@grey_waters

Leah Dou Illumination now out on all platforms 🍽️&❤️

374.1K

Followers

594

Following

221

Posts

2.19%

Engagement Rate

↑ +0.6% over 68d Macro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 922 out of 1606 tracked creators and holds a follower count that is less than half the median size of the typical creator we monitor. Verified as a macro account, @grey_waters has shared 221 posts to date without a specified category label in her profile. The engagement rate of 2.19% exceeds the median of 0.98%, confirming a loyal and active audience. The rest of this report breaks down the specific audience demographics and content performance metrics.

Account Info

Account Size Macro
Followers 374,145
Following 594
Posts 221
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 8,065
Avg Comments per Post 147
Videos 3
Photos 9
Engagement Rate 2.19%

Follower Growth Over Time

How @grey_waters's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+2.4K

Net Change

+0.6%

% Change

+35

Avg / Day

68

Days Tracked

15

Data Points

Tracked between May 6, 2026 (372,000 followers) and Jul 13, 2026 (374,380 followers).

The account gained 2.1K followers over 51 days. The trajectory is an upward trend of 0.6% from 372.0K to 374.1K.

What the trajectory means

The account gained 2.1K followers over the tracking period, moving from 372.0K to 374.1K. This upward trend makes @grey_waters an account worth getting in early on for your brand. The steady pace of 42 new followers per day allows for stable campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@grey_waters ranks 290 out of 929 for engagement because its rate sits well above the tracked median. This performance means the account generates more interaction per follower than most others in the corpus. The high percentage indicates a loyal and active audience relative to typical benchmarks.

The engagement rate of 2.19% beats the median and ranks 290 of 929, proving this audience reacts more than usual. While likes provide a high volume of passive approval, the comment count shows a steady level of active conversation. The data reveals a clear preference for photos over video content. Photos pull 9.2K likes compared to 4.5K for videos, showing that the audience rewards still imagery with much higher interaction. Reach is inconsistent and lacks reliable growth from viral spikes. Only 8.3% of posts doubled the average engagement while zero posts reached five times the average. This suggests that while the core base is loyal, the content does not frequently break out to new viewers. This is a tap-and-scroll audience.

8.1K

Avg Likes/Post

147

Avg Comments/Post

96.8K

Total Likes

1.8K

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Average for Macro

2.19%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

4.5K

Avg Likes on Videos (3)

9.2K

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @grey_waters's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @grey_waters's single biggest post had going for it — the patterns worth replicating.

Top post by @grey_waters

22,472 likes · 551 comments

2.8× @grey_waters's average post · 3.2× the median post.

"Thank you for the birthday wishes!!"

35 characters

Photo

Format

Saturday

Day Posted

5:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

To replicate this performance, prioritize short captions under 40 characters to maximize engagement. These brief snippets pull an average of 12.1K likes while no caption posts struggle at only 3.1K. This indicates that your copy should be punchy and direct rather than descriptive. The top post outperformed the median by over three times with its high comment count relative to likes. This success suggests a specific audience appetite for personal milestones or gratitude. Use the recurring hashtags like #monclergrenoble and #chanelcruise to signal luxury fashion topics to the algorithm. A posting cadence of once every two days maintains steady visibility without overwhelming your followers. Engagement levels are modest compared to total follower count, so focus on consistent quality over high frequency. The account has 374.1K followers.

Top Hashtags

#monclergrenoble (2) #aspen (2) #chanelcruise (1) #chanelshowcase (1) #joox巔峰音樂榜 (1) #竇靖童 (1) #leahdou (1) #illumination (1) #joox (1) #jtmc (1) #oddshapes (1) #oddshapes音乐节 (1) #oddshapes2026 (1)

Top Keywords

leah (7) ernest (7) choi (7) daniel (4) illumination (3) engineer (3) oddshapes (2) available (2) platforms (2) studio (2) https (2) joox (2) monclergrenoble (2) aspen (2) music (2) thank (2) dancing (1) biarritz (1) chanelcruise (1) chanelshowcase (1) waaaaaallaaaaaabieeeees (1) care (1) composer (1) lyricist (1) arranger (1) producer (1) synths (1) drum (1) programming (1) guitars (1)

Caption Analysis

Avg Caption Length 114 chars
Posting Frequency 0.5 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Thank you for the birthday wishes!!

22.5K likes 551 comments
View
Post thumbnail

Dancing in Biarritz #CHANELCruise #chanelshowcase

15.2K likes 183 comments
View
Post thumbnail

🫧

12.9K likes 315 comments
View
Post thumbnail

🍽️&❤️ Available on all platforms Photo by @kuohuankao Stylist @quentilu Makeup @wgg1001wgg Hair @zoom_edmund

8.7K likes 84 comments
View
Post thumbnail

What’s in the Box? With @grey_waters ​ ​ #MonclerGrenoble ​​ #Aspen, Colorado

7.4K likes 113 comments 70.7K views Video
View
Post thumbnail

Thank you Vogue music

7.2K likes 98 comments
View
Post thumbnail

First ❄️ @moncler #MonclerGrenoble #aspen

6.3K likes 95 comments
View
Post thumbnail

oddshapes and waaaaaallaaaaaabieeeees

5.0K likes 106 comments
View
Post thumbnail

oddshapes2026,夏季的余温,浪漫的潮汐此起彼伏。 今年3月28日我将参加在澳大利亚墨尔本的oddshapes music festival,希望在美丽的海边, 起看日落, 一起享受一段“离线”时光。期待在墨尔本和你们见面! 🎫…

4.0K likes 53 comments
View

Top Posts

Highest-liked recent posts from @grey_waters

# Caption Likes Comments Link
1
Thank you for the birthday wishes!!
22.5K 551 view
2
Dancing in Biarritz #CHANELCruise #chanelshowcase
15.2K 183 view
3
🫧
12.9K 315 view
4
🍽️&❤️ Available on all platforms Photo by @kuohuankao Stylist @quentilu Mak…
8.7K 84 view
5
What’s in the Box? With @grey_waters ​ ​ #MonclerGrenoble ​​ #Aspen, Colorado
7.4K 113 view
6
Thank you Vogue music
7.2K 98 view
7
First ❄️ @moncler #MonclerGrenoble #aspen
6.3K 95 view
8
oddshapes and waaaaaallaaaaaabieeeees
5.0K 106 view
9
oddshapes2026,夏季的余温,浪漫的潮汐此起彼伏。 今年3月28日我将参加在澳大利亚墨尔本的oddshapes music festival,希望在…
4.0K 53 view

Posting Patterns & Optimal Timing

When @grey_waters posts on Instagram

The creator follows a sparse high-effort pace because they post only 0.5 times per week. This frequency falls below the median of 1.0 posts per week and ranks them 922 out of 1606 based on posting volume. A consistency score of 0 indicates an erratic rhythm with no predictable gaps between uploads. They often go through long periods of silence punctuated by very brief streaks of activity. Content lands most frequently on Thursday and Saturday. The busiest upload hour is 04:00 UTC. Marketers should not expect a steady stream of new assets to plan high-frequency campaigns. The erratic schedule means you must coordinate specific dates for tie-ins rather than relying on a regular posting cycle. Because content appears sporadically, any partnership must be planned well in advance to align with their infrequent windows of activity.

0.5

Posts / week

344.8h

Avg gap between posts

Thursday, Saturday, Tuesday

Peak posting days

4:00, 8:00, 9:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @grey_waters publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

4

1

5

6

1

7

2

8

1

9

1

10

11

12

13

14

15

16

17

1

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @grey_waters publishes more often. Their busiest hours are 4:00, 8:00, 9:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @grey_waters hasn't been active in our tracked sample.

The account posts about 0.5 times per week with the best engagement on Thursday and Saturday. The busiest hour for posting is 04:00 UTC.

Most Common Words

Frequent caption words across @grey_waters's recent posts (excludes stopwords)

leah (7) ernest (7) choi (7) daniel (4) illumination (3) engineer (3) oddshapes (2) available (2) platforms (2) studio (2) https (2) joox (2) monclergrenoble (2) aspen (2) music (2) thank (2) dancing (1) biarritz (1) chanelcruise (1) chanelshowcase (1) waaaaaallaaaaaabieeeees (1) care (1) composer (1) lyricist (1) arranger (1) producer (1) synths (1) drum (1) programming (1) guitars (1)

Best Day of the Week to Post

@grey_waters's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 7,256 7,256
Tuesday 2 11,431 22,862
Wednesday 1 6,357 6,357
Thursday 5 4,367 21,836
Friday 1 13,185 13,185
Saturday 2 13,525 27,050

Posting Consistency & Streaks

How steadily @grey_waters maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

6.3%

Active days

Posted at least once

344.8h

Avg gap

Between posts

Caption Length & Performance

How @grey_waters's caption length correlates with engagement

91.7%

Posts with Caption

124

Avg Caption Chars

50

Median Chars

505

Longest Caption

Caption Length Posts Avg Engagement
No caption 1 3.1K
Short (<40 chars) 4 12.1K
Medium (40-100) 3 9.7K
Long (100+) 4 4.4K

The audience rewards short captions of under 40 characters with 12.1K average engagement. These posts perform much better than no captions, which only reach 3.1K average engagement.

Who This Audience Is

What @grey_waters's reach and engagement mean for a brand.

The follower count sits at less than half of the typical creator in this database. This indicates an audience that is smaller than those typically reaching broadcast scale. Verification confirms a level of authority despite the lower rank compared to peers. The engagement rate more than doubles the median. This suggests brand messages land with much higher impact and frequency among these followers than on average platforms. Because no category is set, the profile lacks a defined niche for specific targeting. The data indicates an audience that interacts deeply with content despite its smaller size. This profile fits few categories without a declared niche.

Compare & Discover Similar Creators

Stack @grey_waters against any other Instagram creator we track, or jump to similar accounts.

Compare @grey_waters to another creator

Get a side-by-side stats breakdown.

@grey_waters vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @grey_waters is sponsored posts, which are valued between $3,000 and $5,600 based on their follower count. Because this creator ranks below the median of 725.9K followers, they represent a value buy for advertisers. The quoted range serves as a ceiling to negotiate under rather than a fixed salary. Their engagement rate of 2.19% sits well above the 0.98% average, suggesting high audience interest justifies the higher end of the price bracket. This active participation makes the reach more valuable than typical accounts at this scale. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 374.1K followers (Macro)

$2,993 – $5,612

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The follower count falls below the median, placing the account in the lower portion of the field. Engagement. A 2.19% rate exceeds the median, indicating the audience is active and responsive. Hit-rate. Only 8.3% of posts beat double the average, showing a lack of frequent high performing outliers. Trajectory. Steady follower growth over the tracked period shows a positive upward trend.

Strengths

  • + Verified account with 374.1K followers
  • + 2.19% engagement rate beats the 0.98% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.5 posts a week limits fresh reach

Summary

This analysis of @grey_waters reveals a macro Instagram presence with 374,145 followers. The account demonstrates an engagement rate of 2.19%, averaging 8.1K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @grey_waters

How many followers does @grey_waters have on Instagram?

@grey_waters has 374,145 followers on Instagram, placing them in the macro creator tier.

What is @grey_waters's Instagram engagement rate?

@grey_waters has an engagement rate of 2.19% based on 12 recent posts, averaging 8.1K likes per post.

How much does @grey_waters earn on Instagram?

Based on industry benchmarks, @grey_waters's estimated sponsorship value is $2,993 - $5,612 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @grey_waters published on Instagram?

@grey_waters has published 221 posts on Instagram.

What is @grey_waters's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 22,472 likes and 551 comments.

How often does @grey_waters post on Instagram?

@grey_waters posts approximately 0.5 times per week, with an average gap of 344.8 hours between posts. Peak posting days are Thursday, Saturday, Tuesday.

How does @grey_waters compare to other Instagram creators?

@grey_waters sits in the Macro creator tier alongside accounts like @networkchuck, @supervlad27, @mcheung1201.

Is @grey_waters verified on Instagram?

Yes, @grey_waters is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @grey_waters's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026