Brooklyn Book Festival

Brooklyn Book Festival

@bkbookfest

Largest Free Lit Festival in NY 2026 Dates Citywide Bookends Sept 20-28 Virtual Festival Sept 20 Children's Day Sept 26 Festival Day Sept 27 📚 #BKBF

26.5K

Followers

1.2K

Following

881

Posts

3.18%

Engagement Rate

↑ +2.9% over 71d Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 1406 out of 1606 tracked creators, which means its follower count is smaller than the typical creator we monitor. It holds a micro status as an unverified account without a set category and maintains a history of 881 total posts. The engagement rate of 3.18% exceeds the median of 1.19%. This high interaction relative to its size suggests a loyal audience despite the smaller reach. The rest of this report breaks down the specific ways followers interact with these posts.

Account Info

Account Size Micro
Followers 26,479
Following 1,198
Posts 881
Verified No
Business Account Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 831
Avg Comments per Post 12
Videos 0
Photos 12
Engagement Rate 3.18%

Follower Growth Over Time

How @bkbookfest's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+756

Net Change

+2.9%

% Change

+11

Avg / Day

71

Days Tracked

15

Data Points

Tracked between May 6, 2026 (26,200 followers) and Jul 16, 2026 (26,956 followers).

The account grew from 26.2K to 26.5K followers over 51 days. The growth trend is steady at about 5 new followers a day.

What the trajectory means

The account gained 279 followers over the tracked period, moving upward by 1.1 percent. This steady climb at a pace of roughly 5 per day marks a rising account worth getting in early on. The consistent daily growth allows for stable planning around the campaign timeline.

Engagement Analysis

Based on 12 recent posts

Platform Context

@bkbookfest ranks 340 out of 1390 for engagement because its rate sits well above the tracked median. This performance means the account generates much higher interaction per follower than typical creators in the corpus. The community actively engages with the content at a rate nearly triple the average.

The engagement rate of 3.18% sits well above the 1.19% median and ranks 340 out of 1390. This indicates that the audience reacts much more than usual to the content provided. While likes provide a steady base of 831 per post, the lower comment volume suggests a preference for passive interaction over public discussion. The consistency of these numbers across twelve posts establishes a stable baseline for community interest. Reliability metrics show that only 8.3% of posts reached double the average engagement and 8.3% reached five times the average. This low hit rate confirms that most content performs predictably rather than relying on sporadic viral spikes to reach new people. The audience is consistent but stays within a defined circle of interaction. This is an active audience.

831

Avg Likes/Post

12

Avg Comments/Post

10.0K

Total Likes

143

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Below Average for Micro

3.18%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @bkbookfest's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @bkbookfest's single biggest post had going for it — the patterns worth replicating.

Top post by @bkbookfest

6,709 likes · 90 comments

8.1× @bkbookfest's average post · 25.9× the median post.

"Mark your calendars for the 2026 Brooklyn Book Festival! Last year's 20th Anniversary Festival was so much fun and we can't wait to do it again this year. Virtual Festival Day: September 20, 2026 Children's Day: September 26, 2026 Festival Day: September 27, 2026 City-Wide Booke"

306 characters

Photo

Format

Friday

Day Posted

19:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a multiplier of 25.9 over the median engagement of this account. It maintained a high like to comment ratio to suggest strong visual appeal with minimal friction for the audience. To replicate this success, focus on time sensitive announcements shared during peak evening hours on Fridays. The specific hashtag set indicates a clear niche intersection between local events and emerging technology. These tags function as consistent markers for the core community. With an average engagement rate that is modest rather than explosive, your goal should be steady growth through regular presence. Write captions that prioritize clear calls to action over long narratives since brevity helps maintain interest. You should post roughly twice a month to maintain visibility without over-saturating the feed. This account currently reaches 26.5K followers.

Top Hashtags

#bkbf2026 (3) #bkbf (3) #nyu (2) #musicandtech (2) #aiandmusic (2) #thebookerprizes (1) #taiwantravelogue (1) #internationalauthors (1) #brooklynevents (1) #brooklynbookfestival (1)

Top Keywords

festival (16) brooklyn (8) book (8) authors (7) literary (7) music (7) year (5) september (5) free (5) author (4) time (4) link (4) bkbf (4) through (4) reveal (3) below (3) join (3) wait (3) come (3) hear (3) support (3) programming (3) impact (3) cultural (3) love (3) machine (3) machines (3) conversation (3) https (3) shorturl (3)

Caption Analysis

Avg Caption Length 487 chars
Posting Frequency 0.5 posts/week

Content Mix

0

Videos / Reels

12

Photos

Top Performing Posts

Post thumbnail

Mark your calendars for the 2026 Brooklyn Book Festival! Last year's 20th Anniversary Festival was so much fun and we c…

6.7K likes 90 comments
View
Post thumbnail

We're five months away from #BKBF2026 and looking for two interns to join us this summer! Our internships give hands-on…

1.3K likes 27 comments
View
Post thumbnail

Do you enjoy curating content across the ever-growing social mediascape? Do you follow booktok, bookthreads, and bookst…

587 likes 11 comments
View
Post thumbnail

Is your new favorite author coming to #BKBF2026? Find out at Brooklyn Book Festival’s Big Author Reveal at @littlefiel…

495 likes 5 comments
View
Post thumbnail

It’s officially summer, which means we’re nearly three months away from #BKBF2026 📚🎉 We hope to see you there! Can’t w…

309 likes 2 comments
View
Post thumbnail

2025 marked our 20th Anniversary of presenting free literary events for book lovers in Brooklyn and beyond. Guided by o…

261 likes 2 comments
View
Post thumbnail

Fraud Alert: We are aware that scammers are targeting authors by posing as BKBF staff or representatives of the Festiva…

76 likes 2 comments
View
Post thumbnail

Exciting news 📚✨ We’re proud to be a 2026 general operating grant awardee of the Literary Arts Fund! Their support is …

62 likes 2 comments
View
Post thumbnail

We are elated that author Yáng Shuāng-zǐ and translator Lin King won the International Booker Prize 2026 for Taiwan Tra…

55 likes 0 comments
View

Top Posts

Highest-liked recent posts from @bkbookfest

# Caption Likes Comments Link
1
Mark your calendars for the 2026 Brooklyn Book Festival! Last year's 20th Anniv…
6.7K 90 view
2
We're five months away from #BKBF2026 and looking for two interns to join us th…
1.3K 27 view
3
Do you enjoy curating content across the ever-growing social mediascape? Do you…
587 11 view
4
Is your new favorite author coming to #BKBF2026? Find out at Brooklyn Book Fes…
495 5 view
5
It’s officially summer, which means we’re nearly three months away from #BKBF20…
309 2 view
6
2025 marked our 20th Anniversary of presenting free literary events for book lo…
261 2 view
7
Fraud Alert: We are aware that scammers are targeting authors by posing as BKBF…
76 2 view
8
Exciting news 📚✨ We’re proud to be a 2026 general operating grant awardee of th…
62 2 view
9
We are elated that author Yáng Shuāng-zǐ and translator Lin King won the Intern…
55 0 view

Posting Patterns & Optimal Timing

When @bkbookfest posts on Instagram

This creator follows a sparse high-effort pace. The low frequency of 0.5 posts per week falls below the median of 0.7 and places them at rank 1406 out of 1606 for posting volume. A consistency score of 0 indicates an erratic rhythm with no predictable pattern between uploads. This creator often goes long periods without content followed by brief bursts. Their longest streak is only two days. Content typically lands on Tuesday or Thursday. The busiest hour for new posts is 19:00 UTC. Marketers should not expect a steady stream of content to build momentum. Because the rhythm is unpredictable, you cannot rely on a regular cadence for a sustained campaign. You must plan your tie-in around these specific windows when they choose to post rather than expecting a consistent presence.

0.5

Posts / week

386.0h

Avg gap between posts

Tuesday, Thursday, Friday

Peak posting days

19:00, 16:00, 23:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @bkbookfest publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

12

13

1

14

15

3

16

17

1

18

4

19

1

20

21

1

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @bkbookfest publishes more often. Their busiest hours are 19:00, 16:00, 23:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @bkbookfest hasn't been active in our tracked sample.

The account posts about 0.5 times per week. The most frequent activity occurs on Tuesday and Thursday at 19:00 UTC.

Most Common Words

Frequent caption words across @bkbookfest's recent posts (excludes stopwords)

festival (16) brooklyn (8) book (8) authors (7) literary (7) music (7) year (5) september (5) free (5) author (4) time (4) link (4) bkbf (4) through (4) reveal (3) below (3) join (3) wait (3) come (3) hear (3) support (3) programming (3) impact (3) cultural (3) love (3) machine (3) machines (3) conversation (3) https (3) shorturl (3)

Best Day of the Week to Post

@bkbookfest's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 4 539 2,156
Wednesday 2 53 106
Thursday 4 114 455
Friday 2 3,698 7,397

Posting Consistency & Streaks

How steadily @bkbookfest maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

6.8%

Active days

Posted at least once

386.0h

Avg gap

Between posts

Caption Length & Performance

How @bkbookfest's caption length correlates with engagement

100.0%

Posts with Caption

487

Avg Caption Chars

502

Median Chars

767

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 843

The audience rewards short captions of 30 to 60 characters. These posts receive the highest engagement compared to longer options.

Who This Audience Is

What @bkbookfest's reach and engagement mean for a brand.

The follower count is well below the typical tracked creator average. This indicates an audience that does not reach broadcast scale. The lack of verification or a set category suggests a niche community rather than a broad public persona. Engagement rates are nearly triple the median, which means a brand message will land harder here than on most accounts in this category. High relative interaction suggests the content resonates with its specific circle despite the smaller total volume. This audience fits the literary and local events category well.

Compare & Discover Similar Creators

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Compare @bkbookfest to another creator

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored post fees for @bkbookfest fall between $264 and $529 based on their follower count. This creator ranks near the bottom of the peer group, meaning they should be viewed as a value buy. The quoted range acts as a ceiling to negotiate under rather than a fixed salary. High engagement at 3.18% far exceeds the 1.19% median for this tier. This active participation justifies the upper end of their pricing bracket despite their lower rank. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 26.5K followers (Micro)

$265 – $530

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking near the bottom of the field with a follower count far below the median means the current reach is limited. Engagement. A 3.18% rate outperforms the 1.19% median, proving the existing audience is highly active. Hit-rate. Only 8.3% of posts beat double the average engagement, indicating a lack of frequent standout content. Trajectory. A steady upward trend shows slow but consistent growth in follower numbers over the last 51 days.

Strengths

  • + 3.18% engagement rate beats the 1.19% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.5 posts a week limits fresh reach

Summary

This analysis of @bkbookfest reveals a micro Instagram presence with 26,479 followers. The account demonstrates an engagement rate of 3.18%, averaging 831 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @bkbookfest

How many followers does @bkbookfest have on Instagram?

@bkbookfest has 26,479 followers on Instagram, placing them in the micro creator tier.

What is @bkbookfest's Instagram engagement rate?

@bkbookfest has an engagement rate of 3.18% based on 12 recent posts, averaging 831 likes per post.

How much does @bkbookfest earn on Instagram?

Based on industry benchmarks, @bkbookfest's estimated sponsorship value is $265 - $530 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @bkbookfest published on Instagram?

@bkbookfest has published 881 posts on Instagram.

What is @bkbookfest's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 6,709 likes and 90 comments.

How often does @bkbookfest post on Instagram?

@bkbookfest posts approximately 0.5 times per week, with an average gap of 386.0 hours between posts. Peak posting days are Tuesday, Thursday, Friday.

How does @bkbookfest compare to other Instagram creators?

@bkbookfest sits in the Micro creator tier alongside accounts like @sdquito, @natigaudio, @cffcmma.

About This Analysis: This analysis is based on a snapshot of @bkbookfest's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026