9.4M
Followers
572
Following
507
Posts
0.21%
Engagement Rate
Account Overview
Profile summary and post performance
New Balance (@newbalance) has 9,371,502 Instagram followers as of October 17, 2026 and 507 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 18.9K likes and 776 comments on average (median 7.2K likes), an engagement rate of 0.21% of followers, an average its biggest posts pull up (the median post reached 0.08%). Over the 143 days we have tracked it, the account gained 394,376 followers (+4.4%).
Where these numbers come from: public Instagram profile data and @newbalance's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 9,371,502 |
| Following | 572 |
| Posts | 507 |
| Verified | Yes |
| Business Account | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 18,886 |
| Avg Comments per Post | 776 |
| Videos | 3 |
| Photos & carousels | 9 |
| Engagement Rate | 0.21% |
Follower Growth Over Time
How @newbalance's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+394.4K
Net Change
+4.4%
% Change
+2.8K
Avg / Day
143
Days Tracked
52
Data Points
Tracked between May 26, 2026 (8,977,126 followers) and Oct 17, 2026 (9,371,502 followers).
| Date | Followers | Change |
|---|---|---|
| 9,371,502 | +35,172 | |
| 9,336,330 | +145,886 | |
| 9,190,444 | +34,473 | |
| 9,155,971 | +178,845 | |
| 8,977,126 | first reading |
Engagement Analysis
Based on 12 recent posts
18.9K
Avg Likes/Post
776
Avg Comments/Post
226.6K
Total Likes
9.3K
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
0.21%
(Likes + Comments) / Followers per post
An average its biggest posts pull up: the median post reached 0.08%.
Video vs Photo Engagement
23.8K
Avg Likes on Videos (3)
17.3K
Avg Likes on Photos & carousels (9)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @newbalance's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 7,477 likes and comments; 5 of the 12 reached twice that (14,954 or more).
Best-Performing Post, Decomposed
What @newbalance's single biggest recent post had going for it, measured against the account's other posts.
75,385 likes · 4,636 comments
4.0× @newbalance's average post · 10.7× the median post.
"Always persistent. @endrick"
27 characters
Photo or carousel
Format
Saturday
Day Posted
13:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
Top Hashtags
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 193 chars |
| Posting Frequency | not shown |
Content Mix
3
Videos / Reels
9
Photos & carousels
Top Posts
Highest-liked recent posts from @newbalance
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
Always persistent. @endrick
|
75.4K | 4.6K | — | view |
| 2 |
Introducing the next chapter of @newbalance x Miu Miu’s collaboration with Amer…
|
36.6K | 453 | 223.7K | view |
| 3 |
STONE ISLAND | NEW BALANCE
Professional football player Endrick wears Stone Is…
|
27.5K | 1.5K | — | view |
| 4 |
We Got Now.
|
27.4K | 1.6K | 9.8M | view |
| 5 |
STONE ISLAND | NEW BALANCE TEKELA ELITE LOW FG V5
The Tekela Elite Low FG v5…
|
26.5K | 104 | — | view |
| 6 |
“It’s a dream.” - @bukayosaka87, @eze, @endrick, @timothyweah
|
7.3K | 556 | 55.2K | view |
| 7 |
STONE ISLAND | NEW BALANCE
A collection developed for on and off the pitch. …
|
7.0K | 95 | — | view |
| 8 |
STONE ISLAND | NEW BALANCE FURON ELITE FG V9
The Furon Elite FG v9 is designed…
|
6.9K | 47 | — | view |
| 9 |
“You have to work hard for what you want.” - @timothyweah
|
4.8K | 57 | — | view |
Posting Patterns & Optimal Timing
When @newbalance posts on Instagram
Wednesday, Friday
Peak posting days
13:00, 14:00 UTC
Peak posting hours
Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.
Posting Activity by Hour (UTC)
How often @newbalance publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@newbalance's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Tuesday | 2 | 19,403 | 38,806 |
| Wednesday | 4 | 10,656 | 42,624 |
| Thursday | 1 | 28,996 | 28,996 |
| Friday | 4 | 11,372 | 45,489 |
| Saturday | 1 | 80,021 | 80,021 |
Caption Length & Performance
How @newbalance's caption length correlates with engagement
100.0%
Posts with Caption
193
Avg Caption Chars
61
Median Chars
518
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 28.7K |
| Medium (40-100) | 3 | 4.9K |
| Long (100+) | 5 | 21.3K |
Compare & Discover Similar Creators
Stack @newbalance against any other Instagram creator we track, or jump to similar accounts.
Compare @newbalance to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @newbalance
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 9.4M followers (Mega)
$46,858 to $112,458
Our per-follower range for accounts this size (see methodology)
Download @newbalance's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 6 hours, 45 minutes ago.
Tracking
What we have recorded about @newbalance over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @newbalance's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @newbalance
How many followers does @newbalance have on Instagram?
@newbalance has 9,371,502 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @newbalance's Instagram engagement rate?
@newbalance has an engagement rate of 0.21% based on 12 recent posts, averaging 18.9K likes per post. That average is pulled up by its biggest posts: the median post reached 0.08%.
How much does @newbalance earn on Instagram?
From follower count only, we estimate @newbalance's sponsorship value at $46,858 to $112,458 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @newbalance published on Instagram?
@newbalance has published 507 posts on Instagram.
What is @newbalance's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 75,385 likes and 4,636 comments.
How often does @newbalance post on Instagram?
We don't show a weekly rate for @newbalance: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Wednesday, Friday.
How does @newbalance compare to other Instagram creators?
@newbalance sits in the Mega-tier group alongside accounts like @bharti.laughterqueen, @jamorant, @celestebarber.
Is @newbalance verified on Instagram?
Yes, @newbalance is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @newbalance's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed Jun 19, 2026
Cite this page
IGDataHub (2026). @newbalance Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/newbalance-instagram-profile-stats/