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Research | Science | Reality Multiple @220triathlon & @cyclingplus Awards Cutting Edge Triathlon, Cycling & Open Water Swimming Products
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Recent posts
Alanis Siffert, IRONMAN Florida champion 🏆
An incredible 8:07:37 sees Alanis take the win in Panama City Beach, break the course record and secure her place at Kona 2027. The fourth fastest women’s full distance time in history.
After coming off the bike almost two minutes behind, Alanis took control on the run, delivering a 2:45:03 marathon to finish more than 16 minutes clear.
With a Challenge Roth victory and bronze at the IRONMAN 70.3 World Championship already this season, Florida is another huge result in a remarkable year.
Proud to have you in HUUB, Alanis. See you on the Big Island 🌺
07 Nov 2026
Triathlon, you’re up next. 🔥
The HUUB Black Friday Sale continues, and now it’s time for triathlon to take centre stage.
From race day essentials to the kit that carries you through every training session, some of our biggest savings of the year are now live.
Your next season starts here.
Shop the TRI SALE now at huubdesign.com 🔗
#BlackFriday #HUUBDesign
05 Nov 2026
HUUB BLACK FRIDAY IS LIVE.
Nine months in the making. Our biggest Black Friday sale yet is officially open.
Up to 75% OFF some of our most popular lines, with offers unlike anything we’ve done before.
The wait is over. Shop now.
#HUUB #BlackFriday
28 Oct 2026
Nine months of planning, selecting the products, building the offers and putting together something bigger than anything we’ve done before.
This Black Friday, we’re going further than ever.
Up to 75% OFF some of our most popular lines, with offers across the range that we’ve never put together before.
The biggest Black Friday in HUUB history.
Wednesday. 6PM.
Black Friday starts here. Don’t miss it.
#HUUB #blackfriday
27 Oct 2026
It’s a triathlete thing 🏊🚴🏃
#triathlontraining #ironmantri #fitnessmotivation #triathlonlife #hardwork
26 Oct 2026
No better place to test the unreleased @huubdesign swim skin than the Pacific Ocean👌🏼☀️🌴
🎥 @jimedia_
#HUUB
26 Oct 2026
A strong finish to the season for Beth Cook!
7th place at the 2026 World Triathlon Cup in Tongyeong, South Korea 🇰🇷
Another impressive performance from Beth, finishing just 18 seconds off the win in a tightly contested World Cup field.
Following a brilliant 5th place at the U23 World Championships in Pontevedra, Beth rounds out her season with another top ten international finish.
With a couple of races left and potentially the WTCS in Abu Dhabi, Beth is looking to keep this momentum and end the year on a high!
Congratulations Beth!
📸 @worldtriathlon
#HUUB #WorldTriathlon
25 Oct 2026
Cold water crew, this one’s for you 🏊♂️
Managed open water swimming arrives at Carsington Water on 21 October, with sessions at 9.15am and 3.45pm, supervised by an RLSS open water lifeguard.
£8 per session, with online bookings opening soon.
We’re excited to be part of what’s coming at Carsington, with a HUUB collaboration taking shape for 2027. Watch this space 🙌
#HUUBDesign
16 Oct 2026
Six runners. One team. One big day at the National Road Relays.
Taking on the national stage in the HUUB Performance Project Vest, our team came together to represent HUUB and celebrate everything we love about endurance sport.
Triathlon will always be at our core, but our passion for endurance goes far beyond one discipline. The National Relays were another opportunity to bring that passion to the road.
Watch our video recap of the day and hit the link in our bio to discover more about the HUUB Performance Project - and how you can be part of it.
#HUUBDesign
13 Oct 2026
Breaking Wetsuit Convention.
This wetsuit is engineered with one uncompromising goal: absolute speed in the water. No excess, no compromise, just purpose. Hydrodynamic performance that respects the work, sacrifice, and intent of serious athletes.
The SUB-7 Project stands as one of the most significant moments in triathlon history. A challenge that forced athletes, engineers, and technologists to rethink what was possible. Seven hours for men, eight for women, over the full distance. It didn’t just redefine race-day limits. It changed how we think about performance.
#HUUBDesign #Sub7Project
10 Oct 2026
Breaking Wetsuit Convention.
This wetsuit is engineered with one uncompromising goal: absolute speed in the water. No excess, no compromise, just purpose. Hydrodynamic performance that respects the work, sacrifice, and intent of serious athletes.
The SUB-7 Project stands as one of the most significant moments in triathlon history. A challenge that forced athletes, engineers, and technologists to rethink what was possible. Seven hours for men, eight for women, over the full distance. It didn’t just redefine race-day limits. It changed how we think about performance.
#HUUBDesign #Sub7Project
10 Oct 2026
Whether it’s your last dance like Patrick, or your first time standing on the start line Kona is special.
On the eve of the IRONMAN World Championship, we wish everyone racing the very best of luck here in the spiritual home of our sport.
Months of preparation have brought you to this moment. Take it all in, back yourself and make it a day to remember.
Fair winds and following seas.
Makani ‘olu’olu e kai malie 🌺
#HUUBDesign #KONA
10 Oct 2026
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