Mateus Asato

Mateus Asato

@mateusasato

• ‘ASATO’, my debut album is out now! • @masatofilm • asaTOUR 2026 - get your tickets ↓

1.7M

Followers

600

Following

61

Posts

3.34%

Engagement Rate

↑ +3.8% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

Mateus Asato holds a position as a large player in our network with a rank of 657 out of 1,606 tracked creators. The account maintains 1.7 million followers, which is 2.3 times the median follower count of the creators we monitor. This verified artist has shared 61 posts to date and fits into the Mega tier of our database. The engagement rate of 3.34% sits well above the 0.93% median for his peer group. The following report breaks down the specific audience interactions and content performance trends across his recent posts.

Account Info

Account Size Mega
Followers 1,653,689
Following 600
Posts 61
Verified Yes
Business Account Yes
Category ARTIST

Post Performance

Posts Analyzed 12
Avg Likes per Post 54,563
Avg Comments per Post 710
Videos 8
Photos 4
Engagement Rate 3.34%

Follower Growth Over Time

How @mateusasato's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+61.0K

Net Change

+3.8%

% Change

+860

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (1,600,000 followers) and Jul 17, 2026 (1,661,034 followers).

The account gained 53.7K followers over 51 days. The growth trend reflects an increase of 3.4% from 1.6M to 1.7M.

What the trajectory means

The account gained approximately 54K followers over the tracked period. This upward trend indicates an audience that is actively expanding, making it worth getting in on early. The steady pace of 1.1K new followers per day provides a reliable rhythm for campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@mateusasato ranks 154 out of 778 for engagement because its rate sits well above the tracked median. This performance means the account generates more interaction per follower than most other creators in the corpus. Such a high percentage indicates an exceptionally active and loyal audience compared to typical standards.

The engagement rate of 3.34% outperforms the 0.93% median and ranks 154 out of 778, proving this audience interacts with content more than typical accounts. High comment volumes relative to likes indicate a community that moves beyond passive viewing into active conversation. Video content earns higher average likes than photos, marking it as the format the audience rewards most. While reach is consistent, only 8.3% of recent posts doubled the account average and none reached five times the norm. This suggests a loyal core following rather than unpredictable spikes from random discovery. The lack of extreme outliers points to a stable, predictable growth pattern. This is an active audience.

54.6K

Avg Likes/Post

710

Avg Comments/Post

654.8K

Total Likes

8.5K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Excellent for Mega

3.34%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

57.7K

Avg Likes on Videos (8)

48.2K

Avg Likes on Photos (4)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @mateusasato's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @mateusasato's single biggest post had going for it — the patterns worth replicating.

Top post by @mateusasato

133,697 likes · 1,379 comments

2.4× @mateusasato's average post · 3.7× the median post.

"Human Nature: a life-changing performance. I still remember the feeling. 2009(?), had just got home from school. The TV is on. A young man walks on stage with a Stratocaster and starts playing by himself with a style I’ve never heard before. It’s John Mayer playing Human Nature"

1206 characters

Video

Format

Wednesday

Day Posted

14:00 UTC

Hour Posted

526.9K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post outperformed the median performance by a factor of 3.7. It achieved a high like to comment ratio that indicates strong reach relative to active discussion. To replicate this success, prioritize long captions exceeding 100 characters. These longer pieces earned 72.5K average likes while medium length posts performed poorly at only 33.5K. This gap suggests the audience values deep storytelling over brief updates. Stick to a steady posting cadence of roughly one post every week. The consistent volume builds a stable presence rather than seeking sudden spikes. Each piece should lean into detailed copy to maximize engagement. This account maintains its position with about 54.6K likes per post.

Top Keywords

playing (5) still (4) thank (4) meia (4) real (3) mais (3) kyoto (3) music (3) human (3) nature (3) estou (3) tudo (3) tanto (2) isso (2) maior (2) minha (2) filmed (2) life (2) style (2) never (2) john (2) mayer (2) michael (2) guitar (2) ready (2) como (2) noite (2) daria (2) already (1) dates (1)

Caption Analysis

Avg Caption Length 232 chars
Posting Frequency 0.8 posts/week

Content Mix

8

Videos / Reels

4

Photos

Top Performing Posts

Post thumbnail

Human Nature: a life-changing performance. I still remember the feeling. 2009(?), had just got home from school. The …

133.7K likes 1.4K comments 526.9K views Video
View
Post thumbnail

Décima vez passando esta dobradinha de celebrações tendo um motivo e tanto para agradecer. 3 Copas. Apesar de você det…

102.9K likes 277 comments
View
Post thumbnail

Minha homenagem materna 🤱

92.3K likes 988 comments 442.3K views Video
View
Post thumbnail

my tribute / Easter 🩸†💧

84.7K likes 1.3K comments 361.7K views Video
View
Post thumbnail

“Não estou bem certo Que ainda vou sorrir Sem um travo de amargura Como ser mais livre Como ser capaz De enxergar um n…

51.3K likes 1.0K comments 238.4K views Video
View
Post thumbnail

Yes, I am going on tour! Real amps, real guitars. F*ke playing?! Who knows. Go check it out! See you! 🤝

35.7K likes 1.1K comments
View
Post thumbnail

Goodbye: a simple song in a complex tuning.

35.2K likes 342 comments 168.1K views Video
View
Post thumbnail

Kyoto’s Jam Official Music Video Filmed in Japan, April 2026 Directed, Edited, Filmed and Colored by @hamadahideaki …

34.8K likes 295 comments 191.1K views Video
View
Post thumbnail

The jet lag is so real already. NEW DATES ADDED! (CWB/EU/UK) See you on the road!

30.6K likes 795 comments
View

Top Posts

Highest-liked recent posts from @mateusasato

# Caption Likes Comments Link
1
Human Nature: a life-changing performance. I still remember the feeling. 2009…
133.7K 1.4K view
2
Décima vez passando esta dobradinha de celebrações tendo um motivo e tanto para…
102.9K 277 view
3
Minha homenagem materna 🤱
92.3K 988 view
4
my tribute / Easter 🩸†💧
84.7K 1.3K view
5
“Não estou bem certo Que ainda vou sorrir Sem um travo de amargura Como ser ma…
51.3K 1.0K view
6
Yes, I am going on tour! Real amps, real guitars. F*ke playing?! Who knows. Go …
35.7K 1.1K view
7
Goodbye: a simple song in a complex tuning.
35.2K 342 view
8
Kyoto’s Jam Official Music Video Filmed in Japan, April 2026 Directed, Edited…
34.8K 295 view
9
The jet lag is so real already. NEW DATES ADDED! (CWB/EU/UK) See you on the roa…
30.6K 795 view

Posting Patterns & Optimal Timing

When @mateusasato posts on Instagram

The creator follows a sparse high-effort pace. This cadence falls below the median of 1.1 posts per week and ranks in the lower half of their peer group for frequency. A consistency score of 22 indicates an erratic rhythm characterized by long quiet stretches followed by isolated posts. These gaps make it difficult to predict exactly when new content will appear. Fresh content lands most often on Sunday and Thursday, with a peak upload window at 14:00 UTC. Because the posting intervals are unpredictable, a marketer should not plan a campaign around a recurring weekly slot. Instead, they must coordinate directly with the creator to align specific dates for tie-ins. The lack of regularity means you cannot rely on a steady feed to maintain constant brand visibility. You must treat each appearance as a deliberate event rather than a routine update.

0.8

Posts / week

229.9h

Avg gap between posts

Sunday, Thursday, Friday

Peak posting days

14:00, 15:00, 21:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @mateusasato publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

2

3

4

5

6

7

8

9

10

11

12

1

13

6

14

2

15

16

17

18

19

20

1

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @mateusasato publishes more often. Their busiest hours are 14:00, 15:00, 21:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @mateusasato hasn't been active in our tracked sample.

The account posts about 0.8 times per week with peak activity on Sunday and Thursday. The most active hour is 14:00 UTC.

Most Common Words

Frequent caption words across @mateusasato's recent posts (excludes stopwords)

playing (5) still (4) thank (4) meia (4) real (3) mais (3) kyoto (3) music (3) human (3) nature (3) estou (3) tudo (3) tanto (2) isso (2) maior (2) minha (2) filmed (2) life (2) style (2) never (2) john (2) mayer (2) michael (2) guitar (2) ready (2) como (2) noite (2) daria (2) already (1) dates (1)

Best Day of the Week to Post

@mateusasato's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 36,838 36,838
Tuesday 1 35,082 35,082
Wednesday 1 135,076 135,076
Thursday 3 28,214 84,642
Friday 2 63,804 127,607
Sunday 4 61,009 244,035

Posting Consistency & Streaks

How steadily @mateusasato maintains output

1

Longest streak (days)

22/100

Consistency score

Inverse of posting-gap variance

11.4%

Active days

Posted at least once

229.9h

Avg gap

Between posts

Caption Length & Performance

How @mateusasato's caption length correlates with engagement

100.0%

Posts with Caption

232

Avg Caption Chars

81

Median Chars

1206

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 5 46.8K
Medium (40-100) 2 33.5K
Long (100+) 5 72.5K

The audience rewards long captions with an average of 72.5K engagement. These perform better than medium captions which average 33.5K.

Who This Audience Is

What @mateusasato's reach and engagement mean for a brand.

The following audience size is more than double the typical creator tracked in our database. This volume combined with a verified artist status indicates an established professional reach rather than a niche hobbyist circle. Engagement rates are nearly four times higher than the platform median. This high interaction frequency means brand messages land much harder and achieve deeper penetration than average for this follower count. The verified status confirms a recognized presence in the creative space. While the creator follows several hundred accounts, their primary reach is outward toward a large fan base. The data points to a concentrated group of followers who interact with content at a rate far above standard expectations. This audience fits the music and entertainment category.

Compare & Discover Similar Creators

Stack @mateusasato against any other Instagram creator we track, or jump to similar accounts.

Compare @mateusasato to another creator

Get a side-by-side stats breakdown.

@mateusasato vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@mateusasato generates revenue primarily through brand partnerships and sponsored posts. A single post fits into a price band of $8.3K to $19.8K based on their 1.7M followers. Their ranking places them above the median, which allows for a premium over standard rates. Because they rank in the top third of the platform, they can command higher fees than average creators with similar counts. The engagement rate of 3.34% is much higher than the 0.93% median. This high interaction level justifies the upper end of their price bracket as a fair cost for the reach achieved. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 1.7M followers (Mega)

$8,268 – $19,844

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. This account sits in the middle of the field with a following more than double the median size. Engagement. A 3.34% rate is well above the median, indicating a highly active audience. Hit-rate. Fewer than 9% of posts beat the doubled average, suggesting content performance is consistent but rarely spikes. Trajectory. The steady climb in followers over the last 51 days shows a clear upward trend.

Strengths

  • + Verified account with 1.7M followers
  • + 3.34% engagement rate beats the 0.93% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.8 posts a week limits fresh reach
  • ~ Low consistency score (22/100), posting rhythm is erratic

Summary

This analysis of @mateusasato reveals a mega Instagram presence with 1,653,689 followers. The account demonstrates an engagement rate of 3.34%, averaging 54.6K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @mateusasato

How many followers does @mateusasato have on Instagram?

@mateusasato has 1,653,689 followers on Instagram, placing them in the mega creator tier.

What is @mateusasato's Instagram engagement rate?

@mateusasato has an engagement rate of 3.34% based on 12 recent posts, averaging 54.6K likes per post.

How much does @mateusasato earn on Instagram?

Based on industry benchmarks, @mateusasato's estimated sponsorship value is $8,268 - $19,844 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @mateusasato published on Instagram?

@mateusasato has published 61 posts on Instagram.

What is @mateusasato's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 133,697 likes and 1,379 comments.

How often does @mateusasato post on Instagram?

@mateusasato posts approximately 0.8 times per week, with an average gap of 229.9 hours between posts. Peak posting days are Sunday, Thursday, Friday.

How does @mateusasato compare to other Instagram creators?

@mateusasato sits in the Mega creator tier alongside accounts like @mrdoodle, @randahafez, @kt_kratae8.

Is @mateusasato verified on Instagram?

Yes, @mateusasato is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @mateusasato's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026