Erin Fetherston
See Instagram photos and videos from Erin Fetherston (@erinfetherston)
111.0K
Followers
6.6K
Following
1.0K
Posts
6.61%
Engagement Rate
Account Overview
Profile summary and post performance
Erin Fetherston holds rank 1140 out of 1606 tracked creators with a follower count that is 0.2 times the median size. This means the account is smaller than the typical creator we track. The profile is verified and categorized as a Designer with over one thousand total posts. This volume identifies it as a macro account within its niche. The engagement rate of 6.61 percent far exceeds the 1.06 percent median. This high performance indicates a very active and loyal audience. The rest of this report breaks down the specific audience demographics and content peak periods.
Account Info
| Account Size | Macro |
| Followers | 111,000 |
| Following | 6,632 |
| Posts | 1,004 |
| Verified | Yes |
| Business Account | Yes |
| Category | Designer |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 7,261 |
| Avg Comments per Post | 76 |
| Videos | 3 |
| Photos | 9 |
| Engagement Rate | 6.61% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@erinfetherston ranks 121 out of 1161 for engagement rate because its 6.61% rate sits well above the tracked median of 1.06%. This performance indicates a high level of interaction relative to the average creator on the platform. The account maintains much stronger connection with its audience than most peers in the database.
The engagement rate of 6.61% outperforms the median and ranks 121 out of 1161. This audience reacts much more than usual. Photos earn over ten times the likes of videos, proving that followers reward static imagery with higher levels of interaction. While average likes reach 7.3K, the comment count remains modest at 76 per post. Reliability data shows a low hit rate for breakout content since only 8.3% of posts doubled the average and only 8.3% reached five times the average. These figures suggest that while the core audience is loyal, sporadicer peaks are rare. This is an active audience.
7.3K
Avg Likes/Post
76
Avg Comments/Post
87.1K
Total Likes
912
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
6.61%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
833
Avg Likes on Videos (3)
9.4K
Avg Likes on Photos (9)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @erinfetherston's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @erinfetherston's single biggest post had going for it — the patterns worth replicating.
82,315 likes · 606 comments
11.3× @erinfetherston's average post · 331.7× the median post.
"Brother James, You were loved by the whole world, but to us — you were Uncle James. Thank you for your friendship. For always showing up. For being the one who would go the extra mile. When our dog died in the middle of the night, you were the one who came over with a shovel. Wh"
736 characters
Photo
Format
Wednesday
Day Posted
20:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median performance by a factor of 331.7. This specific post achieved a high like to comment ratio of 136 to 1. To replicate this reach, prioritize long form captions exceeding 100 words. These longer pieces average 8.8K likes while medium length posts under 100 words perform poorly with only 235 average likes. This suggests the audience rewards deep storytelling over concise updates. Use the hashtag #liveouter to signal your core topics to the algorithm. The posting cadence is low at 0.2 posts per week, which indicates a strategy of quality over frequency. Because the average engagement remains modest relative to the follower count, focus on maintaining this steady volume rather than seeking rapid growth. Erine's account currently reaches 111.0K followers with an average of 7.3K likes per post.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 331 chars |
| Posting Frequency | 0.2 posts/week |
Content Mix
3
Videos / Reels
9
Photos
Top Performing Posts
Brother James, You were loved by the whole world, but to us — you were Uncle James. Thank you for your friendship. For…
Sharing on behalf of @vanderkimberly with @extratv about the amazing life gone much too soon @vanderjames . If you feel…
Happy birthday to this angel being @vanderkimberly You have been such a bright light in my life! The sister I always dr…
2016! The year I traded NYC for LA, red carpets for Moroccan shag and fashion for mom life 🤍
Such a fun evening celebrating my dear friend @ninatakesh on the launch of her stunning furniture collection. Thank you…
It was a quiet year on the grid, but a very active one behind the scenes. So much in the works—projects, collabs and id…
Last days of 2024 and I’m full of gratitude for what’s been and excitement for what the new year holds. Wishing you all…
Meet the Nakasa rug from @Jaipurliving. I chose this rug for my toddler’s room because it’s made from undyed 100% nat…
Throwback to my @anthropologiehome furniture launch. Today I’m recording a podcast with @dr.organicmommy discussing non…
Top Posts
Highest-liked recent posts from @erinfetherston
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Brother James,
You were loved by the whole world, but to us — you were Uncle Ja…
|
82.3K | 606 | view |
| 2 |
Sharing on behalf of @vanderkimberly with @extratv about the amazing life gone …
|
2.4K | 119 | view |
| 3 |
Happy birthday to this angel being @vanderkimberly You have been such a bright …
|
818 | 23 | view |
| 4 |
2016! The year I traded NYC for LA, red carpets for Moroccan shag and fashion f…
|
324 | 32 | view |
| 5 |
Such a fun evening celebrating my dear friend @ninatakesh on the launch of her …
|
293 | 21 | view |
| 6 |
It was a quiet year on the grid, but a very active one behind the scenes. So mu…
|
226 | 24 | view |
| 7 |
Last days of 2024 and I’m full of gratitude for what’s been and excitement for …
|
208 | 20 | view |
| 8 |
Meet the Nakasa rug from @Jaipurliving. I chose this rug for my toddler’s room …
|
202 | 32 | view |
| 9 |
Throwback to my @anthropologiehome furniture launch. Today I’m recording a podc…
|
147 | 7 | view |
Posting Patterns & Optimal Timing
When @erinfetherston posts on Instagram
This creator follows a sparse high-effort pace. Her output falls well below the median frequency of 0.8 posts per week. This low volume places her in the lower half of the follower rank for posting frequency. The consistency score of 0 indicates an erratic rhythm with no predictable pattern between uploads. She often goes through long periods of silence followed by brief activity. Content lands primarily on Monday and Wednesday. The busiest upload window occurs at 20:00 UTC. Marketers should note that her sparse output makes it difficult to plan a high-frequency campaign. A tie-in would need to be planned well in advance because content does not appear on a regular schedule. You cannot rely on a steady stream of new posts to maintain momentum for a brand partnership. Each post serves as a rare opportunity rather than part of a constant loop. Coordination must be precise since her posting gaps are unpredictable.
0.2
Posts / week
1160.5h
Avg gap between posts
Monday, Wednesday, Friday
Peak posting days
20:00, 23:00, 22:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @erinfetherston publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Monday and Wednesday at 20:00 UTC. The frequency is low at 0.2 times per week.
Most Common Words
Frequent caption words across @erinfetherston's recent posts (excludes stopwords)
Best Day of the Week to Post
@erinfetherston's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 4 | 122 | 490 |
| Tuesday | 1 | 154 | 154 |
| Wednesday | 4 | 20,940 | 83,761 |
| Thursday | 1 | 314 | 314 |
| Friday | 2 | 1,664 | 3,329 |
Posting Consistency & Streaks
How steadily @erinfetherston maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
2.3%
Active days
Posted at least once
1160.5h
Avg gap
Between posts
Caption Length & Performance
How @erinfetherston's caption length correlates with engagement
100.0%
Posts with Caption
331
Avg Caption Chars
259
Median Chars
736
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 2 | 235 |
| Long (100+) | 10 | 8.8K |
The audience rewards long captions with 8.8K average engagement. Medium captions perform the worst at 235.
Who This Audience Is
What @erinfetherston's reach and engagement mean for a brand.
The audience size is small compared to the typical creator on this platform because it sits at a low fraction of the median follower count. This indicates a niche reach that avoids broad scale but maintains high concentration. The verified status and designer category suggest an audience interested in professional aesthetics or high-end craft. Engagement rates are well above the median, which means brand messages land with much higher intensity than they would on larger accounts. High interaction relative to the follower base suggests the content resonates deeply within this specific circle. While many creators struggle to maintain engagement as they scale, this account maintains a highly active core. The primary fit for this audience is high-end fashion or luxury interior design.
Compare & Discover Similar Creators
Stack @erinfetherston against any other Instagram creator we track, or jump to similar accounts.
Compare @erinfetherston to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @erinfetherston
Estimated Earnings
Revenue estimates based on follower count and engagement
Erin's primary revenue stream comes from brand partnerships, where her reach supports a sponsored post priced between $888 and $1,700. Her rank places her in the lower half of the creator pool, meaning the quoted band serves as a ceiling for negotiations rather than a starting point. While her position suggests she is a value buy, her engagement rate of 6.61% far exceeds the 1.06% median. This high interaction level justifies the higher end of her pricing bracket because her audience actively engages with content. The discrepancy between her rank and her engagement indicates that her followers are highly attentive. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 111.0K followers (Macro)
$888 – $1,665
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 111.0K followers
- + 6.61% engagement rate beats the 1.06% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.2 posts a week limits fresh reach
Summary
This analysis of @erinfetherston reveals a macro Instagram presence with 111,000 followers. The account demonstrates an engagement rate of 6.61%, averaging 7.3K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @erinfetherston
How many followers does @erinfetherston have on Instagram?
@erinfetherston has 111,000 followers on Instagram, placing them in the macro creator tier.
What is @erinfetherston's Instagram engagement rate?
@erinfetherston has an engagement rate of 6.61% based on 12 recent posts, averaging 7.3K likes per post.
How much does @erinfetherston earn on Instagram?
Based on industry benchmarks, @erinfetherston's estimated sponsorship value is $888 - $1,665 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @erinfetherston published on Instagram?
@erinfetherston has published 1,004 posts on Instagram.
What is @erinfetherston's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 82,315 likes and 606 comments.
How often does @erinfetherston post on Instagram?
@erinfetherston posts approximately 0.2 times per week, with an average gap of 1160.5 hours between posts. Peak posting days are Monday, Wednesday, Friday.
How does @erinfetherston compare to other Instagram creators?
@erinfetherston sits in the Macro creator tier alongside accounts like @rockwellgroup, @philippecantenot, @nanypenaoficial.
Is @erinfetherston verified on Instagram?
Yes, @erinfetherston is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @erinfetherston's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026