76.2K
Followers
2.4K
Following
3.1K
Posts
0.63%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks at 1227 out of 1606 tracked creators and holds a follower count that is 0.1 times the median size. This means it is smaller than the typical creator we track. It is a verified Artist account with over three thousand posts to its name. The engagement rate of 0.63% falls below the 1.11% median for this category. The following report details the specific audience interactions and content performance data.
Account Info
| Account Size | Mid-Tier |
| Followers | 76,228 |
| Following | 2,351 |
| Posts | 3,083 |
| Verified | Yes |
| Category | Artist |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 462 |
| Avg Comments per Post | 16 |
| Videos | 7 |
| Photos | 5 |
| Engagement Rate | 0.63% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@milowofficial ranks 794 out of 1239 for engagement rate because its performance sits below the tracked median. This lower position means the account generates less interaction per follower than the average creator in the corpus. The gap between its 0.63% rate and the 1.11% median indicates a lower level of audience involvement.
The engagement rate of 0.63% falls below the 1.11% median, placing the account at rank 794 of 1239. This indicates that the audience interacts less than typical for this platform. Consistency across formats shows a narrow gap between video and photo performance. Videos earned an average of 464 likes while photos garnered 459. This parity suggests the audience treats both content types with equal weight rather than favoring one specific format. Conversation remains sparse as only 16 comments were generated across 12 posts. The reach is largely stable rather than explosive. Only 8.3% of recent posts reached double the account average, and zero posts hit five times the average. These figures confirm that content rarely breaks out into wider circles beyond the core follower base. This is a tap-and-scroll audience.
462
Avg Likes/Post
16
Avg Comments/Post
5.5K
Total Likes
195
Total Comments
Engagement Rate
Compared to Mid-Tier tier benchmarks
0.63%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
464
Avg Likes on Videos (7)
459
Avg Likes on Photos (5)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @milowofficial's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @milowofficial's single biggest post had going for it — the patterns worth replicating.
1,236 likes · 48 comments
2.7× @milowofficial's average post · 3.2× the median post.
"No other song changed my life more than “You Don’t Know” did in 2007. I wrote this song when I was 21, and this line summed up my state of mind at the time: “I gave up dreaming for a while” ✨"
191 characters
Video
Format
Wednesday
Day Posted
3:00 UTC
Hour Posted
4.8K
Views
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median like count by a factor of 3.2. This specific post achieved a high comment-to-like ratio to drive engagement from its audience. Long captions exceeding 100 characters earn the most engagement at 558 average likes. Medium length captions perform poorly with only 320 average likes, suggesting that detailed storytelling is preferred over brief updates. Use the recurring hashtags like #summer2026 and #summervibes to signal your core themes to the algorithm. Posting roughly twice a week maintains steady presence without over-saturating the feed. Engagement levels are modest relative to the total follower count. Focus on consistent output rather than expecting rapid growth from every post. This account currently has 76.2K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 274 chars |
| Posting Frequency | 1.9 posts/week |
Content Mix
7
Videos / Reels
5
Photos
Top Performing Posts
No other song changed my life more than “You Don’t Know” did in 2007. I wrote this song when I was 21, and this line su…
“But in time you forgot life is small in the big top, and your dreams are slowly dying” 🎪 #littleinthemiddle #summer2026
Yesterday I played an unplugged afternoon concert at one of the most amazing locations: at 1424m altitude in the Swiss …
Saturday night was the kick-off of a series of open air summer concerts. The square in Saarlouis (Germany) was packed, …
If you’re blessed to (still) have a dad, make sure you tell him you love him today #happyfathersday❤️
Apple juice, a homemade cake, and smell of bubblegum 🌅 #foreveryoung #summervibes☀️ #summer2026
Saturday night we had the honor to be one of the headliners at @lakeandsound festival in Switzerland. Phenomenal settin…
Looking forward to playing these summer concerts! Reply in comments to which city you’re coming 🇨🇭🇧🇪🇱🇺🇩🇪🇦🇹 June 20 - R…
Performed “Forever Young” my collab with @djlicious_official for the first time live 🪩
Top Posts
Highest-liked recent posts from @milowofficial
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
No other song changed my life more than “You Don’t Know” did in 2007. I wrote t…
|
1.2K | 48 | view |
| 2 |
“But in time you forgot life is small in the big top, and your dreams are slowl…
|
593 | 24 | view |
| 3 |
Yesterday I played an unplugged afternoon concert at one of the most amazing lo…
|
591 | 9 | view |
| 4 |
Saturday night was the kick-off of a series of open air summer concerts. The sq…
|
509 | 15 | view |
| 5 |
If you’re blessed to (still) have a dad, make sure you tell him you love him to…
|
478 | 17 | view |
| 6 |
Apple juice, a homemade cake, and smell of bubblegum 🌅 #foreveryoung #summervib…
|
389 | 15 | view |
| 7 |
Saturday night we had the honor to be one of the headliners at @lakeandsound fe…
|
366 | 5 | view |
| 8 |
Looking forward to playing these summer concerts! Reply in comments to which ci…
|
353 | 15 | view |
| 9 |
Performed “Forever Young” my collab with @djlicious_official for the first time…
|
337 | 10 | view |
Posting Patterns & Optimal Timing
When @milowofficial posts on Instagram
The account follows a steady grind with content landing nearly twice weekly. This frequency exceeds the median creator and places them in the top half of the follower rank for volume. While they post often, the consistency score of zero indicates an erratic rhythm rather than a predictable schedule. They often post in bursts followed by quiet periods instead of maintaining a clockwork gap between uploads. New content lands most frequently on Saturday and Monday. The busiest hour for new posts is 07:00 UTC. Because the posting intervals are unpredictable despite high volume, marketers should not rely on a specific calendar for timing. You can expect fresh content regularly but you cannot count on it arriving at specific intervals. A campaign should be planned around their active bursts rather than a fixed weekly slot.
1.9
Posts / week
98.4h
Avg gap between posts
Saturday, Monday, Tuesday
Peak posting days
7:00, 12:00, 3:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @milowofficial publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts 1.9 times per week with the best results on Saturday and Monday. The busiest hour is 07:00 UTC.
Most Common Words
Frequent caption words across @milowofficial's recent posts (excludes stopwords)
Best Day of the Week to Post
@milowofficial's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 448 | 895 |
| Tuesday | 2 | 510 | 1,021 |
| Wednesday | 1 | 1,284 | 1,284 |
| Thursday | 1 | 368 | 368 |
| Saturday | 4 | 270 | 1,078 |
| Sunday | 2 | 548 | 1,095 |
Posting Consistency & Streaks
How steadily @milowofficial maintains output
3
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
26.6%
Active days
Posted at least once
98.4h
Avg gap
Between posts
Caption Length & Performance
How @milowofficial's caption length correlates with engagement
100.0%
Posts with Caption
274
Avg Caption Chars
191
Median Chars
932
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 4 | 320 |
| Long (100+) | 8 | 558 |
The audience rewards long captions with an average of 558 engagements. These perform better than medium captions which only reach 320.
Who This Audience Is
What @milowofficial's reach and engagement mean for a brand.
The follower count sits at less than one tenth of the median for tracked creators. This indicates an audience that is small and lacks broadcast scale. The verified status in the Artist category suggests a professional presence despite the modest reach. Engagement rates fall below the platform average by nearly half. This lower rate means brand messages will land softer than they would with a typical creator in this space. The content reaches a niche circle rather than a broad public. The data points to an audience that is less interactive than the median peer group. Because of the specific artist classification and low engagement, this profile fits few brand categories.
Compare & Discover Similar Creators
Stack @milowofficial against any other Instagram creator we track, or jump to similar accounts.
Compare @milowofficial to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @milowofficial
Estimated Earnings
Revenue estimates based on follower count and engagement
@milowofficial earns primarily through sponsored posts with an estimated range of $762 to $1,500 per post. Their ranking in the bottom half of the peer group makes them a value buy for brands seeking lower costs. This specific rank means the quoted band acts as a ceiling to negotiate under rather than a set salary. However, an engagement rate of 0.63% falls below the 1.11% median. This lower interaction level suggests that while the reach is affordable, the audience may be less active than average peers. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 76.2K followers (Mid-Tier)
$762 – $1,525
Industry rate for mid-tier Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 76.2K followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.63% engagement rate trails the 1.11% median, the clearest area to improve
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 1.9 posts a week limits fresh reach
Summary
This analysis of @milowofficial reveals a mid-tier Instagram presence with 76,228 followers. The account demonstrates an engagement rate of 0.63%, averaging 462 likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @milowofficial
How many followers does @milowofficial have on Instagram?
@milowofficial has 76,228 followers on Instagram, placing them in the mid-tier creator tier.
What is @milowofficial's Instagram engagement rate?
@milowofficial has an engagement rate of 0.63% based on 12 recent posts, averaging 462 likes per post.
How much does @milowofficial earn on Instagram?
Based on industry benchmarks, @milowofficial's estimated sponsorship value is $762 - $1,525 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @milowofficial published on Instagram?
@milowofficial has published 3,083 posts on Instagram.
What is @milowofficial's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 1,236 likes and 48 comments.
How often does @milowofficial post on Instagram?
@milowofficial posts approximately 1.9 times per week, with an average gap of 98.4 hours between posts. Peak posting days are Saturday, Monday, Tuesday.
How does @milowofficial compare to other Instagram creators?
@milowofficial sits in the Mid-Tier creator tier alongside accounts like @kelianne, @brenthsu, @lasaucesa.
Is @milowofficial verified on Instagram?
Yes, @milowofficial is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @milowofficial's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026