@chloewise_ vs @johannabasford: Instagram Profiles Compared

A side-by-side comparison of the Instagram profiles of Chloe Wise (@chloewise_) and Johanna Basford (@johannabasford) on 7 figures. @chloewise_ has 217.6K followers and @johannabasford has 216.8K. Over the 12 and 12 recent posts with like counts, @chloewise_ averages 1.1K likes and 15 comments a post, @johannabasford 1.8K and 46. Measured against followers, that is an engagement rate of 0.52% against 0.87%. Figures collected on October 17, 2026 (@chloewise_) and October 16, 2026 (@johannabasford). How we calculate these numbers.

Verdict: @johannabasford leads in 6 of 7 compared metrics.
@chloewise_ has 217,554 Instagram followers, 777 more than @johannabasford (216,777).
@chloewise_

Chloe Wise

@chloewise_ ✓

Full stats report →Its averages come from the posts we analysed on May 26, 2026, so they can differ from these.
@johannabasford

Johanna Basford

@johannabasford ✓

✏️ Inky Illustrator & Colouring Book Maker. 🌟 Drawing & Colouring tips and tricks | Studio sneak peeks ✉️ Get my (sporadic but nice) Newsletter

Profile page →
@chloewise_ Metric @johannabasford
217.6K Followers 216.8K
323 Total Posts 1.7K
12 Recent Posts Analyzed 12
1.1K Avg Likes / Post 1.8K
15 Avg Comments / Post 46
1.1K Avg Engagement / Post 1.9K
3.3K Best Post Likes 4.5K
0.52% Engagement Rate (%) 0.87%
674 Followers per Post 124

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Methodology: Follower count, post count, and verification status come directly from each Instagram profile. Engagement metrics (likes, comments, engagement rate) are computed from a sample of each account's most recent posts captured by IGDataHub. Engagement rate = (likes + comments) / followers per post × 100.

Frequently Asked Questions

Who has more Instagram followers, @chloewise_ or @johannabasford?

@chloewise_ has more Instagram followers than @johannabasford: 217,554 vs 216,777.

Which account has higher engagement, @chloewise_ or @johannabasford?

@johannabasford has a higher Instagram engagement rate (0.87%) than @chloewise_ (0.52%).

How is this comparison calculated?

Follower count, post count, and verification status come directly from each Instagram profile. Engagement metrics (likes, comments, engagement rate) are computed from a sample of each account's most recent posts captured by IGDataHub. Engagement rate = (likes + comments) / followers per post × 100.

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