Paula Campbell

Paula Campbell

@paulacampbell

[email protected] • SANGAH • Writer • Actress • Speaker * Lover & a Fighter💋🥊 ♋️ ♌️ • Author of: IF HE WANTED TO BE THERE WOULD 📖

19.4K

Followers

1.6K

Following

354

Posts

9.4%

Engagement Rate

↑ +1.9% over 71d Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

Paula Campbell ranks 1467 out of 1,606 tracked creators and holds a follower count that is 0.0x the median. This verified Musician with 354 posts functions as a micro account. The engagement rate of 9.4% far exceeds the 1.25% median for her peer group. The following report details how her high interaction rates compare to industry benchmarks and identifies specific content pillars driving audience interest.

Account Info

Account Size Micro
Followers 19,397
Following 1,598
Posts 354
Verified Yes
Category Musician

Post Performance

Posts Analyzed 12
Avg Likes per Post 1,678
Avg Comments per Post 145
Videos 10
Photos 2
Engagement Rate 9.4%

Follower Growth Over Time

How @paulacampbell's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+363

Net Change

+1.9%

% Change

+5

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (19,100 followers) and Jul 17, 2026 (19,463 followers).

The account grew from 19.1K to 19.4K followers over 52 days. This represents an upward trend of 1.6% during the period.

What the trajectory means

@paulacampbell gained 297 followers over the 52 day period. This upward trend makes the account worth getting in early on as an emerging partner. The steady pace of 6 new followers per day allows for stable planning within your campaign brief.

Engagement Analysis

Based on 12 recent posts

Platform Context

@paulacampbell ranks 109 out of 1466 for engagement rate because its performance sits well above the tracked median. This high percentage means every follower is more likely to interact with content than the average user in the corpus. The creator achieves a level of involvement that far exceeds standard benchmarks.

The engagement rate of 9.4% far exceeds the 1.25% median and places the account at rank 109 of 1466. This performance proves that followers are highly responsive to the content provided. The audience rewards video content with much higher interaction than static images. While videos pull in 2,000 likes on average, photos receive only 300. This disparity indicates a clear preference for moving visuals over still frames. Reliability of reach remains inconsistent across the feed. Only 8.3% of posts doubled the average engagement while another 8.3% reached five times the typical volume. These figures suggest that growth is driven by occasional peaks rather than steady, uniform reach. The high comment count relative to likes shows a community willing to participate in conversation. This is an active audience.

1.7K

Avg Likes/Post

145

Avg Comments/Post

20.1K

Total Likes

1.7K

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Excellent for Micro

9.40%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

2.0K

Avg Likes on Videos (10)

300

Avg Likes on Photos (2)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @paulacampbell's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @paulacampbell's single biggest post had going for it — the patterns worth replicating.

Top post by @paulacampbell

15,855 likes · 1,088 comments

9.3× @paulacampbell's average post · 33.6× the median post.

"We had a true Baltimore icon in the classroom 📚 @paulacampbell came thru Spitcam University to perform her classic “How Does It Feel” And you know it wouldn’t be complete without @therealtimtrees so be sure to hit the link in our bio for the full video ▶️ . . . #classisinsessio"

311 characters

Video

Format

Saturday

Day Posted

16:00 UTC

Hour Posted

85.8K

Views

Hashtags: #classisinsession #spitcamuniversity #baltimore

Content Analysis

Hashtags, keywords, captions, and top posts

A single standout post outperformed the median performance by a factor of 33.6. This outlier achieved over a thousand comments and shows that specific high-interest guests can drive large engagement spikes. The like to comment ratio on this peak post remains healthy, indicating deep community interest rather than passive scrolling. Long captions exceeding one hundred characters earn more than six times the engagement of short snippets. Write detailed copy to build connection because brief posts under forty characters fail to resonate with this audience. Use the recurring hashtags as a clear signal for local and educational themes. These tags include #baltimore, #iloveyou, #classisinsession, #spitcamuniversity, and #happywednesday. The posting cadence is slow at roughly one post every ten days. This pace suggests a focus on quality over frequency to maintain steady interest. The account maintains an average engagement rate of nearly nine percent per post. Paula Campbell has 19.4K followers.

Top Hashtags

#baltimore (4) #iloveyou (3) #classisinsession (2) #spitcamuniversity (2) #happywednesday (2) #whataword (2) #rnb (1) #havethedayyoudeserve (1) #afram (1) #afram2026 (1) #baltimoreafram (1) #performance (1) #afram50 (1) #bmore (1)

Top Keywords

paulacampbell (6) baltimore (6) afram (5) spitcamuniversity (4) love (3) always (3) iloveyou (3) friends (2) spitcam (2) university (2) know (2) classisinsession (2) still (2) bubby (2) last (2) people (2) good (2) happywednesday (2) whataword (2) stage (2) legends (2) come (1) play (1) true (1) icon (1) classroom (1) came (1) thru (1) perform (1) classic (1)

Caption Analysis

Avg Caption Length 222 chars
Posting Frequency 0.1 posts/week

Content Mix

10

Videos / Reels

2

Photos

Top Performing Posts

Post thumbnail

We had a true Baltimore icon in the classroom 📚 @paulacampbell came thru Spitcam University to perform her classic “How…

15.9K likes 1.1K comments 85.8K views Video
View
Post thumbnail

90’s RnB still melts my soul 90’s #RnB Pea.Cee

867 likes 82 comments 8.5K views Video
View
Post thumbnail

This Friday!!! Juneteenth 6/19… I’m at AFRAM w/ @rapattackofficial01 @spitcamuniversity the @why_lie_band_official @ts…

635 likes 120 comments 3.6K views Video
View
Post thumbnail

Afram - legends doing legendary shit

541 likes 90 comments 2.6K views Video
View
Post thumbnail

I was really into you u was one of the privileged few ✨🤍 @paulacampbell 📸⚡️. #baltimoreafram #baltimore #performance #a…

440 likes 65 comments
View
Post thumbnail

My Bubby, nobody else’s… just my Bubby! I lost me big brother this morning… we talk pretty much everyday… He got on my …

360 likes 145 comments 2.9K views Video
View
Post thumbnail

You can be someone’s favorite person and still be their last priority…. LET THAT SINK IN. #ILoveYou #HappyWednesday #I…

326 likes 28 comments 2.0K views Video
View
Post thumbnail

Your peace is not always meant to be shared, or understood by others… nor is explanation a requirement when taking a s…

257 likes 39 comments 894 views Video
View
Post thumbnail

Had a blast performing with @paulacampbell at @baltimore_afram wonderful Job Ladied @phalyn._ @liasongbird @karislovec…

255 likes 31 comments 2.8K views Video
View

Top Posts

Highest-liked recent posts from @paulacampbell

# Caption Likes Comments Link
1
We had a true Baltimore icon in the classroom 📚 @paulacampbell came thru Spitca…
15.9K 1.1K view
2
90’s RnB still melts my soul 90’s #RnB Pea.Cee
867 82 view
3
This Friday!!! Juneteenth 6/19… I’m at AFRAM w/ @rapattackofficial01 @spitcamun…
635 120 view
4
Afram - legends doing legendary shit
541 90 view
5
I was really into you u was one of the privileged few ✨🤍 @paulacampbell 📸⚡️. #b…
440 65 view
6
My Bubby, nobody else’s… just my Bubby! I lost me big brother this morning… we …
360 145 view
7
You can be someone’s favorite person and still be their last priority…. LET THA…
326 28 view
8
Your peace is not always meant to be shared, or understood by others… nor is ex…
257 39 view
9
Had a blast performing with @paulacampbell at @baltimore_afram wonderful Job La…
255 31 view

Posting Patterns & Optimal Timing

When @paulacampbell posts on Instagram

This creator follows a sparse high-effort pace. Her output is well below the median of 0.7 posts per week and ranks near the bottom of the pack for frequency. The consistency score of zero indicates an erratic rhythm with no predictable pattern. She often goes weeks without any new content, interrupted only by rare bursts of activity. You can expect fresh content to land mostly on Tuesdays and Fridays. Her busiest upload hour is 12:00 UTC. Because her posting schedule is so irregular, a marketer cannot rely on a steady cycle for brand visibility. Planning a campaign requires a reactive approach rather than a scheduled one. You should aim to align your assets with her rare active windows rather than expecting constant presence. The lack of a reliable cadence makes it difficult to predict when the next piece of content will appear in the feed.

0.1

Posts / week

2764.5h

Avg gap between posts

Friday, Tuesday, Wednesday

Peak posting days

12:00, 11:00, 16:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @paulacampbell publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

1

2

3

4

5

6

7

8

9

1

10

2

11

3

12

13

14

15

1

16

17

1

18

1

19

20

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @paulacampbell publishes more often. Their busiest hours are 12:00, 11:00, 16:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @paulacampbell hasn't been active in our tracked sample.

The account posts most often on Friday and Tuesday at 12:00 UTC. The frequency of posts is low at 0.1 times per week.

Most Common Words

Frequent caption words across @paulacampbell's recent posts (excludes stopwords)

paulacampbell (6) baltimore (6) afram (5) spitcamuniversity (4) love (3) always (3) iloveyou (3) friends (2) spitcam (2) university (2) know (2) classisinsession (2) still (2) bubby (2) last (2) people (2) good (2) happywednesday (2) whataword (2) stage (2) legends (2) come (1) play (1) true (1) icon (1) classroom (1) came (1) thru (1) perform (1) classic (1)

Best Day of the Week to Post

@paulacampbell's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 458 917
Tuesday 2 506 1,013
Wednesday 2 325 650
Friday 3 560 1,681
Saturday 1 16,943 16,943
Sunday 2 339 678

Posting Consistency & Streaks

How steadily @paulacampbell maintains output

4

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

0.8%

Active days

Posted at least once

2764.5h

Avg gap

Between posts

Caption Length & Performance

How @paulacampbell's caption length correlates with engagement

100.0%

Posts with Caption

222

Avg Caption Chars

268

Median Chars

518

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 2 402
Medium (40-100) 2 588
Long (100+) 8 2.5K

The audience rewards long captions of 100 or more characters with 2.5K average engagement. Short captions under 40 characters receive the lowest engagement at 402.

Who This Audience Is

What @paulacampbell's reach and engagement mean for a brand.

The follower count is well below the median for tracked creators. This indicates a niche reach that does not operate at broadcast scale. The verified status and musician category confirm a professional standing within the music industry despite the small following size. Engagement rates are high compared to the median, meaning brand messages land much harder than they would on a typical account of this type. The discrepancy between low volume and high interaction suggests an audience that responds more intensely to content than the average user. This profile fits the music industry category well for localized or niche promotion.

Compare & Discover Similar Creators

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@paulacampbell vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Paulas primary revenue stream is through sponsored posts, where her follower count suggests a price band of $193 to $387. Her ranking in the bottom third of peer accounts makes her a value buy for brands seeking high interaction. While many creators struggle with low engagement, her 9.4% rate far exceeds the 1.25% median. This high activity justifies the top end of her quoted price range as a fair trade for reach. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 19.4K followers (Micro)

$194 – $388

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking near the bottom of the field with a follower count far below the median means the total audience size is small. Engagement. A 9.4% rate beats the 1.25% median, showing the current followers are highly active and involved. Hit-rate. With only 8.3% of posts beating double the average, content performance is consistent rather than prone to random spikes. Trajectory. The account gained 297 followers over the tracked period, indicating a steady upward trend in growth.

Strengths

  • + Verified account with 19.4K followers
  • + 9.4% engagement rate beats the 1.25% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @paulacampbell reveals a micro Instagram presence with 19,397 followers. The account demonstrates an engagement rate of 9.40%, averaging 1.7K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @paulacampbell

How many followers does @paulacampbell have on Instagram?

@paulacampbell has 19,397 followers on Instagram, placing them in the micro creator tier.

What is @paulacampbell's Instagram engagement rate?

@paulacampbell has an engagement rate of 9.40% based on 12 recent posts, averaging 1.7K likes per post.

How much does @paulacampbell earn on Instagram?

Based on industry benchmarks, @paulacampbell's estimated sponsorship value is $194 - $388 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @paulacampbell published on Instagram?

@paulacampbell has published 354 posts on Instagram.

What is @paulacampbell's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 15,855 likes and 1,088 comments.

How often does @paulacampbell post on Instagram?

@paulacampbell posts approximately 0.1 times per week, with an average gap of 2764.5 hours between posts. Peak posting days are Friday, Tuesday, Wednesday.

How does @paulacampbell compare to other Instagram creators?

@paulacampbell sits in the Micro creator tier alongside accounts like @scottallister, @judah_kelly, @samsparro.

Is @paulacampbell verified on Instagram?

Yes, @paulacampbell is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @paulacampbell's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026