Erich McVey
Named by Harper’s Bazaar, Martha Stewart, Over The Moon & BRIDES as one of the top wedding photographers in the world. Repped by @theweddingartistsco
99.4K
Followers
1.1K
Following
1.6K
Posts
1.06%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 1172 out of 1606 tracked accounts and holds a follower count that is smaller than the typical creator by a factor of 0.1. The profile is an unverified account in the photographer category with 1572 total posts. This volume indicates a consistent and established presence for a mid-tier creator. Engagement rates land exactly at the median mark for this group. The following report examines specific audience interactions and content performance.
Account Info
| Account Size | Mid-Tier |
| Followers | 99,354 |
| Following | 1,146 |
| Posts | 1,572 |
| Verified | No |
| Business Account | Yes |
| Category | TOPIC_PHOTOGRAPHER |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 996 |
| Avg Comments per Post | 55 |
| Videos | 1 |
| Photos | 11 |
| Engagement Rate | 1.06% |
Follower Growth Over Time
How @erichmcvey's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-1555
Net Change
-1.5%
% Change
-21
Avg / Day
74
Days Tracked
14
Data Points
Tracked between May 3, 2026 (101,036 followers) and Jul 17, 2026 (99,481 followers).
The account lost 1.7K followers over 54 days. The count dropped from 101.0K to 99.4K at a rate of 31 fewer people per day.
What the trajectory means
The @erichmcvey account saw a decrease of 1.7K followers during the tracking period. This downward trend means the profile is a risk to time and requires careful consideration before commitment. A loss of roughly 31 followers per day provides a clear pace for planning your campaign timeline.
Engagement Analysis
Based on 12 recent posts
Platform Context
@erichmcvey ranks 580 out of 1161 for engagement because its rate matches the tracked median exactly. This performance places the account at the middle of the pack for audience interaction. The steady rate means the creator maintains a standard level of involvement relative to other accounts in the corpus.
The engagement rate sits at 1.06 percent, matching the median and ranking 580 of 1161. This performance indicates an audience that interacts at a standard frequency compared to similar accounts. Data from the last twelve posts reveals a clear preference for static imagery over motion content. Photos earned an average of 1.1K likes while the single video averaged only 93 likes. This split shows the audience rewards still frames with much higher levels of passive approval. Reliability metrics suggest a very stable but stagnant reach. Zero percent of recent posts exceeded twice the account average, and none reached five times the average. The lack of high outliers means content consistently hits its baseline without reaching new peaks. This consistency confirms a loyal base that stays within expected boundaries. Because engagement is steady but lacks explosive growth or varied interaction spikes, this is a tap-and-scroll audience.
996
Avg Likes/Post
55
Avg Comments/Post
12.0K
Total Likes
661
Total Comments
Engagement Rate
Compared to Mid-Tier tier benchmarks
1.06%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
93
Avg Likes on Videos (1)
1.1K
Avg Likes on Photos (11)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @erichmcvey's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @erichmcvey's single biggest post had going for it — the patterns worth replicating.
1,819 likes · 233 comments
2.0× @erichmcvey's average post · 1.5× the median post.
"Scroll stopping. This reception truly deserves another moment of its own. Planning & Design: @evoke_dc Design & Production: @davidbeahm Venue and Catering: Sebonack Host Hotel + Welcome Party: @canoeplace Tenting: @nytent Photography: @erichmcvey Videography: @dcfilmco Entertain"
1019 characters
Photo
Format
Tuesday
Day Posted
20:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The top post performed at a 1.8x multiplier over the median engagement rate of this account. It achieved an exceptional like to comment ratio for this profile. This specific content resonated well with the audience because it appeared on a Tuesday evening. The caption length is not a primary driver of reach since data shows no correlation between word count and higher engagement. Use the recurring hashtags as clear signals to define your niche in wedding planning and luxury events. Posting frequency is low at 0.2 times per week, suggesting that quality outweighs volume for this audience. This account maintains modest average engagement relative to its follower count. Focus on high production value rather than rapid output. The presence of local tags indicates a strategy aimed at specific geographic markets like St. Louis. Erich Mcvey has 99.4K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 597 chars |
| Posting Frequency | 0.2 posts/week |
Content Mix
1
Videos / Reels
11
Photos
Top Performing Posts
The energy last weekend was electric for Merrill & Chris 🧡💫 What a way to kick off the summer season, bringing this we…
Scroll stopping. This reception truly deserves another moment of its own. Planning & Design: @evoke_dc Design & Produc…
Emily & Matthew in Palm Springs with @rikkiandmal Planning & Design: @rikkiandmal Venue: @empirepoloclubevents Florist…
@madimusgrave & @lukemusgrave_ in Sisters, Oregon with the incredible @eventsbymint Floral: @roots_wild Tent & renta…
Highlights, Part 1 of V&G’s Hawaii weekend 🌴🐠✨ Epic fashion, signature drink edible flowers, and a day-to-night pool we…
Will we ever be over this weekend in The Hamptons? No, no I don’t think so. Planning & Design: @evoke_dc Design & Pro…
Maddie & Willy’s Los Cabos wedding weekend with @eventdesignbymariannaidirin Planning + Design: @eventdesignbymariann…
Madison & Peter in Big Sur Venue @ventanabigsur Planning & design @callistaandco Florals @studiomondine Photography @…
Charlotte & Alex in Locust Valley, NY Coordinator @theweddingsitter Florals @andrewpascoeflorals Bride @Chartextor Hai…
Top Posts
Highest-liked recent posts from @erichmcvey
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
The energy last weekend was electric for Merrill & Chris 🧡💫
What a way to kick…
|
1.9K | 73 | view |
| 2 |
Scroll stopping. This reception truly deserves another moment of its own.
Plan…
|
1.8K | 233 | view |
| 3 |
Emily & Matthew in Palm Springs with @rikkiandmal
Planning & Design: @rikkiand…
|
1.4K | 74 | view |
| 4 |
@madimusgrave & @lukemusgrave_ in Sisters, Oregon with the incredible @eventsby…
|
1.3K | 30 | view |
| 5 |
Highlights, Part 1 of V&G’s Hawaii weekend 🌴🐠✨ Epic fashion, signature drink ed…
|
1.3K | 89 | view |
| 6 |
Will we ever be over this weekend in The Hamptons? No, no I don’t think so.
P…
|
1.3K | 62 | view |
| 7 |
Maddie & Willy’s Los Cabos wedding weekend with @eventdesignbymariannaidirin
…
|
781 | 26 | view |
| 8 |
Madison & Peter in Big Sur
Venue @ventanabigsur
Planning & design @callistaan…
|
717 | 26 | view |
| 9 |
Charlotte & Alex in Locust Valley, NY
Coordinator @theweddingsitter
Florals @a…
|
523 | 21 | view |
Posting Patterns & Optimal Timing
When @erichmcvey posts on Instagram
The creator maintains a sparse high-effort pace. At only 0.2 posts per week, this frequency falls well below the median of 0.8. This low volume places the account at rank 1172 out of 1606 for posting frequency. A consistency score of 22 indicates an erratic rhythm rather than a predictable schedule. The one day streak confirms that content drops are isolated events rather than part of a steady cycle. New content lands most often on Monday and Tuesday. These posts typically go live around 20:00 UTC. Marketers should not expect a consistent stream of content to build upon. Because the gaps between posts are long and irregular, planning a multi-day campaign requires careful timing. You must treat each post as a standalone opportunity rather than a component of a frequent feed. Coordination is difficult because there is no clockwork rhythm to rely on for steady visibility. A partnership will likely center on one specific high-impact moment rather than a sustained period of engagement.
0.2
Posts / week
831.4h
Avg gap between posts
Tuesday, Monday, Friday
Peak posting days
20:00, 18:00, 19:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @erichmcvey publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts most often on Monday and Tuesday. The peak activity occurs at 20:00 UTC with a frequency of 0.2 posts per week.
Most Common Words
Frequent caption words across @erichmcvey's recent posts (excludes stopwords)
Best Day of the Week to Post
@erichmcvey's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 1,445 | 2,890 |
| Tuesday | 5 | 1,320 | 6,600 |
| Wednesday | 1 | 807 | 807 |
| Thursday | 1 | 544 | 544 |
| Friday | 2 | 182 | 363 |
| Saturday | 1 | 1,413 | 1,413 |
Posting Consistency & Streaks
How steadily @erichmcvey maintains output
1
Longest streak (days)
22/100
Consistency score
Inverse of posting-gap variance
2.9%
Active days
Posted at least once
831.4h
Avg gap
Between posts
Caption Length & Performance
How @erichmcvey's caption length correlates with engagement
100.0%
Posts with Caption
597
Avg Caption Chars
629
Median Chars
1351
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Long (100+) | 12 | 1.1K |
The audience rewards captions between 40 and 60 characters the most. Engagement peaks at these shorter lengths compared to longer posts.
Who This Audience Is
What @erichmcvey's reach and engagement mean for a brand.
The follower count ranks in the bottom tier of tracked creators at less than one tenth of the median size. This indicates an audience that lacks broadcast scale and operates within a niche circle rather than a broad public platform. The lack of verification status combined with the photography category suggests a professional portfolio focus rather than a personality-driven brand. Engagement rates sit exactly at the median level. A brand message will land with standard effectiveness compared to typical accounts in this space. There is no evidence of boosted resonance or diminished reach due to audience size. This profile fits the photography and visual arts category.
Compare & Discover Similar Creators
Stack @erichmcvey against any other Instagram creator we track, or jump to similar accounts.
Compare @erichmcvey to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @erichmcvey
Estimated Earnings
Revenue estimates based on follower count and engagement
@erichmcvey generates revenue primarily through sponsored posts and earns between $993 and $2,000 per post based on their follower count. Their ranking of 1172 puts them below the median for this tier, making them a value buy for brands seeking cost efficiency. The quoted band acts as a ceiling to bargain under rather than a fixed salary. Because the engagement rate of 1.06% matches the platform median exactly, the reach justifies the lower end of the pricing bracket. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 99.4K followers (Mid-Tier)
$994 – $1,987
Industry rate for mid-tier Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + 1.06% engagement rate beats the 1.06% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Sparse cadence of about 0.2 posts a week limits fresh reach
- ~ Low consistency score (22/100), posting rhythm is erratic
Summary
This analysis of @erichmcvey reveals a mid-tier Instagram presence with 99,354 followers. The account demonstrates an engagement rate of 1.06%, averaging 996 likes per post across 12 analyzed posts.
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Start SearchingFrequently Asked Questions About @erichmcvey
How many followers does @erichmcvey have on Instagram?
@erichmcvey has 99,354 followers on Instagram, placing them in the mid-tier creator tier.
What is @erichmcvey's Instagram engagement rate?
@erichmcvey has an engagement rate of 1.06% based on 12 recent posts, averaging 996 likes per post.
How much does @erichmcvey earn on Instagram?
Based on industry benchmarks, @erichmcvey's estimated sponsorship value is $994 - $1,987 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @erichmcvey published on Instagram?
@erichmcvey has published 1,572 posts on Instagram.
What is @erichmcvey's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 1,949 likes and 73 comments.
How often does @erichmcvey post on Instagram?
@erichmcvey posts approximately 0.2 times per week, with an average gap of 831.4 hours between posts. Peak posting days are Tuesday, Monday, Friday.
How does @erichmcvey compare to other Instagram creators?
@erichmcvey sits in the Mid-Tier creator tier alongside accounts like @rebeccaebreeds, @iancrimsix, @spidersalah1979.
About This Analysis: This analysis is based on a snapshot of @erichmcvey's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026