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Bio
#DrawingNewLines Performance surfboards designed by 11x World Champ Kelly Slater and some of the world’s best shapers.
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Recent posts
Step up or midlength? A little of both. @kellyslater @tomo_surfboards
Swipe for a closer look at the Mindcraft Ultra designed by @kellyslater & @tomo_surfboards, built in our patented I-Bolic 2.0 Technology. a step up midlength iteration of the Mindcraft that takes the connectivity of rider and equipment in larger surf to the next level. This shape is a state-of-the-art surfboard design when it comes to drawing smooth performance lines when there’s power and energy in the water. Featuring an elongated parallel outline offering pure highspeed trim with an effortless ability to perform smooth rail turns while maintaining performance, @tomo_surfboards’ Full Length Spiral Vee bottom contour, and a bump wing round tail that completes the balance of symmetry. Pair with the all-new @slaterdesigns Endorfins KSR Fin Set in the Quad configuration for the best experience, @kellyslater’s new rake template.
The Mindcraft Ultra can be ridden as either a step up or a midlength, and can be sized accordingly. The larger sizes allow for a wider wave range and are generously volumed with performance rails that will still perform great when more foam is desired.
Link in bio to watch the full video, then head to your local surf shop to grab yours today.
#DrawingNewLines
16 Oct 2026
Take your performance in larger surf to the next level. @kellyslater @tomo_surfboards
Introducing the Mindcraft Ultra in I-Bolic 2.0 Technology designed by @kellyslater & @tomo_surfboards, a step up midlength iteration of the Mindcraft that takes the connectivity of rider and equipment in larger surf to the next level. This shape is a state-of-the-art surfboard design when it comes to drawing smooth performance lines when there’s power and energy in the water. Featuring an elongated parallel outline offering pure highspeed trim with an effortless ability to perform smooth rail turns while maintaining performance, @tomo_surfboards’ Full Length Spiral Vee bottom contour, and a bump wing round tail that completes the balance of symmetry. Pair with the all-new @slaterdesigns Endorfins KSR Fin Set in the Quad configuration for the best experience, @kellyslater’s new rake template.
The Mindcraft Ultra can be ridden as either a step up or a midlength, and can be sized accordingly. The larger sizes allow for a wider wave range and are generously volumed with performance rails that will still perform great when more foam is desired.
Tap into our link in bio to learn more about the Mindcraft Ultra and Kelly & Tomo’s development process, then head to your local surf shop to throw one under your arm today.
#DrawingNewLines
15 Oct 2026
From the minds of @kellyslater & @tomo_surfboards. 🧠🛸
Our all-new Mindcraft Ultra in I-Bolic 2.0 Technology is a step-up midlength iteration of the Mindcraft that takes the connectivity of rider and equipment in larger surf to the next level. The midlength iteration of the Mindcraft, this shape is a state-of-the-art surfboard design when it comes to drawing smooth performance lines when there’s power and energy in the water. Pair with the all-new @slaterdesigns Endorfins KSR Fin Set in the Quad configuration for the best experience, @kellyslater’s new rake template.
The Mindcraft Ultra can be ridden as either a step up or a midlength, and can be sized accordingly. The larger sizes allow for a wider wave range and are generously volumed with performance rails that will still perform great when more foam is desired.
Link in bio to watch the full video, then head to your local surf shop to grab yours today.
#DrawingNewLines
18 Oct 2026
“Better be barreling.” — @sheldonsimkus
Strike Mission with @sheldonsimkus is now playing on his YouTube channel. In the board bag: DRK, DRK Step-Up, Mindcraft, and something new from @tomo_surfboards. 👀
When the waves were pumping, Sheldon was riding his stock 6’2” DRK in I-Bolic 2.0 Technology. Find yours at your local surf shop. 🤙
#DrawingNewLines
06 Nov 2026
Let’s talk fins. 🗣️ @kellyslater
Our all-new Mindcraft Ultra in I-Bolic 2.0 Technology is a step-up midlength iteration of the Mindcraft that takes the connectivity of rider and equipment in larger surf to the next level. The Mindcraft Ultra can be ridden as either a step up or a midlength, and can be sized accordingly. The larger sizes allow for a wider wave range and are generously volumed with performance rails that will still perform great when more foam is desired.
Pair with the all-new @slaterdesigns Endorfins KSR Fin Set in the Quad configuration for the best experience — Kelly’s new rake template, designed to draw out longer, more powerful turns and maintain control and drive when the waves turn on.
Link in bio to watch the full video, then head to your local surf shop to grab yours today.
#DrawingNewLines
03 Nov 2026
Room with a view. 🌊 @matahidrollet
Weekend action from Tahiti: @matahidrollet was out fishing with some friends when they spotted a few 8-footers rolling through… with nobody out. It didn’t take long for them to swap the rods for boards and get out there.
@matahidrollet is riding his DRK in I-Bolic 2.0 Technology, designed by @dan__mann. Head to your local surf shop to throw one under your arm.
#DrawingNewLines
26 Oct 2026
Always in the board bag. 🛫 @sheldonsimkus
On a recent strike mission to Indonesia, @sheldonsimkus scored his fair share of heavy barrels, but when the swell offered up some punchier, playful waves with plenty of face to work with, he reached for his Mindcraft in I-Bolic 2.0 Technology by @tomo_surfboards and @kellyslater. From deep on rail to above the lip, Sheldon put the shape through its paces in exactly what it was designed for.
The Mindcraft is the result of Kelly and Tomo’s quest to create the ultimate minimalist high-performance shortboard. Featuring smoother, more continuous, and more subtle bottom contours than Tomo’s past models, this design offers plenty of speed with a moderate performance rocker, a single-to-double concave, and a bump-wing round tail with five fin boxes. Pair it with the all-new @slaterdesigns Endorfins KSR Fin Set (@kellyslater’s new rake template) for the best experience.
Watch the full edit from Sheldon’s trip at our link in bio, then head to your local surf shop to throw one under your arm.
#DrawingNewLines
23 Oct 2026
Ramp acquired. 🎯 @jackson_dorian
@jackson_dorian flaring along the sandbars of Peniche, Portugal, on his 5’7” FRK Swallow in I-Bolic 2.0 Technology. 🇵🇹
Crafted to unlock performance in waves 5’ and under, @dan__mann djusted the volume distribution between the surfer’s stance and rocker curve, making the FRK Swallow excel at creating speed in flat, sticky sections, without sacrificing on-rail performance. Pair with our @slaterdesigns Endorfins KS1 fin template for the best performance.
Find yours at your local surf shop.
Filmed by @shadow__film. 🎥
#DrawingNewLines
20 Oct 2026
From: Kelly ➡️ To: Shelly 📦
When @kellyslater got word that @sheldonsimkus was heading off on a strike mission, he laced him up with some gear from his signature collection and a few new @slaterdesigns shapes to test.
Eventually, a field report came through…turns out he was scoring, and luckily for us, he got it all on film.
Watch the full video now playing at our link in bio.
#FindYourOuterknown
16 Oct 2026
𝙎𝙏𝙍𝙄𝙆𝙀 𝙈𝙄𝙎𝙎𝙄𝙊𝙉. 🌊
The best surf trips often come together at the last minute, but the anticipation builds long before. Surfers like @sheldonsimkus are constantly watching the forecasts, waiting for the right swell, winds, and conditions to line up. And when everything comes together, it’s time to pack the boards and make a move.
Last month, @kellyslater got word Shelly was chasing a swell in the Indonesia, so he laced him up with some gear from his signature collection and a few fresh boards to test on the trip.
Watch the full edit, now playing at our link in bio.
#FindYourOuterknown
15 Oct 2026
Talkin’ some deep design thoughts at the @BoardRoomShow with two of the best… @Tomo_Surfboards + @KellySlater …MINDCRAFT looking epic
@SlaterDesigns
@FirewireSurfboards
@ANewEarthProject
12 Oct 2026
Shaper Spotlight: Dan Mann. 🛠️
From starting out shaping his own boards in San Diego in the mid-’90s to designing some of the most recognizable shapes in the Firewire and Slater Designs lineup, @dan__mann has spent nearly three decades refining his craft.
We recently caught up with Dan and picked his brain about his shaping philosophy. Swipe through to get to know Dan and the craftsmanship behind his designs.
#FunByDesign
How would you describe your approach to shaping, and what sets it apart?
@dan__mann:
“I really don’t think I’m very different from other shapers. We’re all a little crazy. My approach may be a little more free to explore unique shapes because of my situation with Firewire/Slater Designs, and with Kelly and Rob. The other benefit of my situation is that I can explore unique processes and materials that give the shapes and designs completely different feelings.”
The mind behind many of @kellyslater’s @slaterdesigns shapes, including the DRK, FRK+, FRK Swallow, and more, Dan has played a pivotal role in pushing surfboard design and performance forward.
You’re known for surfing both regular and goofy-footed. Has that always come naturally to you?
@dan__mann:
“Yeah, that’s the way I surf. It’s how I’ve surfed since I was a little kid. I don’t know any different, so it’s just normal. There are benefits for sure, but there are also some things I’m missing, like being able to stall and slot into barrels on the backhand. I think I’m naturally a regular-footer, though.”
What did winning the Shape-Off at the Boardroom Show (and representing Eric Arakawa) mean to you?
@dan__mann:
“Winning the Shape-Off at the Boardroom Show and being able to represent Eric Arakawa means a ton to me personally, and it’s really humbling on the professional side. Eric is a precision-oriented craftsman and a gentleman. The other shapers in the Shape-Off are all incredible, and if I had not won, I would’ve been in great company.”
For Dan, shaping is about the freedom to explore new shapes, materials, and processes. He’s reshaped modern surfboard design by making high-performance surfing accessible to everyday surfers by design.
You’re one of the world’s best pro
12 Oct 2026
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