Paula S. Wallace
Founder + President of SCAD | @scaddotedu 🐝 Educator, Author, Podcast Host 🎙️ On Creativity with Paula Wallace 👇 Subscribe to my YouTube
62.5K
Followers
3.3K
Following
3.7K
Posts
1.93%
Engagement Rate
Account Overview
Profile summary and post performance
Paula S. Wallace (@paulaswallace) has 62,549 Instagram followers as of October 16, 2026 and 3,652 posts; the account is verified. Across the 12 recent posts we analysed for this report on May 26, 2026, a post got 1.1K likes and 32 comments on average (median 978 likes), an engagement rate of 1.93% of followers. Over the 162 days we have tracked it, the account gained 8,549 followers (+15.8%).
Where these numbers come from: public Instagram profile data and @paulaswallace's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mid-Tier |
| Followers | 62,549 |
| Following | 3,301 |
| Posts | 3,652 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 1,100 |
| Avg Comments per Post | 32 |
| Videos | 10 |
| Photos & carousels | 2 |
| Engagement Rate | 1.93% |
Follower Growth Over Time
How @paulaswallace's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+8.5K
Net Change
+15.8%
% Change
+53
Avg / Day
162
Days Tracked
74
Data Points
Tracked between May 6, 2026 (54,000 followers) and Oct 16, 2026 (62,549 followers).
| Date | Followers | Change |
|---|---|---|
| 62,549 | +627 | |
| 61,922 | +826 | |
| 61,096 | +1,721 | |
| 59,375 | +770 | |
| 58,605 | +2,559 | |
| 56,046 | +2,046 | |
| 54,000 | first reading |
Engagement Analysis
Based on 12 recent posts
1.1K
Avg Likes/Post
32
Avg Comments/Post
13.2K
Total Likes
390
Total Comments
Engagement Rate
Compared with the 196 Mid-Tier reports with an engagement rate (median 1.72%, middle half 0.76% to 4.13%)
1.93%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
1.1K
Avg Likes on Videos (10)
1.1K
Avg Likes on Photos & carousels (2)
Only 2 of the 12 posts we analysed are photos or carousels: too few to say which format does better.
Per-Post Engagement Trend
Engagement (likes + comments) for each of @paulaswallace's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 1,003 likes and comments; 1 of the 12 reached twice that (2,006 or more).
Best-Performing Post, Decomposed
What @paulaswallace's single biggest recent post had going for it, measured against the account's other posts.
2,191 likes · 75 comments
2.0× @paulaswallace's average post · 2.2× the median post.
"Step inside elegant Eckburg Hall, one building in SCAD’s renowned School of Fashion. 💪 ✨ From seven design studios and accessory design labs to a dedicated graduate studio, fashion sketching classroom, and a CAD lab outfitted with Cintiq tablets, every space inspires bold…"
960 characters
Video
Format
Saturday
Day Posted
17:00 UTC
Hour Posted
24.4K
Views
Content Analysis
Hashtags, keywords, captions, and top posts
Top Hashtags
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 708 chars |
| Posting Frequency | 3.8 posts/week |
Content Mix
10
Videos / Reels
2
Photos & carousels
Top Posts
Highest-liked recent posts from @paulaswallace
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
Step inside elegant Eckburg Hall, one building in SCAD’s renowned School of Fas…
|
2.2K | 75 | 24.4K | view |
| 2 |
At the atelier of dear friend, empress of couture, Met Gala legend, and SCAD mo…
|
1.9K | 22 | 14.4K | view |
| 3 |
Press Play has entered the chat. 🎧✨
Tucked inside the ground floor of Jen Li…
|
1.8K | 70 | 15.1K | view |
| 4 |
My father, Paul Poetter, believed so profoundly that education could change the…
|
1.3K | 51 | — | view |
| 5 |
A dream from Venezuela found a home at SCAD. 🐝✨
Four years later, I leave with…
|
1.3K | 41 | 11.6K | view |
| 6 |
Did you know that SCAD has a signature scent? If something as subtle as the fra…
|
1.1K | 10 | 5.3K | view |
| 7 |
When ATL prepared for its biggest global audience yet, the FIFA World Cup Atlan…
|
840 | 41 | 7.8K | view |
| 8 |
You’re strolling down Turner Street, enjoying a gorgeous Savannah day, when som…
|
788 | 15 | — | view |
| 9 |
🎪✨ Hive Highlight: Paula Gomez (B.F.A., fashion, 2026) transforms the drama of …
|
747 | 48 | 5.2K | view |
Posting Patterns & Optimal Timing
When @paulaswallace posts on Instagram
3.8
Posts / week
47.7h
Avg gap between posts
Tuesday, Thursday
Peak posting days
—
Peak posting hours
Posting Activity by Hour (UTC)
How often @paulaswallace publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@paulaswallace's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 1,280 | 2,560 |
| Tuesday | 3 | 1,009 | 3,027 |
| Wednesday | 1 | 1,125 | 1,125 |
| Thursday | 3 | 943 | 2,828 |
| Friday | 1 | 386 | 386 |
| Saturday | 1 | 2,266 | 2,266 |
| Sunday | 1 | 1,398 | 1,398 |
Posting Consistency & Streaks
How steadily @paulaswallace maintains output
2
Longest streak (days)
48/100
Consistency score: some variation
100 = evenly spaced posts; 0 = the gaps vary as much as their average or more
50.3%
Active days
Posted at least once
47.7h
Avg gap
Between posts
Caption Length & Performance
How @paulaswallace's caption length correlates with engagement
100.0%
Posts with Caption
708
Avg Caption Chars
584
Median Chars
1884
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Long (100+) | 12 | 1.1K |
Compare & Discover Similar Creators
Stack @paulaswallace against any other Instagram creator we track, or jump to similar accounts.
Compare @paulaswallace to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @paulaswallace
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 62.5K followers (Mid-Tier)
$625 to $1,251
Our per-follower range for accounts this size (see methodology)
Download @paulaswallace's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 21 hours, 46 minutes ago.
Tracking
What we have recorded about @paulaswallace over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @paulaswallace's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @paulaswallace
How many followers does @paulaswallace have on Instagram?
@paulaswallace has 62,549 followers on Instagram, placing them in the Mid-Tier group (50K to 100K followers).
What is @paulaswallace's Instagram engagement rate?
@paulaswallace has an engagement rate of 1.93% based on 12 recent posts, averaging 1.1K likes per post.
How much does @paulaswallace earn on Instagram?
From follower count only, we estimate @paulaswallace's sponsorship value at $625 to $1,251 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @paulaswallace published on Instagram?
@paulaswallace has published 3,652 posts on Instagram.
What is @paulaswallace's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 2,191 likes and 75 comments.
How often does @paulaswallace post on Instagram?
@paulaswallace posts approximately 3.8 times per week, with an average gap of 47.7h between posts. Peak posting days are Tuesday, Thursday.
How does @paulaswallace compare to other Instagram creators?
@paulaswallace sits in the Mid-Tier group alongside accounts like @dominicsmith22, @therealbettywright, @darayunya.
Is @paulaswallace verified on Instagram?
Yes, @paulaswallace is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @paulaswallace's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 16, 2026 | Posts analysed May 26, 2026
Cite this page
IGDataHub (2026). @paulaswallace Instagram stats and analytics, follower count as of 16 October 2026, posts analysed 26 May 2026. https://igdatahub.com/blog/paulaswallace-instagram-profile-stats/