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@shoptoday

348.1K

Followers

836

Following

8,837

Posts

N/A

Reels

2

Highlights

3/9

Photos/Videos in last 12

Bio

We're the editors behind TODAY’s shopping recommendations. We interview experts, research trends and try out products to make shopping easier for you.

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Avg likes

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Avg comments

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Engagement

1.2/wk

Posting

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Recent posts

Say hello to an easier way to shop. 👋 Simply type in what you're looking for and let our new product finder populate editor- and expert-approved picks in seconds. Comment LINK or tap the link in our bio to check it out! 31 Aug 2026 This is for anyone who misses the days of circling the gifts you want in magazines. 😌 Tap the link our bio or comment LINK to read the digital version of "Gifts We Love," where you can discover 100 picks we can't wait to gift this year! 10 Nov 2026 We’ve been keeping tabs on the hottest toys all year, and Jellycats are still the “it” plush to have, with some of the brand’s friendly faces selling out multiple times. Now, you can carry the plush toys with you everywhere you go in bag charm form. Comment LINK or click the link in bio to shop these and more Gifts We Love! 10 Nov 2026 The countdown to the holidays is on, and our annual Gifts We Love awards are here! Our team of shopping editors made a list of our top 100 gifts (and checked it twice 🎅). Comment LINK or tap the link in our bio to discover the award-winning finds. 🎁 10 Nov 2026 Send this to your coffee buddy! ☕️ The Glass Bearista Cold Cup―Surprise Box Edition will be available to shop at Starbucks coffeehouses for $39.95 on Nov. 10, while supplies last. There will be a limit of two per customer, according to the brand. Which one are you hoping to get? 🐻 09 Nov 2026 Our "Let It Glow" Box just dropped! 🌟 Score 77% off brands like Yankee Candle, Luseta, Laura Geller, Cleanlogic, Nulastin and Genevive. Click the link in our bio or comment LINK to shop the curated box, while supplies last. 09 Nov 2026 The Hallmark queen of Christmas has spoken! Do you agree with @thereallacey's hot takes? 🎄 08 Nov 2026 Yes, a nail polish Advent calendar exists! 😍 Send this to someone who needs this and tap the link in our bio to shop. 💅 07 Nov 2026 Get in the holiday spirit with 24 mini puzzles, each featuring a cozy holiday scene. Plus, once you’ve done all 24, you can assemble them into one large puzzle to frame and display throughout the holiday season. Comment LINK or click on the link in bio to shop this and more of the best Advent Calendars of 2026! 06 Nov 2026 Two weeks later and we're STILL not over Jenna & Sheinelle’s Girls Getaway! 💖 Want in on the fun? Our next (and final!) Shop TODAY event of the year is right around the corner! 🎄 Join us for Holiday House — but hurry, tickets are almost gone! Link in bio to grab yours! ✨ 06 Nov 2026 Sponsored by DSW. Nothing says cozy season quite like your classic Ugg, and this highly-rated pick makes a great gift for yourself or someone else. Comment LINK or click the link in bio to shop these and more cozy deals! 06 Nov 2026 Our shopping editors have been researching and testing the hottest toys all year to find the best ones for every age. Comment LINK or tap the link in our bio to find the perfect toys for the kid(s) in your life. 05 Nov 2026

Follower tracking

We have started recording @shoptoday, but only 1 observation so far — not enough to show a trend yet. Track it weekly →

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Every post & reel

8,837 posts & reels

$88.37

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shortcodecaptionlikescomments
Dct7jvLiABjSay hello to an easier way to shop. 👋 Simply typ…
Dfkm1meHFofThis is for anyone who misses the days of circli…
DfkX9HqlELaWe’ve been keeping tabs on the hottest toys all …

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Everyone who follows them

up to 50,000 followers of 348,126 total

$250.00

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usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

Everyone they follow

up to 836 accounts

$9.99

minimum

Every account this one follows, same fields.

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usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 8 hours, 28 minutes ago.

Tracking

What we have recorded about @shoptoday over time, and ongoing alerts.

Follower count over time · 1 observation

Every observation we have recorded, with follower and post deltas between them: our own record, not a re-scrape.

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observed_atfollowersfollowers_deltaposts
2026-11-103481268837

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