Dunkyard
we love 🏀 just like you do! home to great stories, access, + fun facts.
105.2K
Followers
1.5K
Following
3.4K
Posts
0.23%
Engagement Rate
Account Overview
Profile summary and post performance
Dunkyard ranks 1154 out of 1606 creators we track and holds a follower count that is 0.1x the median size. This unverified media and news company maintains a high volume of content with over three thousand total posts. The account falls below the median engagement rate for its peers. The following report analyzes audience interaction patterns and content consistency across their recent history.
Account Info
| Account Size | Macro |
| Followers | 105,181 |
| Following | 1,541 |
| Posts | 3,368 |
| Verified | No |
| Category | Media/news company |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 227 |
| Avg Comments per Post | 20 |
| Videos | 8 |
| Photos | 4 |
| Engagement Rate | 0.23% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@dunkyard ranks 965 out of 1161 because its engagement rate sits below the tracked median. The 0.23% rate is lower than the average of 1.06%. This gap indicates that followers interact with the content at a lower frequency compared to typical creators in the corpus.
The engagement rate of 0.23% falls well below the 1.06% median, ranking 965 out of 1161. This indicates that the audience reacts much less than usual. While average likes sit at 227 per post, photos garner more interaction with an average of 278 compared to 202 for videos. This split suggests the audience rewards still imagery over motion content. Reliability of reach is low as only 25% of posts doubled the account average. No content reached the 5x threshold. These numbers suggest a passive following that interacts sporadically with specific formats rather than consistently engaging with every post. This is a tap-and-scroll audience.
227
Avg Likes/Post
20
Avg Comments/Post
2.7K
Total Likes
234
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
0.23%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
202
Avg Likes on Videos (8)
278
Avg Likes on Photos (4)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @dunkyard's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @dunkyard's single biggest post had going for it — the patterns worth replicating.
613 likes · 52 comments
2.7× @dunkyard's average post · 4.9× the median post.
"Jahmere Tripp is a matchup nightmare 👻 @jah.tripp The 6ft7 guard from Brooklyn New York just had his best game of the season against #1 George Mason. Finishing with 23 points and 7 rebounds on only 1 turnover and shooting 50% from 3 He’s one of the most versatile/dynamic guard"
361 characters
Photo
Format
Monday
Day Posted
22:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median engagement by nearly five times. This specific piece achieved a high like to comment ratio of roughly 12 to 1. To replicate this success, focus on short captions under 40 characters. These brief posts earn over 433 average likes while medium length captions perform poorly at only 85 likes. This gap indicates that your audience prefers quick visual consumption over long blocks of text. Use the recurring hashtags #basketballreels, #hoopreels, #basketballhighlight, #hoopmixtape, and #sportsreel to signal your specific niche to the algorithm. The current posting cadence is low at about 0.5 posts per week. Given the modest average engagement relative to follower count, focus on consistent output to build a stable audience rather than seeking sudden spikes. This account currently has 105.2K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 122 chars |
| Posting Frequency | 0.5 posts/week |
Content Mix
8
Videos / Reels
4
Photos
Top Performing Posts
Jahmere Tripp is a matchup nightmare 👻 @jah.tripp The 6ft7 guard from Brooklyn New York just had his best game of the…
Jaden Winston is a problem! ⭐️ @jaeewinston2 The 6ft guard from Manhattan college is playing like a 1st team MAAC gua…
top scorer in the ivy 🤝 top 20 in scoring across the country is toughhh @riley.weiss
🔴🔴⛈️⛈️ - - #Ⓜ️Ⓜ️ #sports #sportsphotography #basketball #nyc #stjohns #videography #redstorm #queens #ballislife #coll…
Top Posts
Highest-liked recent posts from @dunkyard
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Jahmere Tripp is a matchup nightmare 👻 @jah.tripp
The 6ft7 guard from Brookly…
|
613 | 52 | view |
| 2 |
🚶🏽♂️
|
586 | 75 | view |
| 3 |
Gamer 🎮
|
544 | 37 | view |
| 4 |
Jaden Winston is a problem! ⭐️ @jaeewinston2
The 6ft guard from Manhattan col…
|
440 | 49 | view |
| 5 |
When Dani Carnegie gets in rhythm 😮💨🔥 it’s a ride
|
136 | 11 | view |
| 6 |
No caption
|
136 | 0 | view |
| 7 |
top scorer in the ivy 🤝 top 20 in scoring across the country is toughhh @riley.…
|
67 | 1 | view |
| 8 |
that’s twin fr ❤️
|
57 | 1 | view |
| 9 |
🔴🔴⛈️⛈️
-
-
#Ⓜ️Ⓜ️ #sports #sportsphotography #basketball #nyc #stjohns #videogr…
|
47 | 3 | view |
Posting Patterns & Optimal Timing
When @dunkyard posts on Instagram
This creator follows a sparse high-effort pace. The frequency of 0.5 posts per week falls below the median of 0.8 for their follower rank. This lower volume suggests they prioritize specific content over constant presence. A consistency score of 0 indicates an erratic rhythm with no predictable pattern in gap lengths. Posting streaks rarely exceed two days before a long pause occurs. Content lands most frequently on Monday and Saturday. The busiest hour for fresh uploads is 23:00 UTC. Marketers should not expect a steady stream of content to fuel a long campaign. You must plan around specific, high-impact moments rather than a daily cycle. Because the cadence is so irregular, a brand tie-in needs to be planned well in advance to align with their infrequent active windows. Do not rely on a consistent posting schedule for real-time engagement.
0.5
Posts / week
381.5h
Avg gap between posts
Monday, Saturday, Thursday
Peak posting days
23:00, 1:00, 0:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @dunkyard publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
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12
13
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16
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19
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23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Monday and Saturday at 23:00 UTC. The posting frequency is low at 0.5 times per week.
Most Common Words
Frequent caption words across @dunkyard's recent posts (excludes stopwords)
Best Day of the Week to Post
@dunkyard's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 3 | 459 | 1,376 |
| Tuesday | 1 | 489 | 489 |
| Wednesday | 1 | 581 | 581 |
| Thursday | 2 | 92 | 185 |
| Friday | 2 | 81 | 162 |
| Saturday | 2 | 48 | 97 |
| Sunday | 1 | 68 | 68 |
Posting Consistency & Streaks
How steadily @dunkyard maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
6.9%
Active days
Posted at least once
381.5h
Avg gap
Between posts
Caption Length & Performance
How @dunkyard's caption length correlates with engagement
91.7%
Posts with Caption
134
Avg Caption Chars
97
Median Chars
362
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| No caption | 1 | 136 |
| Short (<40 chars) | 3 | 433 |
| Medium (40-100) | 3 | 85 |
| Long (100+) | 5 | 254 |
The audience favors short captions under 40 characters with an average of 433. These perform much better than medium lengths which only reach 85.
Who This Audience Is
What @dunkyard's reach and engagement mean for a brand.
The follower count ranks in the bottom half of tracked creators and sits at a small fraction of the median size. This indicates an audience that does not reach broadcast scale. The unverified status combined with the media news classification suggests a niche or local news focus rather than a mainstream celebrity profile. Engagement rates are notably low compared to the median, which means brand messages will land softer than expected in this environment. The disparity between the total followers and the engagement rate points toward a passive audience that consumes content without active interaction. This demographic is less likely to drive immediate conversion or high-frequency peer discussion. Because of the specific news categorization and low engagement metrics, this audience fits few categories.
Compare & Discover Similar Creators
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Compare @dunkyard to another creator
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Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @dunkyard is sponsored content. A single post fits within a band of $841 to $1,600 based on their follower count. Because this account ranks in the bottom half of the peer group at 1154 out of 1606, the quoted range acts as a ceiling rather than a starting point for negotiations. This position makes the profile a value buy where brands can negotiate toward the lower end of the estimate. The engagement rate of 0.23% falls well below the 1.06% median. Such low interaction suggests that the reach is not highly active, making the top end of the price band difficult to justify for a single post. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 105.2K followers (Macro)
$841 – $1,578
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + 25.0% of recent posts beat 2x the account's own average
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.23% engagement rate trails the 1.06% median, the clearest area to improve
- ~ Sparse cadence of about 0.5 posts a week limits fresh reach
Summary
This analysis of @dunkyard reveals a macro Instagram presence with 105,181 followers. The account demonstrates an engagement rate of 0.23%, averaging 227 likes per post across 12 analyzed posts.
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Start SearchingFrequently Asked Questions About @dunkyard
How many followers does @dunkyard have on Instagram?
@dunkyard has 105,181 followers on Instagram, placing them in the macro creator tier.
What is @dunkyard's Instagram engagement rate?
@dunkyard has an engagement rate of 0.23% based on 12 recent posts, averaging 227 likes per post.
How much does @dunkyard earn on Instagram?
Based on industry benchmarks, @dunkyard's estimated sponsorship value is $841 - $1,578 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @dunkyard published on Instagram?
@dunkyard has published 3,368 posts on Instagram.
What is @dunkyard's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 613 likes and 52 comments.
How often does @dunkyard post on Instagram?
@dunkyard posts approximately 0.5 times per week, with an average gap of 381.5 hours between posts. Peak posting days are Monday, Saturday, Thursday.
How does @dunkyard compare to other Instagram creators?
@dunkyard sits in the Macro creator tier alongside accounts like @nydailynews, @5percentnutrition, @thelostlibrary.
About This Analysis: This analysis is based on a snapshot of @dunkyard's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026