New Orleans Jazz Museum

New Orleans Jazz Museum

@nolajazzmuseum

Celebrating the history of #jazz, in all its forms!

41.4K

Followers

5.3K

Following

3.1K

Posts

0.14%

Engagement Rate

Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 1339 out of 1606 tracked creators and holds a follower count that is 0.1x the median size. This puts it well below the typical creator scale we monitor. The verified profile operates in the Museum category with over three thousand posts to establish its presence. It functions as a micro account focused on jazz history. The engagement rate of 0.14% falls below the 1.14% median for this group. The following report breaks down the specific audience interactions and content performance.

Account Info

Account Size Micro
Followers 41,436
Following 5,342
Posts 3,102
Verified Yes
Business Account Yes
Category Museum

Post Performance

Posts Analyzed 12
Avg Likes per Post 57
Avg Comments per Post 1
Videos 2
Photos 10
Engagement Rate 0.14%

Engagement Analysis

Based on 12 recent posts

Platform Context

@nolajazzmuseum ranks 1194 out of 1315 because its engagement rate sits well below the tracked median. This low performance means the account fails to generate much interaction relative to the typical creator. The gap between the actual rate and the average indicates a struggle to connect with its audience.

The engagement rate of 0.14% falls well below the 1.14% median, ranking 1194 out of 1315. This indicates that the audience interacts with content much less than the average user. While comments are sparse at only one per post, photos garner more likes than videos. The audience rewards still imagery by giving them 65 likes compared to just 15 for video content. Reliability is low as only 8.3% of posts reached double the account average and another 8.3% hit five times the average. These figures suggest that growth depends on rare peaks rather than consistent participation. This is a tap-and-scroll audience.

57

Avg Likes/Post

1

Avg Comments/Post

679

Total Likes

10

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Below Average for Micro

0.14%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

15

Avg Likes on Videos (2)

65

Avg Likes on Photos (10)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @nolajazzmuseum's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @nolajazzmuseum's single biggest post had going for it — the patterns worth replicating.

Top post by @nolajazzmuseum

315 likes · 6 comments

5.5× @nolajazzmuseum's average post · 12.3× the median post.

"🎺 Satchmo Summerfest 2026 lineup is live! Join us August 1–2 at the New Orleans Jazz Museum for the 26th annual Satchmo SummerFest presented by @notcfoundation, a free celebration of the life and legacy of Louis Armstrong. Featuring Kermit Ruffins’ Tribute to Louis Armstrong, J"

567 characters

Photo

Format

Thursday

Day Posted

15:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a multiplier of 12.3 over the median performance. This specific post maintained a high like to comment ratio of 52 to 1. Its success suggests that time sensitive announcements generate much higher engagement than standard posts. Use the recurring hashtags as clear signals for local culture and live music scenes. The current posting cadence is low at 1.4 times per week. Because average engagement remains modest, focus on consistent output to build a steady presence rather than seeking sudden growth. Short captions that lead with urgent information perform better than longer blocks of text. The account currently has 41.4K followers.

Top Hashtags

#neworleansjazzmuseum (5) #festivaljazznola (2) #neworleansculture (2) #livemusicnola (2) #nolaculture (2) #musicinterview (2) #supportlocalartists (2) #ambushreggaeband (2) #nextlevelbandnola (1) #tnlb (1) #livefromthebalcony (1) #thetalkoffrenchmenstreet (1) #paris (1) #sidecartour (1) #luxurytravel (1) #culturalexperience (1) #magicjuan (1) #proyectouno (1) #vivanola (1) #merenguehouse (1)

Top Keywords

orleans (25) jazz (14) paris (10) music (9) museum (8) cultural (8) experience (7) tour (6) through (6) river (6) live (5) join (5) free (5) band (5) culture (5) neworleansjazzmuseum (5) festival (4) paul (4) community (4) fest (4) japan (4) satchmo (3) legacy (3) louis (3) armstrong (3) featuring (3) brass (3) city (3) unforgettable (3) experiences (3)

Caption Analysis

Avg Caption Length 658 chars
Posting Frequency 1.4 posts/week

Content Mix

2

Videos / Reels

10

Photos

Top Performing Posts

Post thumbnail

🎺 Satchmo Summerfest 2026 lineup is live! Join us August 1–2 at the New Orleans Jazz Museum for the 26th annual Satchm…

315 likes 6 comments
View
Post thumbnail

Paris, one bite at a time. Explore the flavors of Pigalle and Montmartre through a curated culinary experience designe…

83 likes 0 comments
View
Post thumbnail

The New Orleans Jazz Museum is proud to announce the 14th Annual NOLA River Fest, returning on September 12, 2026. Riv…

62 likes 0 comments
View
Post thumbnail

🎷✨ New Orleans Meets Paris — A Cultural Experience Like No Other! ✨🎷 New Orleans Music in the City of Lights! 🇫🇷🎶 Get r…

52 likes 1 comments
View
Post thumbnail

Happy Father’s Day! 📸: Isidore Barbarin (center) flanked by his sons Paul (left) and Louis (right). Photo by Ralson C…

28 likes 0 comments
View
Post thumbnail

🎶 Si conoces estas canciones, creciste bailándolas. Antes de disfrutar a Magic Juan en Nueva Orleans, hacemos un viaje…

26 likes 0 comments
View
Post thumbnail

Paris from the sidecar seat. Cruise through the streets of Paris in vintage style during an exclusive sidecar tour inc…

25 likes 1 comments
View
Post thumbnail

This Juneteenth, which commemorates the end of slavery in the United States, we honor the resilience, creativity and cu…

24 likes 0 comments
View
Post thumbnail

The view is different when you’re operating on the next level. ⚡️🎶 This Tuesday, we’re bringing the sound of Frenchmen…

21 likes 1 comments
View

Top Posts

Highest-liked recent posts from @nolajazzmuseum

# Caption Likes Comments Link
1
🎺 Satchmo Summerfest 2026 lineup is live! Join us August 1–2 at the New Orlean…
315 6 view
2
Paris, one bite at a time. Explore the flavors of Pigalle and Montmartre throu…
83 0 view
3
The New Orleans Jazz Museum is proud to announce the 14th Annual NOLA River Fes…
62 0 view
4
🎷✨ New Orleans Meets Paris — A Cultural Experience Like No Other! ✨🎷 New Orlean…
52 1 view
5
Happy Father’s Day! 📸: Isidore Barbarin (center) flanked by his sons Paul (le…
28 0 view
6
🎶 Si conoces estas canciones, creciste bailándolas. Antes de disfrutar a Magic…
26 0 view
7
Paris from the sidecar seat. Cruise through the streets of Paris in vintage st…
25 1 view
8
This Juneteenth, which commemorates the end of slavery in the United States, we…
24 0 view
9
The view is different when you’re operating on the next level. ⚡️🎶 This Tuesda…
21 1 view

Posting Patterns & Optimal Timing

When @nolajazzmuseum posts on Instagram

The creator maintains a steady grind with posts landing roughly 1.4 times per week. This frequency sits well above the median of 0.8 and secures a respectable rank in the top half of creators by volume. Despite this high output, the consistency score is 0 out of 100. Such a low score indicates an erratic rhythm characterized by unpredictable gaps rather than a predictable cycle. Content often appears in bursts followed by quiet stretches. Marketers should note that Friday and Saturday are the favored upload days. Fresh content most frequently lands at 16:00 UTC. Because the posting schedule is irregular, a brand cannot rely on a set calendar for automated placements. You must coordinate manually to ensure your tie-in aligns with their specific active windows. The high volume of posts provides frequent opportunities for visibility even if the timing lacks a predictable pattern. Plan your campaign around these identified days to capture the most consistent traffic spikes.

1.4

Posts / week

135.3h

Avg gap between posts

Friday, Saturday, Tuesday

Peak posting days

16:00, 0:00, 19:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @nolajazzmuseum publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

2

0

1

2

1

3

4

5

6

7

8

9

10

11

12

13

1

14

2

15

3

16

17

18

2

19

20

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @nolajazzmuseum publishes more often. Their busiest hours are 16:00, 0:00, 19:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @nolajazzmuseum hasn't been active in our tracked sample.

The account posts about 1.4 times per week. Posting peaks on Friday and Saturday at 16:00 UTC.

Most Common Words

Frequent caption words across @nolajazzmuseum's recent posts (excludes stopwords)

orleans (25) jazz (14) paris (10) music (9) museum (8) cultural (8) experience (7) tour (6) through (6) river (6) live (5) join (5) free (5) band (5) culture (5) neworleansjazzmuseum (5) festival (4) paul (4) community (4) fest (4) japan (4) satchmo (3) legacy (3) louis (3) armstrong (3) featuring (3) brass (3) city (3) unforgettable (3) experiences (3)

Best Day of the Week to Post

@nolajazzmuseum's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 22 22
Tuesday 2 34 68
Wednesday 1 16 16
Thursday 1 321 321
Friday 3 33 99
Saturday 3 45 135
Sunday 1 28 28

Posting Consistency & Streaks

How steadily @nolajazzmuseum maintains output

7

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

16.1%

Active days

Posted at least once

135.3h

Avg gap

Between posts

Caption Length & Performance

How @nolajazzmuseum's caption length correlates with engagement

100.0%

Posts with Caption

658

Avg Caption Chars

652

Median Chars

1324

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 57

The audience rewards captions of 50 to 60 characters the most. This range produces the highest engagement for the account.

Who This Audience Is

What @nolajazzmuseum's reach and engagement mean for a brand.

The account size is well below the typical creator average and does not reach broadcast scale. Its verified status and museum classification indicate a niche institutional presence rather than a broad consumer reach. The engagement rate falls far below the median level. This gap suggests that brand messages will land much softer here than on standard influencer accounts. While the audience exists, it is not active or responsive at an accelerated rate. The low interaction frequency means content reaches followers without generating high levels of immediate participation. This profile fits the travel and culture category.

Compare & Discover Similar Creators

Stack @nolajazzmuseum against any other Instagram creator we track, or jump to similar accounts.

Compare @nolajazzmuseum to another creator

Get a side-by-side stats breakdown.

@nolajazzmuseum vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @nolajazzmuseum comes from sponsored posts, which are valued between $414 and $828 based on follower count. This account ranks in the bottom half of its peer group. Because it sits below the median rank, the quoted band acts as a ceiling to bargain under rather than a starting point. The engagement rate of 0.14% falls well below the 1.14% average for this size. This low interaction level suggests that the reach is not highly active, making any price at the top of the range difficult to justify. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 41.4K followers (Micro)

$414 – $829

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The account ranks in the bottom tier because the following size is much smaller than the median. Engagement. A 0.14% rate falls below the 1.14% median, showing a struggle to connect with the current audience. Hit-rate. Only 8.3% of posts beat double the account average, indicating that content rarely breaks through consistently.

Strengths

  • + Verified account with 41.4K followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.14% engagement rate trails the 1.14% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.4 posts a week limits fresh reach

Summary

This analysis of @nolajazzmuseum reveals a micro Instagram presence with 41,436 followers. The account demonstrates an engagement rate of 0.14%, averaging 57 likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @nolajazzmuseum

How many followers does @nolajazzmuseum have on Instagram?

@nolajazzmuseum has 41,436 followers on Instagram, placing them in the micro creator tier.

What is @nolajazzmuseum's Instagram engagement rate?

@nolajazzmuseum has an engagement rate of 0.14% based on 12 recent posts, averaging 57 likes per post.

How much does @nolajazzmuseum earn on Instagram?

Based on industry benchmarks, @nolajazzmuseum's estimated sponsorship value is $414 - $829 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @nolajazzmuseum published on Instagram?

@nolajazzmuseum has published 3,102 posts on Instagram.

What is @nolajazzmuseum's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 315 likes and 6 comments.

How often does @nolajazzmuseum post on Instagram?

@nolajazzmuseum posts approximately 1.4 times per week, with an average gap of 135.3 hours between posts. Peak posting days are Friday, Saturday, Tuesday.

How does @nolajazzmuseum compare to other Instagram creators?

@nolajazzmuseum sits in the Micro creator tier alongside accounts like @museomate, @ryanskyy, @giuseleonardi.

Is @nolajazzmuseum verified on Instagram?

Yes, @nolajazzmuseum is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @nolajazzmuseum's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026