Aaron Karo
#1 New York Times bestselling author New book ELF UNWRAPPED out 11/3/26! Co-host @manoftheyearpodcast Co-creator @friendmaterial_series
26.2K
Followers
706
Following
991
Posts
8.07%
Engagement Rate
Account Overview
Profile summary and post performance
Aaron Karo (@aaronkaro) has 26,177 Instagram followers as of October 17, 2026 and 991 posts; the account is verified. Across the 12 recent posts we analysed for this report on May 26, 2026, a post got 2K likes and 58 comments on average (median 404 likes), an engagement rate of 8.07% of followers, an average its biggest posts pull up (the median post reached 1.77%). Over the 163 days we have tracked it, the account gained 3,177 followers (+13.8%).
Where these numbers come from: public Instagram profile data and @aaronkaro's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Micro |
| Followers | 26,177 |
| Following | 706 |
| Posts | 991 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 1,956 |
| Avg Comments per Post | 58 |
| Videos | 4 |
| Photos & carousels | 8 |
| Engagement Rate | 8.07% |
Follower Growth Over Time
How @aaronkaro's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+3.2K
Net Change
+13.8%
% Change
+19
Avg / Day
163
Days Tracked
75
Data Points
Tracked between May 6, 2026 (23,000 followers) and Oct 17, 2026 (26,177 followers).
| Date | Followers | Change |
|---|---|---|
| 26,177 | +418 | |
| 25,759 | -174 | |
| 25,933 | +32 | |
| 25,901 | +956 | |
| 24,945 | -461 | |
| 25,406 | +2,406 | |
| 23,000 | first reading |
Engagement Analysis
Based on 12 recent posts
2.0K
Avg Likes/Post
58
Avg Comments/Post
23.5K
Total Likes
700
Total Comments
Engagement Rate
Compared with the 419 Micro-tier reports with an engagement rate (median 2.48%, middle half 0.94% to 6.0%)
8.07%
(Likes + Comments) / Followers per post
An average its biggest posts pull up: the median post reached 1.77%.
Video vs Photo Engagement
1.0K
Avg Likes on Videos (4)
2.4K
Avg Likes on Photos & carousels (8)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @aaronkaro's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 442 likes and comments; 4 of the 12 reached twice that (884 or more).
Best-Performing Post, Decomposed
What @aaronkaro's single biggest recent post had going for it, measured against the account's other posts.
16,673 likes · 118 comments
8.3× @aaronkaro's average post · 37.9× the median post.
"Sometimes being a supportive partner means pushing your person out of the house 😅 This week, me and John sat down with @aaronkaro and @mattritter1 to talk about the quiet crisis of men’s loneliness—and how a simple ritual (like their 22-year “Man of the Year” dinner) can…"
476 characters
Photo or carousel
Format
Friday
Day Posted
18:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
Top Hashtags
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 240 chars |
| Posting Frequency | not shown |
Content Mix
4
Videos / Reels
8
Photos & carousels
Top Posts
Highest-liked recent posts from @aaronkaro
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
Sometimes being a supportive partner means pushing your person out of the house…
|
16.7K | 118 | — | view |
| 2 |
TRAILER: Season Premiere Monday May 11th!
FOLLOW FOR MORE: @friendmaterial_ser…
|
2.1K | 75 | 26.6K | view |
| 3 |
Announcing “Elf Unwrapped: Behind the Scenes of a Modern Christmas Classic,” th…
|
1.9K | 64 | 32.2K | view |
| 4 |
25 years ago today, I sent the first “Ruminations on College Life” email from m…
|
770 | 152 | — | view |
| 5 |
Very excited to be telling this (entirely fictional!) story at CBS with some am…
|
615 | 142 | — | view |
| 6 |
Not only have we been friends since second grade but we ALSO went to college to…
|
471 | 61 | — | view |
| 7 |
One year ago I wrote a book with the @tryguys and it hit #1 on the New York Tim…
|
338 | 15 | — | view |
| 8 |
2025 recap. What a year… ➡️
|
228 | 28 | — | view |
| 9 |
2024 recap. What a year... ➡️
|
158 | 17 | — | view |
Posting Patterns & Optimal Timing
When @aaronkaro posts on Instagram
Friday
Peak posting days
18:00 UTC
Peak posting hours
Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.
Posting Activity by Hour (UTC)
How often @aaronkaro publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
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23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@aaronkaro's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 548 | 1,097 |
| Tuesday | 1 | 256 | 256 |
| Wednesday | 2 | 1,029 | 2,058 |
| Thursday | 1 | 757 | 757 |
| Friday | 3 | 6,346 | 19,037 |
| Saturday | 2 | 442 | 885 |
| Sunday | 1 | 82 | 82 |
Caption Length & Performance
How @aaronkaro's caption length correlates with engagement
100.0%
Posts with Caption
240
Avg Caption Chars
248
Median Chars
624
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 154 |
| Medium (40-100) | 2 | 228 |
| Long (100+) | 6 | 3.9K |
Compare & Discover Similar Creators
Stack @aaronkaro against any other Instagram creator we track, or jump to similar accounts.
Compare @aaronkaro to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @aaronkaro
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 26.2K followers (Micro)
$262 to $524
Our per-follower range for accounts this size (see methodology)
Download @aaronkaro's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
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Tracking
What we have recorded about @aaronkaro over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @aaronkaro's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @aaronkaro
How many followers does @aaronkaro have on Instagram?
@aaronkaro has 26,177 followers on Instagram, placing them in the Micro-tier group (10K to 50K followers).
What is @aaronkaro's Instagram engagement rate?
@aaronkaro has an engagement rate of 8.07% based on 12 recent posts, averaging 2.0K likes per post. That average is pulled up by its biggest posts: the median post reached 1.77%.
How much does @aaronkaro earn on Instagram?
From follower count only, we estimate @aaronkaro's sponsorship value at $262 to $524 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @aaronkaro published on Instagram?
@aaronkaro has published 991 posts on Instagram.
What is @aaronkaro's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 16,673 likes and 118 comments.
How often does @aaronkaro post on Instagram?
We don't show a weekly rate for @aaronkaro: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Friday.
How does @aaronkaro compare to other Instagram creators?
@aaronkaro sits in the Micro-tier group alongside accounts like @linochka97, @colestroud, @bianca_faroz.
Is @aaronkaro verified on Instagram?
Yes, @aaronkaro is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @aaronkaro's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed May 26, 2026
Cite this page
IGDataHub (2026). @aaronkaro Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 26 May 2026. https://igdatahub.com/blog/aaronkaro-instagram-profile-stats/