Varvara Filiou OLY

Varvara Filiou OLY

@barbara_filiou

2016 Rio Olympian🇧🇷 & MUM 🥈at Mediterranean Games •4th World Champion •13 times🇬🇷Champ • Over 400 Master Classes Worldwide 📧[email protected]

75.0K

Followers

3.0K

Following

2.3K

Posts

177.48%

Engagement Rate

Mid-Tier tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This account ranks 1229 out of 1606 tracked creators and holds a follower count that is 0.1 times the median size, making it smaller than the typical creator we track. This verified Athlete profile maintains a high volume of content with over two thousand total posts. The engagement rate of 177.48% far exceeds the 1.11% median, indicating very strong interaction from her audience. The following report breaks down the specific ways this active presence translates into brand opportunities.

Account Info

Account Size Mid-Tier
Followers 74,982
Following 2,980
Posts 2,342
Verified Yes
Business Account Yes
Category Athlete

Post Performance

Posts Analyzed 12
Avg Likes per Post 132,902
Avg Comments per Post 174
Videos 6
Photos 6
Engagement Rate 177.48%

Engagement Analysis

Based on 12 recent posts

Platform Context

@barbara_filiou ranks 2 out of 1239 accounts because its engagement rate sits far above the tracked median. This performance means the account generates exceptional interaction relative to its follower base compared to most peers. The high percentage indicates a highly active and responsive audience.

The engagement rate of 177.48% outperforms the 1.11% median and ranks second out of 1239 accounts. This performance proves an exceptionally high level of interaction compared to standard benchmarks. While the average of 132.9K likes per post indicates broad reach, the lower volume of 174 comments suggests a gap between passive appreciation and active conversation. The data reveals a stark preference for video content as the audience rewards moving images with 265.4K likes compared to just 448 likes for photos. This disparity shows that motion is the primary driver of engagement for this community. Reach reliability remains inconsistent because only 8.3% of posts exceeded double the average and another 8.3% reached five times the average. These figures suggest that while peaks occur, the majority of content maintains a steady but less explosive baseline. The audience behaves as a tap-and-scroll audience.

132.9K

Avg Likes/Post

174

Avg Comments/Post

1.6M

Total Likes

2.1K

Total Comments

Engagement Rate

Compared to Mid-Tier tier benchmarks

Excellent for Mid-Tier

177.48%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

265.4K

Avg Likes on Videos (6)

448

Avg Likes on Photos (6)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @barbara_filiou's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @barbara_filiou's single biggest post had going for it — the patterns worth replicating.

Top post by @barbara_filiou

1,404,843 likes · 1,877 comments

10.6× @barbara_filiou's average post · 2150.9× the median post.

"That was painful 😓🥲🫠"

20 characters

Video

Format

Friday

Day Posted

7:00 UTC

Hour Posted

24.4M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post outperformed the median post by over 2150 times. This specific post achieved a high like to comment ratio of approximately 738 likes for every one comment. To replicate this success, prioritize short captions under 40 characters. These brief entries average 265.7K likes while medium length captions perform poorly at only 447. Use the hashtags #olympian and #olympics to signal your core topics clearly. Because the posting frequency is low at 0.1 times per week, focus on high quality production over volume to maintain engagement. This account has 75.0K followers and averages 132.9K likes per post.

Top Hashtags

#olympian (1) #olympics (1)

Top Keywords

baby (2) first (2) nikosplakias (2) painful (1) gymnast (1) coach (1) place (1) hollydays (1) competition (1) artistic (1) gymnastics (1) lights (1) working (1) happy (1) olympic (1) olympian (1) olympics (1) lots (1) croatia (1) zagreb (1) time (1) save (1) date (1) soon (1) best (1)

Caption Analysis

Avg Caption Length 37 chars
Posting Frequency 0.1 posts/week

Content Mix

6

Videos / Reels

6

Photos

Top Performing Posts

Post thumbnail

That was painful 😓🥲🫠

1.4M likes 1.9K comments 24.4M views Video
View
Post thumbnail

Gymnast? Or Coach? 🤪

168.1K likes 54 comments 806.7K views Video
View
Post thumbnail

Just like that😉

17.6K likes 44 comments 1.2M views Video
View
Post thumbnail

Μερικές ιστορίες δεν γράφονται. Συμβαίνουν!!! @nikosplakias you the best 🩵

984 likes 42 comments
View
Post thumbnail

Περιμένω να μου πείτε…✌🏽🫶🏻

725 likes 24 comments 32.4K views Video
View
Post thumbnail

First competition for my baby in Artistic Gymnastics 🍉🩵

643 likes 11 comments
View
Post thumbnail

Lots of ☀️🌊🍦🍹🥥🍉🩷🤩

510 likes 7 comments
View
Post thumbnail

(No caption)

448 likes 5 comments 7.2K views Video
View
Post thumbnail

Happy Olympic Day! #olympian #olympics

382 likes 17 comments 1.9K views Video
View

Top Posts

Highest-liked recent posts from @barbara_filiou

# Caption Likes Comments Link
1
That was painful 😓🥲🫠
1.4M 1.9K view
2
Gymnast? Or Coach? 🤪
168.1K 54 view
3
Just like that😉
17.6K 44 view
4
Μερικές ιστορίες δεν γράφονται. Συμβαίνουν!!! @nikosplakias you the best 🩵
984 42 view
5
Περιμένω να μου πείτε…✌🏽🫶🏻
725 24 view
6
First competition for my baby in Artistic Gymnastics 🍉🩵
643 11 view
7
Lots of ☀️🌊🍦🍹🥥🍉🩷🤩
510 7 view
8
No caption
448 5 view
9
Happy Olympic Day! #olympian #olympics
382 17 view

Posting Patterns & Optimal Timing

When @barbara_filiou posts on Instagram

This creator follows a sparse high-effort pace. Her output is well below the median frequency of 0.8 posts per week. She ranks in the bottom half of the follower pack for posting volume. The consistency score of zero indicates an erratic rhythm with no predictable pattern. Long gaps between uploads suggest she does not maintain a daily or even weekly presence. Fresh content lands most often on Friday and Saturday at 07:00 UTC. Marketers should expect long periods of silence followed by isolated posts. Planning a campaign around this account requires flexibility because her posting schedule is unpredictable. You cannot rely on a steady cadence to time a specific tie-in. Instead, you must plan for sporadic appearances rather than a constant stream of content. Her low consistency score means you cannot count on a recurring slot for your brand. A campaign would need to be triggered by her manual uploads rather than a pre-set calendar.

0.1

Posts / week

1737.1h

Avg gap between posts

Saturday, Friday, Sunday

Peak posting days

7:00, 12:00, 22:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @barbara_filiou publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

1

4

5

6

2

7

1

8

1

9

1

10

11

2

12

13

1

14

15

16

1

17

1

18

19

20

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @barbara_filiou publishes more often. Their busiest hours are 7:00, 12:00, 22:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @barbara_filiou hasn't been active in our tracked sample.

This account posts most often on Friday and Saturday at 07:00 UTC. The frequency of posts is low at 0.1 times per week.

Most Common Words

Frequent caption words across @barbara_filiou's recent posts (excludes stopwords)

baby (2) first (2) nikosplakias (2) painful (1) gymnast (1) coach (1) place (1) hollydays (1) competition (1) artistic (1) gymnastics (1) lights (1) working (1) happy (1) olympic (1) olympian (1) olympics (1) lots (1) croatia (1) zagreb (1) time (1) save (1) date (1) soon (1) best (1)

Best Day of the Week to Post

@barbara_filiou's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 168,182 168,182
Tuesday 1 517 517
Wednesday 1 399 399
Thursday 2 472 943
Friday 2 703,687 1,407,374
Saturday 3 6,116 18,349
Sunday 2 574 1,148

Posting Consistency & Streaks

How steadily @barbara_filiou maintains output

5

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.5%

Active days

Posted at least once

1737.1h

Avg gap

Between posts

Caption Length & Performance

How @barbara_filiou's caption length correlates with engagement

91.7%

Posts with Caption

40

Avg Caption Chars

39

Median Chars

78

Longest Caption

Caption Length Posts Avg Engagement
No caption 1 453
Short (<40 chars) 6 265.7K
Medium (40-100) 5 447

The account performs best with short captions under 40 characters. These posts reach 265.7K average engagement compared to only 447 for medium lengths.

Who This Audience Is

What @barbara_filiou's reach and engagement mean for a brand.

The follower count is small relative to the platform average and sits at a tenth of the typical creator size. This indicates an audience that does not reach broadcast scale but exists within a niche athletic circle. Verification confirms professional status in her sports category. The engagement rate is extremely high compared to the median, which suggests brand messages land with much more force here than on standard accounts. High interaction rates on a small base often point to a concentrated group of followers who interact with every post. This concentration suggests that while the reach is limited, the impact per view is high. The data points toward a fitness or sports performance brand.

Compare & Discover Similar Creators

Stack @barbara_filiou against any other Instagram creator we track, or jump to similar accounts.

Compare @barbara_filiou to another creator

Get a side-by-side stats breakdown.

@barbara_filiou vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive the primary revenue stream for @barbara_filiou, with an estimated price band of $749 to $1,500. Her ranking places her below the median, making her a value buy where the quoted range acts as a ceiling rather than a fixed salary. This positioning allows brands to secure high volume at lower costs compared to top-ranked peers. The engagement rate of 177.48% far exceeds the 1.11% average, justifying the higher end of her specific bracket for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 75.0K followers (Mid-Tier)

$750 – $1,500

Industry rate for mid-tier Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. A following smaller than 0.1 times the median places this account in the lower portion of the field. Engagement. A 177.48% rate ranks near the top of the market, meaning the active audience is highly responsive. Hit-rate. Only 8.3% of posts beat double the average, indicating a lack of frequent high performing content.

Strengths

  • + Verified account with 75.0K followers
  • + 177.48% engagement rate beats the 1.11% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @barbara_filiou reveals a mid-tier Instagram presence with 74,982 followers. The account demonstrates an engagement rate of 177.48%, averaging 132.9K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @barbara_filiou

How many followers does @barbara_filiou have on Instagram?

@barbara_filiou has 74,982 followers on Instagram, placing them in the mid-tier creator tier.

What is @barbara_filiou's Instagram engagement rate?

@barbara_filiou has an engagement rate of 177.48% based on 12 recent posts, averaging 132.9K likes per post.

How much does @barbara_filiou earn on Instagram?

Based on industry benchmarks, @barbara_filiou's estimated sponsorship value is $750 - $1,500 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @barbara_filiou published on Instagram?

@barbara_filiou has published 2,342 posts on Instagram.

What is @barbara_filiou's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,404,843 likes and 1,877 comments.

How often does @barbara_filiou post on Instagram?

@barbara_filiou posts approximately 0.1 times per week, with an average gap of 1737.1 hours between posts. Peak posting days are Saturday, Friday, Sunday.

How does @barbara_filiou compare to other Instagram creators?

@barbara_filiou sits in the Mid-Tier creator tier alongside accounts like @saraa_khadem, @yourboyswish, @dmitry_solovyev.

Is @barbara_filiou verified on Instagram?

Yes, @barbara_filiou is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @barbara_filiou's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026