Xiande Chai

Xiande Chai

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@xander_chai

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◻️Creative Director|Producer ◼️Marketing & Branding Strategy ◻️Toronto ◼️•••

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Recent posts

ANGEL OF FALL. Starring @albabajwa & @modeling_chanel Creative Direction & Film @xander_chai Production @modeling_chanel @xander_chai Photography @keith_adrian_photo Cover photo @keith.adrian.photo Makeup @angelaleemakeup Hair @duyenhuynh Styling @balandina_stylist_fashion Alba’s Jacket @sthdept Second Camera @bolun_murray_zhao Equestrian @epic.equestrian Special Thanks @andyvee84 @janakofarms 07 Nov 2026 I’ve always loved horses. They’re such spiritual, graceful, and powerful animals. For this fashion film, we wanted to capture the beauty of fall, nature, horses, and fashion in the most natural and cinematic way. Despite our limited shooting time, I’m really happy with how everything turned out. Special thanks to the entire team for bringing this passion project to life. Couldn’t have done it without you all! Thanks for all the team members: Producer: Chanel W. @modeling_chanel , Xander Chai @xander_chai Models: Chanel W. @modeling_chanel and Alba Bajwa @albabajwa Makeup: Angela Lee @angelaleemakeup Hair: Duyen Huynh @duyenhuynh Stylist: Balandina Olesia @balandina_stylist_fashion Photographer: Keith Adrian @keith.adrian.photo Director/DOP/Editor: Xander Chai @xander_chai Second cam: Bolun Zhao @bolun_murray_zhao Horses: @epic.equestrian Large grey horse: @andyvee84 & @janakofarms #toronto #filmmaker #fashionfilm #horse 06 Nov 2026 FASHION FILM | HORSE & NATURE 🐎 It was such a pleasure working with this incredible team to bring this fashion film to life. I’ve always had a special connection with horses. To me, they are truly spiritual animals — graceful, powerful, and full of soul. For this project, we wanted to capture the beauty of fall, the freedom of nature, the elegance of horses, and the expression of fashion — all coming together in the most natural and cinematic way. A special thanks to Alba and Chanel for being part of this passion project and bringing our vision to life. Even with a limited shooting window, I’m really happy with how everything turned out. Sometimes, the most beautiful moments happen when you simply embrace nature and let things unfold. Huge thanks to everyone who made this possible. Couldn’t have done it without this amazing team. 🤍 Thanks for all the team members: Producer: Chanel W. @modeling_chanel , Xander Chai @xander_chai Models: Chanel W. @modeling_chanel and Alba Bajwa @albabajwa Makeup: Angela Lee @angelaleemakeup Hair: Duyen Huynh @duyenhuynh Stylist: Balandina Olesia @balandina_stylist_fashion Photographer: Keith Adrian @keith.adrian.photo Director/DOP/Editor: Xander Chai @xander_chai Second cam: Bolun Zhao @bolun_murray_zhao Horses: @epic.equestrian Large grey horse: @andyvee84 & @janakofarms #toronto #filmmaker #fashionfilm #horse 06 Nov 2026 A concept Milano product film for @pradabeauty Keep it simple, keep it natural. Talent: @yan.guanyu #toronto #fashionfilm #prada 28 Oct 2026 Some stills from concept perfume product film for @pradabeauty Keep it simple, keep it natural. Flow like water, smell like Nature. Talent: @yan.guanyu #prada #pradamilano #fashion #fashionfilm #torontolife 24 Oct 2026 BTS Fashion Film for @fashioncanada ft. @johnnyorlando Thanks to the dream team that made this happen. @fashioncanada @johnnyorlando takes the spotlight in FASHION’s November issue, The Art of Living. Step inside the making of our latest cover story. Available on Apple News+ October 23 and newsstands October 26. Read his cover story at the @fashioncanada website. Publisher @deidremarinelli Creative Direction @georgeantono1 Photographer @merzetti Stylist @ashleygalang Hair @duyenhuynh Makeup @AngelaLeeMakeup Art Director @daniellesuzanne_ Words @alexrobertross Lighting technician @jdiegodel Photography assistant @benjamin.dunlop Fashion assistant @yatehlikelatte Fashion intern @antistyledit BTS/Editing @xander_chai #toronto #filmmaker #fashionfilm #fashion #johnnyorlando 22 Oct 2026 Got text from @angelaleemakeup last month, there is a secret photoshoot coming up, she asked me if I wanna come. I said Yes. Here we are. It’s a pleasure to capture @johnnyorlando for his Fashion Cover moment. Life is rolling fast-forward recently. Feeling blessed and overwhelmed at the same time. It’s always satisfying to watch talent people doing their best work. Great work is team work. @fashioncanada @johnnyorlando takes the spotlight in FASHION’s November issue, The Art of Living. Step inside the making of our latest cover story. Available on Apple News+ October 23 and newsstands October 26. Read his cover story @fashioncanada website. Publisher @deidremarinelli Creative Direction @georgeantono1 Photographer @merzetti Stylist @ashleygalang Hair @duyenhuynh Makeup @AngelaLeeMakeup Art Director @daniellesuzanne_ Words @alexrobertross Lighting technician @jdiegodel Photography assistant @benjamin.dunlop Fashion assistant @yatehlikelatte Fashion intern @antistyledit BTS & Editing: @xander_chai #fashion #fashioncanadians #johnnyorlando #bts 21 Oct 2026 During @tiff_net , running around with team to capture this amazing night with magical people in town. Thanks @deidremarinelli & @georgeantono1 for the invitation and amazing night. Event presented by: @fashioncanada @viewthevibe @deidremarinelli @georgeantono1 @mr.stevenbranco @fashioncanada September Issue Cover Team: * Ksenia Daniela Kharlamova (@kseniadaniela) * Humberly González (@humberly) * Nathan Mitchell (@itsnatemitchell). - Photography: @merzetti - Publisher: @deidremarinelli - Creative Director: @georgeantono1 - Stylist: @ashleygalang - Art Director: @daniellesuzanne_ - Makeup: @angelaleemakeup - Hair: @annabarseghian - Lighting technician: @jdiegodel - Makeup assistant: @makeupbyhassan - Hair assistant: @tbk.hair - BTS video/Editing: @xander_chai Sponsor Brand: @vivierskin @clarinscanada @roberto_cavalli @levis @jeanpaulgaultier @facepilates @greenhousejuice @narsissist @imaraisbeauty @jouviance @blondies_pizza @hb.face @suave @ponds @marcanthonyhaircare @qtips @wellibites @bibigousa @eatertainment @brillcomm @mezzacoronait @2dhouse #toronto #torontolifestyle #fashionfilm #fashionfilm #torontoevents 15 Oct 2026 Amazing Night with magical people @fashioncanada @viewthevibe Thanks for making the amazing night happen. @deidremarinelli @georgeantono1 #toronto #torontolife #fashion #fashioncanada 20 Sep 2026 BTS for @fashioncanada September cover photoshoot. It’s always so satisfying to work with talented and creative group of people. Thanks @deidremarinelli and @georgeantono1 for make this happen. Thanks @merzetti and @angelaleemakeup and team for their talented work. This video won’t be here because of you guys: Latest cover shoot with three of Canada’s most exciting screen stars - * Ksenia Daniela Kharlamova (@kseniadaniela) * Humberly González (@humberly) * Nathan Mitchell (@itsnatemitchell). -Photography: @merzetti -Publisher: @deidremarinelli -Creative Director: @georgeantono1 -Stylist: @ashleygalang -Art Director: @daniellesuzanne_ -Makeup: @angelaleemakeup -Hair: @annabarseghian -Lighting technician: @jdiegodel -Makeup assistant: @makeupbyhassan -Hair assistant: @tbk.hair -BTS video/Editing: @xander_chai #torontolifestyle #fashion #fashionshoot #toronto #filmmaker 24 Aug 2026 For me, great architecture isn‘t just about buildings—it’s about the people, vision, and stories behind them. This documentary takes us inside the transformation of Toronto Fortune Centre, following the conversations with @sunraygroupofhotel leadership, @taesarchitects architects, designers, and engineering & construction team. From the initial vision to the smallest construction details, every interview revealed how collaboration turns an ambitious idea into a place where business, hospitality, and community come together. Rather than simply documenting a redevelopment, I wanted this film to capture the passion, challenges, and purpose that drive the project forward. Through cinematic storytelling, architecture becomes more than concrete and glass—it becomes a reflection of people building something meaningful for the future. -Client: Toronto Fortune Center -Property Management: @sunraygroupofhotel -Production House: @sax.entertainment -Director/Producer: @xander_chai -Interview DP: @royzhengfilm -Interview Second Cam: @michael_hou27 -BTS Video: @is.it.konstantyn #toronto #marketing #torontorealestate #architecture #interiordesign 04 Aug 2026 We wear our heritage like armor. Tangzhuang on our skin, centuries of pride in our blood.” As the sound of Chinese Opera echoed through Toronto Fashion Art Week (FAT 2026), the next-generation Chinese-heritage youth claimed the runway with undeniable cultural pride! uniQverse joined forces with 30 incredible young models from Global Rising Icon to present *Chinese Unique Verse · 华|章*, transforming the North American stage into a powerhouse of Eastern contemporary design. From the sharp, dramatic energy of ”Warrior Elegance“ and the hyper-vibrant Mahjong-inspired Y2K street style, to the breathtaking, poetic fluidity of ”Ink & Breath“—these young Icons breathed life into 5,000 years of Chinese cultural symbols with absolute confidence and modern attitude. This wasn’t just a fashion show; it was a powerful cultural statement across the Pacific. Fusing authentic Eastern heritage with cutting-edge Gen Z hype, these youth proved that **Becoming Chinese is the ultimate fashion statement**. A massive round of applause to our extraordinary models and families. You didn‘t just walk the runway—you rewrote the global narrative of Chinese design with pure attitude and limitless promise! 当一曲京剧的腔调响起,属于新一代海外华人青年的血脉彻底觉醒了!在刚刚落幕的 FAT 2026 舞台上,uniQverse 携手 30 位 Global Rising Icon 的华人模特宝贝们,用一场震惊北美的《Chinese Unique Verse · 华|章》,向世界递出了一张最硬核的华夏文化名片! 从凌厉飒爽的“新武侠美学”,到炸翻街头的“發财包”甜辣国潮,再到水墨写意的“墨与生息”——中华五千年的风骨与意象,被这群年轻的 Icons 穿在身上、踩在脚下、走出了顶级的文化自信! 这不仅是一场时尚秀,更是一场跨越太平洋的文化寻根。当最地道的华夏美学碰撞最先锋的 Gen Z 态度,孩子们在T台上用骄傲的步伐宣告:**Becoming Chinese is the new fashion!华人风骨,就是最顶级的潮流!** 感谢每一位在台上闪闪发光的中国面孔,你们用自信和汗水,在国际舞台上写下了属于新一代的个性化中式表达。 👑 SPECIAL THANKS This incredible show wouldn't have been possible without @fashionarttoronto @_vanjavasic_ and our amazing team and partners: 🎒 **Bags:** @laoguistudio 🎬 **Production:** uniQverse Design Curator: @quincylin425 👗 **Apparel:** @joccisfashion_jess 🕶️ **Eyewear:** @hazecollection 🎤 **Live Rap:** @mzed_17 🚶‍♂️ **Models:** Global Rising Icon 📸 **Photo & Video:** @sax.entertainment @xander_chai @is.it.konstantyn 05 Jun 2026

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DfcuOjuxIlFANGEL OF FALL. Starring @albabajwa & @modeling_…
DfalAHsK7UCI’ve always loved horses. They’re such spiritual…
DfagpJ-FMfcFASHION FILM | HORSE & NATURE 🐎 It was such a p…

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