Flamengo

Flamengo

@flamengo

Perfil Oficial do Clube de Regatas do Flamengo Siga👇 🏴󠁧󠁢󠁥󠁮󠁧󠁿@flamengoen ⚽️ @FlamengoFutebolFeminino 🏅@TimeFlamengo 🏆@museuflamengo

24.9M

Followers

312

Following

51.8K

Posts

0.21%

Engagement Rate

≈ -0.1% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This account ranks at number 246 out of over sixteen hundred tracked creators and holds a follower count thirty four point two times the median. It is a verified Mega tier account with over fifty thousand posts that establishes its status as an established institution. The engagement rate of zero point two one percent falls below the median mark of zero point nine three percent. The following report details the specific audience interactions and content performance metrics.

Account Info

Account Size Mega
Followers 24,935,192
Following 312
Posts 51,780
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 51,864
Avg Comments per Post 292
Videos 5
Photos 7
Engagement Rate 0.21%

Follower Growth Over Time

How @flamengo's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-14662

Net Change

-0.1%

% Change

-207

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (25,000,000 followers) and Jul 17, 2026 (24,985,338 followers).

The account stayed nearly flat with a -0.3% change over 51 days. The follower count moved from 25.0M to 24.9M.

What the trajectory means

The @flamengo account maintained a flat trajectory with a small change of less than one percent over the tracking period. This stability identifies the profile as a known quantity rather than a rising or falling risk. The steady pace allows for stable campaign planning without the need to account for rapid fluctuations in audience size.

Engagement Analysis

Based on 12 recent posts

Platform Context

@flamengo ranks 634 out of 777 for its engagement rate, which sits well below the tracked median. This lower rate means the account generates less interaction per follower than most creators in the corpus. The performance falls into the bottom tier of the dataset.

The engagement rate of 0.21 percent falls well below the 0.93 percent median, ranking the account 634 of 777. This indicates an audience that interacts with content far less than usual for this category. While likes reach a high volume of 51.9K per post, the comment count remains low at 292. This gap suggests passive approval rather than active conversation. The data reveals that photos earn much higher engagement with 71.3K likes compared to 24.6K for videos. This audience rewards static imagery over moving content. Reliability of reach is inconsistent as only 16.7% of posts doubled the average engagement. No posts reached five times the account average. The lack of high-performing outliers suggests a stable but stagnant reach. This is a tap-and-scroll audience.

51.9K

Avg Likes/Post

292

Avg Comments/Post

622.4K

Total Likes

3.5K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.21%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

24.6K

Avg Likes on Videos (5)

71.3K

Avg Likes on Photos (7)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @flamengo's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @flamengo's single biggest post had going for it — the patterns worth replicating.

Top post by @flamengo

163,749 likes · 712 comments

3.2× @flamengo's average post · 4.8× the median post.

"Anota, Nação! Junho é o mês da #SeleFla em campo na Copa! 🗓️ #Calendario"

73 characters

Photo

Format

Monday

Day Posted

15:00 UTC

Hour Posted

Hashtags: #selefla #calendario

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a multiplier of 4.8x over the median engagement rate. This specific content maintains a healthy like-to-comment balance of 231 likes for every comment. Use medium length captions between 40 and 100 characters to capture the highest average engagement. Long captions exceeding 100 characters perform poorly and suggest that fans prefer quick information over long copy. The hashtag set including #flamengotv, #selefla, and #calendario signals consistent themes to the audience. Posting three times per week builds steady presence for a large following. This account maintains an average of 51.9K likes despite having 24.9M followers.

Top Hashtags

#flamengotv (6) #selefla (5) #flamengoeselecao (5) #albumdomengao (2) #calendario (1) #hojetem (1) #mengocast (1) #timeflamengo (1) #wsl (1) #relacionados (1) #treino (1) #marcadonahistória (1)

Top Keywords

para (16) copa (9) flamengotv (8) campo (6) nossa (6) especial (6) mais (6) selefla (5) assista (5) youtube (5) flamengoeselecao (5) cima (5) rubro (5) hoje (5) nosso (4) treino (3) flamengo (3) todas (3) portugal (3) negro (3) uruguai (3) celeste (3) albumdomengao (2) nossos (2) manto (2) sagrado (2) redes (2) sociais (2) fique (2) dentro (2)

Caption Analysis

Avg Caption Length 317 chars
Posting Frequency 3.2 posts/week

Content Mix

5

Videos / Reels

7

Photos

Top Performing Posts

Post thumbnail

Anota, Nação! Junho é o mês da #SeleFla em campo na Copa! 🗓️ #Calendario

163.7K likes 712 comments
View
Post thumbnail

Confira os #relacionados do MENGÃO para a viagem para Portugal! 📺Acompanhe a cobertura especial da Intertemporada na F…

142.3K likes 1.0K comments
View
Post thumbnail

Treino com vitória e gol de BH! Última atividade no Ninho antes de viagem pra Portugal 💪 #treino

74.1K likes 232 comments
View
Post thumbnail

É o camisa 🔟 da Gávea! 🇺🇾 Logo mais, às 21h, o Uruguai entra em campo em busca da classificação para os 16 avos de fin…

49.5K likes 217 comments 207.1K views Video
View
Post thumbnail

Não é de hoje que o vermelho e o preto do Mengão se misturam com o azul-celeste do Uruguai! Ao longo dos tempos, 11 uru…

45.0K likes 237 comments
View
Post thumbnail

#HOJETEM COLÔMBIA NA COPAAAA! Dia de ficar ligado no nosso Carrascal, que vai pra cima de Portugal pela última rodada …

34.4K likes 230 comments
View
Post thumbnail

Do ônibus rubro-negro para o Central P𝗲rk! 🗽 Nossa #SeleFla está nos Estados Unidos e aproveitou para dar aquele rolé …

27.4K likes 135 comments 137.2K views Video
View
Post thumbnail

Tá no ar mais um #Mengocast e no episódio de hoje, o presidente Bap e o vice-presidente Flávio Willeman bateram um papo…

26.0K likes 292 comments 156.4K views Video
View
Post thumbnail

Dropamos mais um pacote de lendárias do #AlbumdoMengao! 🇺🇾 Hoje, a Celeste Olímpica entra em campo em busca da sua cla…

20.1K likes 50 comments
View

Top Posts

Highest-liked recent posts from @flamengo

# Caption Likes Comments Link
1
Anota, Nação! Junho é o mês da #SeleFla em campo na Copa! 🗓️ #Calendario
163.7K 712 view
2
Confira os #relacionados do MENGÃO para a viagem para Portugal! 📺Acompanhe a c…
142.3K 1.0K view
3
Treino com vitória e gol de BH! Última atividade no Ninho antes de viagem pra P…
74.1K 232 view
4
É o camisa 🔟 da Gávea! 🇺🇾 Logo mais, às 21h, o Uruguai entra em campo em busca…
49.5K 217 view
5
Não é de hoje que o vermelho e o preto do Mengão se misturam com o azul-celeste…
45.0K 237 view
6
#HOJETEM COLÔMBIA NA COPAAAA! Dia de ficar ligado no nosso Carrascal, que vai …
34.4K 230 view
7
Do ônibus rubro-negro para o Central P𝗲rk! 🗽 Nossa #SeleFla está nos Estados U…
27.4K 135 view
8
Tá no ar mais um #Mengocast e no episódio de hoje, o presidente Bap e o vice-pr…
26.0K 292 view
9
Dropamos mais um pacote de lendárias do #AlbumdoMengao! 🇺🇾 Hoje, a Celeste Olí…
20.1K 50 view

Posting Patterns & Optimal Timing

When @flamengo posts on Instagram

@flamengo maintains a steady grind with 3.2 posts per week. This volume sits well above the median of 1.1 posts per week and places the account in the top 15 percent of its peer group for posting frequency. The consistency score is 0 out of 100 because the gaps between posts are unpredictable rather than clockwork. While they post frequently, the lack of a regular pattern means content does not land on a predictable cycle. New content lands most often on Friday and Saturday. The busiest upload window occurs at 15:00 UTC. Marketers should note that the high volume provides many opportunities for visibility but the erratic rhythm makes specific date planning difficult. You can rely on frequent fresh content to keep a campaign active, but you cannot count on a stable calendar. A partnership would require more flexible scheduling since the creator does not follow a set routine.

3.2

Posts / week

56.7h

Avg gap between posts

Friday, Saturday, Monday

Peak posting days

15:00, 18:00, 22:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @flamengo publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

1

3

4

5

6

7

8

9

10

11

12

13

14

2

15

1

16

17

2

18

1

19

1

20

1

21

2

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @flamengo publishes more often. Their busiest hours are 15:00, 18:00, 22:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @flamengo hasn't been active in our tracked sample.

This account posts about 3.2 times per week with the most activity on Friday and Saturday. The busiest hour is 15:00 UTC.

Most Common Words

Frequent caption words across @flamengo's recent posts (excludes stopwords)

para (16) copa (9) flamengotv (8) campo (6) nossa (6) especial (6) mais (6) selefla (5) assista (5) youtube (5) flamengoeselecao (5) cima (5) rubro (5) hoje (5) nosso (4) treino (3) flamengo (3) todas (3) portugal (3) negro (3) uruguai (3) celeste (3) albumdomengao (2) nossos (2) manto (2) sagrado (2) redes (2) sociais (2) fique (2) dentro (2)

Best Day of the Week to Post

@flamengo's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 164,461 164,461
Friday 9 47,302 425,719
Saturday 2 17,852 35,704

Posting Consistency & Streaks

How steadily @flamengo maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

11.5%

Active days

Posted at least once

56.7h

Avg gap

Between posts

Caption Length & Performance

How @flamengo's caption length correlates with engagement

100.0%

Posts with Caption

317

Avg Caption Chars

321

Median Chars

675

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 2 119.4K
Long (100+) 10 38.7K

The audience rewards medium captions with an average of 119.4K engagements. Long captions perform the worst at 38.7K.

Who This Audience Is

What @flamengo's reach and engagement mean for a brand.

The follower count ranks well above average, and the large multiplier over the median confirms this account operates at a scale far beyond typical creators. Verified status indicates an established institutional presence rather than a niche influencer profile. While the reach is broad, the engagement rate falls below the median by more than half. This discrepancy suggests that while the total number of followers is high, the frequency of active interaction with brand content is lower than what is expected for this size. The audience is large but passive. This profile fits sports and entertainment brands seeking wide visibility rather than high-intensity community engagement.

Compare & Discover Similar Creators

Stack @flamengo against any other Instagram creator we track, or jump to similar accounts.

Compare @flamengo to another creator

Get a side-by-side stats breakdown.

@flamengo vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @flamengo is branded content and sponsored posts, which carry an estimated value between $124.7K and $299.2K per post. This high range reflects their large scale rather than niche depth. Their rank of 246 out of 1606 places them in a tier where brand safety and reach command a premium. However, the engagement rate of 0.21% falls well below the 0.93% median for similar accounts. This disparity suggests that while the follower count is high, the active interaction per post is low compared to peers. The quoted band represents a ceiling based on total reach rather than an indicator of guaranteed conversion. Advertisers should negotiate toward the lower end of the range given the diluted engagement metrics. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 24.9M followers (Mega)

$124,676 – $299,222

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The account sits in the top tier of creators with a following 34 times the median size. Engagement. A 0.21% rate falls well below the 0.93% median, indicating a weak connection between content and followers. Hit-rate. Only 16.7% of recent posts beat double the account average, showing a low frequency of high performing content. Trajectory. The follower count remained flat over the last 51 days, showing no growth in audience size.

Strengths

  • + Verified account with 24.9M followers
  • + Active cadence of about 3.2 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.21% engagement rate trails the 0.93% median, the clearest area to improve
  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @flamengo reveals a mega Instagram presence with 24,935,192 followers. The account demonstrates an engagement rate of 0.21%, averaging 51.9K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @flamengo

How many followers does @flamengo have on Instagram?

@flamengo has 24,935,192 followers on Instagram, placing them in the mega creator tier.

What is @flamengo's Instagram engagement rate?

@flamengo has an engagement rate of 0.21% based on 12 recent posts, averaging 51.9K likes per post.

How much does @flamengo earn on Instagram?

Based on industry benchmarks, @flamengo's estimated sponsorship value is $124,676 - $299,222 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @flamengo published on Instagram?

@flamengo has published 51,780 posts on Instagram.

What is @flamengo's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 163,749 likes and 712 comments.

How often does @flamengo post on Instagram?

@flamengo posts approximately 3.2 times per week, with an average gap of 56.7 hours between posts. Peak posting days are Friday, Saturday, Monday.

How does @flamengo compare to other Instagram creators?

@flamengo sits in the Mega creator tier alongside accounts like @ishowspeed, @hrithikroshan, @tamerhosny.

Is @flamengo verified on Instagram?

Yes, @flamengo is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @flamengo's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026