Mini

Mini

@minichoi

See Instagram photos and videos

2.4K

Followers

116

Following

2.2K

Posts

0.55%

Engagement Rate

≈ -0.2% over 98d Nano tier Updated Sep 3, 2026

Account Overview

Profile summary and post performance

This creator ranks 1878 out of 1938 tracked accounts and holds a follower count that is 0.0x the median, making it smaller than the typical creator we track. The account remains unverified without a set category but maintains a high volume of 2215 total posts. This content output suggests a consistent posting habit despite its nano status. The engagement rate of 0.55% falls below the 1.45% median. The rest of this report analyzes specific audience interactions and content consistency to help you decide on a partnership.

Account Info

Account Size Nano
Followers 2,371
Following 116
Posts 2,215
Verified No

Post Performance

Posts Analyzed 12
Avg Likes per Post 13
Avg Comments per Post 0
Videos 0
Photos 12
Engagement Rate 0.55%

Follower Growth Over Time

How @minichoi's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-4

Net Change

-0.2%

% Change

0

Avg / Day

98

Days Tracked

39

Data Points

Tracked between May 24, 2026 (2,375 followers) and Aug 30, 2026 (2,371 followers).

The account remained steady at 2.4K followers over 98 days. The count stayed flat with a change of only -0.2%.

What the trajectory means

The follower count for @minichoi remained flat at 2.4K over the 98 day window. This stable trajectory identifies the account as a known quantity rather than a rising or falling risk. The steady pace allows for predictable campaign planning without concern for rapid fluctuations.

Engagement Analysis

Based on 12 recent posts

Platform Context

@minichoi ranks 1420 out of 1938 for engagement because its rate sits below the tracked median. This lower performance means the account generates less interaction per follower than most creators in the corpus. The gap between this profile and the average indicates a weaker connection with its audience.

The engagement rate of 0.55% falls below the 1.45% median, ranking 1420 out of 1938 accounts. This indicates that the audience reacts less than usual. While likes provide a baseline of passive approval, the total absence of comments suggests a lack of active conversation. The content fails to spark dialogue or community interaction. Regarding reach reliability, only 8.3% of recent posts doubled the account average. No posts reached five times the average engagement. This low hit rate suggests that growth is inconsistent and rarely breaks through into wider circles. The audience remains passive and prefers a tap-and-scroll experience rather than active participation.

13

Avg Likes/Post

0

Avg Comments/Post

154

Total Likes

3

Total Comments

Engagement Rate

Compared to Nano tier benchmarks

Below Average for Nano

0.55%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @minichoi's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @minichoi's single biggest post had going for it — the patterns worth replicating.

Top post by @minichoi

40 likes · 2 comments

3.2× @minichoi's average post · 4.2× the median post.

"Thank you for celebrating Mikayla’s 8th birthday and joining us for her book launch. 📚 She had a blast! Thank you so much for all the thoughtful gifts too! 🎂 #MMM @michaelmichaelmichaeldotcom"

191 characters

Photo

Format

Tuesday

Day Posted

15:00 UTC

Hour Posted

Hashtags: #mmm

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached 40 likes and 2 comments. This performance represents a 4.2x multiplier over the median engagement for this account. It shows that specific moments of personal celebration can drive much higher interest than standard content. The low like to comment ratio on that peak post suggests it sparked recognition but limited conversation. To replicate success, write longer captions exceeding 100 characters. These long posts earn an average of 14 likes while medium length captions underperform with only 6. This gap indicates the audience prefers deep storytelling or detailed context over brief updates. Use the recurring hashtags #mmm, #collective2026, #愛是最大權力, #collective2016, and #summersolstice to signal your specific community topics. The posting cadence is steady at 1.2 times per week. Because average engagement remains modest at 13 likes, focus on maintaining this consistent volume rather than chasing rapid growth. This account currently has 2.4K followers.

Top Hashtags

#mmm (6) #collective2026 (3) #愛是最大權利 (2) #collective2016 (1) #summersolstice (1) #indigenouspeoplesday (1) #happyfathersday (1) #fifaworldcup2026 (1)

Top Keywords

mikayla (5) collective (5) michaelmichaelmichaeldotcom (4) thank (4) birthday (4) church (4) canada (4) worship (4) today (3) pride (3) parade (3) grade (3) french (3) immersion (3) grateful (2) infinity (2) book (2) launch (2) sunday (2) party (2) celebrate (2) since (2) united (2) presbyterian (2) life (2) gathering (2) night (2) space (2) beach (2) together (2)

Caption Analysis

Avg Caption Length 188 chars
Posting Frequency 1.2 posts/week

Content Mix

0

Videos / Reels

12

Photos

Top Performing Posts

Post thumbnail

Thank you for celebrating Mikayla’s 8th birthday and joining us for her book launch. 📚 She had a blast! Thank you so mu…

40 likes 2 comments
View
Post thumbnail

Toronto Pride Parade 🏳️‍🌈 photo credit : Mikayla and @michaelmichaelmichaeldotcom #愛是最大權利 @_gallery_of_faith_ #MMM

19 likes 0 comments
View
Post thumbnail

Birthday + Father’s Day = double celebration! Thank you for all the love and birthday messages. ♥️ ⚽️#summersolstice #I…

19 likes 1 comments
View
Post thumbnail

Mikayla is graduating from Grade 2 French Immersion to Grade 3 French Immersion. The school even held a graduation para…

14 likes 0 comments
View
Post thumbnail

So grateful we had one last chance to experience 草間彌生 Yayoi Kusama’s INFINITY MIRRORED ROOM – LET’S SURVIVE FOREVER at …

13 likes 0 comments
View
Post thumbnail

Collective Day 2 — we turned our worship space into a DJ Beach Party Night, with music pumping, people dancing, and bea…

10 likes 0 comments
View
Post thumbnail

Day 3 of Collective Gathering — another awesome night of creative worship! Communion with Goldfish crackers and grapes,…

9 likes 0 comments
View
Post thumbnail

Been preparing for this Collective Gathering since 2024. Today is Day 1—and it finally comes to life! ✨ So good to see …

9 likes 0 comments
View
Post thumbnail

Mikayla is turning 8! This Sunday will be her birthday party, and she’s also going to launch her second book, Burnt Tom…

8 likes 0 comments
View

Top Posts

Highest-liked recent posts from @minichoi

# Caption Likes Comments Link
1
Thank you for celebrating Mikayla’s 8th birthday and joining us for her book la…
40 2 view
2
Toronto Pride Parade 🏳️‍🌈 photo credit : Mikayla and @michaelmichaelmichaeldotc…
19 0 view
3
Birthday + Father’s Day = double celebration! Thank you for all the love and bi…
19 1 view
4
Mikayla is graduating from Grade 2 French Immersion to Grade 3 French Immersion…
14 0 view
5
So grateful we had one last chance to experience 草間彌生 Yayoi Kusama’s INFINITY M…
13 0 view
6
Collective Day 2 — we turned our worship space into a DJ Beach Party Night, wit…
10 0 view
7
Day 3 of Collective Gathering — another awesome night of creative worship! Comm…
9 0 view
8
Been preparing for this Collective Gathering since 2024. Today is Day 1—and it …
9 0 view
9
Mikayla is turning 8! This Sunday will be her birthday party, and she’s also go…
8 0 view

Posting Patterns & Optimal Timing

When @minichoi posts on Instagram

@minichoi maintains a steady grind by posting over twice as often as the median creator. This high frequency relative to the average puts them in a strong position for consistent visibility despite their lower follower rank. The consistency score of zero indicates an erratic rhythm with unpredictable gaps between posts. You can expect sporadic bursts followed by long periods of silence rather than a predictable schedule. Fresh content typically lands on Friday and Saturday. The most frequent upload window occurs at 13:00 UTC. Marketers should prepare for a non-linear campaign timeline due to the irregular posting gaps. Because the creator produces content more often than their peers, they offer more opportunities for integration even if those moments are not perfectly timed. You must monitor the account closely to catch these sporadic windows. A tie-in requires flexibility because you cannot rely on a clockwork schedule to guarantee when the next post will appear.

1.2

Posts / week

147.4h

Avg gap between posts

Saturday, Friday, Sunday

Peak posting days

13:00, 22:00, 14:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @minichoi publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

1

2

1

3

4

5

6

7

8

9

10

11

12

2

13

2

14

1

15

16

17

18

1

19

20

1

21

2

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @minichoi publishes more often. Their busiest hours are 13:00, 22:00, 14:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @minichoi hasn't been active in our tracked sample.

The account posts 1.2 times per week with the best engagement on Friday and Saturday. The busiest hour is 13:00 UTC.

Most Common Words

Frequent caption words across @minichoi's recent posts (excludes stopwords)

mikayla (5) collective (5) michaelmichaelmichaeldotcom (4) thank (4) birthday (4) church (4) canada (4) worship (4) today (3) pride (3) parade (3) grade (3) french (3) immersion (3) grateful (2) infinity (2) book (2) launch (2) sunday (2) party (2) celebrate (2) since (2) united (2) presbyterian (2) life (2) gathering (2) night (2) space (2) beach (2) together (2)

Best Day of the Week to Post

@minichoi's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 20 39
Tuesday 1 42 42
Thursday 1 9 9
Friday 3 10 31
Saturday 3 10 29
Sunday 2 4 7

Posting Consistency & Streaks

How steadily @minichoi maintains output

4

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

16.3%

Active days

Posted at least once

147.4h

Avg gap

Between posts

Caption Length & Performance

How @minichoi's caption length correlates with engagement

100.0%

Posts with Caption

188

Avg Caption Chars

183

Median Chars

424

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 1 6
Long (100+) 11 14

The account performs best with long captions of 100 or more characters. These posts receive 14 average engagements compared to only 6 for medium lengths.

Who This Audience Is

What @minichoi's reach and engagement mean for a brand.

The follower count ranks near the bottom of the platform metrics. This size is a fraction of the median creator and does not reach broadcast scale. The lack of verification and category data suggests an informal profile without a defined niche. Engagement rates fall well below the median, meaning a brand message will land softer than typical benchmarks. Low interaction counts relative to the total following indicate a passive audience rather than an active one. This profile serves a small circle of followers with little evidence of broad reach or high participation. The data suggests this account fits few brand categories.

Compare & Discover Similar Creators

Stack @minichoi against any other Instagram creator we track, or jump to similar accounts.

Compare @minichoi to another creator

Get a side-by-side stats breakdown.

@minichoi vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary stream for @minichoi is local micro-influence. A sponsored post fits into a $0 to $0 range based on the current follower count. Ranking 1878 of 1938 places this account well below the median, making any quoted band a ceiling to negotiate under rather than a starting point. The engagement rate of 0.55% falls below the 1.45% median, suggesting that the reach does not currently command a premium price. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 2.4K followers (Nano)

N/A

Industry rate for nano Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking near the bottom of the field, the follower count is far below the median size. Engagement. The 0.55% rate falls below the 1.45% median, indicating a weak connection with the current audience. Hit-rate. Only 8.3% of content exceeds the account average by double, showing a low frequency of standout posts. Trajectory. The follower count remained flat over the last 98 days, showing no growth in reach.

Strengths

Opportunities

  • ~ 0.55% engagement rate trails the 1.45% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.2 posts a week limits fresh reach
  • ~ Below 10K followers, the usual floor for paid sponsorships

Summary

This analysis of @minichoi reveals a nano Instagram presence with 2,371 followers. The account demonstrates an engagement rate of 0.55%, averaging 13 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @minichoi

How many followers does @minichoi have on Instagram?

@minichoi has 2,371 followers on Instagram, placing them in the nano creator tier.

What is @minichoi's Instagram engagement rate?

@minichoi has an engagement rate of 0.55% based on 12 recent posts, averaging 13 likes per post.

How much does @minichoi earn on Instagram?

Based on industry benchmarks, @minichoi's estimated sponsorship value is $0 - $0 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @minichoi published on Instagram?

@minichoi has published 2,215 posts on Instagram.

What is @minichoi's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 40 likes and 2 comments.

How often does @minichoi post on Instagram?

@minichoi posts approximately 1.2 times per week, with an average gap of 147.4 hours between posts. Peak posting days are Saturday, Friday, Sunday.

How does @minichoi compare to other Instagram creators?

@minichoi sits in the Nano creator tier alongside accounts like @estelle_balet, @wrens1889, @niciruprecht.

About This Analysis: This analysis is based on a snapshot of @minichoi's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Sep 3, 2026