@hm vs @luansantana: Instagram Profiles Compared

A side-by-side comparison of the Instagram profiles of H&M (@hm) and Luan Santana (@luansantana) on 7 figures. @hm has 38.1M followers and @luansantana has 36.9M. Over the 11 and 10 recent posts with like counts, @hm averages 5.2K likes and 151 comments a post, @luansantana 184.8K and 9.1K. Measured against followers, that is an engagement rate of 0.01% against 0.52%. Figures collected on October 15, 2026 (@hm) and October 16, 2026 (@luansantana). How we calculate these numbers.

Verdict: @luansantana leads in 6 of 7 compared metrics.
@hm has 38,072,118 Instagram followers, 1,137,075 more than @luansantana (36,935,043).
@hm

H&M

@hm ✓

Thanks, it’s H&M

Full stats report →Its averages come from the posts we analysed on Jun 19, 2026, so they can differ from these.
@luansantana

Luan Santana

@luansantana ✓

Turnê Registro Histórico A maior turnê de um artista solo em 2026

Full stats report →Its averages come from the posts we analysed on Jun 22, 2026, so they can differ from these.
@hm Metric @luansantana
38.1M Followers 36.9M
583 Total Posts 2.7K
12 Recent Posts Analyzed 12
5.2K Avg Likes / Post 184.8K
151 Avg Comments / Post 9.1K
5.3K Avg Engagement / Post 193.9K
17.0K Best Post Likes 618.1K
0.01% Engagement Rate (%) 0.52%
65.3K Followers per Post 13.8K

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@hm and @luansantana side by side as a CSV: followers, posts, engagement and 30-day growth. Add up to 25 accounts.

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Methodology: Follower count, post count, and verification status come directly from each Instagram profile. Engagement metrics (likes, comments, engagement rate) are computed from a sample of each account's most recent posts captured by IGDataHub. Engagement rate = (likes + comments) / followers per post × 100.

Frequently Asked Questions

Who has more Instagram followers, @hm or @luansantana?

@hm has more Instagram followers than @luansantana: 38,072,118 vs 36,935,043.

Which account has higher engagement, @hm or @luansantana?

@luansantana has a higher Instagram engagement rate (0.52%) than @hm (0.01%).

How is this comparison calculated?

Follower count, post count, and verification status come directly from each Instagram profile. Engagement metrics (likes, comments, engagement rate) are computed from a sample of each account's most recent posts captured by IGDataHub. Engagement rate = (likes + comments) / followers per post × 100.

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