Nike Women
See Instagram photos and videos from Nike Women (@nikewomen)
7.0M
Followers
360
Following
2.0K
Posts
0.3%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 472 out of 1606 tracked creators and holds a follower count that is 9.6 times the median size. It is a verified product or service profile with nearly two thousand posts in total. This large tier status confirms its established position as a major brand presence. The engagement rate falls below the median for this category. The following report breaks down the specific audience interactions and content performance.
Account Info
| Account Size | Mega |
| Followers | 7,000,000 |
| Following | 360 |
| Posts | 1,980 |
| Verified | Yes |
| Business Account | Yes |
| Category | PRODUCT_SERVICE |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 20,671 |
| Avg Comments per Post | 334 |
| Videos | 1 |
| Photos | 11 |
| Engagement Rate | 0.3% |
Follower Growth Over Time
How @nikewomen's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+922
Net Change
0.0%
% Change
+13
Avg / Day
71
Days Tracked
15
Data Points
Tracked between May 6, 2026 (6,800,000 followers) and Jul 17, 2026 (6,800,922 followers).
The account grew from 6.8M to 7.0M followers over 51 days. The trend is upward with a gain of 200.0K followers.
What the trajectory means
The account gained 200,000 followers over the tracking period, moving from 6.8M to 7.0M. This upward trend makes it an ideal candidate for early investment as the audience expands. A steady pace of 3.9K new followers per day allows for consistent campaign planning.
Engagement Analysis
Based on 12 recent posts
Platform Context
@nikewomen ranks 587 out of 778 for engagement because its rate sits below the tracked median. This lower percentage means fewer followers interact with the content compared to average accounts in the corpus. The performance indicates a lower level of active participation from the audience per follower.
The engagement rate of 0.3% falls well below the 0.93% median and ranks 587 of 778, proving this audience reacts less than usual. While the high like counts suggest passive recognition, the low comment volume indicates a lack of active conversation. This audience rewards photos over videos because the photo format earned 21.0K likes compared to 17.5K for video content. The reach is inconsistent and lacks reliable growth from viral hits. Only 8.3% of recent posts doubled the average engagement, while only 8.3% reached the fivefold threshold. These figures suggest that most content stays within a narrow circle rather than breaking out to new viewers. This is a tap-and-scroll audience.
20.7K
Avg Likes/Post
334
Avg Comments/Post
248.1K
Total Likes
4.0K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.30%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
17.5K
Avg Likes on Videos (1)
21.0K
Avg Likes on Photos (11)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @nikewomen's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @nikewomen's single biggest post had going for it — the patterns worth replicating.
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved a high like to comment ratio of 57.06 to every comment received. This specific post earned 165.5K likes and outperformed the median engagement by a factor of 23.5. To replicate this success, prioritize long captions exceeding 100 characters for maximum reach. Medium length captions perform poorly and result in much lower engagement figures. Use the recurring hashtags as your primary signal to the algorithm regarding your niche. Maintain a steady posting cadence of about two posts every week to keep the audience engaged without oversaturating their feed. This account maintains a stable presence with 7 million followers while averaging 20.7K likes per post.
Top Keywords
Caption Analysis
| Avg Caption Length | 138 chars |
| Posting Frequency | 2.1 posts/week |
Content Mix
1
Videos / Reels
11
Photos
Top Performing Posts
Spotted on the Rip The Script set: @lalalalisa_m @alexiaputellas @kerolinnicoli @kimkardashian @itsyoungmiko @katescott
“I’ve always enjoyed tennis, but this time it’s from a different angle.” The Queen has spoken. Welcome back to the cou…
Some races change the sport. Others change us. Your After Dark Tour training starts now. Find everything you need at…
The Texas Longhorns are back-to-back Women's Softball National Champions.
Style that takes you beyond the pitch. The Nike T90 Shox Magia reimagined by @forgetmenots_official launches 6.13 via…
@michellewiewest redefined what was possible by changing who it was possible for. Thank you, Michelle.
Nike N7 collection - inspired by Indigenous athletes who create community in sport by honoring their culture. N7 Summ…
Sport Born. Style Evolved. Nike Mirage, the next chapter in First Sight. Available now.
NikeSKIMS Studio Stretch collection offers modern silhouettes like the T-Back Triangle Bra, Mock Neck Bra, and Square N…
Top Posts
Highest-liked recent posts from @nikewomen
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Spotted on the Rip The Script set: @lalalalisa_m @alexiaputellas @kerolinnicoli…
|
165.5K | 2.9K | view |
| 2 |
“I’ve always enjoyed tennis, but this time it’s from a different angle.”
The Q…
|
19.7K | 180 | view |
| 3 |
Some races change the sport. Others change us.
Your After Dark Tour training …
|
17.5K | 503 | view |
| 4 |
The Texas Longhorns are back-to-back Women's Softball National Champions.
|
11.6K | 44 | view |
| 5 |
Style that takes you beyond the pitch.
The Nike T90 Shox Magia reimagined by …
|
10.7K | 117 | view |
| 6 |
@michellewiewest redefined what was possible by changing who it was possible fo…
|
7.1K | 76 | view |
| 7 |
Nike N7 collection - inspired by Indigenous athletes who create community in sp…
|
5.7K | 79 | view |
| 8 |
Sport Born. Style Evolved.
Nike Mirage, the next chapter in First Sight.
Avai…
|
3.4K | 45 | view |
| 9 |
NikeSKIMS Studio Stretch collection offers modern silhouettes like the T-Back T…
|
3.0K | 39 | view |
Posting Patterns & Optimal Timing
When @nikewomen posts on Instagram
The account follows a steady grind because it doubles the median frequency of one point one posts per week. This consistent output places the creator in the top half of the follower rank despite the high volume. However, a consistency score of 7 indicates a very erratic rhythm with unpredictable gaps between uploads. The creator often produces content in bursts rather than on a clockwork schedule. New content typically lands on Wednesday and Friday. The busiest hour for new posts is 16:00 UTC. Marketers should expect fresh content frequently but must account for the irregular intervals between those posts. A campaign timing around this creator requires flexibility because the gaps are not uniform. You can rely on a high volume of assets to work with, but you cannot predict exactly when the next post will land after a break. The steady grind ensures visibility while the low consistency score warns against planning precise, time-sensitive surprises. Use the known upload windows for your primary coordination.
2.1
Posts / week
87.4h
Avg gap between posts
Friday, Wednesday, Saturday
Peak posting days
16:00, 14:00, 15:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @nikewomen publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts 2.1 times per week with the most activity on Friday and Wednesday. The busiest hour is 16:00 UTC.
Most Common Words
Frequent caption words across @nikewomen's recent posts (excludes stopwords)
Best Day of the Week to Post
@nikewomen's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 1,649 | 1,649 |
| Wednesday | 4 | 12,954 | 51,817 |
| Thursday | 1 | 3,428 | 3,428 |
| Friday | 4 | 45,558 | 182,233 |
| Saturday | 2 | 6,465 | 12,930 |
Posting Consistency & Streaks
How steadily @nikewomen maintains output
2
Longest streak (days)
7/100
Consistency score
Inverse of posting-gap variance
25.0%
Active days
Posted at least once
87.4h
Avg gap
Between posts
Caption Length & Performance
How @nikewomen's caption length correlates with engagement
100.0%
Posts with Caption
138
Avg Caption Chars
151
Median Chars
223
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 3 | 5.3K |
| Long (100+) | 9 | 26.2K |
The audience rewards long captions with 26.2K average engagement. Medium captions perform the worst at 5.3K.
Who This Audience Is
What @nikewomen's reach and engagement mean for a brand.
The follower count places this profile well above the typical creator average. The high multiplier indicates a reach far beyond standard influencer scales. Because the account is verified within the product and service category, the audience likely consists of broad consumers rather than niche hobbyists. Engagement rates fall below the median, meaning brand messages land softer here than on smaller accounts. This gap suggests a passive viewing experience where volume precedes active interaction. The sheer scale favors reach over depth of engagement. This profile fits the sports apparel category.
Compare & Discover Similar Creators
Stack @nikewomen against any other Instagram creator we track, or jump to similar accounts.
Compare @nikewomen to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @nikewomen
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @nikewomen comes from sponsored posts, where her follower count supports a price band of $35,000 to $84,000. Her ranking puts her well above the median, allowing her to command a premium over standard market rates. However, the 0.3% engagement rate falls below the 0.93% average for accounts of this size. This discrepancy suggests that while reach is high, the active interaction per post may not justify the top end of the quoted range. Brands should negotiate toward the lower end of the band to account for the lower-than-average participation rate. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 7.0M followers (Mega)
$35,000 – $84,000
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 7.0M followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.3% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 2.1 posts a week limits fresh reach
- ~ Low consistency score (7/100), posting rhythm is erratic
Summary
This analysis of @nikewomen reveals a mega Instagram presence with 7,000,000 followers. The account demonstrates an engagement rate of 0.30%, averaging 20.7K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @nikewomen
How many followers does @nikewomen have on Instagram?
@nikewomen has 7,000,000 followers on Instagram, placing them in the mega creator tier.
What is @nikewomen's Instagram engagement rate?
@nikewomen has an engagement rate of 0.30% based on 12 recent posts, averaging 20.7K likes per post.
How much does @nikewomen earn on Instagram?
Based on industry benchmarks, @nikewomen's estimated sponsorship value is $35,000 - $84,000 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @nikewomen published on Instagram?
@nikewomen has published 1,980 posts on Instagram.
What is @nikewomen's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 165,490 likes and 2,866 comments.
How often does @nikewomen post on Instagram?
@nikewomen posts approximately 2.1 times per week, with an average gap of 87.4 hours between posts. Peak posting days are Friday, Wednesday, Saturday.
How does @nikewomen compare to other Instagram creators?
@nikewomen sits in the Mega creator tier alongside accounts like @ronniecoleman8, @hadise, @cagritaner.
Is @nikewomen verified on Instagram?
Yes, @nikewomen is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @nikewomen's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026