Martha Cooper
Still snappin'. This is a mix of graff, street art, hip hop & everyday life. Welcome to my world!
324.4K
Followers
1.5K
Following
3.3K
Posts
0.9%
Engagement Rate
Account Overview
Profile summary and post performance
Martha Cooper holds rank 948 out of the 1606 creators we track and her follower count is 0.4 times the median size. This indicates she is smaller than the typical creator in our database. As a verified Photographer with over three thousand posts, she maintains an established presence in the macro tier. Her engagement rate of 0.9 percent falls just below the median of 0.98 percent. The following report explores her audience interaction and content performance.
Account Info
| Account Size | Macro |
| Followers | 324,352 |
| Following | 1,488 |
| Posts | 3,317 |
| Verified | Yes |
| Category | Photographer |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 2,851 |
| Avg Comments per Post | 71 |
| Videos | 0 |
| Photos | 12 |
| Engagement Rate | 0.9% |
Follower Growth Over Time
How @marthacoopergram's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+903
Net Change
+0.3%
% Change
+13
Avg / Day
70
Days Tracked
16
Data Points
Tracked between May 7, 2026 (324,000 followers) and Jul 17, 2026 (324,903 followers).
The account grew from 324.0K to 324.4K followers over 51 days. The growth remains flat with only a 0.1% change during this period.
What the trajectory means
The account maintained a flat trajectory with an increase of only 0.1% over the 51 day period. This steady count establishes @marthacoopergram as a known quantity for stable campaign planning. The slow daily pace allows for predictable engagement expectations without the volatility of rapid growth.
Engagement Analysis
Based on 12 recent posts
Platform Context
@marthacoopergram ranks 493 out of 929 based on an engagement rate that sits below the tracked median. This performance indicates a lower interaction frequency per follower compared to the average creator in the corpus. The account falls just short of the 0.98% benchmark.
The engagement rate of 0.9% falls just below the median of 0.98%, placing the account at rank 493 of 929. This indicates an audience that reacts slightly less than the average user across this platform. While the average count of 71 comments suggests a consistent level of interaction, the low engagement rate relative to reach means these conversations are sparse compared to total views. Reliability on growth is currently low as only 8.3% of recent posts doubled the account's own average performance. No posts achieved a fivefold increase in engagement. This lack of high-performing outliers suggests that content reaches a consistent but stagnant circle rather than breaking into new pockets of interest. The community provides steady participation, but it does not frequently trigger organic spikes. This is a tap-and-scroll audience.
2.9K
Avg Likes/Post
71
Avg Comments/Post
34.2K
Total Likes
851
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
0.90%
(Likes + Comments) / Followers per post
Per-Post Engagement Trend
Engagement (likes + comments) for each of @marthacoopergram's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @marthacoopergram's single biggest post had going for it — the patterns worth replicating.
6,114 likes · 95 comments
2.1× @marthacoopergram's average post · 2.4× the median post.
"More flix from Paris @beyondthestreetsart. Over 100 artists are participating in this super show. It’s up until August 30, stop by if you can. IG limited me to 20 tags so sorry to have to leave a few off. The final slide shows the poster outside the venue with my 1982 photo."
275 characters
Photo
Format
Friday
Day Posted
14:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved over double the median engagement of this account. It reached a high like to comment ratio of sixty to one. This peak occurred on a Friday afternoon when the caption included detailed information about local artists and locations. Long captions exceeding 100 characters are your best tool for engagement. These longer blocks of text outperform posts with no captions, which suggests that followers value context and storytelling over brief snippets. Use these longer descriptions to build a connection rather than just providing a quick update. The presence of two recurring hashtags serves as the primary signal for content categorization. You should maintain a steady posting cadence of about once every seven days. Engagement levels are modest relative to the follower count, so focus on consistent output rather than seeking explosive growth. This account currently reaches 324.4K followers with an average of 2.9K likes per post.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 370 chars |
| Posting Frequency | 1.1 posts/week |
Content Mix
0
Videos / Reels
12
Photos
Top Performing Posts
More flix from Paris @beyondthestreetsart. Over 100 artists are participating in this super show. It’s up until August …
Hey WWA-I’m here in Warsaw, Poland for the opening TONIGHT of my photo exhibit Unsanctioned at BD Gallery @bd_gallery_…
Today I’m partnering with The Skateroom to release a limited edition set of 5 skateboard decks with my 1981 photo of ”C…
I’ve spent the last 10 days in Paris watching thousands of incredibly diverse pieces installed to form one remarkable e…
Epic opening at the Bronx Documentary Center. Thanks to everyone who came out. It was hearwarming to see so many friend…
I’ve been working hard setting up Streetwise, my retrospective photo exhibit at the Bronx Documentary Center. TATScru s…
📽 MAY 29 - Join us at the BDC for a screening of @alltheladiessay, the groundbreaking Bgirl documentary inspired by @ma…
On Friday we celebrated BGirls at my Bronx Documentary Center exhibit “Streetwise” with a full-house screening of Rokaf…
Top Posts
Highest-liked recent posts from @marthacoopergram
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
More flix from Paris @beyondthestreetsart. Over 100 artists are participating i…
|
6.1K | 95 | view |
| 2 |
Hey WWA-I’m here in Warsaw, Poland for the opening TONIGHT of my photo exhibit …
|
5.0K | 110 | view |
| 3 |
Today I’m partnering with The Skateroom to release a limited edition set of 5 s…
|
4.9K | 119 | view |
| 4 |
I’ve spent the last 10 days in Paris watching thousands of incredibly diverse p…
|
4.8K | 125 | view |
| 5 |
Epic opening at the Bronx Documentary Center. Thanks to everyone who came out. …
|
4.5K | 97 | view |
| 6 |
No caption
|
2.6K | 43 | view |
| 7 |
I’ve been working hard setting up Streetwise, my retrospective photo exhibit at…
|
1.9K | 88 | view |
| 8 |
📽 MAY 29 - Join us at the BDC for a screening of @alltheladiessay, the groundbr…
|
1.5K | 60 | view |
| 9 |
On Friday we celebrated BGirls at my Bronx Documentary Center exhibit “Streetwi…
|
1.1K | 50 | view |
Posting Patterns & Optimal Timing
When @marthacoopergram posts on Instagram
The creator maintains a sparse high-effort pace. While their frequency sits slightly above the median at 1.1 posts per week, their low rank of 948 out of 1606 confirms they do not post with the volume typical of top tier influencers. A consistency score of 31 indicates an erratic rhythm rather than a predictable schedule. The presence of only one day in their longest posting streak suggests they often go through long periods of silence followed by isolated updates. Content lands most frequently on Tuesday and Thursday. These specific windows, particularly around 14:00 UTC, are the moments when new material hits the feed. Marketers should note that this unpredictable cadence makes it difficult to plan a high-frequency campaign or rely on consistent weekly touchpoints. A partnership would require a bespoke content plan because the creator does not follow a clockwork posting cycle. You cannot assume a post will land on a specific day based on past behavior alone. Coordination must be handled individually for each piece of content.
1.1
Posts / week
167.3h
Avg gap between posts
Tuesday, Thursday, Sunday
Peak posting days
14:00, 11:00, 20:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @marthacoopergram publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts 1.1 times per week with the best engagement on Tuesday and Thursday. The most active hour is 14:00 UTC.
Most Common Words
Frequent caption words across @marthacoopergram's recent posts (excludes stopwords)
Best Day of the Week to Post
@marthacoopergram's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Tuesday | 3 | 1,673 | 5,020 |
| Wednesday | 1 | 1,047 | 1,047 |
| Thursday | 3 | 3,836 | 11,509 |
| Friday | 1 | 6,209 | 6,209 |
| Saturday | 2 | 2,770 | 5,540 |
| Sunday | 2 | 2,866 | 5,733 |
Posting Consistency & Streaks
How steadily @marthacoopergram maintains output
1
Longest streak (days)
31/100
Consistency score
Inverse of posting-gap variance
15.6%
Active days
Posted at least once
167.3h
Avg gap
Between posts
Caption Length & Performance
How @marthacoopergram's caption length correlates with engagement
91.7%
Posts with Caption
404
Avg Caption Chars
364
Median Chars
724
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| No caption | 1 | 2.6K |
| Long (100+) | 11 | 2.9K |
The audience favors long captions of 100+ characters because they reach an average of 2.9K engagements. This performs better than no caption posts which only reach 2.6K.
Who This Audience Is
What @marthacoopergram's reach and engagement mean for a brand.
The follower count sits at less than half the typical size of tracked creators in this category. This positioning indicates an audience that is smaller than standard broadcast scale despite the verified status. The photography classification suggests a professional focus on visual content. Engagement rates are slightly below the median for this platform. This delta means a brand message will land with about the same impact as average benchmarks rather than performing better or worse than typical peers. The follower count and engagement data do not suggest an exceptionally active or niche-heavy base. Because the account maintains a verified status in photography without exceeding standard engagement levels, it fits best within professional services or gallery promotion.
Compare & Discover Similar Creators
Stack @marthacoopergram against any other Instagram creator we track, or jump to similar accounts.
Compare @marthacoopergram to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @marthacoopergram
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @marthacoopergram is sponsored posts, which carry a market value between $2.6K and $4.9K based on the follower count. Her ranking places her below the median of the tracked set, meaning she sits in a position where the quoted band acts as a ceiling rather than a starting point. This lower rank suggests she represents a value buy for brands seeking reach without the premium costs associated with top-tier accounts. The engagement rate of 0.9% sits just below the 0.98% median, indicating that the audience is active but not exceptionally high in interaction relative to peers. Because her engagement mirrors the average market standard, the lower end of the price band represents a fair exchange for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 324.4K followers (Macro)
$2,595 – $4,865
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 324.4K followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.9% engagement rate trails the 0.98% median, the clearest area to improve
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 1.1 posts a week limits fresh reach
- ~ Low consistency score (31/100), posting rhythm is erratic
Summary
This analysis of @marthacoopergram reveals a macro Instagram presence with 324,352 followers. The account demonstrates an engagement rate of 0.90%, averaging 2.9K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @marthacoopergram
How many followers does @marthacoopergram have on Instagram?
@marthacoopergram has 324,352 followers on Instagram, placing them in the macro creator tier.
What is @marthacoopergram's Instagram engagement rate?
@marthacoopergram has an engagement rate of 0.90% based on 12 recent posts, averaging 2.9K likes per post.
How much does @marthacoopergram earn on Instagram?
Based on industry benchmarks, @marthacoopergram's estimated sponsorship value is $2,595 - $4,865 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @marthacoopergram published on Instagram?
@marthacoopergram has published 3,317 posts on Instagram.
What is @marthacoopergram's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 6,114 likes and 95 comments.
How often does @marthacoopergram post on Instagram?
@marthacoopergram posts approximately 1.1 times per week, with an average gap of 167.3 hours between posts. Peak posting days are Tuesday, Thursday, Sunday.
How does @marthacoopergram compare to other Instagram creators?
@marthacoopergram sits in the Macro creator tier alongside accounts like @josevilla, @theolator, @benlowy.
Is @marthacoopergram verified on Instagram?
Yes, @marthacoopergram is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @marthacoopergram's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026