the feeling..... #RichPiana #5PercentNutrition #1DayYouMay #LoveItKil…
3.3K 72 view
2
Have you tried Rich Piana's 8 hour sushi workout?! #RichPiana #5PercentNutrit…
2.1K 65 view
3
If you knew, or have ever seen Rich Piana out and about. He always created his …
1.3K 43 view
4
Years of work. Countless sacrifices. One mindset. Be relentless in pursuit of …
1.2K 16 view
5
No caption
325 13 view
6
No caption
321 5 view
7
No caption
101 19 view
8
Head-to-toe in 5%. Not because it's a brand. Because it's a mindset. The wor…
100 2 view
9
Building a strong physique is only part of the equation. Recovery, joint health…
91 2 view

Posting Patterns & Optimal Timing

When @5percentnutrition posts on Instagram

The creator maintains a steady grind with posts landing roughly twice weekly. This frequency sits above the median of one post per week and places them in the top half of their peer group for output volume. A consistency score of zero indicates an erratic cadence rather than a predictable cycle. They often go through quiet stretches followed by short bursts of activity, such as their longest streak of only three days. New content lands most frequently on Tuesday and Thursday at 15:00 UTC. Marketers should note these specific windows for timing any new collaborations. Because the posting rhythm is unpredictable, a campaign cannot rely on a guaranteed schedule. You must coordinate with the creator to pin down exact dates if you need a consistent presence. The lack of regularity means your tie-in might land during a content lull or an unexpected flurry of posts. Plan your timeline around their specific production goals rather than expecting a rhythmic flow.

1.7

Posts / week

109.1h

Avg gap between posts

Tuesday, Thursday, Wednesday

Peak posting days

15:00, 5:00, 2:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @5percentnutrition publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

1

4

2

5

6

7

8

9

10

11

12

13

14

8

15

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @5percentnutrition publishes more often. Their busiest hours are 15:00, 5:00, 2:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @5percentnutrition hasn't been active in our tracked sample.

The account posts 1.7 times per week with the highest activity on Tuesday and Thursday. The busiest hour for these posts is 15:00 UTC.

Most Common Words

Frequent caption words across @5percentnutrition's recent posts (excludes stopwords)

training (7) recovery (6) workout (5) support (5) fitlife (4) muscle (4) motivation (4) fitness (4) fitfam (4) every (4) grow (4) richpiana (3) loveitkillit (3) whateverittakes (3) gymlife (3) bodybuilding (3) monstersdoexist (3) work (3) harder (3) carbs (3) best (3) rich (3) after (3) recover (3) because (2) mindset (2) doesn (2) stop (2) physique (2) happens (2)

Best Day of the Week to Post

@5percentnutrition's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 1,179 1,179
Tuesday 5 1,381 6,905
Wednesday 2 332 664
Thursday 3 75 225
Saturday 1 120 120

Posting Consistency & Streaks

How steadily @5percentnutrition maintains output

3

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

18.0%

Active days

Posted at least once

109.1h

Avg gap

Between posts

Caption Length & Performance

How @5percentnutrition's caption length correlates with engagement

75.0%

Posts with Caption

409

Avg Caption Chars

386

Median Chars

668

Longest Caption

Caption Length Posts Avg Engagement
No caption 3 261
Long (100+) 9 923

The account audience rewards long captions of 100+ characters with an average of 923. These posts perform much better than no caption posts, which only reach 261.

Who This Audience Is

What @5percentnutrition's reach and engagement mean for a brand.

The follower count ranks in the bottom half of tracked creators. The size is less than one third of the typical creator average and does not reach broadcast scale. Verified status confirms a recognized presence despite the smaller relative footprint. Lack of a defined category suggests a niche focus rather than broad appeal. Engagement rates fall well below the median, meaning brand messages land much softer here than on standard accounts. Low interaction volume compared to follower totals indicates a passive audience. The data points toward a specific interest group that consumes content without high levels of active participation. This profile fits the fitness and supplement category.

Compare & Discover Similar Creators

Stack @5percentnutrition against any other Instagram creator we track, or jump to similar accounts.

Compare @5percentnutrition to another creator

Get a side-by-side stats breakdown.

@5percentnutrition vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @5percentnutrition is brand partnerships within the Macro niche. A sponsored post carries an estimated value between $1.7K and $3.1K based on their follower count. Because this account ranks in the bottom half of the platform, the quoted range acts as a ceiling to negotiate under rather than a starting point. The low engagement rate of 0.36% falls well below the 1.00% median, suggesting that the reach does not currently justify the higher end of the price band. Brands should seek a bargain offer based on this specific performance gap. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 208.6K followers (Macro)

$1,669 – $3,129

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The follower count sits well below the median, placing the account in the bottom half of the field. Engagement. A 0.36% rate falls below the median, suggesting a need for more interactive content. Hit-rate. Only 16.7% of posts beat double the average engagement, showing few high performing outliers.

Strengths

  • + Verified account with 208.6K followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.36% engagement rate trails the 1.00% median, the clearest area to improve
  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.7 posts a week limits fresh reach

Summary

This analysis of @5percentnutrition reveals a macro Instagram presence with 208,621 followers. The account demonstrates an engagement rate of 0.36%, averaging 738 likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @5percentnutrition

How many followers does @5percentnutrition have on Instagram?

@5percentnutrition has 208,621 followers on Instagram, placing them in the macro creator tier.

What is @5percentnutrition's Instagram engagement rate?

@5percentnutrition has an engagement rate of 0.36% based on 12 recent posts, averaging 738 likes per post.

How much does @5percentnutrition earn on Instagram?

Based on industry benchmarks, @5percentnutrition's estimated sponsorship value is $1,669 - $3,129 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @5percentnutrition published on Instagram?

@5percentnutrition has published 5,955 posts on Instagram.

What is @5percentnutrition's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 3,263 likes and 72 comments.

How often does @5percentnutrition post on Instagram?

@5percentnutrition posts approximately 1.7 times per week, with an average gap of 109.1 hours between posts. Peak posting days are Tuesday, Thursday, Wednesday.

How does @5percentnutrition compare to other Instagram creators?

@5percentnutrition sits in the Macro creator tier alongside accounts like @mademyday.tv, @robinlordtaylor, @sisleychoi.

Is @5percentnutrition verified on Instagram?

Yes, @5percentnutrition is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @5percentnutrition's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026