Shah Rukh Khan

Shah Rukh Khan

@iamsrk

48.8M

Followers

6

Following

916

Posts

2.16%

Engagement Rate

↓ -1.1% over 73d Mega tier Updated Jun 20, 2026

Account Overview

Profile summary and post performance

This creator holds a prominent position as rank 120 out of 1606 tracked accounts, with a follower count that is 67.3 times the median size. This verified account has accumulated 916 posts and sits within the Mega tier despite no specific category being set. The engagement rate of 2.16% clears the 1.31% median, indicating a highly active audience. The rest of this report breaks down the specific engagement patterns across different content types.

Account Info

Account Size Mega
Followers 48,838,997
Following 6
Posts 916
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 1,030,872
Avg Comments per Post 21,912
Videos 3
Photos 9
Engagement Rate 2.16%

Follower Growth Over Time

How @iamsrk's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-515331

Net Change

-1.1%

% Change

-7059

Avg / Day

73

Days Tracked

23

Data Points

Tracked between May 24, 2026 (49,000,236 followers) and Aug 5, 2026 (48,484,905 followers).

The account stayed nearly flat at 48.8M followers over the 34 day period. The change of -0.3% represents a stable trend throughout the timeframe.

What the trajectory means

The @iamsrk account maintained a flat follower count of roughly -0.3% over the tracked period. This stability identifies the creator as a known quantity for your campaign. The steady daily pace allows for predictable planning without the volatility of a rapidly fluctuating audience.

Engagement Analysis

Based on 12 recent posts

Platform Context

@iamsrk ranks 599 out of 1605 for engagement because its rate sits above the tracked median. This performance means the account generates more interaction per follower than the average creator in the dataset. The 2.16% rate outperforms the 1.31% benchmark.

The engagement rate of 2.16% outperforms the median of 1.31%, placing the account in the top 37 percent of its peer group. This indicates that the followers interact with content more frequently than typical users. The audience rewards static imagery over motion, as photos average 1.1 million likes compared to the 895.7K average for videos. High like counts across both formats suggest a loyal base of followers who consistently acknowledge every post. However, the comment volume remains relatively low at roughly 2 percent of the total like count. The lack of consistent spikes suggests stable reach rather than unpredictable growth. Only 16.7% of posts doubled the average engagement rate, and no content reached the fivefold milestone. This distribution indicates a loyal but predictable following that responds to expected content rather than unexpected trends. The core audience is primarily a tap-and-scroll audience.

1.0M

Avg Likes/Post

21.9K

Avg Comments/Post

12.4M

Total Likes

262.9K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Above Average for Mega

2.16%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

895.7K

Avg Likes on Videos (3)

1.1M

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @iamsrk's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @iamsrk's single biggest post had going for it — the patterns worth replicating.

Top post by @iamsrk

2,753,034 likes · 47,722 comments

2.7× @iamsrk's average post · 4.3× the median post.

"Here’s wishing you and your families a joyful, peaceful and blessed Eid. Love and light to one and all, may we get all that we pray for and more… Eid Mubarak!!"

159 characters

Photo

Format

Saturday

Day Posted

17:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a multiplier of 4.3x over the median performance here with its high volume of engagement. This post maintains a strong like to comment balance despite its popularity. To replicate this success, focus on medium length captions between 40 and 100 characters. These posts average 1.7M likes while longer captions perform poorly at under 1 million. Use the recurring hashtags such as #dyavolx and #kartavyaonnetflix to signal your specific topics to the audience. Post content roughly 0.6 times per week to maintain a steady presence. This account maintains high engagement levels across its large following. The profile currently reaches 48.8M followers.

Top Hashtags

#dyavolx (5) #saifalikhan (2) #kartavyaonnetflix (2) #linesoflegacy (1) #maharashtra (1) #mumbai (1) #ideasofindia2026 (1) #king (1) #itskingtime (1) #kingdateannouncement (1)

Top Keywords

dyavolx (10) yavol (5) exclusively (5) kartavya (4) eyewear (4) here (3) discover (3) faisla (2) only (2) netflix (2) saifalikhan (2) rasikadugal (2) imsanjaimishra (2) saurabhtop (2) officialzakirhussain (2) gaurikhan (2) justpulkit (2) redchilliesent (2) kartavyaonnetflix (2) love (2) introducing (2) every (2) carries (2) latest (2) expressions (2) inaugural (2) collection (2) chunauti (1) farz (1) arrives (1)

Caption Analysis

Avg Caption Length 165 chars
Posting Frequency 0.6 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Here’s wishing you and your families a joyful, peaceful and blessed Eid. Love and light to one and all, may we get all …

2.8M likes 47.7K comments
View
Post thumbnail

Sunil, my friend… here’s to 15 seasons… over 200 wickets… 3 titles and many more with the @kkriders franchise around th…

2.5M likes 15.1K comments
View
Post thumbnail

#KING is Ready to ROAR on 24.12.2026 in Cinemas #ItsKingTime #KingDateAnnouncement

1.7M likes 55.7K comments 7.6M views Video
View
Post thumbnail

Own the horizon. Discover the latest expressions from D’YAVOL X Eyewear, exclusively on dyavolx.com #DYAVOLX

881.1K likes 29.4K comments
View
Post thumbnail

When the sun sets, shine bright. Discover the latest expressions from D’YAVOL X Eyewear, exclusively on dyavolx.com #…

824.9K likes 11.9K comments
View
Post thumbnail

एबीपी नेटवर्कच्या ‘फ्लॅगशिप आयडियाज ऑफ इंडिया समिट 2026’ मध्ये पॅरालिम्पिक विजेते खेळाडू आणि अंडर-19 क्रिकेट विश्वचषक 2026 विज…

652.2K likes 5.1K comments
View
Post thumbnail

A whole new way to see the world. Introducing the inaugural D’YAVOL X eyewear collection. Exclusively on dyavolx.co…

605.4K likes 12.2K comments
View
Post thumbnail

Some things are worth a closer look. Introducing CRUISE by D'YAVOL X. Exclusively on dyavolx.com #DYAVOLX

595.6K likes 7.7K comments
View
Post thumbnail

Strength in restraint. Discover the inaugural D’YAVOL X eyewear collection. Exclusively on dyavolx.com #DYAVOLX

579.4K likes 24.8K comments
View

Top Posts

Highest-liked recent posts from @iamsrk

# Caption Likes Comments Link
1
Here’s wishing you and your families a joyful, peaceful and blessed Eid. Love a…
2.8M 47.7K view
2
Sunil, my friend… here’s to 15 seasons… over 200 wickets… 3 titles and many mor…
2.5M 15.1K view
3
#KING is Ready to ROAR on 24.12.2026 in Cinemas #ItsKingTime #KingDateAnnounce…
1.7M 55.7K view
4
Own the horizon. Discover the latest expressions from D’YAVOL X Eyewear, exclu…
881.1K 29.4K view
5
When the sun sets, shine bright. Discover the latest expressions from D’YAVOL …
824.9K 11.9K view
6
एबीपी नेटवर्कच्या ‘फ्लॅगशिप आयडियाज ऑफ इंडिया समिट 2026’ मध्ये पॅरालिम्पिक विजेते खे…
652.2K 5.1K view
7
A whole new way to see the world. Introducing the inaugural D’YAVOL X eyewear…
605.4K 12.2K view
8
Some things are worth a closer look. Introducing CRUISE by D'YAVOL X. Exclu…
595.6K 7.7K view
9
Strength in restraint. Discover the inaugural D’YAVOL X eyewear collection. …
579.4K 24.8K view

Posting Patterns & Optimal Timing

When @iamsrk posts on Instagram

The creator maintains a sparse high-effort pace. This cadence matches the median frequency of 0.6 posts per week but ranks low at 120 out of 1606 in terms of follower rank relative to posting volume. A consistency score of 17 indicates an erratic rhythm characterized by long gaps and irregular bursts. Content appears most often on Friday and Saturday. New content typically lands around 13:00 UTC. Because the posting schedule is unpredictable, marketers should not plan time-sensitive campaigns based on a regular calendar. You cannot rely on a predictable cycle to sync with their output. Instead, you must monitor their active windows on weekends to catch fresh uploads. The lack of regularity means your team needs to remain agile rather than following a fixed promotion schedule.

0.6

Posts / week

318.4h

Avg gap between posts

Friday, Saturday, Sunday

Peak posting days

13:00, 11:00, 19:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @iamsrk publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

1

6

7

8

9

10

2

11

12

5

13

1

14

15

16

1

17

18

2

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @iamsrk publishes more often. Their busiest hours are 13:00, 11:00, 19:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @iamsrk hasn't been active in our tracked sample.

The account posts less than once a week with most activity occurring on Friday and Saturday. The busiest time for engagement is at 13:00 UTC.

Most Common Words

Frequent caption words across @iamsrk's recent posts (excludes stopwords)

dyavolx (10) yavol (5) exclusively (5) kartavya (4) eyewear (4) here (3) discover (3) faisla (2) only (2) netflix (2) saifalikhan (2) rasikadugal (2) imsanjaimishra (2) saurabhtop (2) officialzakirhussain (2) gaurikhan (2) justpulkit (2) redchilliesent (2) kartavyaonnetflix (2) love (2) introducing (2) every (2) carries (2) latest (2) expressions (2) inaugural (2) collection (2) chunauti (1) farz (1) arrives (1)

Best Day of the Week to Post

@iamsrk's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 1 910,415 910,415
Wednesday 1 603,295 603,295
Thursday 2 445,757 891,514
Friday 3 703,897 2,111,691
Saturday 3 1,681,732 5,045,195
Sunday 2 1,535,649 3,071,298

Posting Consistency & Streaks

How steadily @iamsrk maintains output

2

Longest streak (days)

17/100

Consistency score

Inverse of posting-gap variance

8.2%

Active days

Posted at least once

318.4h

Avg gap

Between posts

Caption Length & Performance

How @iamsrk's caption length correlates with engagement

100.0%

Posts with Caption

165

Avg Caption Chars

130

Median Chars

271

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 1 1.7M
Long (100+) 11 992.5K

The audience rewards medium captions with 1.7M average engagement. These perform better than long captions which receive 992.5K average engagement.

Who This Audience Is

What @iamsrk's reach and engagement mean for a brand.

The audience size sits at a high percentile as it is over sixty times the median creator count. This scale indicates a broad reach that moves beyond niche circles into mainstream visibility. The verified status confirms official authority despite the lack of a specific category tag. Engagement rates are above the platform average, meaning brand messages land with more impact than they would on a typical account of this size. High follower counts combined with better than average engagement suggest a stable base rather than a fleeting trend. The sheer volume makes this profile suitable for large scale national campaigns. This audience fits the entertainment and film industry category.

Compare & Discover Similar Creators

Stack @iamsrk against any other Instagram creator we track, or jump to similar accounts.

Compare @iamsrk to another creator

Get a side-by-side stats breakdown.

@iamsrk vs

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92.9M followers

J

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive this creator's primary revenue stream. A single post commands a value between $244.2K and $586.1K based on their follower count. Their high rank compared to the 725.9K median justifies a premium price for any campaign. The engagement rate of 2.16% exceeds the 1.31% median, suggesting that the reach translates into active audience interest. This solid engagement makes the higher end of the quoted band a fair price for the expected reach. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 48.8M followers (Mega)

$244,195 – $586,068

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking 120 out of 1,606 with a following 67 times the median establishes a dominant market position. Engagement. A 2.16% rate exceeds the 1.31% median, indicating more active interaction than the average creator. Hit-rate. Fewer than one in five posts beat double the account average, suggesting most content performs consistently rather than spiking frequently. Trajectory. The follower count remained flat over the last 34 days, showing a stable but stagnant base.

Strengths

  • + Verified account with 48.8M followers
  • + 2.16% engagement rate beats the 1.31% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.6 posts a week limits fresh reach
  • ~ Low consistency score (17/100), posting rhythm is erratic

Summary

This analysis of @iamsrk reveals a mega Instagram presence with 48,838,997 followers. The account demonstrates an engagement rate of 2.16%, averaging 1.0M likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @iamsrk

How many followers does @iamsrk have on Instagram?

@iamsrk has 48,838,997 followers on Instagram, placing them in the mega creator tier.

What is @iamsrk's Instagram engagement rate?

@iamsrk has an engagement rate of 2.16% based on 12 recent posts, averaging 1.0M likes per post.

How much does @iamsrk earn on Instagram?

Based on industry benchmarks, @iamsrk's estimated sponsorship value is $244,195 - $586,068 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @iamsrk published on Instagram?

@iamsrk has published 916 posts on Instagram.

What is @iamsrk's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 2,753,034 likes and 47,722 comments.

How often does @iamsrk post on Instagram?

@iamsrk posts approximately 0.6 times per week, with an average gap of 318.4 hours between posts. Peak posting days are Friday, Saturday, Sunday.

How does @iamsrk compare to other Instagram creators?

@iamsrk sits in the Mega creator tier alongside accounts like @shraddhakapoor, @priyankachopra, @jennierubyjane.

Is @iamsrk verified on Instagram?

Yes, @iamsrk is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @iamsrk's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 20, 2026