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• Premium content agency working with the world’s top thought leaders & brands • VOTE for people who deserve more of our generation’s attention ⬇️
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Recent posts
Our generation is under attack and we’re here to fight back.
Comment [GENIUS] and we’ll DM you the link to subscribe. First talk drops March 21 on YouTube.
Over the past 36 months, we built a content agency with the privilege of working with the world’s greatest thought leaders for one reason.
We watched our generation get more distracted, more purposeless, and more anxious than ever before. And we decided we weren’t going to watch it happen.
So we made a choice: we’re not fighting attention. We’re reshaping it.
We’ve done whatever it takes to make that happen.
Flew across the country and snuck into events to pitch the thought leaders we admired. Guerrilla-marketed our page in person. Ran 100 miles to raise awareness for a cause we believe in.
Because we believe in you. Our generation.
And now everything we’ve built has led to our biggest chapter yet.
The Genius Series.
In one of the world’s most advanced studios, we’ve created a cinematic platform for the most relevant thought leaders and emerging voices to share their wisdom.
Every speaker gets one prompt: “If you had 15 minutes to pass down wisdom to the next generation… what would you say?”
Because our generation deserves a new place for wisdom. Somewhere ideas feel alive, cinematic, and worth remembering.
This is our next chapter. Follow along as we replace useLESS content with useFUL content and build The Genius Series for the world.
Subscribe on YouTube. Link in bio. First talk drops March 21.
13 Mar 2026
FIND YOUR GENIUS.
Genius isn't born. It's discovered.
Comment [GENIUS] and we'll DM you the link to subscribe. First talk drops March 21 on YouTube.
The people on this stage weren't smarter than you when they started. They just found the right idea at the right time.
Michelangelo said the sculpture was already in the marble, he just chipped away what was hiding it.
That's what we do. We reveal the genius already inside you.
Find your genius.
19 Mar 2026
Comment "GENIUS" to access the entire talk catalog.
You are what you consume. And our generation is consuming the wrong things.
In 2023 we realized we were on the wrong side of media — helping feed the same machine making our generation lonelier, more anxious, and purposeless.
Kids eating Tide Pods. Chicken marinated in NyQuil. This is what content had become.
So we made a decision: instead of fighting attention, we'd reshape it.
That's why we built [sei] — one mission: replace useLESS content with useFUL content.
It takes two things to change the content diet of a generation. World-class teams behind the thinkers shaping culture. And a community that chooses better — wisdom over noise, growth over distraction, meaning over mindless scrolling.
Follow along and be part of the movement.
19 Mar 2026
Listen to this if you second-guess your gut. Forty untrained raters once watched 5-, 10- and 20-second clips of interviews with 96 maximum-security inmates.
Their quick ratings of psychopathy correlated moderately with the inmates' formal psychopathy assessments.
The 5- and 10-second clips worked best, as did clips with video.
Psychologists call these brief samples of behavior "thin slices."
The study is Fowler, Lilienfeld and Patrick, 2009, in Psychological Assessment.
Clip: @leannetenbrinke on @thediaryofaceopodcast.
Comment GENIUS and we'll send you her full Genius Talk.
11 Nov 2026
In 2011, Austin Kleon gave a short talk to a room of college students.
It was just a list of ten things he wished someone had told him when he was starting out.
It resonated so hard he turned it into a book.
His books have now sold over a million copies worldwide.
Underneath the whole thing is a permission slip: you don't need to be a genius.
You just need to start.
Most of these are almost word for word his own chapter titles.
We barely touched them, because he already got it right.
Go get the book, it's tiny and perfect.
Credit and inspiration: Austin Kleon via *Steal Like an Artist*
#AustinKleon #StealLikeAnArtist #Creativity #MakeThings
10 Nov 2026
You just read the one thing.
The full issue has four more, each with the science behind it and exactly what to do.
We filter 100+ hours of world-class expert content into 3 minutes of actionable wisdom on creativity, success, and growth.
Every week.
Straight to your inbox.
Comment "SEI" and we'll send you the five deep-dive takeaways.
It's free, it takes three minutes, and it lands every Friday.
08 Nov 2026
In a 2003 Dutch restaurant study, a waitress's average tip rose by more than 68% at the tables where she repeated each order back word for word.
Comment "VOTE" if you have a favorite thought leader you think more people should hear.
At the other tables she answered with "okay!" or "coming up!" instead.
The same habit works anywhere someone needs to feel heard.
Answer an interview question with the words from the job post, start an apology with what they told you they felt, and reply to a long text by quoting the line that mattered most to them.
Clip: @jayyanginspires
07 Nov 2026
George Mack spent seven months writing an essay with no deadline and no paycheck attached.
He just wanted to make something he'd actually want to read.
He describes it as the thing he wishes he'd read at 18, instead of writing at 30.
What came out is a field guide for becoming the kind of person who finds a way when everyone else accepts the wall.
This is a fraction of it.
If it hit, read the whole thing.
It's free at highagency.com.
Credit and inspiration: George Mack via his essay *High Agency*
#GeorgeMack #HighAgency #ClearThinking #BiasToAction
06 Nov 2026
In 2002, psychologists Daniel Gilbert and Jane Ebert let photography students print two of their own photos and keep one.
Comment "VOTE" if there's a thought leader you want to see give a 15-minute talk with their best advice for this generation.
Students who were told they could swap later ended up liking their photo less than students whose choice was final.
In a follow-up, two out of three Harvard students said they would rather be in the version that let them swap.
Keeping the option to switch feels safer, yet it leaves you less happy with what you chose.
Pick the one choice you keep reopening and make it final.
The go-deep lesson in this clip is Alex Hormozi's, by Jay's account.
Jay credits the x-axis line to David Perell and his closing line to James Clear.
Clip: @jayyanginspires
04 Nov 2026
You just read the one thing. But there’s more to it.
The full issue has four more, each with the science behind it and exactly what to do.
We filter 100+ hours of world-class expert content into 3 minutes of actionable wisdom on creativity, success, and growth.
Every week.
Straight to your inbox.
Comment “SEI” and we’ll send you the five deep-dive takeaways.
It’s free, it takes three minutes, and it lands every Friday.
01 Nov 2026
Researchers who study hiring have spent decades testing which signals predict how well someone will do a job.
Our generation's content diet could use more voices like the one in this clip.
Comment "VOTE" to tell us who else belongs in it.
Frank Schmidt and John Hunter's 1998 review of 85 years of that research found that a sample of the real work predicted performance slightly better than an ability test and far better than years of experience.
A 2022 reanalysis led by Paul Sackett revised many of those estimates downward, and the work sample still edged out the ability test and stayed well ahead of experience.
Those studies looked at tests that employers set, and a sample of your work that nobody asked for is the closest version of one you can hand over yourself.
Clip: @jayyanginspires.
Jay credits the word "permissionless" to Charlie Hoehn.
31 Oct 2026
School taught you to write the wrong way. In 2006, Princeton psychologist Daniel Oppenheimer reported that 86.4% of the Stanford undergraduates he polled had made an essay's words more complex to sound more intelligent.
Who's the thinker you wish more people your age listened to?
Comment "VOTE" and we'll send you the link to pick them.
He then swapped words in real graduate-school application essays for their longest thesaurus entries, and readers became less likely to accept those applicants.
Even Descartes was rated less intelligent when readers got the harder translation of the same paragraph.
Oppenheimer traced the drop to processing fluency, which is how easily a text can be read.
Before you send your next cover letter, read it out loud and swap any word you would never say to a friend.
Clip: @jayyanginspires
30 Oct 2026
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