@ootd vs @smittenkitchen: Instagram Profiles Compared
A side-by-side comparison of the Instagram profiles of ootd.com (@ootd) and smitten kitchen (@smittenkitchen) across 9 metrics — followers, engagement rate, average likes, best post, and more. Data is from IGDataHub's continuous data collection.
ootd.com
@ootd ✓
The official #ootd page 🤍 470 million hashtags & counting! Your go-to source for outfit inspo ✨
View full stats page →
smitten kitchen
@smittenkitchen ✓
triumphant and unfussy home cooking three cookbooks + newsletter + so many recipes find it all here ↓
View full stats page →| @ootd | Metric | @smittenkitchen |
|---|---|---|
| 909.9K | Followers | 1.8M |
| 767 | Total Posts | 6.5K |
| 12 | Recent Posts Analyzed | 12 |
| 0 | Avg Likes / Post | 253 |
| 0 | Avg Comments / Post | 12 |
| 0 | Avg Engagement / Post | 265 |
| 0 | Best Post Likes | 3.0K |
| 0% | Engagement Rate (%) | 0% |
| 1.2K | Followers per Post | 277 |
Frequently Asked Questions
Who has more Instagram followers, @ootd or @smittenkitchen?
@smittenkitchen has more Instagram followers than @ootd: 1,801,407 vs 909,947.
Which account has higher engagement, @ootd or @smittenkitchen?
@smittenkitchen has a higher Instagram engagement rate (0.01%) than @ootd (0.0%).
How is this comparison calculated?
Follower count, post count, and verification status come directly from each Instagram profile. Engagement metrics (likes, comments, engagement rate) are computed from a sample of each account's most recent posts captured by IGDataHub. Engagement rate = (likes + comments) / followers per post × 100.