Ayushita Nugraha

Ayushita Nugraha

@ayushita

🎯 Business Inquiries @richardrpondaag — +62 811-900-169

Public figure Business

1.2M

Followers

2.4K

Following

936

Posts

0.24%

Engagement Rate

↓ -1.1% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This creator ranks 712 out of 1,606 tracked accounts and holds a follower count that is 1.7 times the median. As a verified public figure with nearly one thousand posts, @ayushita operates as a mega tier account. The engagement rate of 0.24% falls below the 0.93% median for this group. The rest of this report breaks down audience interactions and content performance trends.

Account Info

Account Size Mega
Followers 1,236,979
Following 2,418
Posts 936
Verified Yes
Business Account Yes
Category Public figure

Post Performance

Posts Analyzed 12
Avg Likes per Post 2,951
Avg Comments per Post 28
Videos 3
Photos 9
Engagement Rate 0.24%

Follower Growth Over Time

How @ayushita's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-13718

Net Change

-1.1%

% Change

-193

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 7, 2026 (1,250,278 followers) and Jul 17, 2026 (1,236,560 followers).

The account lost 13.3K followers over 51 days. The follower count dropped by 1.1% from 1.3M to 1.2M.

What the trajectory means

The account lost 13.3K followers over the tracked period. This downward trend indicates a risk to time as the audience size is shrinking rather than expanding. The daily loss of 261 followers provides a clear pace for any campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@ayushita ranks 622 out of 778 for engagement because its rate sits below the tracked median. This lower performance means the account generates less interaction per follower than most creators in the corpus. The low percentage indicates a disconnect between content delivery and audience participation.

The engagement rate of 0.24% falls well below the 0.93% median and ranks 622 of 778. This indicates that the audience reacts much less than usual to the content produced. While average likes reach 3,000 per post, the comment count remains low at just 28. The data reveals a clear preference for static imagery over motion. Photos earn 3.7K likes on average while videos only garner 576. This split shows that the audience rewards still frames more than video content. Reach reliability is inconsistent across the recent feed. Only 8.3% of posts doubled the account average and an identical percentage reached five times the average. These figures suggest that growth relies on infrequent spikes rather than steady organic momentum. Most interactions are passive reactions to images rather than active participation in a community. This is a tap-and-scroll audience.

3.0K

Avg Likes/Post

28

Avg Comments/Post

35.4K

Total Likes

339

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.24%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

576

Avg Likes on Videos (3)

3.7K

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @ayushita's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @ayushita's single biggest post had going for it — the patterns worth replicating.

Top post by @ayushita

19,023 likes · 80 comments

6.4× @ayushita's average post · 11.4× the median post.

"Selamat hari lahir kekasih hati ♥️ my twin soul ♾️ 🩵 Celebrating your birthday under the rare beautiful blue moon 🩵"

117 characters

Photo

Format

Saturday

Day Posted

17:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post outperformed the median engagement by a factor of 11.4. This specific post achieved a high like to comment ratio that suggests it resonated with a broad audience rather than sparking niche debates. Short captions under 40 characters drive the highest engagement at 3.5K likes. Medium length captions perform poorly and yield only 1.0K likes, meaning you should keep copy brief and punchy to maintain interest. Use the recurring hashtags like #filmanakanakbambu and #anakanakbambu to signal your specific niche to the algorithm. This account maintains a steady presence by posting about 1.1 times per week. While engagement is modest relative to the total follower count, the strategy favors consistent quality over high frequency. The top post reached its peak on a Saturday at 17:00 UTC.

Top Hashtags

#filmanakanakbambu (3) #anakanakbambu (3) #theanapictures (3) #leicasl (1) #noctilux095 (1)

Top Keywords

anak (12) yang (11) kami (8) bambu (7) film (5) keluarga (5) juli (4) kalian (4) rumah (3) cerita (3) tayang (3) bioskop (3) filmanakanakbambu (3) anakanakbambu (3) theanapictures (3) lebih (3) tentang (3) poster (2) adalah (2) harus (2) tapi (2) nanti (2) ingin (2) serta (2) mungkin (2) best (2) personal (2) bisa (2) percaya (2) diri (2)

Caption Analysis

Avg Caption Length 222 chars
Posting Frequency 1.1 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Selamat hari lahir kekasih hati ♥️ my twin soul ♾️ 🩵 Celebrating your birthday under the rare beautiful blue moon 🩵

19.0K likes 80 comments
View
Post thumbnail

🩵🫧🧚‍♀️🫠🫶🏼♾️☀️

5.7K likes 24 comments
View
Post thumbnail

Teaser Poster Film Anak-Anak Bambu. Kami tidak punya rumah yang besar. Tapi kami punya banyak cerita di dalamnya. Cer…

1.8K likes 14 comments
View
Post thumbnail

Pleiadian Starseeds ✨ Photographer @williamchandra Make up @milsonmassie @milsonmassiemakeup Hair do @pingsbraid S…

1.8K likes 50 comments
View
Post thumbnail

(No caption)

1.7K likes 26 comments
View
Post thumbnail

OFFICIAL POSTER FILM ANAK-ANAK BAMBU Kami adalah Anak-Anak Bambu. Katanya, keluarga itu harus sedarah. Tapi kami bel…

1.6K likes 23 comments
View
Post thumbnail

Okehh 🦎 😂 ngengg

1.2K likes 15 comments 34.8K views Video
View
Post thumbnail

silence is the bridge to our higher-self.. ✨ muse : Ayu.. happy birthday!🎉🎂 #leicasl #noctilux095

985 likes 51 comments
View
Post thumbnail

🕷️🫧 Photographer @williamchandra Make up @milsonmassie @milsonmassiemakeup Hair do @pingsbraid Stylist @rikkisi Wea…

820 likes 27 comments
View

Top Posts

Highest-liked recent posts from @ayushita

# Caption Likes Comments Link
1
Selamat hari lahir kekasih hati ♥️ my twin soul ♾️ 🩵 Celebrating your birthda…
19.0K 80 view
2
🩵🫧🧚‍♀️🫠🫶🏼♾️☀️
5.7K 24 view
3
Teaser Poster Film Anak-Anak Bambu. Kami tidak punya rumah yang besar. Tapi ka…
1.8K 14 view
4
Pleiadian Starseeds ✨ Photographer @williamchandra Make up @milsonmassie @mi…
1.8K 50 view
5
No caption
1.7K 26 view
6
OFFICIAL POSTER FILM ANAK-ANAK BAMBU Kami adalah Anak-Anak Bambu. Katanya, ke…
1.6K 23 view
7
Okehh 🦎 😂 ngengg
1.2K 15 view
8
silence is the bridge to our higher-self.. ✨ muse : Ayu.. happy birthday!🎉🎂 #le…
985 51 view
9
🕷️🫧 Photographer @williamchandra Make up @milsonmassie @milsonmassiemakeup H…
820 27 view

Posting Patterns & Optimal Timing

When @ayushita posts on Instagram

@ayushita maintains a sparse high-effort pace. Her frequency matches the median of 1.1 posts per week but her lower rank suggests she produces less volume than many peers in her bracket. The consistency score of 21 indicates an erratic rhythm with irregular gaps between uploads. She rarely maintains any momentum, as evidenced by a maximum posting streak of only two days. Content typically lands on Tuesday and Thursday. New content appears most frequently at 07:00 UTC. Marketers should prepare for unpredictable windows when fresh posts land. Because the schedule is not clockwork, you cannot rely on a steady rotation for planned campaigns. You must monitor her profile actively to catch these sporadic updates. This lack of regularity means a tie-in requires agile timing rather than a fixed calendar slot.

1.1

Posts / week

172.4h

Avg gap between posts

Tuesday, Thursday, Saturday

Peak posting days

7:00, 4:00, 8:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @ayushita publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

1

3

2

4

5

1

6

2

7

2

8

9

1

10

1

11

12

1

13

14

15

16

1

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @ayushita publishes more often. Their busiest hours are 7:00, 4:00, 8:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @ayushita hasn't been active in our tracked sample.

The account posts about 1.1 times per week on Tuesday and Thursday. The most active time for posting is at 07:00 UTC.

Most Common Words

Frequent caption words across @ayushita's recent posts (excludes stopwords)

anak (12) yang (11) kami (8) bambu (7) film (5) keluarga (5) juli (4) kalian (4) rumah (3) cerita (3) tayang (3) bioskop (3) filmanakanakbambu (3) anakanakbambu (3) theanapictures (3) lebih (3) tentang (3) poster (2) adalah (2) harus (2) tapi (2) nanti (2) ingin (2) serta (2) mungkin (2) best (2) personal (2) bisa (2) percaya (2) diri (2)

Best Day of the Week to Post

@ayushita's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 311 311
Tuesday 3 2,822 8,465
Wednesday 1 236 236
Thursday 2 1,258 2,517
Friday 2 1,034 2,069
Saturday 2 10,458 20,916
Sunday 1 1,234 1,234

Posting Consistency & Streaks

How steadily @ayushita maintains output

2

Longest streak (days)

21/100

Consistency score

Inverse of posting-gap variance

15.2%

Active days

Posted at least once

172.4h

Avg gap

Between posts

Caption Length & Performance

How @ayushita's caption length correlates with engagement

91.7%

Posts with Caption

242

Avg Caption Chars

194

Median Chars

560

Longest Caption

Caption Length Posts Avg Engagement
No caption 1 1.7K
Short (<40 chars) 2 3.5K
Medium (40-100) 1 1.0K
Long (100+) 8 3.3K

The audience rewards short captions with an average of 3.5K engagements. These posts perform better than medium captions which only reach 1.0K engagement.

Who This Audience Is

What @ayushita's reach and engagement mean for a brand.

The audience size sits at 1.7 times the median creator volume for this platform. This scale puts the account above average reach while remaining below top tier placement in follower rankings. The verified status and public figure category indicate a broad, general interest demographic rather than a niche subculture. Engagement rates fall well below the median of 0.93 percent. This disparity suggests that while the follower count is high, brand messages land much softer than typical benchmarks for this size. High follower counts combined with low interaction percentages often point to a passive viewer base. The audience behaves as a broad reach vehicle rather than an interactive community. Because the engagement is below median, the impact of a specific call to action is muted. This profile fits broad lifestyle and entertainment categories where sheer volume outweighs direct conversion.

Compare & Discover Similar Creators

Stack @ayushita against any other Instagram creator we track, or jump to similar accounts.

Compare @ayushita to another creator

Get a side-by-side stats breakdown.

@ayushita vs

Creators in the same tier as @ayushita

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Vian Al Sulaymani Official

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Lexie Alford

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Rachel Brathen

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1.8M followers

Gaules

Gaules

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Estimated Earnings

Revenue estimates based on follower count and engagement

@ayushita generates revenue primarily through sponsored posts, where her reach supports a price band of $6.2K to $14.8K per post. Her rank sits well above the median, which allows for a premium over standard market rates. However, an engagement rate of 0.24% falls far below the 0.93% average. This disconnect suggests that while her follower count is high, the actual interaction levels may make the top end of the quoted band difficult to justify for brands seeking active community participation. The price range functions as a ceiling rather than a guaranteed floor given the lower engagement metrics. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 1.2M followers (Mega)

$6,185 – $14,844

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. A following 1.7 times the median places the account in the middle of the field despite its large scale. Engagement. The rate falls well below the median, indicating the audience is not interacting with content at a typical frequency. Hit-rate. Fewer than 9% of posts outperform the average by double, showing a lack of consistent breakout content. Trajectory. A steady decline over the last 51 days shows a downward trend in follower retention.

Strengths

  • + Verified account with 1.2M followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.24% engagement rate trails the 0.93% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.1 posts a week limits fresh reach
  • ~ Low consistency score (21/100), posting rhythm is erratic

Summary

This analysis of @ayushita reveals a mega Instagram presence with 1,236,979 followers. The account demonstrates an engagement rate of 0.24%, averaging 3.0K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @ayushita

How many followers does @ayushita have on Instagram?

@ayushita has 1,236,979 followers on Instagram, placing them in the mega creator tier.

What is @ayushita's Instagram engagement rate?

@ayushita has an engagement rate of 0.24% based on 12 recent posts, averaging 3.0K likes per post.

How much does @ayushita earn on Instagram?

Based on industry benchmarks, @ayushita's estimated sponsorship value is $6,185 - $14,844 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @ayushita published on Instagram?

@ayushita has published 936 posts on Instagram.

What is @ayushita's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 19,023 likes and 80 comments.

How often does @ayushita post on Instagram?

@ayushita posts approximately 1.1 times per week, with an average gap of 172.4 hours between posts. Peak posting days are Tuesday, Thursday, Saturday.

How does @ayushita compare to other Instagram creators?

@ayushita sits in the Mega creator tier alongside accounts like @ms.emelia, @sofffiaaa1, @vian_alsulaymani.

Is @ayushita verified on Instagram?

Yes, @ayushita is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @ayushita's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026