Matt Llano | Flagstaff AZ Realtor

Matt Llano | Flagstaff AZ Realtor

@mattllano

📍 Flagstaff, AZ Realtor 🏡 @harlequinhomesaz | Real Broker 🏦 Real Luxury | Elite Agent | $90M+ Sold 📱 443-694-4553 📧 [email protected]

11.1K

Followers

1.3K

Following

1.1K

Posts

2.13%

Engagement Rate

≈ 0.0% over 70d Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 1581 out of 1606 tracked accounts and holds a follower count that is 0.0x the median, meaning it is smaller than the typical creator we track. The unverified account has shared 1126 posts and sits within the Micro tier without a set category. Engagement rates are strong as the 2.13% average beats the 1.27% median. The rest of this report breaks down audience interaction and content consistency.

Account Info

Account Size Micro
Followers 11,108
Following 1,252
Posts 1,126
Verified No

Post Performance

Posts Analyzed 12
Avg Likes per Post 218
Avg Comments per Post 18
Videos 9
Photos 3
Engagement Rate 2.13%

Follower Growth Over Time

How @mattllano's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+1

Net Change

0.0%

% Change

0

Avg / Day

70

Days Tracked

16

Data Points

Tracked between May 7, 2026 (11,100 followers) and Jul 16, 2026 (11,101 followers).

The account stayed at 11.1K followers over 50 days. The count remained flat with only a 0.1% change.

What the trajectory means

The @mattllano account maintained a flat follower count of 11.1K over the tracked period. This stability identifies the profile as a known quantity rather than a volatile growth play. The steady pace allows for predictable planning within your campaign timeline.

Engagement Analysis

Based on 12 recent posts

Platform Context

@mattllano ranks 568 out of 1541 based on an engagement rate that sits well above the tracked median. This performance means the account generates more interaction per follower than the average creator in the database. The high engagement rate indicates a highly active and responsive audience.

The engagement rate of 2.13% beats the 1.27% median and ranks 568 out of 1541, proving this audience interacts more than average. Photos garner substantially higher interest than videos as the three photo posts averaged 580 likes compared to just 97 for video content. This disparity shows that the audience rewards still imagery over moving clips. While the account sees consistent interaction with an average of 18 comments per post, the hit rate reveals a volatile reach. Only 8.3% of recent posts doubled the internal average and only 8.3% reached five times the average engagement. These figures suggest that while the core base is loyal, growth relies on rare spikes rather than consistent organic expansion. This is an active audience.

218

Avg Likes/Post

18

Avg Comments/Post

2.6K

Total Likes

220

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Below Average for Micro

2.13%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

97

Avg Likes on Videos (9)

580

Avg Likes on Photos (3)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @mattllano's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @mattllano's single biggest post had going for it — the patterns worth replicating.

Top post by @mattllano

1,595 likes · 104 comments

7.2× @mattllano's average post · 16.2× the median post.

"A 2.5-hour drive to Flagstaff just became a 30-minute flight. Pine Canyon is partnering with private aviation service PrismJet to fly members in from Scottsdale. You book it right in the community app, as little as 48 hours out, closer to hailing a ride than chartering a plane. "

874 characters

Photo

Format

Wednesday

Day Posted

23:00 UTC

Hour Posted

Hashtags: #pinecanyon #foresthighlands #flagstaffranch #flagstaffrealestate

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved over sixteen times the median engagement of this account. It reached a high like to comment ratio of roughly 15 to 1. This suggests that content sparking specific logistical updates or local partnerships drives much stronger reach than standard posts. The recurring hashtags signal a niche focus on Arizona property and home renovation styles. These tags establish clear authority within a local real estate market. You should maintain these specific tags to signal your topic clearly to the algorithm. Posting approximately once every ten days creates a slow but steady presence. Because average engagement is modest, you should focus on consistent volume rather than seeking rapid growth. The account currently maintains a stable footprint with 11.1K followers.

Top Hashtags

#flagstaffrealtor (1) #arizonarealestate (1) #homedesign (1) #homerenovations (1) #gayrealtor (1) #pinecanyon (1) #foresthighlands (1) #flagstaffranch (1) #flagstaffrealestate (1)

Top Keywords

flagstaff (14) real (12) about (9) home (9) brokered (8) homes (7) broker (7) here (6) harlequin (6) comment (6) work (5) community (5) investment (5) bathrooms (5) sqft (5) welcome (4) estate (4) want (4) market (4) live (4) where (4) listed (4) bedrooms (4) well (4) neighborhood (4) summer (4) matt (3) brannon (3) life (3) helping (3)

Caption Analysis

Avg Caption Length 666 chars
Posting Frequency 0.1 posts/week

Content Mix

9

Videos / Reels

3

Photos

Top Performing Posts

Post thumbnail

A 2.5-hour drive to Flagstaff just became a 30-minute flight. Pine Canyon is partnering with private aviation service …

1.6K likes 104 comments
View
Post thumbnail

A little bit about me: 🏃🏻‍♂️ I’ve been a competitive runner for over 20 years, and have spent the last 14 of those ru…

168 likes 6 comments 2.2K views Video
View
Post thumbnail

Flagstaff’s next neighborhood is here! Welcome to The Highlands at Tovar Springs! Listed by Khyl Clemenshaw brokered …

161 likes 23 comments 3.6K views Video
View
Post thumbnail

I wish I knew this sooner, but for me, the better investment is the one you don’t need to focus on and sink money into.…

133 likes 17 comments 6.8K views Video
View
Post thumbnail

Welcome to Woody Mountain Estates. This is where the lots are bigger (.5 acres), the garages are huge, and the bird f…

112 likes 7 comments 2.3K views Video
View
Post thumbnail

The only thing cooler than helping your clients find their dream home, is finding them a work of art (to live in)! 😋 W…

92 likes 13 comments 2.8K views Video
View
Post thumbnail

If you’re new here, welcome! I’m Matt, and this is my partner, Brannon. We believe real estate is about more than jus…

77 likes 6 comments
View
Post thumbnail

Thinking about buying or selling in Flagstaff but not sure where to start? That’s where we come in!

We’re Matt and Br…

69 likes 3 comments
View
Post thumbnail

Ours does, and we’re really proud of that. Matt and I started The Summer Solstice Kickoff last year because we wanted …

64 likes 28 comments 1.3K views Video
View

Top Posts

Highest-liked recent posts from @mattllano

# Caption Likes Comments Link
1
A 2.5-hour drive to Flagstaff just became a 30-minute flight. Pine Canyon is p…
1.6K 104 view
2
A little bit about me: 🏃🏻‍♂️ I’ve been a competitive runner for over 20 years…
168 6 view
3
Flagstaff’s next neighborhood is here! Welcome to The Highlands at Tovar Sprin…
161 23 view
4
I wish I knew this sooner, but for me, the better investment is the one you don…
133 17 view
5
Welcome to Woody Mountain Estates. This is where the lots are bigger (.5 acre…
112 7 view
6
The only thing cooler than helping your clients find their dream home, is findi…
92 13 view
7
If you’re new here, welcome! I’m Matt, and this is my partner, Brannon. We be…
77 6 view
8
Thinking about buying or selling in Flagstaff but not sure where to start? Tha…
69 3 view
9
Ours does, and we’re really proud of that. Matt and I started The Summer Solst…
64 28 view

Posting Patterns & Optimal Timing

When @mattllano posts on Instagram

@mattllano follows a sparse high-effort pace. This creator posts less than once every ten days which falls well below the median frequency of 0.7 posts per week. Such an infrequent cadence places the account at rank 1581 out of 1606 regarding posting volume. The consistency score of 0 indicates a lack of predictable rhythm. Long gaps are interrupted by very brief streaks of only two days. New content lands most often on Wednesday and Thursday. These uploads typically land around 23:00 UTC. A marketer should expect long periods of silence between posts. Planning a campaign requires patience as you cannot rely on a steady stream of fresh content to maintain momentum. You must align your tie-in with the specific windows when they choose to post rather than expecting a daily presence. The unpredictable nature means a single high-impact placement is more effective than trying to map out a sustained multi-week content calendar.

0.1

Posts / week

1878.9h

Avg gap between posts

Thursday, Wednesday, Tuesday

Peak posting days

23:00, 20:00, 18:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @mattllano publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

1

2

1

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

1

18

19

1

20

21

22

7

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @mattllano publishes more often. Their busiest hours are 23:00, 20:00, 18:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @mattllano hasn't been active in our tracked sample.

The account posts most frequently on Wednesday and Thursday with a peak at 23:00 UTC. The frequency is low as it averages about 0.1 posts per week.

Most Common Words

Frequent caption words across @mattllano's recent posts (excludes stopwords)

flagstaff (14) real (12) about (9) home (9) brokered (8) homes (7) broker (7) here (6) harlequin (6) comment (6) work (5) community (5) investment (5) bathrooms (5) sqft (5) welcome (4) estate (4) want (4) market (4) live (4) where (4) listed (4) bedrooms (4) well (4) neighborhood (4) summer (4) matt (3) brannon (3) life (3) helping (3)

Best Day of the Week to Post

@mattllano's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 72 72
Tuesday 2 152 303
Wednesday 4 487 1,949
Thursday 4 116 466
Saturday 1 44 44

Posting Consistency & Streaks

How steadily @mattllano maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.3%

Active days

Posted at least once

1878.9h

Avg gap

Between posts

Caption Length & Performance

How @mattllano's caption length correlates with engagement

100.0%

Posts with Caption

666

Avg Caption Chars

714

Median Chars

934

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 236

The audience rewards captions between 10 and 30 characters the most. This range achieves the highest engagement for the account.

Who This Audience Is

What @mattllano's reach and engagement mean for a brand.

The audience size is well below the median for tracked creators and does not reach broadcast scale. The lack of verification and an undefined category suggests a localized or niche following rather than a broad public profile. While the follower count is low compared to the platform average, the engagement rate is higher than the median. This indicates that the messages delivered to this group land harder than they would with a typical account of this size. The interaction levels suggest a concentrated reach within a specific geographic or professional circle. Because of the high engagement relative to the small scale, the audience fits the real estate category.

Compare & Discover Similar Creators

Stack @mattllano against any other Instagram creator we track, or jump to similar accounts.

Compare @mattllano to another creator

Get a side-by-side stats breakdown.

@mattllano vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive the primary revenue stream for @mattllano. The estimated price band for a single post sits between $111 and $222. Because this account ranks near the bottom of the platform, the quoted range serves as a ceiling rather than a target. Brands can negotiate aggressively to find value in these lower tiers. A 2.13% engagement rate exceeds the 1.27% median, which suggests the audience is active and attentive despite the smaller follower count. This high interaction justifies a firmer stance on the higher end of the quoted range. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 11.1K followers (Micro)

$111 – $222

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The follower count is well below the median, placing the account near the bottom of the field. Engagement. A 2.13% rate beats the 1.27% median, indicating the current audience interacts with content more than average. Hit-rate. Only 8.3% of posts exceed double the normal engagement, showing a low frequency of standout successes. Trajectory. The follower count remained flat over the last 50 days, showing no growth or loss in reach.

Strengths

  • + 2.13% engagement rate beats the 1.27% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @mattllano reveals a micro Instagram presence with 11,108 followers. The account demonstrates an engagement rate of 2.13%, averaging 218 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @mattllano

How many followers does @mattllano have on Instagram?

@mattllano has 11,108 followers on Instagram, placing them in the micro creator tier.

What is @mattllano's Instagram engagement rate?

@mattllano has an engagement rate of 2.13% based on 12 recent posts, averaging 218 likes per post.

How much does @mattllano earn on Instagram?

Based on industry benchmarks, @mattllano's estimated sponsorship value is $111 - $222 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @mattllano published on Instagram?

@mattllano has published 1,126 posts on Instagram.

What is @mattllano's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,595 likes and 104 comments.

How often does @mattllano post on Instagram?

@mattllano posts approximately 0.1 times per week, with an average gap of 1878.9 hours between posts. Peak posting days are Thursday, Wednesday, Tuesday.

How does @mattllano compare to other Instagram creators?

@mattllano sits in the Micro creator tier alongside accounts like @miaws_tory, @dmarishka, @drippingmascara.

About This Analysis: This analysis is based on a snapshot of @mattllano's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026