Portuguesa

This account ranks at 907 out of 1606 tracked creators and holds a follower count that is smaller than the typical creator we monitor. It maintains a verified status within the sports club category across nine thousand posts. This high post volume establishes it as an established macro profile despite its modest reach relative to peers. The engagement rate falls below the median for this group. The rest of this report explores specific audience interactions and content performance.

The engagement rate of 0.16% falls well below the 0.98% median and ranks 801 out of 929, indicating this audience reacts much less than usual. Photos garner more interaction than videos, with an average of 733 likes compared to 394 for video content. This preference suggests the audience rewards still imagery over motion. While some posts achieve higher reach, only 16.7% of recent content doubled the account average. No posts reached the five times average threshold. These figures suggest that while individual pieces occasionally find success, the results are not consistent or reliable across the feed. The low comment count relative to likes shows a lack of deep interaction with the brand. This is a tap-and-scroll audience.

The standout post achieved over six times the median engagement of a typical post on this account. Its high like to comment ratio suggests it resonated well with the core audience without sparking heavy debate. You can replicate this success by posting during peak windows like Monday afternoons. Use the recurring hashtags #lusa, #portuguesa, #canindé, #somoslusa, and #portuguesasaf to signal your specific topics clearly to the algorithm. Since average engagement is modest relative to the follower count, focus on maintaining a steady presence rather than chasing viral spikes. A posting cadence of roughly three times per week builds consistent brand awareness. The account maintains a following of 398.4K people.

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The primary revenue stream for @portuguesaoficial comes from sponsored posts, which command a quoted band of $3,200 to $6,000 based on the follower count. Because this account ranks below the median, the listed range acts as a ceiling rather than a starting point. This position makes them a value buy for brands seeking lower costs per reach. However, an engagement rate of 0.16% falls far below the 0.98% median. This low interaction level suggests that while the audience size is large, the actual influence over the followers may not justify the top end of the price band. These are modelled estimates from public metrics, not disclosed earnings.