Zetrix Miss Universe Malaysia 🇲🇾

Zetrix Miss Universe Malaysia 🇲🇾

@missuniversemalaysia

National Director: @charissachong Chairperson: Datin Seri Livonia Ricky Miss Universe Malaysia 2025: @chloelimsl

50.0K

Followers

418

Following

4.9K

Posts

1.11%

Engagement Rate

↓ -0.9% over 71d Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 1308 out of 1606 creators we track and holds a follower count that is 0.1x the median size, meaning it is smaller than the typical creator in our database. The profile remains unverified and operates within the Media category with 4859 total posts to establish its presence as a micro account. While the engagement rate of 1.11% narrowly falls below the 1.14% median, the audience remains consistent. The following report details specific performance metrics and audience interaction patterns.

Account Info

Account Size Micro
Followers 49,998
Following 418
Posts 4,859
Verified No
Business Account Yes
Category Media

Post Performance

Posts Analyzed 12
Avg Likes per Post 538
Avg Comments per Post 18
Videos 5
Photos 7
Engagement Rate 1.11%

Follower Growth Over Time

How @missuniversemalaysia's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-429

Net Change

-0.9%

% Change

-6

Avg / Day

71

Days Tracked

15

Data Points

Tracked between May 6, 2026 (50,400 followers) and Jul 17, 2026 (49,971 followers).

The account lost 402 followers over 51 days. The follower count dropped from 50.4K to 50.0K.

What the trajectory means

@missuniversemalaysia lost 402 followers over the 51 day period. This downward trend of roughly 8 followers per day suggests a risk to time. The account is a declining profile that requires careful consideration before commitment.

Engagement Analysis

Based on 12 recent posts

Platform Context

@missuniversemalaysia ranks 670 of 1315 for engagement because its rate sits below the tracked median. This lower performance means fewer followers interact with content compared to the average creator in the dataset. The gap between the account and the mean highlights a lower level of per-follower participation.

The engagement rate of 1.11% falls slightly below the median of 1.14%, ranking the account 670 out of 1315. This suggests a community that interacts less than the average peer. While likes provide a baseline of passive approval, the low volume of comments indicates a lack of deep conversation. The audience clearly rewards still imagery over motion content as photos earned 667 likes compared to just 359 for videos. This preference points toward a preference for aesthetic consumption rather than interactive video engagement. Reliability of reach remains inconsistent across recent posts. Only 8.3% of the content reached double the average engagement, and no posts achieved five times the average. These figures suggest that while individual pieces may occasionally perform well, the growth is not driven by consistent viral spikes. The audience is a tap-and-scroll audience.

538

Avg Likes/Post

18

Avg Comments/Post

6.5K

Total Likes

212

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Below Average for Micro

1.11%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

359

Avg Likes on Videos (5)

667

Avg Likes on Photos (7)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @missuniversemalaysia's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @missuniversemalaysia's single biggest post had going for it — the patterns worth replicating.

Top post by @missuniversemalaysia

1,543 likes · 55 comments

2.9× @missuniversemalaysia's average post · 2.7× the median post.

"Little did everyone know…there was already a tiny life growing inside me during this shoot 🤍💫 Makeup & hair: @theresamau_makeup Gown: @23wedding.luxe Production team: @missuniversemalaysia #MissUniverseMalaysia #keptalittlesecret #throwbackshoot #babyonboard #top3missuniver"

290 characters

Photo

Format

Wednesday

Day Posted

2:00 UTC

Hour Posted

Hashtags: #missuniversemalaysia #keptalittlesecret #throwbackshoot #babyonboard #top3missuniversemalaysia

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a 2.7x multiplier over the median like count with an impressive ratio of nearly one comment for every twenty-seven likes. This specific post performed well despite its early morning timing. To replicate this success, focus on personal narrative hooks in the first line of your caption. Medium length captions between 40 and 100 words drive the highest engagement. Long captions exceeding 100 words perform poorly by comparison. Use the recurring hashtags as clear signals for motivation and pageant themes to define your niche. Your posting cadence is low, averaging less than one post per week. Given that average engagement remains modest relative to your follower count, prioritize consistent quality over high frequency. This account currently reaches 50.0K followers.

Top Hashtags

#missuniversemalaysia (3) #missuniverse (2) #motivation (1) #chloelim (1) #keptalittlesecret (1) #throwbackshoot (1) #babyonboard (1) #top3missuniversemalaysia (1) #spcaambassador (1) #animalwelfare (1) #bekindtoanimals (1) #lifelessons101 (1) #boostjuicemy (1) #blenderbike (1)

Top Keywords

missuniversemalaysia (5) hair (4) wearing (4) missuniverse (3) thank (3) children (3) acutabovegroup (3) spca (3) selangor (3) girl (2) chloelim (2) everyone (2) there (2) life (2) gown (2) luxe (2) animals (2) about (2) blend (2) drink (2) myboostjuice (2) matters (2) lighthouse (2) welfare (2) home (2) medical (2) together (2) truly (2) excited (2) malaysiahealthcare (2)

Caption Analysis

Avg Caption Length 231 chars
Posting Frequency 0.8 posts/week

Content Mix

5

Videos / Reels

7

Photos

Top Performing Posts

Post thumbnail

Little did everyone know…there was already a tiny life growing inside me during this shoot 🤍💫 Makeup & hair: @theresa…

1.5K likes 55 comments
View
Post thumbnail

7 things animals have taught me about people ❤️ #spcaambassador #missuniversemalaysia #animalwelfare #bekindtoanimal…

775 likes 18 comments
View
Post thumbnail

A wonderful evening with @malaysiahealthcare @tourismselangor learning about our Medical Tourism market 🇲🇾 Excited to w…

746 likes 16 comments
View
Post thumbnail

Girl to Girl: Never let anyone dim your light ✨ #motivation #missuniverse #missuniversemalaysia #chloelim

671 likes 44 comments 7.3K views Video
View
Post thumbnail

Honored to officiate my ambassadorship with @spca_selangor ❤️ A kinder world for animals is a kinder world for us all 🫶…

586 likes 19 comments
View
Post thumbnail

Thank you @missuniverse for this sisterhood ❤️

569 likes 14 comments 5.6K views Video
View
Post thumbnail

Thank you everyone for your kindness in helping to raise RM50,810 for Lighthouse children’s welfare home, supporting ur…

516 likes 14 comments
View
Post thumbnail

Remember Your Why ❤️ #missuniverse Full interview by @syok.podcast @astromalaysia https://www.youtube.com/watch?v=BI_J…

369 likes 19 comments 6.0K views Video
View
Post thumbnail

Healing meets hospitality 🫶🏻🇲🇾 Excited to collaborate with @malaysiahealthcare @malaysia.truly.asia and showcase Malays…

302 likes 7 comments
View

Top Posts

Highest-liked recent posts from @missuniversemalaysia

# Caption Likes Comments Link
1
Little did everyone know…there was already a tiny life growing inside me during…
1.5K 55 view
2
7 things animals have taught me about people ❤️ #spcaambassador #missuniversem…
775 18 view
3
A wonderful evening with @malaysiahealthcare @tourismselangor learning about ou…
746 16 view
4
Girl to Girl: Never let anyone dim your light ✨ #motivation #missuniverse #mis…
671 44 view
5
Honored to officiate my ambassadorship with @spca_selangor ❤️ A kinder world fo…
586 19 view
6
Thank you @missuniverse for this sisterhood ❤️
569 14 view
7
Thank you everyone for your kindness in helping to raise RM50,810 for Lighthous…
516 14 view
8
Remember Your Why ❤️ #missuniverse Full interview by @syok.podcast @astromalay…
369 19 view
9
Healing meets hospitality 🫶🏻🇲🇾 Excited to collaborate with @malaysiahealthcare …
302 7 view

Posting Patterns & Optimal Timing

When @missuniversemalaysia posts on Instagram

The account follows an erratic cadence because its low consistency score and short streaks indicate unpredictable content drops. While the frequency matches the median of 0.8 posts per week, its lower follower rank suggests this volume does not translate into a dominant presence compared to peers. The zero out of 100 consistency score confirms that gaps between posts are irregular rather than predictable. Content lands most often on Sunday and Wednesday. The busiest hour for new uploads is 10:00 UTC. Marketers should treat this account as an unpredictable partner for any campaign requiring tight synchronization. Because the posting rhythm lacks a clockwork pulse, you cannot rely on a steady stream of content to maintain constant brand visibility. Planning a tie-in requires a flexible timeline rather than a scheduled rotation. You may find long periods of silence followed by sudden bursts. This volatility makes it difficult to guarantee consistent impressions for a multi-week campaign. Coordination with the creator is necessary to align specific posts with your marketing goals since the organic flow is not reliable.

0.8

Posts / week

224.8h

Avg gap between posts

Sunday, Wednesday, Friday

Peak posting days

10:00, 5:00, 7:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @missuniversemalaysia publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

1

5

6

1

7

8

9

8

10

11

12

1

13

14

15

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @missuniversemalaysia publishes more often. Their busiest hours are 10:00, 5:00, 7:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @missuniversemalaysia hasn't been active in our tracked sample.

The account posts about 0.8 times per week with a peak at 10:00 UTC. Sunday and Wednesday are the top days for posting.

Most Common Words

Frequent caption words across @missuniversemalaysia's recent posts (excludes stopwords)

missuniversemalaysia (5) hair (4) wearing (4) missuniverse (3) thank (3) children (3) acutabovegroup (3) spca (3) selangor (3) girl (2) chloelim (2) everyone (2) there (2) life (2) gown (2) luxe (2) animals (2) about (2) blend (2) drink (2) myboostjuice (2) matters (2) lighthouse (2) welfare (2) home (2) medical (2) together (2) truly (2) excited (2) malaysiahealthcare (2)

Best Day of the Week to Post

@missuniversemalaysia's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 309 309
Tuesday 2 255 510
Wednesday 3 948 2,843
Friday 2 393 786
Saturday 1 793 793
Sunday 3 478 1,433

Posting Consistency & Streaks

How steadily @missuniversemalaysia maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

11.6%

Active days

Posted at least once

224.8h

Avg gap

Between posts

Caption Length & Performance

How @missuniversemalaysia's caption length correlates with engagement

100.0%

Posts with Caption

231

Avg Caption Chars

203

Median Chars

587

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 1 583
Long (100+) 11 554

The audience favors medium captions of 40 to 100 characters with an average engagement of 583. Long captions perform the worst at 554.

Who This Audience Is

What @missuniversemalaysia's reach and engagement mean for a brand.

The following count of fifty thousand followers represents a fraction of the typical creator size on this platform. This small multiplier indicates an audience that is much smaller than the median tracked profile and lacks broadcast scale. The lack of verification and the media category classification suggest a niche presence rather than a broad public persona. Engagement rates sit just below the median, meaning brand messages will land with standard weight across the follower base. There is no evidence of heightened interaction or special resonance beyond baseline expectations. The account fits into the lifestyle or local entertainment categories where specific regional visibility matters more than mass reach.

Compare & Discover Similar Creators

Stack @missuniversemalaysia against any other Instagram creator we track, or jump to similar accounts.

Compare @missuniversemalaysia to another creator

Get a side-by-side stats breakdown.

@missuniversemalaysia vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @missuniversemalaysia is sponsored posts, which typically command a band of $499 to $999 based on her follower count. Her ranking puts her in the bottom half of the tracked peer group. This position makes her a value buy for brands seeking high volume at lower costs. The quoted range represents a ceiling to negotiate under rather than a fixed salary. While her engagement rate is just below the 1.14% median, it remains consistent enough to justify the baseline reach. Because she sits well below the 725.9K median follower mark, brands can often secure more favorable terms. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 50.0K followers (Micro)

$500 – $1,000

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The account sits in the bottom third of the field with a following 10 times smaller than the median. Engagement. A 1.11% rate falls just below the 1.14% median, indicating average audience interaction. Hit-rate. Only 8.3% of posts beat double the account average, showing a lack of consistent high performers. Trajectory. The follower count is in a downward trend, losing roughly 8 followers every day.

Strengths

  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 1.11% engagement rate trails the 1.14% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.8 posts a week limits fresh reach

Summary

This analysis of @missuniversemalaysia reveals a micro Instagram presence with 49,998 followers. The account demonstrates an engagement rate of 1.11%, averaging 538 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @missuniversemalaysia

How many followers does @missuniversemalaysia have on Instagram?

@missuniversemalaysia has 49,998 followers on Instagram, placing them in the micro creator tier.

What is @missuniversemalaysia's Instagram engagement rate?

@missuniversemalaysia has an engagement rate of 1.11% based on 12 recent posts, averaging 538 likes per post.

How much does @missuniversemalaysia earn on Instagram?

Based on industry benchmarks, @missuniversemalaysia's estimated sponsorship value is $500 - $1,000 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @missuniversemalaysia published on Instagram?

@missuniversemalaysia has published 4,859 posts on Instagram.

What is @missuniversemalaysia's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,543 likes and 55 comments.

How often does @missuniversemalaysia post on Instagram?

@missuniversemalaysia posts approximately 0.8 times per week, with an average gap of 224.8 hours between posts. Peak posting days are Sunday, Wednesday, Friday.

How does @missuniversemalaysia compare to other Instagram creators?

@missuniversemalaysia sits in the Micro creator tier alongside accounts like @curvaboys_1967, @rostislaw_ts, @bkgo123.

About This Analysis: This analysis is based on a snapshot of @missuniversemalaysia's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026