Castellers of London

Castellers of London

@castellersoflondon

See Instagram photos and videos from Castellers of London (@castellersoflondon)

3.3K

Followers

328

Following

781

Posts

6.81%

Engagement Rate

↑ +1.0% over 114d Nano tier Updated Sep 2, 2026

Account Overview

Profile summary and post performance

This account ranks 1849 out of 1925 tracked creators and holds a follower count that is smaller than the typical creator we monitor. It is an unverified nano account with no set category and 781 total posts. The engagement rate of 6.81% clears the median of 1.45%. The rest of this report covers audience interaction patterns and content consistency.

Account Info

Account Size Nano
Followers 3,286
Following 328
Posts 781
Verified No
Business Account Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 219
Avg Comments per Post 5
Videos 2
Photos 10
Engagement Rate 6.81%

Follower Growth Over Time

How @castellersoflondon's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+31

Net Change

+1.0%

% Change

0

Avg / Day

114

Days Tracked

33

Data Points

Tracked between May 7, 2026 (3,255 followers) and Aug 30, 2026 (3,286 followers).

The account grew by 31 followers over 114 days. The follower count remained stable at 3.3K throughout the period.

What the trajectory means

The @castellersoflondon account grew by 1.0% over the tracked period. This steady upward movement marks a rising account worth getting in early on. The daily pace provides a consistent baseline for planning campaign timelines.

Engagement Analysis

Based on 12 recent posts

Platform Context

The @castellersoflondon account ranks 253 out of 1925 because its engagement rate sits well above the tracked median. This high performance means the content resonates deeply with the audience on a per-follower basis. The results position this creator as an outlier compared to the average profile in the IGDataHub corpus.

The engagement rate of 6.81% stands well above the 1.45% median as rank 253 of 1925. This performance proves the audience reacts much more than usual. While likes provide passive approval, the low comment volume suggests a smaller circle of active conversation. Video content earns far higher rewards with an average of 676 likes compared to 127 for photos. The community clearly favors moving imagery over static posts. Reach reliability remains inconsistent across the feed. Only 16.7% of recent posts doubled the account average, while only 8.3% hit the fivefold mark. These figures indicate that most content reaches a stable core rather than achieving frequent viral spikes. This is an active audience.

219

Avg Likes/Post

5

Avg Comments/Post

2.6K

Total Likes

60

Total Comments

Engagement Rate

Compared to Nano tier benchmarks

Average for Nano

6.81%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

676

Avg Likes on Videos (2)

127

Avg Likes on Photos (10)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @castellersoflondon's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @castellersoflondon's single biggest post had going for it — the patterns worth replicating.

Top post by @castellersoflondon

1,232 likes · 25 comments

5.6× @castellersoflondon's average post · 15.3× the median post.

"🌍 Les colles castelleres internacionals ja escalfen motors! Els Xiquets de Copenhaguen, els Castellers d’Andorra, la Colla Castellera de Madrid, els Castellers de Londres, els Castellers de París i els Castellers de Lo Prado (Xile) ens expliquen en aquest vídeo la il·lusió que e"

618 characters

Video

Format

Friday

Day Posted

6:00 UTC

Hour Posted

9.5K

Views

Hashtags: #concursdecastells #diadacastellerainternacional #castells #concurstgn2026

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post performed at a multiplier of 15.3 over the median engagement rate. This specific piece achieved a high like to comment ratio of 48 to 1. Its success suggests that visual impact drives reach while the community remains relatively quiet in the comments. Short captions perform best for this audience. Long copy fails to engage, so keep descriptions brief and direct. The recurring hashtags signal a focus on local London events and specific cultural celebrations. Posting only once every ten days indicates a low frequency strategy. This suggests you should focus on consistent quality over high volume. Because average engagement is modest relative to the follower count, aim for steady growth through stable posting rather than chasing rapid spikes. One post was shared at 06:00 UTC on a Friday.

Top Hashtags

#se1 (6) #castellersoflondon (5) #freelondonevents (3) #londonevents (2) #junelondonevents (1) #londonfreeevents (1) #humantowers (1) #londonactivities (1) #londonfun (1) #concursdecastells (1) #diadacastellerainternacional (1) #castells (1) #concurstgn2026 (1) #londonbridge (1) #pottersfieldsfair (1) #makemusicday (1) #santjoan (1) #londonfreevents (1)

Top Keywords

castellers (12) london (11) june (6) castellersoflondon (6) castells (6) join (4) performance (4) human (4) protocol (4) colla (4) whirligig (4) performances (3) sant (3) freelondonevents (3) tower (3) community (3) activities (3) purple (3) group (3) everyone (3) colles (3) potters (3) want (3) there (3) workshops (2) joan (2) free (2) rehearsals (2) welcome (2) people (2)

Caption Analysis

Avg Caption Length 513 chars
Posting Frequency 0.1 posts/week

Content Mix

2

Videos / Reels

10

Photos

Top Performing Posts

Post thumbnail

🌍 Les colles castelleres internacionals ja escalfen motors! Els Xiquets de Copenhaguen, els Castellers d’Andorra, la C…

1.2K likes 25 comments 9.5K views Video
View
Post thumbnail

We build human tower ("castells") in London 👏🏻 Anyone can join us, with no previous experience and for free in our bi-w…

673 likes 12 comments
View
Post thumbnail

Some pictures from our Sant Joan performance 😍 Once more, we perform in front of this icon London landmark and sharing …

147 likes 3 comments
View
Post thumbnail

What a weekend. 🎶☀️ Jazz, ska, reggae, surf noir, human pyramids, a dog show, and Kinetika Bloco closing things out wi…

119 likes 3 comments 928 views Video
View
Post thumbnail

📌 REPORTATGE 🌎 10 anys de Diades Castelleres Internacionals a Europa 📝 Quan els Castellers of London van convidar els…

90 likes 6 comments
View
Post thumbnail

The Purple Group Protocol by Castellers of London. We would like to formally introduce the Purple Group Protocol with…

79 likes 3 comments
View
Post thumbnail

Some more pictures of our recent Sant Jordi performance. Stay tunned for our next one on the 20th of June! 🥳 #casteller…

74 likes 0 comments
View
Post thumbnail

Waw, am ddiwrnod!!! Today we braved the high winds and the soggy rain to join our new friends @castellersoflondon at W…

61 likes 3 comments
View
Post thumbnail

Ever wanted to see a human tower built from scratch - or better yet, be the one standing on top? We’re bringing the in…

57 likes 1 comments
View

Top Posts

Highest-liked recent posts from @castellersoflondon

# Caption Likes Comments Link
1
🌍 Les colles castelleres internacionals ja escalfen motors! Els Xiquets de Cop…
1.2K 25 view
2
We build human tower ("castells") in London 👏🏻 Anyone can join us, with no prev…
673 12 view
3
Some pictures from our Sant Joan performance 😍 Once more, we perform in front o…
147 3 view
4
What a weekend. 🎶☀️ Jazz, ska, reggae, surf noir, human pyramids, a dog show, …
119 3 view
5
📌 REPORTATGE 🌎 10 anys de Diades Castelleres Internacionals a Europa 📝 Quan e…
90 6 view
6
The Purple Group Protocol by Castellers of London. We would like to formally …
79 3 view
7
Some more pictures of our recent Sant Jordi performance. Stay tunned for our ne…
74 0 view
8
Waw, am ddiwrnod!!! Today we braved the high winds and the soggy rain to join …
61 3 view
9
Ever wanted to see a human tower built from scratch - or better yet, be the one…
57 1 view

Posting Patterns & Optimal Timing

When @castellersoflondon posts on Instagram

This creator follows a sparse high-effort pace. The low frequency of 0.1 posts per week falls well below the median of 0.6. This creates a bottom tier ranking for posting volume among similar accounts. A consistency score of zero indicates an erratic rhythm with no predictable pattern. Gaps between updates are unpredictable and irregular. Content appears in bursts followed by long periods of silence. The two-day maximum streak suggests that content is released in occasional clusters rather than a steady stream. New posts land most often on Tuesday and Friday. Fresh content typically arrives around 09:00 UTC. Marketers should expect infrequent updates when planning a campaign. Because the posting schedule is so inconsistent, you cannot rely on a regular cadence to time a tie-in. You must coordinate directly with the creator to align your specific goals with their unpredictable upload windows.

0.1

Posts / week

1712.5h

Avg gap between posts

Tuesday, Friday, Monday

Peak posting days

9:00, 7:00, 18:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @castellersoflondon publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

1

5

1

6

3

7

8

3

9

10

1

11

12

13

14

15

1

16

17

1

18

19

1

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @castellersoflondon publishes more often. Their busiest hours are 9:00, 7:00, 18:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @castellersoflondon hasn't been active in our tracked sample.

The account posts most often on Tuesday and Friday at 09:00 UTC. The frequency is low at 0.1 posts per week.

Most Common Words

Frequent caption words across @castellersoflondon's recent posts (excludes stopwords)

castellers (12) london (11) june (6) castellersoflondon (6) castells (6) join (4) performance (4) human (4) protocol (4) colla (4) whirligig (4) performances (3) sant (3) freelondonevents (3) tower (3) community (3) activities (3) purple (3) group (3) everyone (3) colles (3) potters (3) want (3) there (3) workshops (2) joan (2) free (2) rehearsals (2) welcome (2) people (2)

Best Day of the Week to Post

@castellersoflondon's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 112 224
Tuesday 3 281 843
Wednesday 2 30 61
Thursday 1 82 82
Friday 3 470 1,411
Saturday 1 64 64

Posting Consistency & Streaks

How steadily @castellersoflondon maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.5%

Active days

Posted at least once

1712.5h

Avg gap

Between posts

Caption Length & Performance

How @castellersoflondon's caption length correlates with engagement

100.0%

Posts with Caption

513

Avg Caption Chars

594

Median Chars

801

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 224

The audience rewards captions with 50 characters the most. Engagement peaks at this specific length compared to all other options.

Who This Audience Is

What @castellersoflondon's reach and engagement mean for a brand.

The audience size is very small compared to the typical tracked creator. The follower count sits at a fraction of the median, which indicates this account operates at a micro scale rather than a broadcast level. Despite the low reach, the engagement rate is much higher than the platform average. This suggests that while the total volume of impressions is low, the interactions from the existing followers occur more frequently than on standard accounts. The lack of verification and a defined category points to a niche or grassroots community rather than a professional influencer profile. Because the engagement is high relative to the median, a brand message will land with more weight among this specific group than it would on a larger account with lower interaction rates. This audience fits cultural heritage or local community events.

Compare & Discover Similar Creators

Stack @castellersoflondon against any other Instagram creator we track, or jump to similar accounts.

Compare @castellersoflondon to another creator

Get a side-by-side stats breakdown.

@castellersoflondon vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

This creator generates value through brand partnerships and local community engagement. A sponsored post for this account falls within a $0 to $0 range based on current follower volume. Their rank of 1849 out of 1925 places them well below the median, meaning the quoted band serves as a ceiling to negotiate under rather than a starting salary. While the reach is limited, the 6.81% engagement rate outperforms the 1.45% average for this size category. This high interaction suggests a loyal audience that justifies a premium relative to their specific niche despite the low total follower count. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 3.3K followers (Nano)

N/A

Industry rate for nano Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking near the bottom of the field with a following far below median, the account has a very small footprint. Engagement. The 6.81% rate is well above the 1.45% median, meaning the current audience is highly active. Hit-rate. Roughly 17% of posts exceed double the average engagement, showing consistent success with specific content. Trajectory. A steady upward trend in followers shows a growing and loyal community.

Strengths

  • + 6.81% engagement rate beats the 1.45% tracked median

Opportunities

  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach
  • ~ Below 10K followers, the usual floor for paid sponsorships

Summary

This analysis of @castellersoflondon reveals a nano Instagram presence with 3,286 followers. The account demonstrates an engagement rate of 6.81%, averaging 219 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @castellersoflondon

How many followers does @castellersoflondon have on Instagram?

@castellersoflondon has 3,286 followers on Instagram, placing them in the nano creator tier.

What is @castellersoflondon's Instagram engagement rate?

@castellersoflondon has an engagement rate of 6.81% based on 12 recent posts, averaging 219 likes per post.

How much does @castellersoflondon earn on Instagram?

Based on industry benchmarks, @castellersoflondon's estimated sponsorship value is $0 - $0 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @castellersoflondon published on Instagram?

@castellersoflondon has published 781 posts on Instagram.

What is @castellersoflondon's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,232 likes and 25 comments.

How often does @castellersoflondon post on Instagram?

@castellersoflondon posts approximately 0.1 times per week, with an average gap of 1712.5 hours between posts. Peak posting days are Tuesday, Friday, Monday.

How does @castellersoflondon compare to other Instagram creators?

@castellersoflondon sits in the Nano creator tier alongside accounts like @mt.desolation, @micheldegraff, @siofra_cb.

About This Analysis: This analysis is based on a snapshot of @castellersoflondon's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Sep 2, 2026