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Bio
Creative PR & digital pros who get culture — shaping conversations, driving impact, and changing the game.
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www.nevarezpr.com-
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Recent posts
@pitbull is music’s global party starter 🌎 🎉 How Mr Worldwide beat the odds, reset his career and keeps winning new fans.
All this and more at the newest Billboard Latin Power Players cover story. @billboardlatin @billboard #Pitbull #BillboardLatinWeek
Photographer: @meredithjenks
Writer & Co-Chief Content Officer: @leilacobo
Co-Chief Content Officer: @jasonlipshutz
Creative Director: @madtoya
Photograph Director: @jenny__sargent
08 Oct 2026
Celebrando a la Person del Año 2026 - @daddyyankee ! Que gran noche para la industria de la música y el género urbano .
12 Nov 2026
Anuncian concierto de Pitbull en México 🇲🇽 y comienza la fiebre @pitbull
#imbacktour #pitbull #hotelroomservice #mrworldwide #nevarezpr @ocesa
07 Nov 2026
Gloria Trevi llega hoy a los Premios HEAT 2026, donde recibirá el reconocimiento ARTISTA ORO, en honor a su trayectoria y contribución a la música latina.
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#GloriaTrevi #PremiosHEAT #ArtistaOro #NevarezCommunications
05 Nov 2026
@daddyyankee llegó al Monumento a la Madre en CDMX con motivo del estreno de su nuevo álbum "LA POSTAL"
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Que les parece mi gente?
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#daddyyankee #thebigboss #album #monumentoalamadre #cdmx
30 Oct 2026
Global music icon Daddy Yankee has released his exuberant new studio album, LA POSTAL out now LISTEN HERE. The Puerto Rico-born artist, entrepreneur, and visionary has consistently innovated intergenerationally, upholding a tradition of breaking down barriers and blending styles. LA POSTAL is everything fans could hope for and more from the return of DY.
After three decades DY is still innovating on LA POSTAL, his first proper concept album. He threaded the central theme of love through all 15 tracks, tying them together into one clear and cohesive vision. The phrase, LA POSTAL, translates to “Postcard”—and these songs are letters of love, signed, sealed, and sent directly from DY’s heart. As well as romantic, familial and self-love, it is also his love letter to Latin music itself.
The resplendent lead single, “Pokito” sees DY collaborating with Indian phenomenon Diljit Dosanjh. As if tracing a direct line from Puerto Rico to Punjab, the track hinges on a frenetic bounce accented by an anxious loop. DY and Diljit lock into a jaw-dropping volley, pushing one another to keep up as the tempo accelerates. Watch the new music video for the innovative track directed by Stillz and shot in Puerto Rico HERE. “Pokito” follows “BOTZ,” the first track unveiled from LA POSTAL
30 Oct 2026
Mr. 305 took over 407 and did NOT disappoint! 🔥🕺
From the new Pitcoin album to the ENERGY in the room, this class was one for the books ❤️🔥
Thanks to everyone who came out and brought the vibes!!!
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#pilatesstudio #FIT #fitnessmotivation #orlando #orlandofitness
28 Oct 2026
Big brands deserve BIG experiences! 🔥
@brewnmotion brought Pitbull’s new album PITCOIN to life at Billboard Latin Music Week with a custom pop-up and photo booth built to engage, amplify, and keep the brand buzzing long after the event.
Need a creative solution for your next launch, tour, or activation? Let’s build something unforgettable!
#BrewNMotion #Pitbull #PITCOIN #BrandActivation #ExperientialMarketing
27 Oct 2026
A true blessing to serve as the agency of record for media relations and content creator strategy at one of the most influential celebrations of Latin music and culture.
A sold-out conference, sold-out events, and record-breaking media coverage across the general market, Hispanic media, Latin America, and around the globe. Proof that the impact of our music and culture knows no boundaries.
Proud of our team, our partners, and the incredible work that made this week one for the books. This is what happens when culture moves the world! 🌎🎶
Until next year! And if you missed it, start planning now because Billboard Latin Music Week keeps getting bigger and better! 🚀 Special thanks to the whole team: @_navidghannad @mariabarcelo_pr #FranciscoRodriguez @claudedebue @nicoleamarquezb @giuliana.bravo @nikohernandez72_ @brendamrodriguez_pr @jessbenitez7 @michi_mm_ @sofia.hermoza
#BillboardLatinMusicWeek #LatinMusic #NevarezCommunications #WeBuildDreams
25 Oct 2026
Pilates and Pitbull? Who knew these two would make the perfect pair 🌎💌.
What better way to listen to @pitbull new album PITCOIN while getting a good workout in.
#pitcoin #mr305records #pitbullpilates #thingstodingainesville #diml
24 Oct 2026
Una Clasesita de Salsa con Lenny Tavarez y Natasha💃
#premiosbillboard
@lennytavarez @natashanazario
22 Oct 2026
Here’s a look at what happened on Day 1 of #BillboardLatinMusicWeek 2026!
@billboard @billboardlatin
The day kicked off with “Buenos Dias con Miami: Where Music Lives”, with IAmChino and Connie W. Kinnard, moderated by Leila Cobo, discussing Miami’s impact as the epicenter of Latin Music.
In “Beyond the Algorithm: From Viral Moment to Global Fanbase”, featuring Lyanno, YO GANGSTA, Maria Gracia, and moderator Gabo Llano, discussed how to translate 15-second internet attention into a sustainable, global fanbase without major label radio machinery.
In “Keynote: The Rise of Latin Music Globally”, Alex Gallardo and Tommy Mottola sat with Leila Cobo to discuss the global expansion of Latin music, from the moments that helped drive its international reach to the opportunities in the current market.
Later, in “Brazil on the Rise: The Sound, Scale & Future of Brazilian Music”, Alejandra Olea, Bruno Duque, Diego Douttes, and artist MC Kako, joined Dan Rys to discuss how Brazil, the world’s fourth largest music market, is finding a global audience for its music in Portuguese.
The afternoon began with “From Local Creativity to International Expansion: The Grupo Frontera Case Study”, where Adelaido “Payo” Solís III, Alberto Acosta and Juan Javier Cantú, in conversation with Miguel Ramirez and moderator Claudia Ochoa, sat down to discuss how artists build partnerships in the industry to scale their business while keeping their creative point of view.
One of the day’s most anticipated moments came with the “Superstar Q&A: The Stories Behind the Songs” with Kany Garcia, moderated by Leila Cobo, where the trailblazer discussed her inspiration and creative process in her songwriting.
The “Salsa Revival: Bridging Generations” featured Luis Figueroa and Tito Nieves for a conversation with Bryant Pino to discuss the evolution of salsa, its deep connection across generations of artists and the possibility of bringing the genre to new audiences.
Wrapping up the day’s panel, “The New Urban Movement”, brought together Kidd Voodoo and Quevedo to discuss their musical roots, the evolution of their careers, and the impact of Latin urban music in new markets, moderated by Jessica R
20 Oct 2026
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