Rashmika Mandanna
Kindness before all 🌻🧡✨ The girl who bottled her diary 💌 @deardiarybyrm
51.7M
Followers
348
Following
913
Posts
2.55%
Engagement Rate
Account Overview
Profile summary and post performance
Ranked at 107 out of 1606 tracked creators, this account holds a follower count that is 71.2 times the median size. This profile is a verified Artist with 913 posts and sits within the Mega tier. The engagement rate of 2.55% clears the 1.31% median mark for reach. The following report details the specific audience interactions and content performance metrics.
Account Info
| Account Size | Mega |
| Followers | 51,663,547 |
| Following | 348 |
| Posts | 913 |
| Verified | Yes |
| Category | Artist |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 1,315,359 |
| Avg Comments per Post | 2,887 |
| Videos | 7 |
| Photos | 5 |
| Engagement Rate | 2.55% |
Follower Growth Over Time
How @rashmika_mandanna's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-83809
Net Change
-0.2%
% Change
-1180
Avg / Day
71
Days Tracked
23
Data Points
Tracked between May 24, 2026 (51,469,723 followers) and Aug 3, 2026 (51,385,914 followers).
The account grew from 51.5M to 51.7M followers over 34 days. The trend remained flat with only a 0.4% change during this period.
What the trajectory means
The account remained stable with a 0.4% change over the tracked period. This steady performance identifies @rashmika_mandanna as a known quantity rather than a rising or falling risk. The consistent daily pace allows for predictable planning in your upcoming campaign brief.
Engagement Analysis
Based on 12 recent posts
Platform Context
@rashmika_mandanna ranks 516 out of 1605 creators because its engagement rate sits well above the tracked median. This high performance means the account generates more interaction per follower than the average creator in the database. The 2.55% rate exceeds the 1.31% benchmark to establish a stronger connection with its audience.
The engagement rate of 2.55% beats the median of 1.31% and ranks 516 out of 1605, proving this audience reacts more than usual. Photos garner 2.4M likes compared to 536.4K for videos, showing the audience rewards static imagery over motion content. While the account maintains a high baseline of 1.3M likes per post, only 16.7% of recent posts exceeded double the average engagement. No posts reached the fivefold growth threshold. This data suggests that while the base is large, consistent spikes are rare and unpredictable. The disparity between the high like counts and the lower comment volume indicates a passive interaction style. Most followers consume the content without initiating dialogue. This is a tap-and-scroll audience.
1.3M
Avg Likes/Post
2.9K
Avg Comments/Post
15.8M
Total Likes
34.6K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
2.55%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
536.4K
Avg Likes on Videos (7)
2.4M
Avg Likes on Photos (5)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @rashmika_mandanna's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @rashmika_mandanna's single biggest post had going for it — the patterns worth replicating.
3,240,633 likes · 5,394 comments
2.5× @rashmika_mandanna's average post · 2.2× the median post.
"My one evening out in Japan with Crunchyroll anime awards looked like this! 💃🏻❤️ @crunchyroll @animeawards.official"
116 characters
Photo
Format
Wednesday
Day Posted
13:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved a high like-to-comment ratio while pulling in over double the engagement of the average post on this account. This specific content peaked at 3.2 million likes and suggests that personal updates or collaborations with global brands drive much higher reach than standard posts. Short captions under 40 characters are your best tool for engagement as they yield a 2.6 million like average. Long captions over 100 characters perform poorly, yielding only 1 million likes, which indicates the audience prefers visual storytelling over long blocks of text. Use the recurring hashtags #cocktail2 and #partnership to signal specific brand ties while #monsoonwithcrocs and #vallah target local trends. Posting three times weekly provides a consistent presence without over-saturating the feed. This account maintains a high baseline of engagement despite its large following size. @rashmika_mandanna has 51.7 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 139 chars |
| Posting Frequency | 3.2 posts/week |
Content Mix
7
Videos / Reels
5
Photos
Top Performing Posts
My one evening out in Japan with Crunchyroll anime awards looked like this! 💃🏻❤️ @crunchyroll @animeawards.official
There’s always so much laughter and masti with these lovely, happy people!❤️❤️ How’s the tip of the iceberg into Diya,…
You know we mean it when we say FUN was had ❤️❤️🐒😂 6 days to gooo for this fun roller coaster storyyy! ❤️
Like I said - it’s a vibe sequel ❤️❤️ Cocktail 2 in cinemas on 19th June ✨
We’ve always believed in the forever kind of love and it was lived. ❤️ Signing off with love. ❤️ Yours, Diya Reddy a…
Okaaaayyyy and the trailer is finallly out 🥹❤️ From friends… to lovers… to completeee CHAOSSSS 😂🍸❤️ I cannot waittt f…
Top Posts
Highest-liked recent posts from @rashmika_mandanna
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
My one evening out in Japan with Crunchyroll anime awards looked like this! 💃🏻❤…
|
3.2M | 5.4K | view |
| 2 |
Japan was extra fun this year! 🥰❤️
|
3.1M | 5.3K | view |
| 3 |
Wear this.. Pose.. Let’s goooo! 🤍
|
2.2M | 5.7K | view |
| 4 |
There’s always so much laughter and masti with these lovely, happy people!❤️❤️ …
|
2.1M | 3.6K | view |
| 5 |
You know we mean it when we say FUN was had ❤️❤️🐒😂
6 days to gooo for this fun …
|
1.5M | 3.3K | view |
| 6 |
Just me, my baby Aura, raw mangoes and tiny moments of happiness 😌☀️
|
1.4M | 2.6K | view |
| 7 |
Like I said - it’s a vibe sequel ❤️❤️
Cocktail 2 in cinemas on 19th June ✨
|
725.8K | 2.2K | view |
| 8 |
We’ve always believed in the forever kind of love and it was lived. ❤️
Signing…
|
636.7K | 2.0K | view |
| 9 |
Okaaaayyyy and the trailer is finallly out 🥹❤️
From friends… to lovers… to com…
|
347.2K | 1.4K | view |
Posting Patterns & Optimal Timing
When @rashmika_mandanna posts on Instagram
The creator maintains a steady grind with three posts every week. This frequency sits well above the median of zero point six posts per week. Her high volume earns her an impressive rank of one hundred and seven out of sixteen hundred total creators. The consistency score of forty nine indicates some irregularity in the timing between uploads. While she produces content often, the gaps are not perfectly predictable. Fresh content lands most frequently on Wednesday and Sunday. New posts typically appear during the 13:00 UTC hour. Marketers can rely on a high volume of new material to support ongoing campaigns. The inconsistent spacing means you should monitor her feed closely rather than assuming a fixed calendar. You can plan for frequent placements, but exact dates may shift slightly. This pace ensures a constant presence for brand partners.
3.2
Posts / week
56.8h
Avg gap between posts
Wednesday, Sunday, Tuesday
Peak posting days
13:00, 8:00, 12:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @rashmika_mandanna publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
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23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts 3.2 times per week with a peak at 13:00 UTC. Wednesday and Sunday are the top posting days.
Most Common Words
Frequent caption words across @rashmika_mandanna's recent posts (excludes stopwords)
Best Day of the Week to Post
@rashmika_mandanna's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 1,446,562 | 1,446,562 |
| Tuesday | 2 | 1,130,071 | 2,260,142 |
| Wednesday | 3 | 1,283,306 | 3,849,917 |
| Thursday | 1 | 727,923 | 727,923 |
| Friday | 1 | 2,222,056 | 2,222,056 |
| Saturday | 1 | 1,507,771 | 1,507,771 |
| Sunday | 3 | 1,268,194 | 3,804,581 |
Posting Consistency & Streaks
How steadily @rashmika_mandanna maintains output
2
Longest streak (days)
49/100
Consistency score
Inverse of posting-gap variance
46.1%
Active days
Posted at least once
56.8h
Avg gap
Between posts
Caption Length & Performance
How @rashmika_mandanna's caption length correlates with engagement
100.0%
Posts with Caption
139
Avg Caption Chars
116
Median Chars
349
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 2 | 2.6M |
| Medium (40-100) | 2 | 1.1M |
| Long (100+) | 8 | 1.0M |
The account earns the most engagement with short captions under 40 characters. These posts reach 2.6 million while long captions only reach 1.0 million.
Who This Audience Is
What @rashmika_mandanna's reach and engagement mean for a brand.
The follower count places this creator in the top tier of tracked accounts with a reach that exceeds the typical creator by over seventy times. This scale indicates a reach that functions at a broadcast level rather than a niche community. Verified status and the Artist category confirm a profile built on public celebrity. The engagement rate is nearly double the median, meaning brand messages land more effectively here than with the average account in this category. High volume combined with above-average interaction suggests a stable environment for broad reach. This audience fits the entertainment and lifestyle categories.
Compare & Discover Similar Creators
Stack @rashmika_mandanna against any other Instagram creator we track, or jump to similar accounts.
Compare @rashmika_mandanna to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @rashmika_mandanna
Estimated Earnings
Revenue estimates based on follower count and engagement
@rashmika_mandanna generates revenue primarily through high volume brand partnerships and sponsorships. A single sponsored post carries a projected value between $258.3K and $620.0K. Her rank of 107 places her in the top tier of creators, allowing her to command a premium over the median. Because she sits well above the average performer, these figures represent a high-tier market position rather than a baseline starting point. The engagement rate of 2.55% exceeds the 1.31% median, confirming that her audience interacts with content more frequently than typical accounts of this size. This active participation justifies the higher end of the price bracket for reach. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 51.7M followers (Mega)
$258,318 – $619,963
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 51.7M followers
- + 2.55% engagement rate beats the 1.31% tracked median
- + Active cadence of about 3.2 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
Summary
This analysis of @rashmika_mandanna reveals a mega Instagram presence with 51,663,547 followers. The account demonstrates an engagement rate of 2.55%, averaging 1.3M likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @rashmika_mandanna
How many followers does @rashmika_mandanna have on Instagram?
@rashmika_mandanna has 51,663,547 followers on Instagram, placing them in the mega creator tier.
What is @rashmika_mandanna's Instagram engagement rate?
@rashmika_mandanna has an engagement rate of 2.55% based on 12 recent posts, averaging 1.3M likes per post.
How much does @rashmika_mandanna earn on Instagram?
Based on industry benchmarks, @rashmika_mandanna's estimated sponsorship value is $258,318 - $619,963 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @rashmika_mandanna published on Instagram?
@rashmika_mandanna has published 913 posts on Instagram.
What is @rashmika_mandanna's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 3,240,633 likes and 5,394 comments.
How often does @rashmika_mandanna post on Instagram?
@rashmika_mandanna posts approximately 3.2 times per week, with an average gap of 56.8 hours between posts. Peak posting days are Wednesday, Sunday, Tuesday.
How does @rashmika_mandanna compare to other Instagram creators?
@rashmika_mandanna sits in the Mega creator tier alongside accounts like @maluma, @anitta, @virginia.
Is @rashmika_mandanna verified on Instagram?
Yes, @rashmika_mandanna is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @rashmika_mandanna's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 20, 2026